Neil Patel

MARCH 25, 2021

Paid ads on search and social let you bid on relevant keywords to hyper-target an audience that perfectly fits your brand. In this article, I’ll give you nine ways to use paid ads you could effectively market to pet owners. 9 Ways to Target Pet Owners Using Paid Ads. Research Keywords Pet Owners Use.

Ads 129

Ads Food Brand Awareness Marketing 129

The Hoth

FEBRUARY 22, 2024

Whenever a SERP feature or AI-generated Snapshot appears at the top of the results page for a keyword, you’ll always be at a disadvantage traffic-wise, even if you’re ranked in the #1 organic spot. As an example, here’s what Google looks like whenever we enter the keyword ‘SEO.’ What should SEOs do about it?

IT 59

IT SEO Brand Awareness Keywords 59

Elna Cain

OCTOBER 19, 2023

I call these types of writing gigs, ad hoc gigs since it’s a one-off type of submission. You can also have ad-hoc clients that call on you a few times a year as well (I’ve had a few of those types of writing jobs too ). These are special websites that allow writers to post an article and get paid for it.

Website 224

Website Portfolio Retail Writing 224

Neil Patel

MARCH 12, 2021

You may want to include another angle, such as paid ads. Some of the best marketing campaigns integrate several elements, so potential customers start to see your brand in different places and from different angles. Today, we’ll talk about one of those combinations: paid ads with influencer campaigns.

Ads 139

Ads Brand Awareness Social Media Persuasion 139

The Hoth

JANUARY 31, 2023

If you’ve ever looked for a local restaurant on a search engine and clicked on one of the ads at the top of the page, you’ve seen a local PPC campaign in action. It differs from traditional PPC in that you’re targeting a specific location with your ads instead of going international. Why Bother with Local PPC?

Ads 93

Ads Brand Awareness Landing Page Digital Marketing 93

Neil Patel

SEPTEMBER 20, 2021

If you’ve been creating paid ad campaigns for a while, you’ve likely noticed how competitive online advertising has become. Businesses are spending more and more money on paid ad campaigns to attract a growing number of online users. What is the return on investment from previous niche paid ad campaigns?

Ads 126

Ads Ad Copy Social Media Advertising 126

Bramework

DECEMBER 28, 2022

Looking for the best keyword discovery ranking tools to really boost your website traffic? What do I mean by keyword ranking? That you’re using your keywords to rank your website better in the search engines. That you’re using your keywords to rank your website better in the search engines. SERPWatcher.

Keywords 95

Keywords Blog Post Post Blog 95

The Hoth

NOVEMBER 22, 2022

Whether you’re engaged in a content marketing strategy, PPC campaign, or organic SEO – you need to pay close attention to the search intent behind your chosen keywords. . Google is well aware of this, which is why it published a document on it a few years back in 2018. . Why is that? What is Search Intent?

Keywords 118

Keywords SEO Sales Brand Awareness 118

Neil Patel

MAY 6, 2021

Pay-per-click (PPC) ads are one of the most effective ways to drive growth for your new business. Unlike brand building, content marketing, and social media, PPC ads can drive traffic today. Below, you can learn more about why PPC ads may be the way to go for your business and find tips for to make the most of them.

Ads 112

Ads Social Media Keywords Copy 112

Neil Patel

APRIL 7, 2021

Marketers often create PPC ads based on the latest trends and one-time deals, but these aren’t the only types of paid ads you can create. Evergreen PPC ads are a must-have addition to your marketing arsenal. Unlike a seasonal ad, they can run throughout the year, even without edits or updates.

Ads 86

Ads Ad Copy Brand Awareness Keywords 86

Neil Patel

OCTOBER 14, 2021

Black Friday ad campaigns are one of the quickest way to drive revenue. Do Black Friday Ad Campaigns Make a Difference? You can leverage this audience interest to improve your revenue by using effective Black Friday ad campaigns. Top 8 Black Friday Ad Campaign Tips. For example, look at this ad by First Hotels.

Ads 125

Ads Ad Copy Social Media Copy 125

Smart Blogger

FEBRUARY 13, 2023

Videos Boost Your Google Ranking Video-based search engine optimization strategy (video SEO) works well for two main reasons: YouTube videos can rank for keywords in Google searches Videos in website content can increase its ranking Also, videos in your content cause visitors to spend more time on the page.

