Smart Blogger

MAY 24, 2023

When choosing between the top landing page builders, how do you know what’s hot and what’s not? Well… We’ve gathered 9+ top landing page builders, studied each, and found what makes them tick. The editor looks and feels modern, and integrates nicely with other marketing tools.

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Landing Page Agency Social Media Script 63

Neil Patel

JULY 29, 2021

If you answered yes to that question, you should consider Reddit ads. Ultimately, this connection with individualized subsets allows you to increase overall sales, particularly if the product you’re advertising aligns with that dedicated subset’s interests. What Are the Different Types of Reddit Ads? Promoted Posts.

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Ads Sales Banking Advertising 110

Copyhackers

SEPTEMBER 15, 2022

High converting landing pages are characterized by their ability to get the reader to take a desired action. Unlike general website pages, visitors usually ‘land’ on a landing page (hence the name) after clicking a paid ad, social media post, link in an email, or some other external source.

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Landing Page Copywriter Copywriting Copy 65

Copyhackers

SEPTEMBER 13, 2022

Landing pages convert between 8 and 25%. If you want to give your customers a clear direction to go in … So they buy… Then you need to use landing pages. Whether your goal is to increase specific product sales or increase your newsletter signups, a targeted landing page makes taking action simple.

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Landing Page Copy Copywriter Copywriting 59

Neil Patel

MAY 7, 2021

One of a for-profit business’s best investments is often their online marketing strategy. Let’s take a look at how nonprofit marketing strategy is different from for-profit strategy and how nonprofit corporations may be able to better reach their goals by further leveraging digital marketing. Think about your messaging.

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Ads Marketing Recruitment Social Media 128

Backlinko

MARCH 11, 2024

Marketing tech stack is always evolving. Marketing automation software enables improved efficiency with various features from customer segmentation to campaign management. What’s the marketing automation industry market size, what are the adoption rates of marketing automation and which benefits it brings to businesses?

Marketing 101

Marketing Landing Page Social Media Lead Generation 101

Neil Patel

JUNE 7, 2021

You don’t have to be an e-commerce genius to know seasonal events like Father’s Day sales present a golden opportunity to increase conversions and make some serious profits. From an e-commerce seller’s perspective, sales like these can be a powerful tool when leveraged correctly. What should your landing page design philosophy be?

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Sales Marketing Landing Page Social Media 102

Neil Patel

JUNE 15, 2021

As it becomes increasingly challenging to grow organic reach, more and more marketers are looking to paid ads. Since this monetary model is by no means novel, that means there’s a crowded space for these ads. Maybe you’ve written scintillating paid ad copy that speaks directly to your audience’s pain points.

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Ads Landing Page Social Media Copy 142

Neil Patel

MARCH 16, 2021

The tourism industry is rich and exciting, full of cultural knowledge, shared experiences, and career-building opportunities for marketers. 10 Ways to Target Tourists With Paid Ads. Creating high-performing tourist ads is not always as easy as it seems. The tourism industry we know today was largely created by advertisers.

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Neil Patel

MARCH 10, 2021

Everyone always asks me the same thing whenever I recommend business owners invest in PPC advertising : How much do Google Ads Cost? The truth is the cost of Google ads can vary massively depending on your industry and your strategy. Ready to get clear on Google ads’ costs and learn how to make the most of your budget?

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Ads Landing Page Advertising Keywords 143

The Hoth

JANUARY 25, 2024

If you don’t have 3 to 6 months to spend working on an SEO strategy and all that comes with it (creating content, link-building, on-page, and technical optimizations) – search engine marketing (SEM) is the way to go. SEM is where you use paid search ads to market your business. What’s Search Engine Marketing, Anyway?

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Neil Patel

DECEMBER 14, 2020

As a savvy internet user, you might think no one clicks on Facebook ads. How do you get them to click your Facebook ads? Many marketers who have tried Facebook ads, especially in their early days, decided that Facebook advertising doesn’t work. If you’re totally new to Facebook, start with this Facebook Marketing Guide.

