Content Writing

DECEMBER 20, 2022

Content writing is perhaps the driving force behind many successful digital marketing campaigns, including Search engine optimization (SEM), pay-per-click (PPC), advertising, and social media marketing campaigns. Social Media Posts. Social media Posts. Website Sales Copy. Emails Newsletters .

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Copywriter Copywriting Electronics Writing 94

Neil Patel

FEBRUARY 17, 2021

How does this fit with paid advertising? Sales promotions aren’t useful unless you promote them, and one of the most effective ways to do this is through paid advertising. Whether you advertise on Google, Facebook, Amazon, LinkedIn, or any other platform, you need to attract people’s attention. It’s in the name!

Promotion 131

Promotion Sales Ad Copy Retail 131

Smart Blogger

NOVEMBER 13, 2023

From leveraging sales funnels to creating an irresistible social media marketing campaign, we’ve got you covered. Social Media Marketing On social media , it’s all about connecting and engaging with your audience. Leveraging a Facebook ad offers an opportunity to reach specific demographics.

Social Media 79

Social Media Utilities Education Digital Marketing 79

Neil Patel

MARCH 15, 2021

Instagram is a fast-growing social media platform known for appealing visuals and high-quality photos shared by individuals and companies alike. Instagram ads are paid content that show up with organic content in newsfeeds and stories. How much do Instagram ads cost to run? How much do Instagram ads cost?

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Ads Social Media Advertising Ad Copy 104

Smart Blogger

MAY 25, 2023

In its most basic sense, copywriting is the art and science of writing text (also known as copy) for the purpose of advertising or other forms of marketing. Copywriting is more than just decorating your advertisements with words. Social Media Copywriting Scrolling through your social feed and stopped by a compelling post?

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Copywriter Copywriting Copy Persuasion 72

Smart Blogger

MAY 26, 2023

A copywriter is the wizard behind compelling blog posts, engaging social media updates, persuasive sales letters, and more. For instance, consider the copywriter who was tasked with advertising a new brand of sneakers. A knack for creative writing is, of course, crucial. ”, you’re not alone.

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Copywriter Copywriting Persuasion Freelance Copywriting 74

Ashleyn Writes

FEBRUARY 16, 2022

I have a full checklist of 28 I would recommend the average creative have on hand —make sure you download that freebie checklist, and after you make this one, you can check it off! What is Public Relations: How to Make a PR Strategy & Media Pitch Work for YOU. WHAT IS ADVERTISING? Advertising is paid marketing placements.

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Media Copy Advertising Creativity 147

Content Hacker

JUNE 30, 2023

We’ll discuss collaborating with niche experts, creating supplementary materials, the power of CTAs, using social media channels for promotion, and more on how to sell my course through my blog. Use Paid Advertising to Sell Your Online Courses 8. Skillshare: Focused on creative skills such as design, photography, and writing.

Collaboration 98

Collaboration Blog Blogging Banking 98

Neil Patel

AUGUST 3, 2021

Facebook Ad Library gives you free access to view any ad currently live on the Facebook ecosystem. With one of the largest advertising audiences on the internet at an estimated 2.74 billion people and a ridiculously competitive CPC of $0.43 , Facebook is one of the best places to advertise online. Are your ads enticing?

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Ads Advertising Copy Insurance 136

Neil Patel

OCTOBER 7, 2021

Sometimes that involves leveraging mistakes in your paid ad campaigns, particularly your ad copy. Here are six ways you can use written mistakes to your advantage when engaging in paid advertising. If your brand made a mistake in a previous campaign, go all in and make a joke of the mistake in your next paid ad campaign.

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Ads Brand Awareness Keywords Digital Marketing 139

Copywriter Collective

JANUARY 24, 2023

The copy should persuade, tell a story, and sway audiences to take a specific action. Take the example of a product advertisement. But copywriters are creatives who can manipulate language in a unique way. They can make a pretty standard ad copy sound so exciting. Writing copy for a wide range of marketing uses.

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Copywriter Copywriting Creative Director Portfolio 52

Neil Patel

NOVEMBER 3, 2021

Marketing campaigns, social posts, ad copy, and website flow are all included in that process. For example, an algorithm can be built to categorize creative assets for various segments of your target audience. To get ahead of the competition, consider analyzing competitor creatives in campaigns and advertisements.