Content Marketing 104

Content Marketing IT Marketing Brand Awareness 104

The Hoth

JANUARY 25, 2024

SEM is where you use paid search ads to market your business. These sponsored ads appear at the very top of the SERPs (search engine results pages), saving you the trouble of having to work your ass off to reach the top of the organic results. What’s that? Yet, the search engine marketing landscape is rapidly changing.

Engineering 97

Engineering Ad Copy Marketing Landing Page 97

Neil Patel

AUGUST 24, 2021

To find topics, use the search box at the top and start typing in a keyword. Adding Questions. Adding questions to a question and answer network is a great way to find out more about your target market. Adding Answers. You may also consider using Quora ads to increase reach. Does Quora have ads?

IT 118

IT Marketing Brand Awareness Social Media 118

The Hoth

NOVEMBER 15, 2022

Yet, when it comes time to make a purchase, they convert after clicking on a social media ad – which will take full credit for the conversion (despite the obvious attribution your SEO content had on the sale). . In particular, they’ll want to know that SEO will produce a positive return on investment (ROI) for them. . Why is that?

SEO 105

SEO IT Search Engine Optimization Brand Awareness 105

Income Diary

MARCH 19, 2024

Platforms such as Facebook, Instagram, and YouTube offer a variety of advertising options, including sponsored posts, mobile ads, video ads, and display ads. By monitoring the performance of your ads, you can adjust your approach to ensure that your promotional efforts consistently resonate with your potential customers.

Promotion 105

Promotion Website Social Media Advertising 105

Blogtrepreneur

APRIL 5, 2024

Traditional marketing offers undeniable reach, building brand awareness like a meticulously crafted opening statement. PPC, on the other hand, shines with the precision of a closing argument, targeting potential clients on the very keywords they use when seeking legal aid. Finally, consider the engagement factor.

Brand Awareness 52

Brand Awareness Marketing Advertising Lead Generation 52

Backlinko

MAY 14, 2024

Create a Visual Identity Your brand’s visual identity should be a unique, memorable reflection of your business. It includes your: Logo Color palette Typography Imagery style A polished visual brand signals to customers that you’re credible, trustworthy, and attentive to detail. Including demographic information.

Marketing 103

Marketing Social Media Keywords Engineering 103

Neil Patel

JULY 28, 2021

Ask yourself if you are creating content to boost brand awareness, generate leads, convert users, attract past customers, improve search ranking results, or something else altogether. Step #1: Define Your Goals for Your Content Strategy. Great content is created for a specific purpose , and this purpose needs to be clearly defined.

IT 141

IT Content Social Media Brand Awareness 141

BKA Content

JANUARY 1, 2024

You could also need to adjust your content to match your target audience’s keyword search and intent. SEO Requires New Posts and Auditing Search engines not only review your posts for keywords and intent, but they also search for consistent updates and new content. These are some SEO pros and cons.

SEO 78

SEO Brand Awareness Advertising Insurance 78

Contently

APRIL 20, 2023

As content marketers, it’s our job to engage our audience , build brand awareness , and drive interest in our company’s products and services. In contrast, paid traffic refers to traffic that comes from paid advertising, such as Google Ads or Facebook Ads. So, why is organic traffic so important?

Brand Awareness 119

Brand Awareness Content Content Marketing Keywords 119

Smart Blogger

SEPTEMBER 12, 2023

An increasingly integral part of a broader social media marketing strategy, targeted YouTube content is key to building brand awareness. Think on-brand channel art, SEO-savvy video descriptions, intentional partnerships with YouTube influencers, and smart YouTube ad placements. Do You Really Need a YouTube Channel?

Script 103

Script Social Media Marketing Brand Awareness 103

Neil Patel

SEPTEMBER 1, 2021

Content is how you boost brand awareness , build trust in your company, and empower your customers to solve their problems. However, you can’t just create the occasional blog post or paid ad and hope to generate results. Now, it’s time to actually find those businesses online and generate brand awareness.

Content 144

Content Brand Awareness Collaboration Keywords 144

Neil Patel

AUGUST 19, 2021

Brand awareness: Almost 92 percent of people use Google to answer their most pressing questions. By investing in SEO and getting your CPA business on the first page of search results, you can grow your brand awareness without a huge paid ad budget. Not sure what SEO is or how to do keyword research?

Brand Awareness 145

Brand Awareness Marketing Keywords Digital Marketing 145

Bramework

DECEMBER 21, 2023

Content allows Google’s crawlers to find you by the keywords you use. These keywords are then indexed and placed in search engines for your leads to find you. These leads then find you be searching the keyword and VOILA! Which Keyword Should I Include in My Blog Post Using Bramework? Build that brand up!

