Smart Blogger

JUNE 20, 2023

Coca Cola’s Content 2020 Have you ever felt that warm, fuzzy feeling while watching a Coca Cola ad during Christmas? That’s the power of Coca Cola’s “Content 2020” initiative. Emotional resonance builds stronger, deeper connections with your audience, and those connections can turn customers into loyal brand advocates.

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Marketing Social Media Digital Marketing Education 107

Ashleyn Writes

SEPTEMBER 27, 2021

Through 2020, into 2020 when I pulled my data. Telling a Compelling Story I have done videos before where I’ve talked, not just through storytelling, but about frameworks and why you should be using them on your website. And when it comes to collecting this stuff, yes, absolutely surveys—you probably knew that.

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Jane Friedman

OCTOBER 25, 2023

Ditch the index cards and unleash your storytelling with Plottr – the #1 rated book outlining and story management software for writers. Back in 2020, when The Washington Post noted that “mermaid mania is coming around to books again,” I wondered if it would wane. It also features first-page critiques. Expires Dec. Best of luck!

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Storytelling Writer Management Engineering 86

Copywriter Collective

APRIL 18, 2023

Crafting a Unique Message That Stands Out The creative services team has perfected the art of storytelling as part of their content copywriting services. The Power of Storytelling: How to Use It to Persuade When it comes to copywriting, storytelling is one of the most potent tools to persuade readers.

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Publishing Trends

OCTOBER 4, 2023

Michelle Malonzo has been promoted to co-executive director at The Word, A StoryTelling Sanctuary. Nikki Anderson is being promoted to higher education sales and marketing associate at Princeton University Press. Christopher Carroll has been promoted to editor of ‘Harper’s Magazine.

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Neil Patel

APRIL 5, 2021

It went from 54.11% in 2017 to 62.41% in 2020. But here’s where it gets interesting…. Expect fewer clicks over time. Over time the number of people that clicked on no result has increased. Now keep in mind we don’t have data on every single Google search, as only Google would have that. They will teach you how to boost your conversions.

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Article Writing

OCTOBER 29, 2022

Convince and Convert has a few solid tips you can use to improve your storytelling. Global ecommerce sales are expected to top $4 trillion in 2020, and it’s not just the mega-companies getting all this business, either. Final Thoughts. At the end of the day, it’s fair to wonder how content marketing drives sales for your business.

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Ann Handley

FEBRUARY 25, 2022

A version of this story appeared in Total Annarchy, my fortnightly newsletter that helps you be a better writer, storyteller, marketer. John debuted Larry in the spring of 2020 to explain Covid-19 protocols. Source: Getty. Get it in your inbox ; you’ll love it. * *. Has the pandemic made us more creative? His Twitter debut video has 1.2

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Content Marketing Institute

OCTOBER 11, 2018

reveals there are already over 1 billion voice searches conducted every month, and comScore estimates that, by 2020, 50% of all searches will be voice-based. By 2020, half of all searches will be voice-based, says @comScore. Call-and-answer storytelling. Billions of them, in fact, as data from Alpine.AI Image source.

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Jane Friedman

JANUARY 11, 2024

After a near-death experience during a heart and kidney transplant in 2020, Shana is now channeling her purpose into building a movement, content platform, and research institute around the future of religion and healthcare.

Media 89

Media Social Media Education Utilities 89

Shorthand Content Marketing

OCTOBER 7, 2022

As of 2020, there are almost 2 billion websites online, all of which need content to get visitors to pay attention to them. . Know how to use storytelling techniques to keep the reader interested. This type of writer was sometimes known as a direct response copywriter. An Example of Professional Copywriting .

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Neil Patel

SEPTEMBER 10, 2020

A stable team of content creators: Good content marketing agencies have a list of reliable writers on their team, stable writers are skilled at writing, grammar, logical consistency, and storytelling. To make things easier for you, we’ve created a list of the best content marketing agencies of 2020.

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Smart Blogger

MARCH 30, 2023

Cringe Humor We have all experienced cringe moments in our lives, which is why this type of humor works so well in storytelling. He also told his daughter Maureen, the attempted assassination “ruined one of my best suits.” Ben Stiller had many cringe humor moments in the hit movie, Meet The Fockers. Now it’s ‘I have two liters of Purell.’”

