Neil Patel

MAY 6, 2021

You are ready to launch a business — but how do you get people to your website or store? Pay-per-click (PPC) ads are one of the most effective ways to drive growth for your new business. Unlike brand building, content marketing, and social media, PPC ads can drive traffic today. PPC ads are highly targeted.

Ads 112

Ads Social Media Keywords Copy 112

Credible Content

JUNE 23, 2023

Landing pages Most of the landing pages are good examples of direct response copywriting. A landing page call-to-action may look like this: Book your seat today for our seminar. A pop-up ad that says “Don’t Miss This Limited-Time Offer! We have limited seats.

Copywriter 130

Copywriter Copywriting Promotion Persuasion 130

Neil Patel

APRIL 7, 2021

Marketers often create PPC ads based on the latest trends and one-time deals, but these aren’t the only types of paid ads you can create. Evergreen PPC ads are a must-have addition to your marketing arsenal. Unlike a seasonal ad, they can run throughout the year, even without edits or updates.

Ads 86

Ads Ad Copy Brand Awareness Keywords 86

Contently

MARCH 23, 2023

However, traditional metrics like website visits or clicks don’t tell us the whole story of how our content is performing. Personalized landing pages: Brands can create personalized landing pages for their website visitors based on their search terms, referral source, or demographics.

Engagement 142

Engagement Content Landing Page Brand Awareness 142

Bramework

DECEMBER 21, 2023

Here are a few facts about blogging that just might blow your mind: Domains with blogs have 434% more indexed landing pages on Google than domains without blogs, according to Tech Client. Landing in search engines is one of the main benefits of blogging. Without a blog, your website is simply waiting for visitors.

Blog 98

Blog Blogging Brand Awareness Search Engine Optimization 98

Neil Patel

JUNE 24, 2021

Have you thought about incorporating the AI magic of chatbots with the wide net of a PPC ad campaign? Where do you want people to go once they’ve seen your ad and shown some interest? Most people think to look for chatbots in the lower right-hand corner of a company’s website. 5 Ways to Use Chatbots During a PPC Campaign.

Utilities 96

Utilities Brand Awareness Landing Page Script 96

Neil Patel

MARCH 23, 2021

Even if you don’t know what a Google Search Network ad is, know more than enough to run a profitable Search Campaign of your own. Another benefit of Google Search campaigns is you can pick the keyword that triggers your search and display ad. Google Search ads can also show up on a variety of other websites and apps.

Landing Page 142

Landing Page Keywords Ads Ad Copy 142

Neil Patel

FEBRUARY 10, 2021

If you have a website and a business, you can measure and create a sales funnel that converts, even if you’re starting from scratch. The goal of this stage is to raise brand awareness, not to make a sale. Each “place” in the brand-awareness pyramid requires different tactics for marketing (which we’ll get to).

Landing Page 133

Landing Page Lead Generation Social Media Brand Awareness 133

Elna Cain

FEBRUARY 25, 2023

Write a landing page of 300 words and an article that’s 3000 words. These are the places I consume content: Youtube Podcasts Blog posts Forums Magazines Documentaries Books Facebook ads When you invest time online, you come to find little nuggets of gold as a writer. Great idea.

Freelance 209

Freelance Writer Landing Page Consulting 209

Contently

DECEMBER 13, 2022

Some content may simply aim to increase brand awareness and establish your company as a thought leader in the industry, and these are necessary. Metrics to consider include: For engagement: Web: Landing page bounce rate, exit rate, time on page, pages visited per session, hyperlink clicks, repeat visitors.

Storytelling 126

Storytelling Engagement Landing Page Long Form Content 126

The Hoth

OCTOBER 20, 2022

Many businesses wander down the road of paid ads. The ad is displayed prominently in a Google search so more people are likely to see it when searching for specific products or services. Successful ad campaigns require ongoing management and can take time before you begin to see results. Display ads. So, what is PPC?

Brand Awareness 98

Brand Awareness Advertising Search Engine Optimization Contractor 98

Neil Patel

SEPTEMBER 16, 2021

For this to work, you must implement image SEO best practices like naming your images properly and adding alt text. Your page URL is one of the main pieces of information shown on SERPs. Use Google Ads to Preview (Other CDN). Next, in the same menu, you can also check your landing pages. Use Descriptive URLs.

Landing Page 145

Landing Page Persuasion Keywords Social Media 145

Neil Patel

OCTOBER 16, 2020

Let’s consider the following statistics: Google ads produce 3.5 90% of consumers say that ads influence their purchase decisions. So if you want to use your Google ads account to its full potential, you should definitely consider hiring an AdWords consultant. Creating laser-targeted landing pages.

