Neil Patel

SEPTEMBER 20, 2021

Businesses are spending more and more money on paid ad campaigns to attract a growing number of online users. There are a billion social media users, but your business may only be relevant for a few thousand. Instead, you need to find your “ideal” users and create stellar niche paid ad campaigns to convert them.

Ads 126

Ads Ad Copy Social Media Advertising 126

Smart Blogger

MAY 26, 2023

It’s a profession that’s as intriguing as it is essential in the digital age. A copywriter is the wizard behind compelling blog posts, engaging social media updates, persuasive sales letters, and more. By this point you might be wondering how does copywriting differ from content writing? between 2016 and 2026.

Copywriter 74

Copywriter Copywriting Persuasion Freelance Copywriting 74

Backlinko

JUNE 2, 2023

The dawn of AI has many content creators fearing the worst—and you may be one of them. I’m going to show you how AI content generators will actually make your life a lot easier. My pick of the bunch is Jasper, but which will you choose to 10x your content production? I added these details: “$9.99 Don’t worry.

Content 67

Content Landing Page Ad Copy Copy 67

Smart Blogger

JANUARY 22, 2024

Simply put, marketing funnels visualize the journey a customer goes through, from first learning about your brand to making a purchase and beyond. It’s a fundamental concept in both digital marketing and traditional marketing realms. Here, your content needs to speak to their challenges, aspirations, and interests.

Marketing 90

Marketing Persuasion Social Media Brand Awareness 90

Smart Blogger

JULY 31, 2023

Searching for the best AI blog writer to beef up your content strategy? But in this guide, we’ve curated a list of the top 10 AI blog writers to streamline your content creation. Now, imagine this technology lending a hand in content creation. It can churn out content 24/7, ready to work whenever you need it.

Blog Writer 72

Blog Writer Writer Content Creation Long Form Content 72

Neil Patel

JUNE 22, 2021

billion monthly active users , Facebook is the world’s most popular social media platform. From a marketing perspective, there are many opportunities to engage with new audiences and expand your company’s reach. By devising a Facebook marketing strategy. Why Should You Use Facebook Marketing? With over 2.74

Marketing 145

Marketing Social Media Advertising Management 145

Content Hacker

JUNE 30, 2023

We’ll discuss collaborating with niche experts, creating supplementary materials, the power of CTAs, using social media channels for promotion, and more on how to sell my course through my blog. Table of Contents: How to Sell Online Courses Through Your Blog How to Sell My Course Through My Blog? More on CTAs later.)

Collaboration 98

Collaboration Blog Blogging Banking 98

Smart Blogger

JULY 6, 2023

In the constantly evolving world of digital marketing, have you considered the power of mobile marketing? From hyper-targeted ads to personalized content, mobile marketing is your golden ticket to explosive growth. Social Media Marketing Last, but certainly not least, is social media marketing.

Marketing 57

Marketing Social Media Digital Marketing Brand Awareness 57

Neil Patel

AUGUST 25, 2020

But year after year, global ad spend across every major PPC channel is growing even higher. From social media to paid search, PPC is a smart way to see quick results. PPC is an exciting form of digital marketing because you can directly tie revenue generated to ad spend. Source: Statistica.

Agency 133

Agency Landing Page Digital Marketing Ads 133

Neil Patel

FEBRUARY 17, 2021

For example, which ad copy is more appealing in February? As with this example, seasonal sales promotions make your ad copy relevant, allowing you to capitalize on the buzz surrounding seasonal change. Social Media Contests As Sales Promotions. Great seasonal promotions allow you to do this.

Promotion 131

Promotion Sales Ad Copy Retail 131

Neil Patel

JUNE 9, 2021

That’s why as a digital marketer, you must always prioritize business ethics in all you do, including in your PPC ads. That’s why today, I want to focus on the topic from a PPC ads perspective. Never plagiarize other brands’ ad copy. Your ad copy must reflect your expertise in your niche or industry.

Ad Copy 120

Ad Copy Landing Page Advertising Ads 120

Neil Patel

OCTOBER 7, 2021

6 Clever Ways to Use Typos and Misspellings in Paid Ad Campaigns. Sometimes using conventional digital marketing practices only puts you in the same league as your competitors. In today’s crowded market, you may need to give yourself an edge. Keyword research plays a huge role in any digital marketing campaign.

Ads 139

Ads Brand Awareness Keywords Digital Marketing 139

Neil Patel

JUNE 29, 2021

In the digital marketing realm, this is often referred to as “CPA” or “ cost-per-acquisition.”. If you know exactly who your target is, you’ll have a much easier time acquiring them because your ad copy, text, images, and products will speak their language. What are you trying to achieve with your marketing efforts?