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Ads Landing Page Advertising Text 144

Neil Patel

FEBRUARY 17, 2021

Neuromarketing is a branch of marketing that integrates consumer phycological principles with marketing best practices. For example, the color of your CTA button or the pictures on your landing pages can impact conversions. If you can optimize your site to include those triggers, you can boost your sales.

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Sales Landing Page Storytelling Government 142

Quick Sprout

JULY 22, 2022

Our top recommendation for most people is Sendinblue because it offers the most value of an email marketing service. Email is one of the most powerful marketing tools at your disposal. It can drive engagement, build relationships, and deliver a higher ROI than every other type of marketing campaign. Facebook ads.

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Marketing Landing Page Lead Generation Sales 144

ContentWriters

NOVEMBER 2, 2022

Content marketing has long been recognized as one of the most effective ways to build brand awareness for your business. However, many people don’t realize that the benefits of content marketing go far beyond simply getting your website in front of more people. What is Content Marketing? How Content Marketing Drives Sales.

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Sales Content Marketing Marketing Brand Awareness 98

Backlinko

MAY 14, 2024

Small business marketing is a mix of strategies, tactics, and channels to promote your offerings to your target customers. This guide will teach you how to market your small business using six best practices. Here’s how: Do Market Research Market research helps you understand your target customers on a deeper level.

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Marketing Social Media Keywords Engineering 74

Neil Patel

SEPTEMBER 13, 2021

Back in the early days of the web, businesses were scrambling to make their advertising and marketing stand out. In one freak accident, a car company advertising with Tripod purchased a banner ad on a page that was… decidedly not about cars. Ad blockers and popup-stoppers are virtually ingrained in our browsers’ DNA.

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Script Advertising Ads Marketing 122

Jane Friedman

AUGUST 9, 2023

From April 2020 through to November 2022, I ran Facebook Ads in a way that ticked all the boxes when it came to best practices. But in December 2022, our Facebook Ads took a nose dive—sales, page reads, bestseller rank, and overall royalties all dropped. That’s a big drop in 2 months. Something had to change.

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Ads Advertising Creativity Sales 93

Neil Patel

SEPTEMBER 11, 2020

Let’s take a closer look at Yelp Ads, Yelp’s various other services, and how they may help. These include: Yelp Ads Yelp Deals Yelp Reservations Business Highlights Profile upgrades. If you choose the contract plan, you’ll work with a Yelp sales representative to create an advertising program that fits your business’s needs.

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Ads Landing Page Advertising Sales 145

Smart Blogger

FEBRUARY 16, 2023

As a small business owner, digital marketing statistics can give your content marketing strategy a competitive edge in 2023. You know it’s difficult balancing content marketing and sales with actually creating your product or delivering your service. So too, must your digital marketing strategy. Well, no worries.

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Digital Marketing Marketing Retail Landing Page 121

The Hoth

JANUARY 31, 2023

If you’ve ever looked for a local restaurant on a search engine and clicked on one of the ads at the top of the page, you’ve seen a local PPC campaign in action. It differs from traditional PPC in that you’re targeting a specific location with your ads instead of going international. Why Bother with Local PPC?

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Ads Brand Awareness Landing Page Digital Marketing 93

Neil Patel

APRIL 20, 2021

More than likely, marketers who struggle to win customers either haven’t been prospecting the right way or aren’t putting in enough effort. In this in-depth article, you’ll learn how to leverage the power of the human brain with neuroscience sales tips. Influence marketing is here to stay, so you should embrace it.

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Sales Content Creation Advertising Education 137

Neil Patel

FEBRUARY 17, 2021

We all love a great sales promotion. Whether it’s 20 percent off, buy one get one free, or a limited time offer, we’re all suckers for a deal, so why aren’t you using sales promotions in your paid campaigns? Sales promotions can make your ads jump off the page, boost engagement, and grow your sales.

