Neil Patel

DECEMBER 21, 2020

You might not know that there is a subset of it that plays a vital part in digital marketing. Natural language generation has some incredible implications for your digital marketing campaigns. How Does Natural Language Generation Affect Digital Marketing? You might be familiar with A.I. and what it can do.

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Digital Marketing Telecommunication Marketing Landing Page 144

Smart Blogger

MAY 31, 2023

It all hinges on a robust digital marketing strategy. Whether you’re a startup trying to make its mark or an established enterprise aiming to expand, crafting a personalized, results-oriented digital strategy can take you places. What is a Digital Marketing Strategy? Well, you’re in the right place.

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Digital Marketing Marketing Brand Awareness Social Media 75

Smart Blogger

MAY 30, 2023

Ready to decode the secrets of digital marketing funnels? We’re about to take you on a ride through the intriguing world of digital marketing funnels. What is a Digital Marketing Funnel? Now, put this entire process in the digital realm — and voila! You’re in the right place!

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Digital Marketing Marketing Search Engine Optimization Social Media 68

Neil Patel

MARCH 25, 2021

To accomplish this, you’ll need a good marketing strategy and access to the best digital marketing tools. In this post, I’m going to outline 21 digital marketing tools you need when starting a business. You may be familiar with a marketing tool or two in here; others might be new to you.

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Digital Marketing Marketing Freelance Social Media 144

Neil Patel

OCTOBER 6, 2020

When we’re not on our phones, we might be browsing the web on a laptop, playing a multiplayer game online, watching Netflix on a Smart TV and so on… The point is, we’re bound to a digital world which means that every business needs some form of online presence these days. The trouble is digital marketing trends change all the time.

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Digital Marketing Consulting Marketing Advertising 87

Neil Patel

DECEMBER 23, 2020

What impact does it have on digital marketing? While keywords are still highly valuable, search behavior is becoming more complex because we expect search engines to understand what we mean. How it Is Now: The Effects of NLP on Digital Marketing. What exactly is natural language processing? Let’s find out.

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Digital Marketing Marketing Content Creation Recruitment 145

Neil Patel

MARCH 10, 2021

Everyone always asks me the same thing whenever I recommend business owners invest in PPC advertising : How much do Google Ads Cost? The truth is the cost of Google ads can vary massively depending on your industry and your strategy. Ready to get clear on Google ads’ costs and learn how to make the most of your budget?

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Ads Landing Page Advertising Keywords 143

Elna Cain

FEBRUARY 27, 2024

As a SaaS writer, I learned how important content writing is for a marketing strategy, not only with my own business but also with B2B SaaS companies. Content for these businesses is what helps drive their brand and sales. Later, I defined the companies I wrote for as digitally native brands. I went from getting $.10/word

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Content Writer Writer Content Writing 237

Neil Patel

OCTOBER 7, 2021

If you’re a marketer running paid campaigns , mistakes can actually be blessings in disguise. That’s because you can build paid ad campaigns around typos, misspellings, and other types of mistakes if you play your cards right. Mistakes in ads have a high chance of going viral. People love making fun of other people’s mistakes.

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Ads Brand Awareness Keywords Digital Marketing 139

Neil Patel

AUGUST 23, 2021

But there must be a list of keywords that you can rank for today that is super easy to rank for, yet the keywords are still good in which they will drive traffic and sales. Depending on your domain authority and the age of your site, a keyword could be easy or hard to rank for. It’s an overview of the keyword.

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Keywords Food Insurance Digital Marketing 145

ContentWriters

FEBRUARY 22, 2023

This indicates that keyword research is important to your marketing success. Beyond the numbers, keyword research has numerous benefits, like maximizing content visibility and properly targeting your audience. It also helps you to track competitors and identify opportunities in the market.

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Keywords Marketing Landing Page Digital Marketing 98

The Hoth

JANUARY 31, 2023

If you’ve ever looked for a local restaurant on a search engine and clicked on one of the ads at the top of the page, you’ve seen a local PPC campaign in action. It differs from traditional PPC in that you’re targeting a specific location with your ads instead of going international. Why Bother with Local PPC?

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Ads Brand Awareness Landing Page Digital Marketing 93

The Hoth

NOVEMBER 22, 2022

Whether you’re engaged in a content marketing strategy, PPC campaign, or organic SEO – you need to pay close attention to the search intent behind your chosen keywords. . Search intent also refers to how far along a consumer is in the sales funnel. Let’s consider the example of the keyword’ biotin.’

