Neil Patel

MARCH 25, 2021

Paid ads on search and social let you bid on relevant keywords to hyper-target an audience that perfectly fits your brand. In this article, I’ll give you nine ways to use paid ads you could effectively market to pet owners. 9 Ways to Target Pet Owners Using Paid Ads. Answer Pet Owners’ Questions. Why do cats: Purr?

Ads 129

Ads Food Brand Awareness Marketing 129

Neil Patel

OCTOBER 14, 2021

Black Friday ad campaigns are one of the quickest way to drive revenue. Do Black Friday Ad Campaigns Make a Difference? You can leverage this audience interest to improve your revenue by using effective Black Friday ad campaigns. Top 8 Black Friday Ad Campaign Tips. For example, look at this ad by First Hotels.

Ads 125

Ads Ad Copy Social Media Copy 125

Neil Patel

APRIL 5, 2021

alone, digital food advertisement is an incredibly competitive market. What Makes Food Advertisements Unique? Luckily, there are so many ways to bring food to life in digital food advertisements. What makes food advertisements unique is their ability to turn the mundane into excitement. Great Food Advertisement Examples.

Food 83

Food Advertising Ads Creativity 83

Neil Patel

APRIL 16, 2021

Well, you can, and it’s all thanks to Amazon audio ads. Through Amazon’s free, ad-supported tier, you can create short, engaging audio ads to reach a whole new audience base. What Are Amazon Audio Ads? Think of Amazon audio ads like radio ads. The ads themselves play between songs.

Ads 127

Ads Script Consulting Brand Awareness 127

Moz

NOVEMBER 16, 2020

Posted by MeganRoseM Digital advertising is different nowadays. How and when we interact with ads online drastically changed in March when COVID-19 ushered in a new era of rolling global lockdowns, not to mention lifestyle changes that none of us could predict. How has consumer interaction with native ads changed? growth spurt.

Editorial 66

Editorial Advertising Brand Awareness Healthcare 66

Income Diary

MARCH 19, 2024

Platforms such as Facebook, Instagram, and YouTube offer a variety of advertising options, including sponsored posts, mobile ads, video ads, and display ads. Paid advertising also provides the flexibility to continually optimize campaigns for improved targeting and engagement.

Promotion 105

Promotion Website Social Media Advertising 105

The Hoth

OCTOBER 20, 2022

Have you been thinking about buying pay-per-click advertising for your business? Many businesses wander down the road of paid ads. In fact, nearly all small businesses advertise and about 45% of small businesses use PPC regularly. . In basic terms, PPC is when an advertiser pays for an advertisement each time it’s clicked.

Brand Awareness 98

Brand Awareness Advertising Search Engine Optimization Contractor 98

Neil Patel

SEPTEMBER 1, 2021

Content is how you boost brand awareness , build trust in your company, and empower your customers to solve their problems. However, you can’t just create the occasional blog post or paid ad and hope to generate results. Now, it’s time to actually find those businesses online and generate brand awareness.

Content 144

Content Brand Awareness Collaboration Keywords 144

Smart Blogger

SEPTEMBER 12, 2023

An increasingly integral part of a broader social media marketing strategy, targeted YouTube content is key to building brand awareness. Think on-brand channel art, SEO-savvy video descriptions, intentional partnerships with YouTube influencers, and smart YouTube ad placements. Say hello to YouTube Ads.

Social Media 103

Social Media Script Marketing Brand Awareness 103

Neil Patel

MARCH 23, 2021

Google Search Campaigns are one of the most popular forms of online advertising. Even if you don’t know what a Google Search Network ad is, know more than enough to run a profitable Search Campaign of your own. Chances are, if you’ve used the internet, you’ve come across advertisers who are running Google Search Campaigns.

Landing Page 142

Landing Page Keywords Ads Ad Copy 142

Neil Patel

MAY 12, 2021

Then there’s the overall effectiveness of your advertising. If you need a further reason, here it is: Your organic ads can allow you to build lasting results from people who already feel they know and trust you. In contrast, paid ads are advertising services you pay for on a specific platform. Writing an About Page.

Social Media 145

Social Media Advertising Creativity Brand Awareness 145

Contently

FEBRUARY 23, 2023

They needed to refresh the feeling that their brand was just for older men and wanted to attract more millennials. They successfully changed sentiment towards their brand with celebrity partnerships and a very effective advertising strategy. Sentiment allows you to understand why people take action.

Content 133

Content Brand Awareness Landing Page Brand 133

Bramework

DECEMBER 21, 2023

In-Depth Content is King: Creating Helpful, Authoritative Content 5 – Brand Awareness This is a big one! Brand awareness starts with your website but does not end there. Building your brand takes a long time because you want people to recognize just about everything involved — fonts, colors, logo, etc.

