Neil Patel

SEPTEMBER 20, 2021

If you’ve been creating paid ad campaigns for a while, you’ve likely noticed how competitive online advertising has become. Businesses are spending more and more money on paid ad campaigns to attract a growing number of online users. It’s time to stop wasting money advertising to users who will never convert.

Ads 126

Ads Ad Copy Social Media Advertising 126

Neil Patel

OCTOBER 14, 2021

Then, the rest of the ad copy is written in simple language to draw attention to the Black Friday ad. How do you make sure your Black Friday ad campaign makes your offers clear and attractive? Make it easy to understand with simple ad copy like in the Clash of Clans image. Keep the ad copy clear.

Ads 125

Ads Ad Copy Social Media Copy 125

Credible Content

MAY 29, 2023

Whether you’re writing a sales page, an email, or a social media post , copywriting is essential for any business that wants to succeed online. In this blog post, we’ll walk you through the three key steps to writing effective copy: Identify the problem. Where Can Use Copywriting Fundamentals?

Persuasion 130

Persuasion Communication Copywriter Copywriting 130

Neil Patel

APRIL 5, 2023

What are the right tools to get this information? More specifically, we’ll explore how you can get an inside look at your competitors on each of the following fronts: SEO and web traffic Social media PPC and ads Blog content 1. Compare your social media metrics against industry averages.

Social Media 133

Social Media Keywords SEO Advertising 133

Smart Blogger

MAY 9, 2023

Brainstorm a personal story that connects to your product or service and use it as the foundation of your ad copy. Hone your research skills to gather valuable information that supports your message. Why not develop a research routine by setting aside a specific amount of time each day for gathering information?

Copywriter 94

Copywriter Copywriting Persuasion Search Engine Optimization 94

Neil Patel

MARCH 18, 2021

We’ll take a look at who these consumers are, what experiences might influence how they respond to advertising, and a few best practices to make sure you hit the mark with your ads. Generation X marketing strategies should include paid search ads, email marketing, social media, and occasionally even direct mail.

Ads 127

Ads Ad Copy Advertising Social Media 127

Make a Living Writing

APRIL 18, 2023

Some have information, some have examples of copywriting , some are stories of successful copywriters. Some will say social media is amazing, some will say it is a waste of time. Ogilvy on Advertising is the book for anyone who not only wants to be a copywriter, but wants to work in advertising in general.

Copywriter 120

Copywriter Copywriting Copy Persuasion 120

Neil Patel

MARCH 15, 2021

Instagram is a fast-growing social media platform known for appealing visuals and high-quality photos shared by individuals and companies alike. Instagram ads are paid content that show up with organic content in newsfeeds and stories. How much do Instagram ads cost to run? How much do Instagram ads cost?

Ads 104

Ads Social Media Advertising Ad Copy 104

Smart Blogger

NOVEMBER 13, 2023

From leveraging sales funnels to creating an irresistible social media marketing campaign, we’ve got you covered. This digital marketing strategy not only showcases your knowledge but also builds trust with your audience, as they see you as an authoritative and reliable source of information.

Social Media 85

Social Media Utilities Education Digital Marketing 85

Neil Patel

MARCH 28, 2023

Getting traffic is easy with ad copy. Boosting your click-through rate requires improving ad copy and laser-targeting it to your audience. A great way to start is with a conversion-based Facebook ad campaign. However, if you want to be successful, you need to know how to craft Facebook ads that convert.

Ads 145

Ads Landing Page Ad Copy Advertising 145

Neil Patel

AUGUST 5, 2021

Below, you’ll find some of my top Snapchat ad strategies, tips, and resources to help you run successful campaigns. However, before we dive in, we need to establish if Snapchat ads are actually worth your time and money. Why Should You Advertise on Snapchat? What if you don’t have $700 to blow on ads? With $759.04

Ads 145

Ads Landing Page Brand Awareness Social Media 145

Content Writing

DECEMBER 20, 2022

Content writing is perhaps the driving force behind many successful digital marketing campaigns, including Search engine optimization (SEM), pay-per-click (PPC), advertising, and social media marketing campaigns. Social Media Posts. Social media Posts. Website Sales Copy. Emails Newsletters .

Copywriter 94

Copywriter Copywriting Electronics Writing 94

Neil Patel

FEBRUARY 23, 2023

Then you’ve probably looked at LinkedIn ads. After all, LinkedIn has become a brilliant social media marketing tool where 66.8 Facebook, Twitter, Instagram, and other social media sites all have their place in advertising. million professionals in the US alone network with each other online.

