Freelance Writing Jobs

JANUARY 22, 2023

A solid video script will also need to be paired up with text and images on screen to ensure your audience understands what’s being said and the sources you may be quoting from. Not only can emails like this nudge undecided consumers further down the sales funnel, but they also help to generate more brand awareness too.

Writing Style 75

Writing Style Script Landing Page Writing 75

Neil Patel

MARCH 23, 2021

The keywords, rather than image or text ad data, you target are arguably the most important factor when running a Search campaign. Log into Google Ad s and then click on ‘+ Campaign.’. Set a Goal for Your Google Search Network Ad. Google offers several options including sales, leads, traffic, and brand awareness.

Landing Page 142

Landing Page Keywords Ads Ad Copy 142

Neil Patel

DECEMBER 14, 2020

This guide will walk you through the best practices for creating CPC ads that drive traffic to your website. Facebook’s other ad options are great for driving engagement and brand awareness, but ads driving users off-site are still the best option for direct response advertisers looking to make a sale. Typography.

Ads 144

Ads Landing Page Advertising Text 144

Smart Blogger

JULY 6, 2023

It’s not just about sending text messages anymore. From hyper-targeted ads to personalized content, mobile marketing is your golden ticket to explosive growth. In the absence of algorithms and complex targeting parameters, your promotional message lands straight in the user’s text inbox.

Marketing 57

Marketing Social Media Digital Marketing Brand Awareness 57

Neil Patel

JUNE 23, 2021

Only then can you expect a great ROI in the form of brand awareness, leads, and potential customers for your business. I’ve compiled a list of 12 ad copywriting strategies for Google AdWords , Facebook, Twitter, and LinkedIn, to help you improve your ad campaign performance and drive your brand forward.

Ad Copy 136

Ad Copy Copy Ads Persuasion 136

Credible Content

MAY 29, 2023

3 copywriting fundamentals Copywriting is the art and science of writing persuasive text that gets people to take action. Effective copy has the power to engage, persuade, and ultimately drive customers to take action. Well-crafted copy builds trust and credibility, establishing a strong brand identity and fostering customer loyalty.

Persuasion 130

Persuasion Communication Copywriter Copywriting 130

Neil Patel

JANUARY 20, 2021

Many people use social media solely for brand awareness. Keep in mind that video content can outperform the same content in text form and vice versa. Your page will be less promotional which is what Facebook’s algorithm favors Personalize your ad copy for different segments of your audience.

Social Media 145

Social Media Persuasion Promotion Engagement 145

Neil Patel

MARCH 28, 2023

Getting traffic is easy with ad copy. Boosting your click-through rate requires improving ad copy and laser-targeting it to your audience. You’re paying for the extra emphasis; while that’s great if your goals include engagement or generating leads and sales, it’s not so great for discovery and brand awareness.

Ads 145

Ads Landing Page Ad Copy Advertising 145

Neil Patel

FEBRUARY 23, 2023

Reach measures how many individual users see content or a profile in their network feed; it’s the total of how many individual users get to see your ads in their home feed. Growing the reach of your page helps spread brand awareness and increase engagement from new potential customers. However, they are expensive to run.

Ads 104

Ads Advertising Text Social Media 104

Neil Patel

MARCH 30, 2023

A different style of ad might also be refreshing for the people you’re trying to reach, making your ad even more appealing. Sometimes, you can make your ad more click-worthy by placing a call-to-action within the image. If you’re going to use text in an image, it can impact the reach of your ad.

Ads 113

Ads Landing Page Advertising Copy 113

Neil Patel

APRIL 8, 2021

It’s tough making a Facebook ad that stands out, appeals to your audience, and converts. Then there are all the different ad formats to consider, making sure your images pass the text checker, writing the copy, getting final creative approval–and that’s all before you set up targeting inside the Ads Manager.

Creativity 110

Creativity Landing Page Ads Lead Generation 110

Neil Patel

AUGUST 6, 2021

Coupled with BigCommerce’s fully customizable email templates (using code or the text editor), creating follow-up campaigns couldn’t be easier. The top 16 percent spend upward of $20,000 per month, so yes, if you want to drive traffic to your store, you must invest in paid ads. Boost brand awareness.

Landing Page 142

Landing Page Social Media Sales SEO 142

Moz

NOVEMBER 8, 2020

Let’s say you’re an account manager for a digital agency, and you have some great insight that you think could be helpful in driving some new ad copy testing for your biggest client. Seeing that your Google Search text ad has a poor click-through rate is only actionable if you have the foundation to take steps and improve it.

Digital Marketing 64

Digital Marketing Marketing Advertising Ads 64

Neil Patel

OCTOBER 14, 2021

Optimize and still sound human by simply adding a strong keyword within the right context. In the same way you use a call-to-action in your ad copy, a call-to-pin will significantly increase the engagement of your pins. Adding text as an overlay can also give users context about your post. Use a Call-to-Pin.

Brand 145

Brand Social Media Marketing Keywords 145