Consulting 111

Consulting Landing Page Search Engine Optimization Persuasion 111

Neil Patel

JANUARY 31, 2022

E-commerce marketing is the act of using marketing strategies to drive awareness and conversions for a business that sells products or services online. This can include display ads, banner ads, even dynamic ads. Here’s how it works: You choose a platform to market on, such as Google Ads. Publish your ad.

Brand Awareness 107

Brand Awareness Marketing Social Media Digital Marketing 107

Article Writing

OCTOBER 26, 2022

Below, learn about each type of copywriting and how you can use different methods to create copy that converts for your website. This can include writing website content, creating sales materials, or crafting email marketing campaigns. Website Content: The content on a company’s website should be well-written and informative.

Copywriter 89

Copywriter Copywriting Persuasion Brand Awareness 89

ContentWriters

OCTOBER 27, 2022

Your business has a professional website with a clear call to action, but how do you get customers to visit? In this article, we’ll explain the difference between paid SEO and paid search, how to use paid search effectively, and organic SEO strategy for improving search engine results page (SERP) ranking. What Is Organic SEO?

SEO 105

SEO Search Engine Optimization Landing Page Engineering 105

Neil Patel

AUGUST 25, 2020

But year after year, global ad spend across every major PPC channel is growing even higher. Your goals may include: Adding more qualified leads to your automated sales funnel Selling more of a specific product or category of products Increasing the number of visitors to a landing page Building awareness for your brand.

Agency 133

Agency Landing Page Digital Marketing Ads 133

Smart Blogger

AUGUST 30, 2023

Would you trust a highly polished ad or the photo from Jane in Minnesota who’s shared how the jacket withstood a blizzard? Enhances Engagement Notice how a meme shared by a friend can capture your attention better than any high-budget ad? Brands collaborating with their audience results in a content avalanche.

Brand Awareness 64

Brand Awareness Content Social Media Persuasion 64

Contently

FEBRUARY 23, 2023

They needed to refresh the feeling that their brand was just for older men and wanted to attract more millennials. They successfully changed sentiment towards their brand with celebrity partnerships and a very effective advertising strategy. Sentiment allows you to understand why people take action.

Content 133

Content Brand Awareness Landing Page Brand 133

Bramework

DECEMBER 21, 2022

You can increase your lead conversions by 12.7%, just by adding a few power words to your content! They can be used by anyone, to motivate people to take a specific action on their website. If you’re a marketer trying to build brand awareness , power words will help. But power words aren’t just for content writers.

Persuasion 105

Persuasion Brand Awareness Agency Landing Page 105

Neil Patel

DECEMBER 3, 2020

Would it surprise you if I said that direct mail gives you more bang for your buck than paid search and online display ads? Smart marketers wouldn’t run only Facebook Ads and call it a day. They’d consider running Instagram ads, do paid search campaigns, and even use search engine optimization to increase traffic. Well, it does.

Electronics 145

Electronics Digital Marketing Brand Awareness Advertising 145

The Hoth

NOVEMBER 15, 2022

Yet, when it comes time to make a purchase, they convert after clicking on a social media ad – which will take full credit for the conversion (despite the obvious attribution your SEO content had on the sale). . For e-commerce websites, it’s pretty straightforward as they automatically send sales conversion data to GA. .

SEO 105

SEO IT Search Engine Optimization Brand Awareness 105

Creative Little World

JANUARY 4, 2023

If you’re doing your own copywriting, improving your copywriting skills is a great way to ensure you successfully create brand awareness and promote your product or service to your specific audience. Regular marketing emails will help nurture them to trust you and your brand over time. What is considered copywriting?

Copywriter 52

Copywriter Copywriting Persuasion Marketing 52

Neil Patel

JUNE 11, 2021

To better direct your resources toward building successful ad campaigns, you need to understand the types of marketing objectives you can set and what they mean for your business. Marketing Objectives to Increase Brand Awareness. Improve page visits by 50 percent. 10 Types of Paid Social Media Marketing Objectives.

Social Media 130

Social Media Media Brand Awareness Marketing 130

Neil Patel

FEBRUARY 17, 2021

This strategy can also include: landing pages social media ads email paid ads TV/radio commercials. Before a customer completes the buying process on your website, you can send a message asking them if they would rather have the more superior version of the product or service they’re buying. Social Media Ads.