Ads 104

Ads Advertising Text Social Media 104

Neil Patel

JUNE 9, 2021

It’s no secret that competition in online advertising has become super stiff. That’s why as a digital marketer, you must always prioritize business ethics in all you do, including in your PPC ads. The Importance of Business Ethics in PPC Ads. Don’t Advertise Misleading Products. Anything else is dishonesty.

Ad Copy 120

Ad Copy Landing Page Advertising Ads 120

Neil Patel

FEBRUARY 17, 2021

How does this fit with paid advertising? Sales promotions aren’t useful unless you promote them, and one of the most effective ways to do this is through paid advertising. Whether you advertise on Google, Facebook, Amazon, LinkedIn, or any other platform, you need to attract people’s attention. It’s in the name!

Promotion 131

Promotion Sales Ad Copy Retail 131

Smart Blogger

MAY 25, 2023

In its most basic sense, copywriting is the art and science of writing text (also known as copy) for the purpose of advertising or other forms of marketing. Content writing is typically more informational and educational, creating long-form content like blog posts or articles designed to inform or entertain the reader.

Copywriter 76

Copywriter Copywriting Copy Persuasion 76

Neil Patel

OCTOBER 7, 2021

This represents a considerable change for marketers who heavily relied on cookies for their ad campaigns. When creating paid ad campaigns on browsers and social media platforms, you need customer details to customize the copy. Leverage the power of social media to understand what your target market wants.

Marketing 123

Marketing Ad Copy Advertising Copy 123

The Hoth

OCTOBER 20, 2022

Have you been thinking about buying pay-per-click advertising for your business? Many businesses wander down the road of paid ads. In fact, nearly all small businesses advertise and about 45% of small businesses use PPC regularly. . In basic terms, PPC is when an advertiser pays for an advertisement each time it’s clicked.

Brand Awareness 98

Brand Awareness Advertising Search Engine Optimization Contractor 98

Neil Patel

MAY 24, 2021

Your ads have just gone live, but there’s one big problem: People are out there clicking your ads over and over with absolutely no intention of buying anything. It sounds dramatic, but click fraud is something advertisers should be aware of (advertisers lose around $5.8 What Is Click Fraud?

Ads 142

Ads Landing Page Social Media Advertising 142

Neil Patel

JUNE 22, 2021

billion monthly active users , Facebook is the world’s most popular social media platform. It includes: Facebook Ads Business Pages Facebook Marketplace Facebook Groups. In other words, businesses are actively pursuing customers across this social media platform, so it makes sense to build your own presence there.

Marketing 145

Marketing Social Media Advertising Management 145

Copywriter Collective

MAY 3, 2024

Keep Your Content Draft Simple When discussing marketing content, it’s important to understand that only a small portion is required to present detailed information. Whether writing unique ad copies or emails, you must convey your message using simple language so that your target audience understands the message.

Copywriter 52

Copywriter Copywriting Storytelling Marketing Copy 52

Smart Blogger

MAY 26, 2023

A copywriter is the wizard behind compelling blog posts, engaging social media updates, persuasive sales letters, and more. For instance, consider the copywriter who was tasked with advertising a new brand of sneakers. Content writing aims to inform, entertain, or inspire, often part of a content marketing strategy.

Copywriter 80

Copywriter Copywriting Persuasion Freelance Copywriting 80

Neil Patel

AUGUST 18, 2020

Paid advertising offers a 200% ROI. But it’s not as easy as throwing ads up, seeing what sticks, and hoping people buy from you. But whether you’re an excellent PPC manager looking to outsource or have no experience running pay per click advertising campaigns , choosing the right PPC agency isn’t always straightforward.

Agency 144

Agency Landing Page Consulting Portfolio 144

Neil Patel

APRIL 9, 2021

LinkedIn Insights gives you the ability to see information about who follows you, engages with your content, or may be of interest to you as a lead or new hire. For example, they have several different types of insights: people, industry, advertising, and talent. LinkedIn Advertising Insights. What is an insight?

Banking 125

Banking Social Media Healthcare Advertising 125

Neil Patel

DECEMBER 4, 2020

With pay per click (PPC) advertising, you can bring people directly to your real estate website, where you own the medium and are in control of how you present yourself. What information are your potential customers looking for? How do they search for that information? What does their customer profile look like? Lauderdale.