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Marketing Healthcare Utilities Finance 125

Neil Patel

AUGUST 25, 2020

In 2017, PPC advertisers invested over $10 billion dollars. . But year after year, global ad spend across every major PPC channel is growing even higher. From social media to paid search, PPC is a smart way to see quick results. Aside from data, smart agencies partner with leading search and social media platforms.

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Agency Landing Page Digital Marketing Ads 133

Neil Patel

APRIL 28, 2021

Google offers different ways of adding images to PPC ads through Discovery ads or its image extensions option , or you could use Facebook’s carousel ads. However, plenty of other platforms allow image-rich advertising and storytelling, like Instagram, Pinterest, or YouTube. Use Social Media.

Ads 81

Ads Creative Director Storytelling Advertising 81

The Creative Penn

DECEMBER 10, 2023

If you join the community, you get an extra solo Q&A show monthly, as well as behind-the-scenes videos on AI and creative business, plus, discounts, early access, and more. She’s also an award-winning podcaster, creative entrepreneur, and international professional speaker. I'd love to know what you think in the comments.

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Keywords Advertising Text Engineering 98

Content Hacker

DECEMBER 15, 2022

I witnessed a social media comment thread where pastors had used ChatGPT to write sermons, and a fitness expert used it to write an entire week’s worth of low-carb, high-protein meal recipes for a client. I believe it kills creativity when you’re producing true thought leadership. I wouldn’t use GPT-3.5

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Copywriter Copywriting Writing Copy 105

Neil Patel

DECEMBER 14, 2020

Facebook is on track to make over $60 billion in revenue this year from advertising. How do you get them to click your Facebook ads? Many marketers who have tried Facebook ads, especially in their early days, decided that Facebook advertising doesn’t work. Then come back to this post for a deep dive into advertising.

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Ads Landing Page Advertising Text 144

Neil Patel

JANUARY 20, 2021

Social media referrals have stagnated around 5 percent of all traffic for years. The encouraging news is social media reach is still massive. billion active social media users. The network’s ad platform has cushioned the damage for those who’ve made the most of it. Not any more. Absolutely.

Social Media 145

Social Media Persuasion Promotion Engagement 145

The Creative Penn

FEBRUARY 5, 2024

She is also adjunct professor in MA, PR & Advertising at the American International University of London. She is also adjunct professor in MA, PR & Advertising at the American International University of London. I started working with—because I'd come from the creative industries—I was working with people who are writing books.

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Brand Social Media Publisher Publishing 98

BKA Content

JANUARY 19, 2023

Cons: PPC advertising is expensive! These platforms are really complicated and require A/B testing, constant adjustments, as well as creatives that must be updated regularly. You have to spend a lot of money to “dial in” your campaigns by testing ad copy, images, videos, and call to action verbiage.

Marketing 52

Marketing Search Engine Optimization Lead Generation Insurance 52

Neil Patel

JUNE 23, 2021

Most ads are a waste of money. If you’re using paid advertising as part of your marketing campaign, you need to be creative and strategic. I’ve compiled a list of 12 ad copywriting strategies for Google AdWords , Facebook, Twitter, and LinkedIn, to help you improve your ad campaign performance and drive your brand forward.

Ad Copy 136

Ad Copy Copy Ads Persuasion 136

The Creative Penn

MARCH 25, 2024

So I launched myself into learning Facebook ads to advertise Lori's books. I found I really enjoyed the Facebook ads dashboard, creating ads and all that kind of stuff, and all that the geeky stuff around ads. So I just launched myself into advertising Lori's books. So I don't like to do nothing.

Ads 52

Ads Marketing Sales Retail 52

The Creative Penn

APRIL 24, 2023

Why is publicity still useful in an age of pay-per-click direct advertising? In the intro, Alliance of Independent Authors Indie Author Income Survey results ; Experience of book to TV show [and previous episode, Johnny B Truant's creative pivots ]; Michael Anderle expands on his AI-assisted goals [ 20Books To 50K Facebook ]; Loop earplugs.

Marketing 98

Marketing Publisher Publishing Publishing 98

Neil Patel

APRIL 5, 2023

More specifically, we’ll explore how you can get an inside look at your competitors on each of the following fronts: SEO and web traffic Social media PPC and ads Blog content 1. Hootsuite is by far one of the best competitive research tools for tracking social media analytics.

Social Media 133

Social Media Keywords SEO Advertising 133

ProBlogger

MARCH 20, 2016

There is a demand out there for blog content, as Internet users spend three times as much time reading blogs and social media posts as they do reading email. Expand your reach on social media. 5 reasons why a Sim City player could be your next social media manager – social media marketing tips + Sim City (PC game).

