Neil Patel

SEPTEMBER 20, 2021

If you’ve been creating paid ad campaigns for a while, you’ve likely noticed how competitive online advertising has become. Businesses are spending more and more money on paid ad campaigns to attract a growing number of online users. What is the return on investment from previous niche paid ad campaigns?

Ads 126

Ads Ad Copy Social Media Advertising 126

Neil Patel

NOVEMBER 25, 2020

This is achieved by strategically placing the right ads in front of the right people at the right time. That’s because most of the people targeted by hyperlocal ad campaigns are already looking for the product or service you offer. Or, they’ll be served one of your ads on their social media timelines. Easy to Set Up and Run.

Ads 145

Ads Brand Awareness Keywords Advertising 145

Backlinko

SEPTEMBER 28, 2023

Tracking your Google keyword rankings is vital if you want to determine if your SEO efforts are heading in the right direction. Continually ranking high for your target keywords proves that your content resonates with your audience and that the SEO tactics you implemented have been successful.

Keywords 98

Keywords SEO Engineering Website 98

Neil Patel

NOVEMBER 23, 2021

This is because most businesses are going digital, increasing their reach online, and leveraging paid ads. To help you stand out from the crowd, you should consider running responsive display ads. What Are Responsive Display Ads? Google Responsive Display Ads are your typical Google Display Ads with a twist.

Ads 112

Ads Landing Page Text Copy 112

Bramework

DECEMBER 28, 2022

Looking for the best keyword discovery ranking tools to really boost your website traffic? What do I mean by keyword ranking? That you’re using your keywords to rank your website better in the search engines. That you’re using your keywords to rank your website better in the search engines. SERPWatcher.

Keywords 95

Keywords Blog Post Post Blog 95

The Hoth

APRIL 6, 2023

Google recently expanded its SEO Link Best Practices document in February 2023 to include new guidelines for how to use anchor text correctly. Backlinks and internal links are a crucial part of any SEO strategy , so you need to make sure you’re formatting your anchor text properly. What’s the Anchor Text Google Update?

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Text SEO Search Engine Optimization Digital Marketing 52

Neil Patel

OCTOBER 14, 2021

Black Friday ad campaigns are one of the quickest way to drive revenue. Do Black Friday Ad Campaigns Make a Difference? You can leverage this audience interest to improve your revenue by using effective Black Friday ad campaigns. Top 8 Black Friday Ad Campaign Tips. For example, look at this ad by First Hotels.

Ads 125

Ads Ad Copy Social Media Copy 125

Neil Patel

OCTOBER 26, 2020

Chances are, Amazon ads spurred some of those sales. Amazon ads allow companies to pop to the top of search results. Amazon, in return, makes a profit on ad sales (to the tune of $3 billion in some years). Killer keyword strategies matter too. Why Your Business Should Use Amazon Ads. What Are the Amazon Ad Types?

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Ads Ad Copy Electronics Keywords 119

Neil Patel

DECEMBER 1, 2020

And keywords hold the keys to that kingdom. When you’re setting up paid social media campaigns , keywords can help you make those critical connections and ensure your campaign’s success. Knowing which keywords to use throughout the copy of your campaign can be a pain. In the world of digital marketing , content is king.

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Social Media Keywords Media Ads 145

Neil Patel

MARCH 25, 2021

Paid ads on search and social let you bid on relevant keywords to hyper-target an audience that perfectly fits your brand. In this article, I’ll give you nine ways to use paid ads you could effectively market to pet owners. 9 Ways to Target Pet Owners Using Paid Ads. They also create starting points for keyword research.

Ads 129

Ads Food Brand Awareness Marketing 129

Neil Patel

NOVEMBER 22, 2022

Here’s where keyword research comes into play! The point is, you can also search your own product’s name or product category and see what keywords the top ranked results share. Have trouble coming up with keywords in your field? Ubersuggest is a useful keyword generation tool for honing in on the perfect name.

Keywords 84

Keywords Social Media Script Engineering 84

Neil Patel

JULY 29, 2021

If you answered yes to that question, you should consider Reddit ads. What Are the Different Types of Reddit Ads? Reddit offers marketers two different ad types : promoted posts and display posts. These ads are available as link ads or text ads. 5 Strategies to Use Reddit Ads to Increase Your Sales.

