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Get Your Content Governance in Order With This 1 Thing

Content Marketing Institute

Struggling to balance those big content marketing ideas with those ad-hoc requests? It’s time to do something about content governance. Continue reading → The post Get Your Content Governance in Order With This 1 Thing appeared first on Content Marketing Institute. No, it’s not too big an idea or above your pay grade.

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How to Pull More PPC Ad Data

Neil Patel

We’re losing PPC ad data. Throw in the towel, give up on PPC ads? Here’s the thing—PPC ad data is going to get less clear over time. Ubersuggest offers 36 keyword ideas, 18 related terms, and questions, which we could use in SEO or maybe address in our ads — those might be key pain points. So what do you do?

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How to Avoid Getting Put Into Facebook Ads Jail

Neil Patel

Unfortunately, navigating the world of Facebook ads is not always easy. This is usually a result of not following Facebook’s guidelines on ads. When this happens, it becomes impossible for you to run Facebook ads , resulting in lost revenue and marketing opportunities. Your ads receive a high volume of negative feedback.

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TikTok Pricing: How Much Do TikTok Ads Cost for Businesses?

Content Powered

Today, I'll talk a bit about TikTok ads, how it works, and what you can expect from their ad network. Though they also say that the Chinese government hasn’t asked for the information either, so the point is kind of moot. That said, when you run ad campaigns, you can choose which video inventory you want to use.

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How Unified ID 2.0 Will Affect Ad Personalization

Neil Patel

We’re all accustomed to ads following us around the internet. With a greater emphasis on privacy, the way personalized ads follow you around the internet could be, too. Ads are a fundamental part of how the internet works, so the quest to find a new way to provide users with personalized ads began and Unified ID 2.0

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Tips For Selling And Marketing Direct Using Meta Ads With Matthew J Holmes

The Creative Penn

Matt Holmes gives his tips as well as insights from running my ads for my store, JFPennBooks.com. Matt has a great newsletter and courses for authors around Facebook ads and direct sales. Matt has a great newsletter and courses for authors around Facebook ads and direct sales. Transcript of Interview with Matthew J.

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Guidelines for Responsible Content Creation with Generative AI

Contently

AI is increasingly involved in making the decisions that affect our everyday lives, such as whether we’re approved for a loan or which ads we see online. For example, using generative AI to produce articles or videos could allow bad actors, authoritarians, and even governments to sow division. So how is AI being governed?