Marketing 127

Marketing Advertising Landing Page Keywords 127

Neil Patel

JUNE 29, 2021

It applies across the board, whether you’re using paid advertising, organic reach, print, radio, TV, or anything else. This is your ideal customer: who they are, what they like, their problems, and their demographic information. Social Media. Acquiring customers on social media offers a few different avenues.

Lead Generation 132

Lead Generation Social Media Advertising Persuasion 132

Neil Patel

AUGUST 25, 2020

In 2017, PPC advertisers invested over $10 billion dollars. . But year after year, global ad spend across every major PPC channel is growing even higher. From social media to paid search, PPC is a smart way to see quick results. Aside from data, smart agencies partner with leading search and social media platforms.

Agency 133

Agency Landing Page Digital Marketing Ads 133

Smart Blogger

FEBRUARY 11, 2023

In this article, I’ll show you how to use the copywriter’s equivalent of the Force to consistently write copy that converts and I’ll also provide examples. Use these nine formulas anywhere you need to write effective copy: social media posts, sales copy , email marketing , blog posts , and more. Let’s dive in.

Copywriter 100

Copywriter Copywriting Writing Sales Copy 100

Freelance Writing Jobs

JANUARY 22, 2023

Users will reach a landing page after clicking an email link or via Google, YouTube, or a social media platform. Informative, educational blog posts can help confused audiences realize there is a solution to their problems, or even help them to understand what their problem is in the first place.

Writing Style 75

Writing Style Script Landing Page Writing 75

Neil Patel

AUGUST 3, 2021

Facebook Ad Library gives you free access to view any ad currently live on the Facebook ecosystem. With one of the largest advertising audiences on the internet at an estimated 2.74 billion people and a ridiculously competitive CPC of $0.43 , Facebook is one of the best places to advertise online. Are your ads enticing?

Ads 136

Ads Advertising Copy Insurance 136

Content Hacker

JUNE 30, 2023

We’ll discuss collaborating with niche experts, creating supplementary materials, the power of CTAs, using social media channels for promotion, and more on how to sell my course through my blog. Use Paid Advertising to Sell Your Online Courses 8. Boost Your Course Value with Supplementary Materials 4. 8 Smart Steps 1.

Collaboration 78

Collaboration Blog Blogging Banking 78

Neil Patel

AUGUST 10, 2021

In some cases, this might not be a problem (such as you are writing for passion), but if you want to make sales and know how to market a book, then your writing has to be informed by your research. What information are they looking for? The more information you have about your genre, the easier it is to understand how to market a book.

Marketing 143

Marketing Social Media Sales Construction 143

Backlinko

AUGUST 16, 2023

The information on this graph allows you to compare the trajectory of your competitors with your own site’s progress. This is valuable information as it can help you avoid targeting the wrong keywords. The reports break down all of the information you can view when you’re using SpyFu.

Ad Copy 63

Ad Copy Keywords Projects Advertising 63

Neil Patel

MARCH 30, 2023

Facebook Ads are one of the more popular advertising options for people who are new to online marketing. However, despite 90% of marketers claiming to use Facebook Ads , there are still many who try and fail to generate positive conversion rate results. So, knowing how to target your ads to a custom audience is important.

Ads 113

Ads Landing Page Advertising Copy 113

Neil Patel

JANUARY 19, 2022

Nearly half of all Google searchers are looking for local information. Local search marketing is when you promote or advertise an in-person company that conducts its business within a local market. Keep in mind, we’re not talking about paid advertisements (yet). What is local search marketing? How is it different from local SEO?

Marketing 133

Marketing Ad Copy Search Engine Optimization SEO 133

Smart Blogger

MAY 31, 2023

These channels could range from owned media like your website or blog post , to earned media like customer reviews and social media mentions, or even paid media , think Google Ads. Unearth these nuances using customer feedback, social media interactions, surveys, and more.

Digital Marketing 79

Digital Marketing Marketing Brand Awareness Social Media 79

Ashleyn Writes

FEBRUARY 16, 2022

So, I’ve been the pitcher—the one securing coverage thanks to a media pitch in magazines like Bon Appetit and newspapers like USA Today— and the pitchee (if you will), the one writing content for outlets like Style Me Pretty , About.com, and Southern Living, to name a few. WHAT IS ADVERTISING? Advertising is paid marketing placements.

Media 147

Media Copy Advertising Creativity 147