Ads 110

Ads Sales Banking Advertising 110

Neil Patel

JULY 9, 2021

Let’s look at some of the best practices for getting added to Google News XML sitemap and how you can get real-time traffic. To be included in news XML’s your reporting must be original, honest, and well-structured with quality anchor texts, meta tags, and an authoritative voice. Adhere to the Principles of Good Journalism.

Ads 145

Ads Website Search Engine Optimization Engineering 145

Neil Patel

NOVEMBER 16, 2021

You’ll never be able to eliminate some friction points, of course—for instance, not everyone who views an ad needs or can afford a car. Fortunately, when you want to market vehicles on social media, dynamic Automotive Inventory Ads (AIAs) can reduce friction dramatically. What Are Automotive Inventory Ads (AIAs)?

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Ads Social Media Sales Promotion 122

Neil Patel

APRIL 2, 2021

You can start gaining traffic through a sponsored app ad campaign. Wondering what a sponsored ad campaign is and how to run one effectively? This includes how to use a sponsored ad campaign to get traffic directly to your app through major players like the Apple App Store and Google Play. What is a Sponsored App Ad Campaign?

Ads 107

Ads Advertising Finance Promotion 107

Kristi Hines

JUNE 1, 2023

AI2sql – A tool that translates natural language text into SQL queries. Appy Pie App Builder – An AI-enabled Text-to-App Generator that transforms your app concepts into functional Android and iOS apps via text input. Algorithma – Embark on your virtual journey with this immersive life simulation game.

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Transportation Utilities Finance Portfolio 264

Neil Patel

APRIL 15, 2021

Google’s call-only ads make it easy for customers to call your business. This article explains what these useful ads are, how they could benefit your business, and how you can start running them today. What Are Call-Only Ads? Call-only ads, officially called “ call ads ” by Google, lets customers call you directly from Google.

Ads 109

Ads Ad Copy Copy Contractor 109

Kristi Hines

AUGUST 2, 2023

Utilize Bramework to boost your client’s SEO strategy, offering detailed analysis, including keyword insights on volume, ranking, and SERP. Implement Sembot for proficient management of your client’s search engine marketing, offering detailed reports on keywords, CPCs, domain visibility, and SEO results.

Utilities 246

Utilities Transportation Medical Content Creation 246

Income Diary

MARCH 19, 2024

Platforms such as Facebook, Instagram, and YouTube offer a variety of advertising options, including sponsored posts, mobile ads, video ads, and display ads. By monitoring the performance of your ads, you can adjust your approach to ensure that your promotional efforts consistently resonate with your potential customers.

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Promotion Website Social Media Advertising 105

Elna Cain

JANUARY 13, 2023

Keyword Suggestions for Topics. I see videos from bloggers, entrepreneurs, and marketers all over Youtube on how to use ChatGPT for keyword topics. While I prefer a keyword tool for this, you can give ChatGPT a keyword to use for titles or ideas. This is how I would use ChatGPT for keywords. Summarize Text.

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Freelance Writer Script Writing 284

Income Diary

MARCH 30, 2023

Are you struggling to find the right keywords to drive more traffic to your website? Or are you tired of using the same generic keyword research tools as everyone else? In this article, we’ll introduce you to 15 of the best keyword research tools that can help you uncover untapped search traffic opportunities.

Keywords 52

Keywords Engineering Search Engine Optimization Website 52

Credible Content

OCTOBER 19, 2022

Considering and answering these questions will help you write copy that resonates with your audience and enables you to rank for the right keywords. Use keyword-rich phrases. To rank for specific keywords, you need to use them in your copy. Instead, focus on using keywords throughout your copy in a natural way.

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Copywriter Copywriting SEO Search Engine Optimization 130

Grammarly

JANUARY 29, 2024

The first type is website copywriting —the text that appears on a web page. Pop-up ads would fall in here, too, if you use them. SEO writing SEO is the strategic use of keywords to promote your pages on search engines like Google. Then place those keywords in all the right places.

Website 94

Website Writing Copywriter Copywriting 94

Backlinko

DECEMBER 21, 2023

Your click-through rate (CTR) is one of the most important metrics to track if you’re running online ads or investing in SEO campaigns. It gauges the frequency with which users click through to your site froom a search result, ad, or link within an email, relative to the number of impressions (views) the link received.

IT 100

IT Ad Copy Keywords Landing Page 100

Backlinko

FEBRUARY 15, 2024

The algorithm takes into account several key aspects, like keyword usage, content quality, and user interactions. On top of that, optimizing for related keywords improves your chances of reaching a wider audience. Captions and hashtags: Relevant keywords used in captions and hashtags help to identify what the content is about.

