Neil Patel

MARCH 23, 2021

Google Search Campaigns are one of the most popular forms of online advertising. Even if you don’t know what a Google Search Network ad is, know more than enough to run a profitable Search Campaign of your own. Chances are, if you’ve used the internet, you’ve come across advertisers who are running Google Search Campaigns.

Landing Page 142

Landing Page Keywords Ads Ad Copy 142

Smart Blogger

MAY 25, 2023

In its most basic sense, copywriting is the art and science of writing text (also known as copy) for the purpose of advertising or other forms of marketing. Copywriting is more than just decorating your advertisements with words. It serves as the foundation of your brand’s voice and messaging.

Copywriter 74

Copywriter Copywriting Copy Persuasion 74

Credible Content

MAY 29, 2023

3 copywriting fundamentals Copywriting is the art and science of writing persuasive text that gets people to take action. This helps establish trust, making it more likely that readers will engage with your brand and become loyal customers. Time and Cost Efficiency Craft copy efficiently with a focus on clear communication.

Persuasion 130

Persuasion Communication Copywriter Copywriting 130

Smart Blogger

MAY 31, 2023

These channels could range from owned media like your website or blog post , to earned media like customer reviews and social media mentions, or even paid media , think Google Ads. It’s a roadmap to increase brand awareness, engage your target audience , and ultimately, convert visitors into loyal customers.

Digital Marketing 77

Digital Marketing Marketing Brand Awareness Social Media 77

Neil Patel

JUNE 23, 2021

Most ads are a waste of money. If you’re using paid advertising as part of your marketing campaign, you need to be creative and strategic. Only then can you expect a great ROI in the form of brand awareness, leads, and potential customers for your business. Ready to craft magnetic copy for your ads?

Ad Copy 136

Ad Copy Copy Ads Persuasion 136

Neil Patel

JANUARY 20, 2021

The network’s ad platform has cushioned the damage for those who’ve made the most of it. The advertiser count to date has surpassed 9 million. Wouldn’t we be better off focusing on Facebook ads ? Many people use social media solely for brand awareness. Absolutely. Yes and yes. Here’s why.

Social Media 145

Social Media Persuasion Promotion Ads 145

Neil Patel

MARCH 30, 2023

Facebook Ads are one of the more popular advertising options for people who are new to online marketing. However, despite 90% of marketers claiming to use Facebook Ads , there are still many who try and fail to generate positive conversion rate results. If you’re going to use text in an image, it can impact the reach of your ad.

Ads 113

Ads Landing Page Advertising Copy 113

Neil Patel

MARCH 28, 2023

Getting traffic is easy with ad copy. Boosting your click-through rate requires improving ad copy and laser-targeting it to your audience. A great way to start is with a conversion-based Facebook ad campaign. However, if you want to be successful, you need to know how to craft Facebook ads that convert.

Ads 145

Ads Landing Page Ad Copy Advertising 145

Neil Patel

FEBRUARY 23, 2023

Facebook, Twitter, Instagram, and other social media sites all have their place in advertising. That said, there’s no point in advertising on the site unless you follow LinkedIn ads best practices. In this post, I explore how you can set up LinkedIn ads to connect you with your target customer without annoying them.

Ads 104

Ads Advertising Text Social Media 104

Neil Patel

AUGUST 6, 2021

Coupled with BigCommerce’s fully customizable email templates (using code or the text editor), creating follow-up campaigns couldn’t be easier. The top 16 percent spend upward of $20,000 per month, so yes, if you want to drive traffic to your store, you must invest in paid ads. Boost brand awareness.

Landing Page 142

Landing Page Social Media Sales SEO 142

Moz

NOVEMBER 8, 2020

Moving off the SERP, it’s helpful to know how nearly every advertisement we see is somehow targeted to us. If you are seeing an ad, there is a very good chance you fall into an audience segment that a brand has identified as a potential target. And that’s just on the SERP.

Digital Marketing 64

Digital Marketing Marketing Advertising Ads 64

Neil Patel

APRIL 8, 2021

It’s tough making a Facebook ad that stands out, appeals to your audience, and converts. Then there are all the different ad formats to consider, making sure your images pass the text checker, writing the copy, getting final creative approval–and that’s all before you set up targeting inside the Ads Manager.

Creativity 110

Creativity Landing Page Ads Lead Generation 110

Backlinko

MAY 14, 2024

For example: “www.yourbusiness.com/primary-keyword” Avoid lengthy, complex URLs like: “www.yourbusiness.com/category/subcategory/date/primary-keyword” As you create content, link to other relevant pages on your site using descriptive anchor text. Like an email subject line, ad copy, or landing page.

Marketing 104

Marketing Social Media Keywords Engineering 104