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Prose Entertainment Writer Storytelling 120

Backlinko

JANUARY 8, 2024

Sweden and Norway have the largest number of monthly listeners by percentage of internet users Video podcasts are on the rise, offering a new dimension to audio storytelling. million * 2020 333.2 Podcasting isn’t just an American phenomenon. Spotify and Apple Podcasts lead the pack, battling for global audio dominance.

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Entertainment Advertising Utilities Ads 107

Neil Patel

MARCH 29, 2021

In fact, global online content consumption doubled in 2020. Dreamgrow reports content marketing is dead and 2021 is all about storytelling. Twitter followers agreed : It’s not just Google who likes content—people do, too. This is probably why most brands are investing 41 percent of their overall marketing budget on content.

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Verblio

OCTOBER 21, 2022

Connect with potential clients on a deeper level through storytelling. billion in 2020, the market increased. Establish yourself as a thought leader in your industry by sharing valuable content-. Increase web traffic and leads with well-crafted blog posts, infographics, and videos. Top Content Marketing trends to leverage in 2022.

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Neil Patel

NOVEMBER 26, 2020

billion in 2020 to $388 billion in 2025. A huge part of luxury marketing revolves around storytelling. But brands can also achieve exclusivity by selling a limited number of products. Or they can do both, like Supreme. Luxury Marketing Trends. According to Statista , the global luxury goods market will increase from $285.1

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Marketing Digital Marketing Social Media Keywords 145

Neil Patel

JANUARY 27, 2021

According to HubSpot’s most recent Not Another State of Marketing Report , the top two types of video are promotional and brand storytelling. In 2020, the average length of a top ranking blog post is 1447 words. This will continue. The average blog post was 808 words in 2014, but was 1142 words in 2017. That’s an increase of 41%.

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Content Marketing Institute

JANUARY 31, 2018

More broadly, according to Bridge Ratings estimates reported by Inside Radio , overall podcast ad revenue is projected to reach $534 million by 2020.@cmicontent's Podcasts offer great versatility in terms of their storytelling approach, business purpose, show format, creative features, and even how they are produced and distributed.

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Brand Storytelling Creativity Content Marketing 105

Fat Joe

JULY 28, 2023

Beyoncé Of Marketing (@JunaeBrown) June 13, 2020 You can create educational videos, industry insights, corporate videos, or compelling storytelling that resonates with the target audience. Statistically people are twice as likely to share video with others more than any other type of content. Dollar Shave Club is a great example.

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Agency SEO Script Brand Awareness 52

Ann Handley

MAY 11, 2021

A version of this story appeared in Total Annarchy, my fortnightly newsletter that helps you be a better writer, storyteller, marketer. Pageviews increased 143% between Q1 2020 and Q1 2021. Pop quiz: How many notifications and lead-capture forms are too many on a homepage? Get it in your inbox ; you’ll love it. * * *. What happened?

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Moz

JUNE 8, 2020

If consolidation and economies of scale hadn’t made that independent dairy obsolete, their curbside service would be doing record business in 2020. Walmart wants to do this with robots — I’d prefer to make sure my neighbors have living wage jobs and my town has a tax base.

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Manufacturing Food Marketing Retail 72

Jane Friedman

DECEMBER 15, 2022

In 2020, when I was heading the project to update the rates chart for the Editorial Freelancers Association (EFA), I asked our group of volunteers to update and define several editorial skills. She has also served on the board of The Word: A Storytelling Sanctuary.

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The Creative Penn

FEBRUARY 24, 2023

I am one of them, which is not a surprise to regular listeners as I have been talking about AI since 2016 , and I wrote a book about the potential impact in 2020. Tim Boucher Right, because in 2020, or whatever, this was in its infancy, and arguably it still is. But this is the nature of stories and storytelling in general.

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The Creative Penn

MAY 6, 2024

Then we all know what happened in 2020, the whole world shut down in the middle of that conference. I feel like now we misnamed Indie Author Magazine, it should be Storytellers, because there's so many ways to tell stories. We are authors, but we're also in the broader sense, storytellers. Chelle: I mean, it's so true.