Recruitment 141

Recruitment Marketing Social Media Lead Generation 141

Bramework

DECEMBER 28, 2022

Looking for the best keyword discovery ranking tools to really boost your website traffic? That you’re using your keywords to rank your website better in the search engines. Moz Pro Rank Tracker is a trusted SEO tool that connects with your website’s keyword to rank performance. Let’s not fall into that number.

Keywords 95

Keywords Blog Post Post Blog 95

Backlinko

MAY 8, 2024

This one page sends an estimated 2.2K monthly visitors to the firm’s website, which would cost over $7,000 in Google Ads. Law Firm SEO is the process of driving traffic to your law firm’s website on search engines like Google and Bing. Like its website, phone number, services, reviews, and more.

SEO 71

SEO Agency Keywords Engineering 71

Quick Sprout

AUGUST 8, 2022

Direct mail is an effective and affordable way to drive brand awareness and generate fresh leads. In addition to mail, you’ll also benefit from mail tracking, targeted Facebook follow-up advertisements, Instagram ads, Google follow-ups, and call tracking. You can create artwork directly on their website or upload your own file.

Lead Generation 143

Lead Generation Consulting Brand Awareness Retail 143

Neil Patel

DECEMBER 16, 2021

That’s why eMarketer estimated that digital ad spending will grow to $191.01 This is on-trend with what we have seen in digital ad spend growth. Mobile ad spend is predicted to continue increasing due to a growth in mobile usage. Mobile ad spend is predicted to continue increasing due to a growth in mobile usage.

Marketing 145

Marketing Social Media Keywords Digital Marketing 145

Neil Patel

MARCH 30, 2023

Facebook Ads are one of the more popular advertising options for people who are new to online marketing. However, despite 90% of marketers claiming to use Facebook Ads , there are still many who try and fail to generate positive conversion rate results. So, knowing how to target your ads to a custom audience is important.

Ads 113

Ads Landing Page Advertising Copy 113

Quick Sprout

FEBRUARY 19, 2023

Blogging is one of the best ways to build brand awareness, engage your audience, promote your products, and deliver value to your customers. 77% of people read blogs , and adding one to your website can lead to a 55% uptick in website visitors. But it also doesn’t need to be complicated.

Blog Post 77

Blog Post Post Blog Blogging 77

Neil Patel

JANUARY 20, 2021

It is influenced by your Ad targeting options and can also impact organic reach. The network’s ad platform has cushioned the damage for those who’ve made the most of it. Wouldn’t we be better off focusing on Facebook ads ? Many people use social media solely for brand awareness. But it’s not so simple.

Social Media 145

Social Media Persuasion Promotion Ads 145

Content Marketing Institute

JANUARY 15, 2019

Include a link to your website where possible. On Instagram, you can’t provide a URL within an individual post, so include a link to your site – or landing page – in your bio. These offer the basic features for editing video – trimming, splitting, extracting audio, adding transitions, etc. Remember to test.

Landing Page 94

Landing Page Editorial Team Editorial Brand Awareness 94

Neil Patel

APRIL 1, 2021

This link points users to multiple brand blog posts and membership webpages. After all, a Linktree link isn’t just a content-sharing opportunity: You can walk people directly to your landing pages via Instagram , cutting through the noise so they can more easily buy from you. You can borrow this for your own small business.

Hospitality 137

Hospitality Social Media Retail Copy 137

Fat Joe

JULY 21, 2023

Adding new services opens up opportunities to upsell and cross-sell to existing clients. But expanding your service offering isn’t easy. — Luke | AI & Marketing (@lukeb2b) October 15, 2022 It’s not just about ticking off a box on your list of services or adding a new landing page to your website.

Agency 52

Agency Content Creation Writing Content 52

Fat Joe

AUGUST 16, 2023

More Website Traffic Getting more views can increase organic website traffic. You’ll also increase brand recognition. It’s surprising how many YouTube channels and websites miss this crucial step. Research Tab In YouTube Analytics YouTube added the Research tab to Analytics back in 2022.

SEO 52

SEO Keywords Social Media Search Engine Optimization 52

Neil Patel

MARCH 28, 2023

Getting traffic is easy with ad copy. Boosting your click-through rate requires improving ad copy and laser-targeting it to your audience. Driving customers—not just visitors—to your landing page is the best way to make sales. A great way to start is with a conversion-based Facebook ad campaign. Not so much.

Ads 145

Ads Landing Page Ad Copy Advertising 145