Blog 98

Blog Blogging Brand Awareness Search Engine Optimization 98

The Hoth

MARCH 7, 2024

Google Ads users can now run ads on Pinterest, which opens up a new range of possibilities for marketers running paid ads through Google. Partnering with Pinterest for Ad Placements Pinterest had a less-than-stellar Q4 2023 due to decreasing revenue. A Google partnership, then, could potentially benefit both parties.

Brand Awareness 66

Brand Awareness Digital Marketing SEO Utilities 66

Express Writers

MAY 1, 2024

Most brands either want to drive organic traffic or increase their brand awareness. According to HubSpot , if driving organic traffic is your goal, you should blog more frequently, while increasing brand awareness doesn’t require as much content. Are you trying to improve your brand recognition?

Blog Post 64

Blog Post Post Blog Blogging 64

The Hoth

OCTOBER 20, 2022

Many businesses wander down the road of paid ads. The ad is displayed prominently in a Google search so more people are likely to see it when searching for specific products or services. Successful ad campaigns require ongoing management and can take time before you begin to see results. Display ads. So, what is PPC?

Brand Awareness 98

Brand Awareness Advertising Search Engine Optimization Contractor 98

Neil Patel

MARCH 16, 2021

Yes, your PPC campaigns can be expensive if you haven’t mapped out your ads to the buyer’s journey. It helps you tighten your funnel and prevent leaks along the way, which can translate to more sales and less money spent on ineffective PPC ads. What exactly are PPC ads, and how can they help your business?

Brand Awareness 113

Brand Awareness Ads Keywords Education 113

Neil Patel

JANUARY 31, 2022

E-commerce marketing is the act of using marketing strategies to drive awareness and conversions for a business that sells products or services online. This can include display ads, banner ads, even dynamic ads. Here’s how it works: You choose a platform to market on, such as Google Ads. Publish your ad.

Brand Awareness 107

Brand Awareness Marketing Social Media Digital Marketing 107

BKA Content

SEPTEMBER 25, 2023

SEO Blogs Create Brand Awareness Posting new and original content on an ongoing basis sets you apart from your competitors. When people more regularly visit your website for the information they need, it builds brand awareness. This allows your page to be retrieved when people search for keywords related to your content.

Website 88

Website SEO Search Engine Optimization Brand Awareness 88

Copywriter Collective

MARCH 12, 2024

If you are scratching your head about accelerating your brand and generating a much bigger annual revenue, there are some steps you’d be wise to follow moving forward. By doing so, you could improve your brand’s image, generate genuine, high-quality leads, and improve your business’s revenue.

Brand Awareness 52

Brand Awareness Copywriter Copywriting Agency 52

The Hoth

FEBRUARY 6, 2024

You might wonder if writing a content plan is really more effective than ad hoc content creation. Or maybe you’re neglecting a great keyword. It helps build trust When done right, content marketing can boost awareness, credibility, customer loyalty, and demand generation. What is Content Planning? What is Content Planning?

Content Creation 94

Content Creation Content Keywords Promotion 94

Bramework

FEBRUARY 13, 2024

Reach new audiences and new influencers Increase your brand awareness Bridge relationships to new partnerships Helps boost your social media efforts At Bramework , we specialize in making your content easier to write, format and get in front of people faster. Then what happens? When you repurpose content, there are tremendous benefits.

Content 98

Content Blog Blogging Brand Awareness 98

Article Writing

NOVEMBER 1, 2022

Not only does blogging give you a platform to share your company’s story and build brand awareness, but it also has many SEO benefits. Blog Helps to Rank on Keywords. Keyword rankings still play a huge role in your overall SEO strategy. Long-tail keywords are more specific (usually longer) than your average keyword.

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Blog Blogging Social Media Brand Awareness 121

ContentWriters

FEBRUARY 8, 2023

Make sure that the video has an exciting storyline and includes relevant keywords in the title. They create brand awareness, increase website traffic, and improve sales. Include keywords related to what you offer in both the title and the content of your video. Remember to make certain it is well-edited.

Marketing 115

Marketing Brand Awareness Social Media Promotion 115

Neil Patel

JANUARY 8, 2021

If you aren’t using Twitter to boost your brand, you’re seriously missing out. But there’s a better reason to build your brand on Twitter, besides the capability to reach the large, diverse audiences it provides. That’s because Twitter lets you build a large following and gain the attention you need to boost brand awareness.

Brand 145

Brand SEO Brand Awareness Keywords 145