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Blog Blogging Social Media Construction 35

Neil Patel

MARCH 28, 2023

Getting traffic is easy with ad copy. Boosting your click-through rate requires improving ad copy and laser-targeting it to your audience. A great way to start is with a conversion-based Facebook ad campaign. However, if you want to be successful, you need to know how to craft Facebook ads that convert.

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Ads Landing Page Ad Copy Advertising 145

Neil Patel

AUGUST 18, 2020

Paid advertising offers a 200% ROI. But it’s not as easy as throwing ads up, seeing what sticks, and hoping people buy from you. But whether you’re an excellent PPC manager looking to outsource or have no experience running pay per click advertising campaigns , choosing the right PPC agency isn’t always straightforward.

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Agency Landing Page Consulting Portfolio 144

Neil Patel

MAY 14, 2021

Whether you’re writing product descriptions or PPC ads , there’s a huge volume of work involved, and the repetitive nature of the tasks can drain your creativity. Could you give a machine a few instructions and let it generate engaging copy while you focused on more pressing tasks? Copywriting is hard. I’ll give you an example.

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Copywriter Copywriting Writing Script 143

Neil Patel

AUGUST 5, 2021

Below, you’ll find some of my top Snapchat ad strategies, tips, and resources to help you run successful campaigns. However, before we dive in, we need to establish if Snapchat ads are actually worth your time and money. Why Should You Advertise on Snapchat? What if you don’t have $700 to blow on ads? With $759.04

Ads 145

Ads Landing Page Brand Awareness Social Media 145

Neil Patel

MARCH 30, 2023

Facebook Ads are one of the more popular advertising options for people who are new to online marketing. However, despite 90% of marketers claiming to use Facebook Ads , there are still many who try and fail to generate positive conversion rate results. So, knowing how to target your ads to a custom audience is important.

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Ads Landing Page Advertising Copy 113

Moz

DECEMBER 14, 2020

But you can uncover even more by doing things like conducting a competitive analysis of other sites, advertising messaging, advertising spend, and content creation. Advertising. Advertising is always one of the first areas I look to when testing. Use your advertising as a way to learn and inform other marketing efforts.

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Landing Page Ad Copy Advertising Copy 58

Moz

NOVEMBER 8, 2020

One of us is especially interested in graphic design and learned everything there was to know in Adobe Creative Suite to become a freelance graphic designer, starting a side business in graphic design, and designs logos, labels, menus, and more. After this class, finding clients has changed in a big way now. And that’s just on the SERP.

Digital Marketing 64

Digital Marketing Marketing Advertising Ads 64

Neil Patel

APRIL 12, 2021

Apple’s marketing mix creates raving fans who stand in line for hours and hours on end, just to get the first iteration of any new product the minute it’s released throughout social media. Rethink the Need for Advertising. Smart content marketing gets you the most on the web’s leading social media networks?

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Retail Marketing Landing Page Copy 141

Backlinko

FEBRUARY 19, 2024

Furthermore, you should leverage social media platforms as an additional channel to connect with your current customers. Dig Into Your Social Media Analytics Another way to identify your target customer is to explore your social media analytics.

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Ad Copy Landing Page Social Media Keywords 90

Moz

JANUARY 16, 2019

Use content to fuel social media distribution (and not the other way around) Prior to selling the brand and blog to Neil Patel, Kissmetrics had no dedicated social media manager at the height of their success. Social media did drive traffic to their posts. The ad copy is short and to the point.

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Promotion Content Social Media Manufacturing 57

Men With Pens

MAY 2, 2010

The ad copy on a box of CDs. Er, gotta add to that a good advertising, plus that we want readers to ACT (not literature). A Degree in Being Creative Reply Mici | Click On Portal ( @clickonportal ) May 4, 2010 at 7:00 am LOL the moment you pointed that out, I literally started noticing words everywhere. Look again.

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Copy Freelance Copywriter Copywriting 52

Content Marketing Institute

NOVEMBER 7, 2017

I’m sure you’re familiar with the standard formats used in paid advertising – banner ads, sponsorship deals, paid product placement, and the like – and you can certainly use these techniques to promote your content just as you would a product or service. Native advertising. . Click To Tweet. Image source.

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Promotion Content Social Media Advertising 106