SEO 90

SEO Keywords Social Media Engagement 90

Bramework

FEBRUARY 2, 2024

Here is a basic outline of what a plan looks like for your blog: Keyword Research and Analysis Headline (Title) Outline Connection Challenge Solution Images Internal and External Links MetaData CTAs We will be fleshing these out and getting in deep to show you how each one is done. Keyword research does not have to be complicated.

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Blog Post Writing Post Blog 98

Smart Blogger

MAY 15, 2023

From keyword placement to engaging meta descriptions, we’re about to spill the beans on actionable techniques. When you pair up these two terms, you’re looking to enhance your online content writing with SEO keywords that Google considers relevant based on a searcher’s intent. What are they hoping to find?

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Copywriter Copywriting SEO Landing Page 127

Content Marketing Institute

NOVEMBER 8, 2018

If you want to leverage search intent with SEO keywords on Google and other search engines, it’s best to balance the methods with the false hopes. Mostly, I want to share a perspective to help you suppress your excitement about choosing the perfect keyword scenarios for SEO. Informational keywords. Navigational keywords.

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Keywords SEO Architecture Landing Page 88

Grammarly

JUNE 20, 2023

SEO writing is online text content strategically written to appear prominently in search engine results. SEO writing largely relies on SEO keywords , which are specific words and phrases related to your web pages that people commonly use on search engines. In other words, those are the best places to use SEO keywords.

SEO 104

SEO Writing Search Engine Optimization Content 104

Grammarly

SEPTEMBER 18, 2023

Any form of writing used in marketing is considered copy , from the text on a website page to a TikTok video script. Most copywriting relies on persuasive writing and using the right keywords in the right places. Just be sure to describe what kinds of keywords/hashtags you need and which audience you’re trying to appeal to.

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Copywriter Copywriting Script Marketing Copy 93

Neil Patel

DECEMBER 13, 2021

Link type: Whether the link is text or image-based. Anchor text: The clickable text in the hyperlink. When you search for the keyword “best swiss knives” on Google, you get the following results. Exact Keyword Usage. You should also sprinkle your keywords naturally in the alt tags and meta description.

SEO 145

SEO Search Engine Optimization Keywords Engineering 145

Neil Patel

SEPTEMBER 1, 2021

However, you can’t just create the occasional blog post or paid ad and hope to generate results. It’s all about using the right short and longtail keywords. Through microtargeting, you use analytics data to reveal key information such as buyer behavior, preferences, and popular search terms or keywords. The answer?

Content 144

Content Brand Awareness Collaboration Keywords 144

The Creative Penn

DECEMBER 10, 2023

I also increasingly use ChatGPT as a search and discovery tool, both through text and voice, and I used all three services as part of preparing this article. If we don’t like what the search engine serves up, we go back and modify our keywords to be more clear about our intention, and try again.

Keywords 75

Keywords Advertising Text Engineering 75

Grammarly

JULY 28, 2023

AI writing is when a human user asks a program built with artificial intelligence (AI) to generate text based on specific details. We’ll cover everything from what AI-generated text is to why prompts are crucial to the process. Also, specify how long you want it; AI writing assistants can be a little “wordy” when they generate text.

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Writing Ad Copy Text Copy 94

ContentWriters

APRIL 24, 2024

In addition to organic search results and paid ads, the Google People Also Ask section is a great way to gain visibility near the top of the page. Identify Google PAA Opportunities The first step is to uncover PAA opportunities for your target keywords. Another handy tool with a free option is Answer the Public.

Content 59

Content Engineering Keywords Utilities 59

Smart Blogger

SEPTEMBER 12, 2023

Think on-brand channel art, SEO-savvy video descriptions, intentional partnerships with YouTube influencers, and smart YouTube ad placements. You can make stunning videos of Canada’s top hikes, but without using the right keywords, your target audience won’t find you. Suppose your channel covers Canadian hiking.

Script 103

Script Social Media Marketing Brand Awareness 103

Neil Patel

APRIL 14, 2021

Launching a new Google Ads search campaign is an exhilarating process. When set up and managed properly, Google Ads (previously Google Adwords) is one of the best sources for new customers. I suggest using UberSuggest, which is my own free keyword research tool. The keyword tool acts much like a thesaurus.

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Landing Page Advertising Keywords Ads 143