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Keywords SEO Sales Brand Awareness 118

Content Hacker

JULY 7, 2023

For most introverts, making cold calls is one of the hardest parts of sales. And that’s probably why you’re googling “how to grow my business without sales calls.” ” Well, I’ve got good news for you: You DON’T have to rely on cold calling to generate sales leads for your business.

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Sales Long Form Content Lead Generation Search Engine Optimization 98

Neil Patel

NOVEMBER 17, 2020

How can you increase the chances of the right people clicking on your ads? You need to learn how to write ad copy that converts. AI tools can help you write ad copy that produces results. 6 Ways AI Can Help You Write Good PPC Ad Copy. Many tools can help you write ad copy. AI can help you with that.

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Ad Copy Copy Ads Writing 145

Neil Patel

JANUARY 25, 2021

There are more ways than ever before to leverage digital AI for marketing funnel optimization, including responsive ads. In the early stages of digital marketing, if you wanted to find out whether a piece of ad copy was effective, you had to manually A/B t est your ads across locations, ages, and demographics.

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Ads Ad Copy Copy Keywords 140

Neil Patel

JUNE 21, 2021

Today, the customer experience is one of the most crucial parts of the sales process, especially when it comes to word-of-mouth recommendations and social sharing. How to Target Word-of-Mouth Referred Customers in Paid Ads. Below is a step-by-step guide on how to target referred customers with paid ads. Choose an Ad Platform.

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Ads Promotion Social Media Advertising 136

Neil Patel

OCTOBER 29, 2020

According to Smart Insights , 45 percent of companies don’t have a clearly defined digital marketing strategy; 17 percent of companies have a digital marketing strategy in place, but it’s separate from their marketing plan. Why You Need a Digital Marketing Strategy.

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Digital Marketing Marketing Advertising Social Media 145

Neil Patel

APRIL 28, 2021

As marketers and brands, many of you use PPC ads to drive traffic to your brand or a client’s website. After all, PPC ads have obvious advantages. However, for all their benefits, these ads can sometimes lack something. By humanizing your PPC ads, you can stand apart from your competitors. It’s the human touch.

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Ads Creative Director Storytelling Advertising 81

Neil Patel

SEPTEMBER 20, 2021

If you’ve been creating paid ad campaigns for a while, you’ve likely noticed how competitive online advertising has become. Businesses are spending more and more money on paid ad campaigns to attract a growing number of online users. Paid Media Vs. Owned Media Vs. Earned Media in Niche Markets. Look at the hard data.

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Ads Ad Copy Social Media Advertising 126

Elna Cain

OCTOBER 19, 2023

I call these types of writing gigs, ad hoc gigs since it’s a one-off type of submission. You can also have ad-hoc clients that call on you a few times a year as well (I’ve had a few of those types of writing jobs too ). I love helping brands elevate their message on social media and through their email marketing.

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Website Portfolio Retail Writing 224

Neil Patel

FEBRUARY 20, 2021

Have you ever had a customer visit your website repeatedly but never land the sale? Google’s remarketing lists for search ads (RLSAs) may be just what you’re looking for. These engagement-driven remarketing ads allow you to target your ads to your highest-value prospects. What Are Remarketing Lists For Search Ads?

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Ads Keywords Copy Utilities 117

Kristi Hines

AUGUST 2, 2023

Digital Marketing Services Conduct SEO audits with A+QuickSEO, delivering swift and comprehensive audits for any specific URL. Utilize Bramework to boost your client’s SEO strategy, offering detailed analysis, including keyword insights on volume, ranking, and SERP. Let’s dive in!

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Utilities Transportation Medical Content Creation 246

Neil Patel

MAY 19, 2021

Twenty-nine percent of keywords featuring a question word like “why” or “can” triggers the featured snippet. Combine it with lucrative keywords, and it can be a winning recipe to grow site traffic and drive conversions. Why Is Answering Users’ Queries With High Potential Keywords an Effective Strategy?

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Keywords SEO Digital Marketing Landing Page 139

The Hoth

NOVEMBER 7, 2022

One solution is using long-tail keywords. Long-tail keywords change how search engines like Google respond. . Below, we’ll look at how long-tail keywords work and why they are important to your SEO. Lastly, how you should use them in your content marketing for excellent results. . Let’s get started! low) search volume.