Lead Generation 132

Lead Generation Social Media Advertising Persuasion 132

Neil Patel

OCTOBER 7, 2021

For several years, many digital marketing teams relied on cookies for marketing. Mozilla Firefox and Apple Safari already block third-party cookies, and recently, Google revealed it would no longer support cookies on ad networks and its Chrome browser. However, everything is about to change.

Marketing 123

Marketing Ad Copy Advertising Copy 123

Neil Patel

JANUARY 19, 2022

Chances are, these businesses are implementing some form of local search digital marketing strategy to ensure that they’re the business that shows up first when you Google that phrase. Their strategy consists of using content marketing to drive more traffic to their website and, ultimately, their local business.

Marketing 133

Marketing Ad Copy Search Engine Optimization SEO 133

ContentWriters

OCTOBER 27, 2022

Creating organic SEO requires developing high-quality content that provides useful information. It also requires on-page, off-page, and technical SEO strategies to ensure both site visitors and search engines see your content as valuable. However, there is an investment in time and money to create and manage the content you need.

SEO 105

SEO Search Engine Optimization Landing Page Engineering 105

The Hoth

OCTOBER 20, 2022

Paid search marketing is one of the most commonly used types of PPC. Providers like Google Ads and Bing Ads, show your ads to people who actively search for different keywords. . You’re able to set up campaigns by writing an ad copy , selecting the right keywords, and choosing a landing page for your website. .

Brand Awareness 98

Brand Awareness Advertising Search Engine Optimization Contractor 98

Copywriter Collective

JANUARY 24, 2023

They can make a pretty standard ad copy sound so exciting. In marketing, copywriters create written content or copy for advertising purposes. They must also have a creative streak to churn out a good copy. Writing copy for a wide range of marketing uses. Copywriting, What Is It?

Copywriter 52

Copywriter Copywriting Creative Director Portfolio 52

Neil Patel

APRIL 28, 2021

It can help your ads build connections and trust with your market and ultimately increase your business. It also takes you away from the nameless, faceless, robotic approach that can be digital marketing at its worst. Let’s dive in, and then we’ll discuss different ways you can humanize your PPC ads. It’s simple.

Ads 81

Ads Creative Director Storytelling Advertising 81

Intergrowth

NOVEMBER 14, 2022

Most growing businesses rely on two primary channels for new customer acquisition in their digital marketing strategy: SEO and PPC. After cutting back on TV ads, billboards, social media, and other long-term brand awareness campaigns, SEO vs. PPC will be the primary investment question for many of you.

SEO 100

SEO Search Engine Optimization Advertising Brand Awareness 100

Smart Blogger

AUGUST 5, 2023

B2C marketing, however, is often about reaching a broad audience, creating mass appeal through emotional and aspirational messaging. Ad Copy Strategies B2B ad copy often utilizes industry jargon and focuses on the product’s technical aspects and benefits to appeal to an informed, professional audience.

Ad Copy 70

Ad Copy Utilities Manufacturing Government 70

The Hoth

FEBRUARY 2, 2023

The only things that needed to be added were a team and a budget large enough to scale the business. They A/B tested their ad copy, subject lines, calls to action, images, and other types of content with their audience and stuck with what worked the most. Their solution?

Manufacturing 96

Manufacturing Consulting Construction Retail 96

Neil Patel

JUNE 23, 2021

I’ve compiled a list of 12 ad copywriting strategies for Google AdWords , Facebook, Twitter, and LinkedIn, to help you improve your ad campaign performance and drive your brand forward. Ready to craft magnetic copy for your ads? Google Ads Copy Strategies. Scan Your Competitor’s Ad Copy With Spyfu.

Ad Copy 136

Ad Copy Copy Ads Persuasion 136

Smart Blogger

MAY 31, 2023

It all hinges on a robust digital marketing strategy. Whether you’re a startup trying to make its mark or an established enterprise aiming to expand, crafting a personalized, results-oriented digital strategy can take you places. What is a Digital Marketing Strategy? Let’s dive in. What’s not?

Digital Marketing 75

Digital Marketing Marketing Brand Awareness Social Media 75

Moz

NOVEMBER 8, 2020

Posted by rootandbranch Editor’s note: This blog is from the perspective of five University of Pittsburgh students — Kirsten , Steve , Darcie , Erin , and Sara — who completed a class this summer called "Digital Marketing Search Fundamentals", taught by Zack Duncan of Root and Branch. Part 1: Why digital marketing matters.