Brand Awareness 98

Brand Awareness Blog Blogging Search Engine Optimization 98

Neil Patel

SEPTEMBER 15, 2020

They then assess your pin’s relevance to these keywords with a confidence score based on the quality of the information extracted (text-based keywords are more highly rated) and how many times that keyword appears. Add them to your pin descriptions, board titles, image text, and profiles. Which Pinterest Ad Formats Should You Explore?

SEO 145

SEO Keywords Brand Awareness Content Creator 145

Neil Patel

NOVEMBER 1, 2021

This can include YouTube videos, TikTok reels, and text-based posts on social media sites like Facebook, Twitter, Instagram, LinkedIn, etc. The content they produce is typically original and may be shared for money, audience building, brand awareness, or just as a way to share their talents online. What Do Influencers Do?

Content Creator 139

Content Creator Content Storytelling Social Media 139

Freelance Writing Jobs

JANUARY 22, 2023

A solid video script will also need to be paired up with text and images on screen to ensure your audience understands what’s being said and the sources you may be quoting from. Not only can emails like this nudge undecided consumers further down the sales funnel, but they also help to generate more brand awareness too.

Writing Style 75

Writing Style Script Landing Page Writing 75

Neil Patel

AUGUST 24, 2021

It was founded in 2009, and now boasts millions of users and hundreds of thousands of questions on questions topics ranging from the “what is the creepiest text you’ve ever received?” Adding Questions. Adding questions to a question and answer network is a great way to find out more about your target market.

IT 118

IT Marketing Brand Awareness Social Media 118

Smart Blogger

NOVEMBER 2, 2022

Celebrity social proof, both organic and paid endorsement, drastically increases brand awareness because they have millions of followers. UGC is honest, organic content that increases brand awareness via @mentions or hashtags. Make it easy by adding a comment box and star rating directly in the email.

Brand Awareness 92

Brand Awareness Social Media Food Promotion 92

Neil Patel

OCTOBER 13, 2021

Brands are paying for the endorsement and trust the content creator has with their audience, which has more sway than a random ad in the newspaper. Use Paid Ads to Increase Leads. Not using paid ads yet? Google ads can increase brand awareness by 80 percent. Paid ads have a 200 percent ROI rate.

Sales 135

Sales Social Media Government Script 135

Creative Little World

JANUARY 4, 2023

To see great results from a successful marketing and advertising campaign, copywriting must be high on your radar if you hope to write successful copy. Copywriting is the process of creating persuasive text that is designed to capture the attention of potential customers and persuade them to take action. What does a copywriter do?

Copywriter 52

Copywriter Copywriting Persuasion Marketing 52

Neil Patel

FEBRUARY 10, 2021

The goal of this stage is to raise brand awareness, not to make a sale. Each “place” in the brand-awareness pyramid requires different tactics for marketing (which we’ll get to). They may find it through your PPC ads, in search results, or even through social media. It’s an exploratory stage.

Landing Page 133

Landing Page Lead Generation Social Media Brand Awareness 133

Backlinko

FEBRUARY 15, 2024

You can also look for more long-tail search terms by adding an “a” before the term. It’s designed for TikTok ads, but it’s a pretty nifty way to find keyword ideas. This tool pulls data on keywords that it’s extracted from audio, text overlay, and ad text from the top-performing TikTok ads.

SEO 94

SEO Keywords Social Media Engagement 94

Smart Blogger

MAY 4, 2023

Think of weekly ads in local newspapers or regular mailers to a wider geographical area. Refine and Position Your Brand Once you have a good sense of your competition, it’s time to fine-tune your own B2B brand by creating a brand book (aka brand guide). But the bakers immediately understand the benefits.

Marketing 76

Marketing Social Media Search Engine Optimization Copy Editor 76

Neil Patel

APRIL 26, 2021

With this flood of consumer attention, it’s no wonder companies are putting more of their ad dollars into digital video advertising. The good news is you don’t need to flood thousands of dollars in YouTube advertising. Include Your Logo to Boost Brand Awareness. I’m sure you’ve all seen some ads from Tai Lopez.

Search Engine Optimization 145

Search Engine Optimization Keywords Engineering Collaboration 145

Neil Patel

APRIL 6, 2021

Instagram marketing refers to the process of brands harnessing the power of Instagram to reach their target audiences to generate brand awareness and share products. The platform is the perfect place to bring your brand’s story to life through aesthetically appealing posts, stories, and ads. One billion.

