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Is Your Brand Breaking the Law on Social Media?

Content Marketing Institute

If your brand doesn’t rely solely on commissioned or in-house content, you could have potential legal exposure from the images you use on social media. That’s why you might want to rethink or at least review your social media content policies. Brands reuse of images is unlikely to pass the “fair use” test, says @allen3m. ?

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Are VTubers the Future of Video Content Creation?

Neil Patel

HyperSense shared that the number of total VTuber subscribers increased by 28 percent in 2019, while the total views of Vtuber content increased by 99 percent. However, marketers and brands like Mattel and KFC are leveraging virtual YouTubers to drive serious engagement. According to experts, the industry is on the rise.

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5 Financial Content Marketing Insights From The Best Email Newsletters

Contently

When the publication shuttered its print version and went completely digital in 2019, editors and strategists were given an opportunity to reach into new markets. Don’t just publish a digest It can be a seductive idea to treat your brand’s social channels and email newsletters like an RSS feed.

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How to Sell Products on TikTok

Neil Patel

It’s ideal for brands targeting a younger audience, as the majority of TikTok users are between the ages of 10 and 29. Tapping into this diverse market offers a lucrative opportunity for brands. Bringing your brand to TikTok gives you visibility with millions of new users worldwide. Describe Your Brand in Your Bio.

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What is Programmatic Buying For PPC?

Neil Patel

billion in 2019. Fifty-four percent of agencies purchased more than 41 percent of their video inventory through programmatic advertising, compared to only 50 percent in 2019. AI pulls audience data so advertisers can launch a paid media strategy that fosters brand awareness. Top brands use it to reach over a billion consumers.

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The Advanced Guide to Facebook Watch

Neil Patel

Through Watch, users could view both scripted and live video from professional networks, brands, influencers, and everyday people. By 2019, Watch had 270 million monthly users, and by 2020, that number had shot up to over 1.25 and added a ton of features for brands and marketers. Content on Facebook Watch. Live Content.

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Bing’s Big Comeback: The Deal with Bing AI 

The Hoth

In 2019, the company invested $1 billion into OpenAI and $2 billion for the next two consecutive years. For example, let’s say a user asks the chatbot for more information about your company, and it provides a link to your About Us and Blog pages, a brand-new way to generate traffic.