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What is a Digital Marketing Strategy? Why Create One (& How)

Smart Blogger

It all hinges on a robust digital marketing strategy. Whether you’re a startup trying to make its mark or an established enterprise aiming to expand, crafting a personalized, results-oriented digital strategy can take you places. What is a Digital Marketing Strategy? Well, you’re in the right place.

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How I Became a SaaS Content Writer (Content Writing for SaaS Companies)

Elna Cain

So, when writing for SaaS, you’re creating certain types of content for companies that offer these online software services. Much of the content is also technical, so many freelance and SaaS content writers are tech or eCommerce writers since these SaaS products integrate with them.

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10+ Essential Copywriting Skills (& Tips) to Help You Flourish

Smart Blogger

Weave in relatable experiences, sensory details , and emotional language to create captivating content. Brainstorm a personal story that connects to your product or service and use it as the foundation of your ad copy. Try your hand at technical copywriting , social media , or even Facebook ads.

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How to Sell an Online Course in 5 Fundamental Steps (2024)

Smart Blogger

Step 1: Tailor Your Marketing to Your Target Audience Before diving into specific strategies, it’s crucial to remember that effective digital marketing resonates with its target audience. Content Marketing In the realm of content marketing , your goal is to become a thought leader in your field.

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Competitor Analysis: Core Principles and How to Conduct One

Backlinko

In the fast-paced realm of digital marketing, understanding and outperforming your competitors is not just an advantage, it’s a necessity. Competitor analysis, a critical skill for any marketer, provides insights that can be the difference between leading the market or lagging behind. Let’s dive in.

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Marketing Funnel: The What, Why, & How (+ Key Stages)

Smart Blogger

Simply put, marketing funnels visualize the journey a customer goes through, from first learning about your brand to making a purchase and beyond. It’s a fundamental concept in both digital marketing and traditional marketing realms. Now, you might be wondering, how does this differ from a sales funnel ?

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10 Best SEM Tools to Skyrocket Your Traffic in 2023

Smart Blogger

SEMRush Ever wished for an all-rounder SEM tool, like the Swiss Army knife of digital marketing ? It’s like a one-stop-shop where you get keyword research, competitor analysis, SEO, PPC, and content marketing tools under one roof. It’s like having a spy in the world of James Bond, but for marketing.