Digital Marketing 64

Digital Marketing Marketing Advertising Ads 64

Neil Patel

MAY 14, 2021

First, you decide what you want to write about and the type of content you need. This could be anything from a blog post to a short ad. For example, maybe you decide you want a social media post advertising a new yoga class. They work 24/7, too, so you can literally craft content in your sleep!

Copywriter 143

Copywriter Copywriting Writing Script 143

Neil Patel

APRIL 5, 2023

More specifically, we’ll explore how you can get an inside look at your competitors on each of the following fronts: SEO and web traffic Social media PPC and ads Blog content 1. You can target these sites to get backlinks to your content. Let’s say you want to create an ultimate guide on content marketing.

Social Media 133

Social Media Keywords SEO Advertising 133

Smart Blogger

MAY 25, 2023

Have you ever wondered, “What is copywriting, and how can I use it to create compelling content?” It’s important to note that while the terms ‘copywriting’ and ‘content writing’ are often used interchangeably, they’re not the same thing. That’s social media copywriting.

Copywriter 72

Copywriter Copywriting Copy Persuasion 72

Smart Blogger

MAY 9, 2023

Mastering key copywriting skills can transform your writing from bland to brilliant, helping you create compelling content that captivates your audience. Weave in relatable experiences, sensory details , and emotional language to create captivating content. Try your hand at technical copywriting , social media , or even Facebook ads.

Copywriter 88

Copywriter Copywriting Persuasion Search Engine Optimization 88

Content Hacker

JANUARY 10, 2024

Remember the time when creating content was a long, painstaking process? AI-powered content creation is here and it’s changing the game. This tech isn’t just about speed; it’s smart enough to analyze data for your strategy, personalize your message at scale, and even keep social media buzzing with engaging posts.

Content Creation 40

Content Creation Brand Content Proofreader 40

Neil Patel

FEBRUARY 18, 2021

You can use it to explore new content ideas, find keywords, and see what your competition is doing. Best Uses For This Tool: See what content and keywords are performing best for your competitors Find keywords to target Get content inspiration Find new competitors. Social Blade – A Tool for Social Media Follower Counts.

Keywords 145

Keywords Agency Social Media Ad Copy 145

Neil Patel

FEBRUARY 23, 2023

Then you’ve probably looked at LinkedIn ads. After all, LinkedIn has become a brilliant social media marketing tool where 66.8 Facebook, Twitter, Instagram, and other social media sites all have their place in advertising. However, smart marketers know that LinkedIn is the place to go for B2B networking.

Ads 104

Ads Advertising Text Social Media 104

Neil Patel

APRIL 22, 2021

Most B2B digital marketers aren’t using effective CTAs to engage their ideal customers. Let me explain how important this is, using Google as an example: You know that the web is primarily powered by content. Why is Google so passionate about the value that you provide in a piece of content? Offer a Solution.

Landing Page 145

Landing Page Lead Generation Persuasion Telecommunication 145

Neil Patel

MARCH 28, 2023

Getting traffic is easy with ad copy. Boosting your click-through rate requires improving ad copy and laser-targeting it to your audience. Many authors, information marketers, and public speakers are doing exactly that. Improving your conversion rates? Not so much. Make your CTAs engaging. Use visual hierarchies.

Ads 145

Ads Landing Page Ad Copy Advertising 145

Backlinko

AUGUST 16, 2023

It’s mostly used by digital marketers to improve their online search performance through keyword research and competitive intelligence. These can provide you with more ideas for creating content around a certain topic. I’ll show you how to use them and discuss their benefits for your SEO and PPC efforts.

Ad Copy 63

Ad Copy Keywords Projects Advertising 63

Verblio

NOVEMBER 4, 2022

It also just raised $125M , so expect to see even more ads for it everywhere. My company, Verblio, is in the content creation business, and I’m a former writer turned content marketer. If you’re a good writer and know how to use it, Jasper will be able to help you create some types of content more efficiently.

Persuasion 52

Persuasion Writer Long Form Content Engagement 52

Backlinko

FEBRUARY 19, 2024

In the fast-paced realm of digital marketing, understanding and outperforming your competitors is not just an advantage, it’s a necessity. Competitor analysis, a critical skill for any marketer, provides insights that can be the difference between leading the market or lagging behind. Let’s dive in.

Ad Copy 88

Ad Copy Landing Page Social Media Keywords 88