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Social Media Creativity Education Storytelling 52

Moz

MARCH 28, 2021

Posted by Nadya_Khoja The events of 2020 have shown us just how important empathetic marketing is for businesses both large and small. As a design solution, we’ve seen that visual storytelling can increase connections and conversions. The best way to do that is through empathy. What is empathetic marketing? Add interactivity.

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Marketing Education Utilities Social Media 62

The Creative Penn

NOVEMBER 4, 2022

Will Storr, The Science of Storytelling. Lee Child used to start writing his next Jack Reacher thriller on 1 September each year and continue writing until the book was done (before he handed the franchise over to his brother in 2020). “Story emerges from human minds as naturally as breath emerges from between human lips.

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The Creative Penn

DECEMBER 19, 2022

So, yeah, I think the pandemic really helped the launch of that because they were established in January 2020, having no idea what was about to happen. The other thing that's not on that Key Book Publishing Paths chart, but probably should be, is just the rise of audio storytelling, audio first storytelling.

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The Write Life

OCTOBER 3, 2022

Graywolf also offers smaller fiction and nonfiction prizes, with genres rotating by year; 2020 was a nonfiction year, so fiction was up in 2021, then back to nonfiction in 2022, and so on. Biopage Storytelling Writing Contest. These awards include a sizable advance — $12,000 in previous years — as well as publication with Graywolf.

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Prose Writing Publisher Publishing 96

Content Hacker

DECEMBER 15, 2022

Back in 2018-ish, Joe told me that by 2020, all content writers would be replaced by robots. We have no idea where this is going to go, but it’s not the answer to all our content problems and it will not replace the greatest storytellers on the planet. I strongly disagreed! I laugh now, because that wasn’t true.

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The Creative Penn

MAY 27, 2024

While mastering the craft of fantastical storytelling, Adam simultaneously embraces the rewarding challenges of family life as well as being an authorpreneur. So let's just come back to something else you said, which was in 2020, you pivoted. You can listen above or on your favorite podcast app or read the notes and links below.

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Marketing Hospitality Healthcare Sales 52

The Creative Penn

AUGUST 11, 2023

I was like, this is such great storytelling, this is such beautiful anime , I really love this. I mean, I have an AI course that went with my book from 2020 about this , and that was really more principles of how a lot of these things work and thinking about bias and thinking about ethics and all of that kind of thing. I can't wait.

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The Creative Penn

JUNE 29, 2023

My co-founder, James and I, we're both writers ourselves, we began experimenting with writing with AI back in 2020. Maybe they start to think of themselves as storytellers in a video form. Sudowrite is an AI writing partner for authors. It's the first AI tool built specifically for writing fiction. I think both are really exciting.

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Writing Prose Creativity Engineering 98

Neil Patel

JUNE 22, 2021

Storytelling can also help bridge that gap. According to eMarketer , native ad spend more than doubled between 2018 and 2020 and is expected to increase by 21 percent in the next year. When you start to write content based on what you truly believe in, you bridge the gap between your message and your readers’ expectations.

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Neil Patel

JANUARY 21, 2021

Then in 2020, Google moved to “ mobile-first indexing ” which means Google looks at websites as a mobile device. Use Storytelling. On January 10, 2017, the Google Webmaster Blog said: Starting today, pages where content is not easily accessible to a user on the transition from the mobile search results may not rank as high.

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Contently

NOVEMBER 15, 2023

It’s no secret that what the world experienced in 2020 left a lasting impact on virtually every facet of business, shaping everything from our work styles to our modes of communication. The State of Healthcare Content in 2020 (or Lack Thereof) At the start of 2020, 72 healthcare companies qualified for the Fortune 1000 list.

Healthcare 52

Healthcare Content Marketing Medical Marketing 52

Content Marketing Institute

JANUARY 16, 2018

If your business is thinking about indulging its inner technophile, let these cool content examples from intrepid brands inspire you to swallow the red pill and enter the Matrix-like world of machine-driven storytelling. According to ComScore , by 2020, 50% of consumers will interact with voice-activated technology.

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