Elna Cain

FEBRUARY 27, 2024

As a SaaS freelance writer, you might write: blog posts website copy white papers case studies landing pages email copy ad copy social media content All of this content helps these companies explain their products, attract customers, and informs them. I went from getting $.10/word 10/word to $.50/word 50/word and more.

Content Writer 237

Content Writer Writer Content Writing 237

Neil Patel

SEPTEMBER 24, 2020

Plus, according to research : Facebook ads reach 1.95 Globally, the average Facebook user has clicked 12 ads in the last 30 days. While all this sounds fun and dandy, all your efforts can still backfire if you don’t have an efficient Facebook ad campaign in place. The 5 Top Facebook Ad Companies in the World. Everything.

Ads 99

Ads Agency Advertising Social Media 99

Copyhackers

SEPTEMBER 23, 2022

Idea 3: Merge content marketing with Meta ads to learn what your audience wants to see and hear from your brand. Idea 4: Add video to your ads to help boost engagement and conversions. Do you have a Facebook ads strategy? What about Facebook ads make them so daunting? Don’t leave your ad copy up to guesswork.

Ads 52

Ads Copywriter Copywriting Ad Copy 52

ContentWriters

DECEMBER 13, 2023

Copywriting vs Content Writing Both content and copy are vital to attaining your marketing goals when put to their proper use. Copywriting Copy is writing that persuades your audience to take action. In general, copy moves people down the sales funnel. Can AI Generate the Content and Copy You Need?

Copywriter 111

Copywriter Copywriting Writer Writing 111

Credible Content

JUNE 23, 2023

A pop-up ad that says “Don’t Miss This Limited-Time Offer! “Direct response copywriting is the art and science of writing copy that gets people to take action.” It is often recommended to employ direct response techniques in website copy to engage visitors, drive conversions, and achieve specific business goals.

Copywriter 130

Copywriter Copywriting Promotion Persuasion 130

Neil Patel

SEPTEMBER 22, 2021

Here are three examples of retargeting that actually work, how to copy them, and what you need to know about the future of retargeting. Some marketers fire up Facebook or Google Ads and run a retargeting campaign based on website visits in the past 90 days. The ad is literally about a single product they offer.

Lead Generation 139

Lead Generation Landing Page Ads Advertising 139

Neil Patel

APRIL 22, 2021

That is the action button you should be focusing some energy on for quality lead generation. However, when using free trials in your call-to-action copy, you’ve got to be careful not to lose the trial users at the end of the trial period. But, if you offer them a free trial, you can increase conversions by 328%.

Landing Page 145

Landing Page Lead Generation Persuasion Telecommunication 145

Elna Cain

OCTOBER 7, 2022

Most job ads will state the company and what they are known for, what the job entails, and then have a section on the responsibilities of a freelance writer. For this job ad, the freelance writer’s responsibilities include the following: Experience in graphic design. Freelance writing responsibilities. Being a Great Researcher.

Freelance 156

Freelance Writer Portfolio Contractor 156

Content Hacker

AUGUST 18, 2023

For most marketers and business owners, this means ads, and then different content pieces addressing different stages separately. It’s not just a case of throwing up ads and expecting customers to come. Next, you need to craft copy that sells. This will help you write landing page copy that speaks to them, not at them.

Sales 88

Sales Landing Page Marketing Copy 88

Neil Patel

APRIL 19, 2021

It’s a fast-paced platform you can use to achieve many business goals such as lead generation, brand awareness, and even driving sales, among others. To run a Twitter ad campaign, you must set objectives. In other words, Twitter shoulders some of the risks involved in running paid ads on their platform. Keyword Targeting.

Advertising 128

Advertising Ad Copy Social Media Brand Awareness 128

Neil Patel

FEBRUARY 17, 2021

This strategy can also include: landing pages social media ads email paid ads TV/radio commercials. Invest in good writers as your campaign’s success hinges on your copy. Social Media Ads. To do that, make sure your ad: uses high-quality and relevant visuals has short, punchy copy has a clear CTA.

Recruitment 141

Recruitment Marketing Social Media Lead Generation 141

Neil Patel

MAY 14, 2021

Whether you’re writing product descriptions or PPC ads , there’s a huge volume of work involved, and the repetitive nature of the tasks can drain your creativity. Could you give a machine a few instructions and let it generate engaging copy while you focused on more pressing tasks? Copywriting is hard. The findings?