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Keywords SEO Landing Page Content Creation 104

Neil Patel

FEBRUARY 15, 2021

Search engine optimization is an essential aspect of digital marketing , and the way you design and build your website impacts the effectiveness of your SEO strategy. As we look at the website design principles to help you drive sales, keep UX in mind. 7 Website Design Principles That Drive Sales. Keep It Simple.

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Sales Website Search Engine Optimization Architecture 137

Content Hacker

OCTOBER 26, 2023

Keyword research is the process of identifying and analyzing the specific words and phrases (keywords) that people use when searching for information, products, or services on search engines like Google. Keyword research involves several steps, including: 1.

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Keywords Content Creator Search Engine Optimization Engineering 52

The Hoth

DECEMBER 1, 2022

Search volume is always a metric to pay attention to when using keyword planners and keyword research tools. . Traditionally, SEOs prefer targeting keywords with high search volume and a low keyword difficulty score. Or is there actually merit in targeting zero search volume keywords ? Why is that?

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Keywords SEO Engineering Audience 102

The Hoth

JANUARY 16, 2024

Digital marketers have been fiercely arguing for years now whether SEO or PPC is more effective, and the debate will continue into 2024. Paid ads are also getting an overhaul, as they’ll appear in conjunction with Google’s new generative AI features. Why is SEO effective for digital marketing?

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SEO Search Engine Optimization Landing Page Keywords 98

Smart Blogger

JULY 19, 2023

In the digital marketing world, Pinterest has become a powerful tool for driving engagement. Leverage Keywords and SEO Google and Pinterest are best buddies. So by optimizing your pins with the right keywords, you’re essentially sending them on a fast track to show up in Google searches. .” ” Boom.

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Engagement Sales Social Media Keywords 70

ContentWriters

MAY 8, 2024

As a digital marketer, you’re likely all too familiar with how crucial organic and paid marketing can be for your business. While each has its strengths, they’re most effective when combined into one powerful marketing strategy. To maximize results for your company, learn how SEO and SEM work together.

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SEO Search Engine Optimization Keywords Engineering 64

Smart Blogger

JULY 3, 2023

When you hear the term “outbound marketing,” does your mind spin with confusion or are you acutely aware of the opportunities it brings to the sales table? In today’s dynamic business world, mastering the art of outbound marketing is like finding the golden key to trigger massive sales. And, guess what?

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Sales Marketing Food Social Media 75

Content Writing

JULY 16, 2022

Content writing is about more than specializing in packing blogs full of search engine optimization keywords or bland email advertising. You’ll need to identify unique high-ranking keywords to include in your posts so that after people search for them, your weblog pops up first. But it’s essential not to keyword stuff.

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Digital Marketing Search Engine Optimization Writing Copywriter 52

The Hoth

APRIL 11, 2023

When monitoring your Google Ads campaigns, you may occasionally see a concerning status next to them that says ‘limited by budget.’ In other words, the funds you have available won’t be able to match the potential demand for your ads. What does this mean? It simply means that your daily budget is beneath the recommended amount.

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Ads IT Keywords Advertising 59

ContentWriters

NOVEMBER 2, 2022

Content marketing is also an excellent way to drive bottom-line sales—if used strategically. It’s also one of the only digital marketing investments that, if used consistently, will continue to generate residual ROI over time. How Content Marketing Drives Sales. Generate Brand Awareness.

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Sales Content Marketing Marketing Brand Awareness 98

Neil Patel

MARCH 12, 2019

That’s a laundry list of keywords that drive me the most traffic. But there is an issue with a lot of those keywords. Keywords like affiliate marketing, SEO analyzer, SEO checker, statistical significance calculator are all terms that won’t drive me any revenue. How to pick the right keywords.

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Keywords SEO Agency Digital Marketing 112

Neil Patel

NOVEMBER 26, 2020

Have you ever seen a Facebook ad for Chanel? Or an Instagram ad for Lamborghini? That’s because luxury marketing strategies don’t follow the same rules as mass-market brands. But that doesn’t mean popular digital channels are off-limits. Digital channels will be essential for luxury brands going forward.

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Marketing Digital Marketing Social Media Keywords 145