Brand Awareness 119

Brand Awareness Social Media Storytelling Brand 119

Neil Patel

JUNE 2, 2021

Don’t get me wrong; social media ads can work wonders. The most noticeable of which is YouTube ads. YouTube ads are one of the most overlooked ad formats in digital marketing, and it’s easy to figure out why. Can YouTube ads be tough to grasp? 5 YouTube Ad Types. Skippable In-Stream Ads.

Ads 141

Ads Brand Awareness Lead Generation Advertising 141

Neil Patel

MARCH 30, 2023

Facebook Ads are one of the more popular advertising options for people who are new to online marketing. However, despite 90% of marketers claiming to use Facebook Ads , there are still many who try and fail to generate positive conversion rate results. So, knowing how to target your ads to a custom audience is important.

Ads 113

Ads Landing Page Advertising Copy 113

Neil Patel

JULY 19, 2021

Instagram is one of the best social networks to advertise on. It has grown to be just as big of an advertising platform as its parent company, Facebook. Add in a branded or targeted hashtag and you’ll be connecting with your ideal customers in no time. Why Advertise on Instagram? What Are Instagram’s Ad Formats?

Ads 145

Ads Advertising Entertainment Promotion 145

Neil Patel

FEBRUARY 23, 2023

Then you’ve probably looked at LinkedIn ads. Facebook, Twitter, Instagram, and other social media sites all have their place in advertising. That said, there’s no point in advertising on the site unless you follow LinkedIn ads best practices. Scroll along to ‘Ads’ on the end and click. Then segment your audience.

Ads 104

Ads Advertising Text Social Media 104

Neil Patel

MARCH 28, 2023

Getting traffic is easy with ad copy. Boosting your click-through rate requires improving ad copy and laser-targeting it to your audience. A great way to start is with a conversion-based Facebook ad campaign. With Facebook’s advertising platform, you’ve got access to an audience that shows actual interest in your offer.

Ads 145

Ads Landing Page Ad Copy Advertising 145

Neil Patel

DECEMBER 14, 2020

Amazon Ads. A solid advertising strategy can help you increase sales as competition on the platform heats up, even if you don’t have a massive budget. Keyword research is the secret sauce of any advanced Amazon ad strategy. Use Sponsored Brands to Increase Brand Awareness. Sponsored Brands.

Ads 145

Ads Sales Brand Awareness Landing Page 145

Content Marketing Institute

FEBRUARY 5, 2019

of communications professionals say they rely on branded content in their campaigns or why 67% project that their and/or their clients’ spending on branded content will increase over the next 12 months, according to a USC Annenberg survey. of communication professionals rely on branded content.

Brand 97

Brand Banking IT Entertainment 97

Neil Patel

DECEMBER 13, 2021

If your business deals with the B2B sector, it’s likely you’ve considered using LinkedIn as an advertising platform to reach your customers. In this post, we’re going to explore how you can set up some LinkedIn Ads that will connect you with your target customer – without annoying them. Step #2: Design Your LinkedIn Ads.

Ads 126

Ads Sales Social Media Advertising 126

Moz

NOVEMBER 13, 2018

Traffic drops tend to come about from four main causes: a drop in rankings, a decrease in search volume, you are now ranking for fewer keywords, or because SERP features and/or advertising are depressing your CTRs. Google Shopping and paid advertising will be a likely candidate. Paid advertising. Are you an e-commerce website?

Advertising 53

Advertising Keywords SEO Brand Awareness 53

Neil Patel

JANUARY 20, 2021

It is influenced by your Ad targeting options and can also impact organic reach. The network’s ad platform has cushioned the damage for those who’ve made the most of it. The advertiser count to date has surpassed 9 million. Wouldn’t we be better off focusing on Facebook ads ? But it’s not so simple. Yes and yes.

Social Media 145

Social Media Persuasion Promotion Engagement 145

Neil Patel

MARCH 23, 2021

One of the most effective ways to promote your podcast audience is using paid ads. Why Should You Create a Paid Ad to Promote Your Podcast? Paid ads provide a fast and effective way to promote podcasts and increase brand awareness. Paid ads are an effective tool to boost your audience. Google Ads.

Promotion 118

Promotion Ads Landing Page Brand Awareness 118

Moz

JANUARY 28, 2019

Standard links (ones that haven't had nofollow added) look like this: <a href="[link] love Moz</a> Nofollow link markup looks like this: <a href="[link] rel="nofollow">I love Moz</a> If follow links pass all the link equity, shouldn't that mean you want only follow links? However, proceed with caution!

SEO 51

SEO Brand Awareness Editorial Engineering 51