Copywriter 143

Copywriter Copywriting Writing Script 143

Bramework

OCTOBER 19, 2023

1: Copy Our advice is to minimize the use of buzzwords on your website. Avoid using overly worded copy in titles, headings, and ads. Increase website conversions by adding testimonials, reviews, and case studies. 6: CTAs Strengthen your call-to-action (CTA) copy. You’re welcome). Let’s dig in! #1:

Website 52

Website Landing Page Lead Generation Blog 52

Neil Patel

APRIL 8, 2021

According to a study by HubSpot, over 30 percent of marketers say Facebook Ads provide the highest return on investment. Struggling to see ROI with your ads? It’s tough making a Facebook ad that stands out, appeals to your audience, and converts. Create Ad Mock-Ups Like a Pro. You’re not alone.

Creativity 110

Creativity Landing Page Ads Lead Generation 110

Smart Blogger

FEBRUARY 11, 2023

They can help you blast through even the most stubborn writer’s block and turn a “meh” piece of text into compelling copy that produces the desired results for your client. Great copy makes you feel like the writer knows Jedi mind tricks — how else could they get inside your head so effectively? Let’s dive in.

Copywriter 100

Copywriter Copywriting Writing Sales Copy 100

Neil Patel

JUNE 29, 2021

Customer Acquisition Versus Lead Generation. There may be some confusion about the difference between the two, but it’s actually simple: Lead generation is one step of the customer acquisition funnel. This generally happens as a result of lead generation. Lead generation is simply one step.

Lead Generation 132

Lead Generation Social Media Advertising Persuasion 132

Income Diary

MARCH 19, 2024

Platforms such as Facebook, Instagram, and YouTube offer a variety of advertising options, including sponsored posts, mobile ads, video ads, and display ads. By monitoring the performance of your ads, you can adjust your approach to ensure that your promotional efforts consistently resonate with your potential customers.

Promotion 105

Promotion Website Social Media Advertising 105

Smart Blogger

MAY 8, 2023

Writing copy isn’t limited to just the written word either. When you hear an ad on the radio or watch a commercial on TV, a copywriter wrote that. The variety and amount of sales copy needed in B2B is staggering: white papers , case studies, press releases, ebooks , a blog post , sell sheets, etc. The decision is simple.

Copywriter 97

Copywriter Copywriting Brand Awareness Social Media 97

Grammarly

DECEMBER 21, 2023

If you struggle with any of the areas discussed below, adding a case study to your website, social media, or other public outreach might help. While a case study is a true story about a particular customer, a white paper is a general piece of writing that explains and instructs on a topic related to a company’s industry.

Writing 82

Writing Proofreader Copywriter Copywriting 82

Grammarly

JANUARY 29, 2024

Website copy is instrumental in guiding new visitors to a site: It explains who you are, what your business does, and even the advantages of doing business together. Pop-up ads would fall in here, too, if you use them. Think of SEO as lead generation. The term “website writing” encompasses many different types of writing.

Website 95

Website Writing Copywriter Copywriting 95

Copywriter Collective

JULY 7, 2023

After all, it’s “just” writing marketing materials and ads, right? The specific words used in your marketing, ads, emails and social media have an outsized impact on how people perceive your brand and respond to your offers. You improve copy with data. Copywriting matters for business. It takes trial and error.

Copywriter 52

Copywriter Copywriting Persuasion Writing 52

Neil Patel

SEPTEMBER 2, 2021

Paid ad costs are rising. As a result, many businesses are looking to lower paid ad costs by increasing ad relevance. Dynamic keyword insertion is an ideal strategy to improve relevancy and lower paid ad costs. When used correctly, it can help deliver highly relevant ads with little extra work. Sounds great, right?

Keywords 133

Keywords IT Landing Page Ads 133

The Hoth

JANUARY 24, 2023

If you want to enjoy continued growth year-over-year, you’ll need a marketing team where each member focuses on one specific task full-time – such as content marketing , lead generation, and increasing revenue. It’s far more convincing to read a review from an actual customer than it is to read sales copy written by the company.

Agency 96

Agency Recruitment Marketing Lead Generation 96

Neil Patel

AUGUST 18, 2020

But it’s not as easy as throwing ads up, seeing what sticks, and hoping people buy from you. Ads in search engine results aren’t the only type of PPC advertising. increase in lead generation in the first three months on top of decreasing their client’s cost-per-lead by 21.8%. Let’s dive in!

Agency 144

Agency Landing Page Consulting Portfolio 144

Content Hacker

MARCH 2, 2023

Instead of pushing your message out to them through interruptive ads and other means, you attract them in toward your brand organically with content. These ads are pushed out to them, interrupting their experience of that channel (whether you create a TV ad, a social media ad, or a paid search ad).

Content Marketing 87

Content Marketing Marketing Content Creation Content 87

Copyhackers

SEPTEMBER 15, 2022

Unlike general website pages, visitors usually ‘land’ on a landing page (hence the name) after clicking a paid ad, social media post, link in an email, or some other external source. That goal is usually (though not always) lead generation. If your brand is B2B, consider adding job titles as well.

Landing Page 65

Landing Page Copywriter Copywriting Copy 65

Neil Patel

APRIL 2, 2021

Demand Generation vs. Lead Generation. Demand generation and lead generation aren’t quite the same, so let’s look at each one to get an idea of where they overlap and where they differ. Lead Generation. Demand Generation. Not at the demand generation stage.

Lead Generation 118

Lead Generation Sales Advertising Management 118

BKA Content

JANUARY 19, 2023

Here are two online marketing strategies for small businesses that are guaranteed to improve lead generation, traffic and sales. The first is via paid traffic such as paid ads. There are several platforms that you can use to run ad campaigns including Meta (Facebook & Instagram), Google Ads , Tik Tok, and more.

Marketing 52

Marketing Search Engine Optimization Lead Generation Insurance 52

Neil Patel

JUNE 22, 2021

It includes: Facebook Ads Business Pages Facebook Marketplace Facebook Groups. There’s a marketing strategy for every budget, whether you’re looking for a free social media marketing solution or you want to set aside a regular sum for paid Facebook Ads. Types of Facebook Ads. Facebook lets you choose from four main ad types.

Marketing 145

Marketing Social Media Advertising Management 145

Neil Patel

NOVEMBER 1, 2021

Do you wish you could spend less time managing your paid ads campaign while driving the same, if not more, conversions? Performance Max campaigns are the first fully automated ad campaign of their kind. In short, you get access to Google’s entire inventory of ad space and a fully automated ad campaign with as little effort as possible.

Advertising 92

Advertising Agency Ads Creativity 92

The Hoth

OCTOBER 20, 2022

Many businesses wander down the road of paid ads. The ad is displayed prominently in a Google search so more people are likely to see it when searching for specific products or services. Successful ad campaigns require ongoing management and can take time before you begin to see results. Display ads. So, what is PPC?

Brand Awareness 98

Brand Awareness Advertising Search Engine Optimization Contractor 98

Neil Patel

DECEMBER 4, 2020

When someone clicks on your ad, the page they land on needs to directly address why they clicked in the first place. Google wants to send people to high-quality results, and if your ad achieves this, it’s more likely to be favored by the search engine’s algorithm. billion searches per day. billion searches per day.

Marketing 127

Marketing Advertising Landing Page Keywords 127

Neil Patel

JANUARY 26, 2021

People can also easily copy and paste URLs to send to a friend or post on social media. Businesses that earn revenue through their YouTube AdSense account could find ads in their embedded videos. According to Google , there’s no way to turn off ads for embedded videos only. Your only option is to turn off ads altogether.

Landing Page 117

Landing Page IT Storytelling Text 117

Neil Patel

DECEMBER 16, 2020

The average American sees up to 10,000 ads and brand messages every single day. After seeing this many ads every day, viewers simply stop noticing them—meaning they aren’t engaging with them. In this time, they’re exposed to countless marketing messages, from banner ads to PPC. Interactive Tools Increase Lead Generation.

Sales 111

Sales Lead Generation Social Media Engagement 111

BKA Content

NOVEMBER 13, 2022

While lead generation is the primary purpose of your ebook, CTAs within the content can draw your reader into the next phase of the marketing funnel. Include a clear call-to-action that shows your audience exactly how to obtain a copy. Use social media ads to reach a new sector with information about your ebook.

Landing Page 83

Landing Page Proofreader Recruitment Lead Generation 83

Neil Patel

JANUARY 20, 2021

It is influenced by your Ad targeting options and can also impact organic reach. The network’s ad platform has cushioned the damage for those who’ve made the most of it. Wouldn’t we be better off focusing on Facebook ads ? Reason 1: Nurture More Leads and Organic Conversions. But it’s not so simple. Yes and yes.

Social Media 145

Social Media Persuasion Promotion Ads 145

Neil Patel

JULY 28, 2021

For example, TV commercials, cold calls, paid ads , and direct mail are all examples of outbound. It helps you be at the forefront of your customer’s mind, for recommendations, word of mouth marketing, and lead generation. Be creative and make your ad stand out amongst the crowd. What Is Outbound Marketing?

Marketing 142

Marketing Social Media Brand Awareness Landing Page 142