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Promotion Sales Ad Copy Retail 131

Quick Sprout

AUGUST 24, 2022

Marketing automation makes it easier to generate leads, build customer relationships, and drive conversions at scale. By leveraging marketing automation software, you can personalize the customer experience by providing accurate information and targeted promotions to customers with different needs. HubSpot — Best for Inbound Marketing.

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Marketing Landing Page Lead Generation Sales 126

Neil Patel

APRIL 21, 2021

One way to ensure you’re getting your products in front of the right audience is to make use of eBay ads. How Do eBay Ads Work? eBay ads can boost the visibility of your products by allowing them to feature at the top of the listings. 3 Types of eBay Ads. 3 Types of eBay Ads. Display Ads. Promoted Listings.

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Ads Advertising Keywords Promotion 121

Neil Patel

JULY 12, 2021

Marketing is important to your business. However, as customers evolve, so does the unpredictable marketing landscape. This means you’re likely spending more and more time trying to keep up with the latest marketing tips and trends. What is Marketing Automation? Just call me Captain Obvious. The good news?

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IT Landing Page Marketing Sales 145

Neil Patel

MARCH 16, 2021

If you guessed Facebook ads, you’d be correct. Now that we’ve established the value of marketing on Facebook , you’re probably wondering how much do Facebook ads cost? Now that we’ve established the value of marketing on Facebook , you’re probably wondering how much do Facebook ads cost? in the U.S.

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Ads Brand Awareness Advertising Education 116

Neil Patel

MAY 27, 2021

If you ask ten marketers this question, you’ll likely get lots of similar answers: Google Ads , social media marketing , etc. Now, imagine you’re a marketer for a local business. That’s why today, we’re going to take a look at the potential of audio ads. What Are iHeartRadio Ads?

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Ads Script Advertising Long Form Content 119

Neil Patel

APRIL 19, 2021

Spotify now has 34 percent of the market share compared with Apple Music, Amazon Music, and others. It means Spotify ads are popular, and advertising on this platform could make a significant difference in your business. In this post, we’re breaking down every last detail you need to know about Spotify ads and how to set them up.

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Ads Advertising Brand Awareness Script 138

Elna Cain

FEBRUARY 27, 2024

As a SaaS writer, I learned how important content writing is for a marketing strategy, not only with my own business but also with B2B SaaS companies. Content for these businesses is what helps drive their brand and sales. Maybe you’re interested in this writing niche and want to see what it’s all about.

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Content Writer Writer Content Writing 237

Nick Ursborne

NOVEMBER 14, 2023

Marketing writing. That kind of structure may reflect a “winning and proven” approach to writing an ad, landing page or sales page. Academic writing. Business writing. You do the work. You put the words together. You wait for pay day. But… I don’t get much pleasure from writing like that.

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Copywriter Copywriting Writing Landing Page 233

Neil Patel

JANUARY 25, 2021

There are more ways than ever before to leverage digital AI for marketing funnel optimization, including responsive ads. In the early stages of digital marketing, if you wanted to find out whether a piece of ad copy was effective, you had to manually A/B t est your ads across locations, ages, and demographics.

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Ads Ad Copy Copy Keywords 140

Neil Patel

DECEMBER 30, 2021

Given its broad audience, marketers and businesses can’t afford to ignore Facebook if they want a fresh pool of prospects to target. One of those tools is Facebook lead ads. What Are Facebook Lead Ads? What Are Facebook Lead Ads? How Facebook Lead Ads Work. Benefits of Facebook Lead Ads.

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Ads Advertising Lead Generation Text 133

Neil Patel

MARCH 15, 2021

Instagram ads are paid content that show up with organic content in newsfeeds and stories. How much do Instagram ads cost to run? 12 Factors That Affect the Cost of Instagram Ads. First, how can you tell which posts in your feed are ads? How much do Instagram ads cost? WebFX says Instagram ads cost between $0.20

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Ads Social Media Advertising Ad Copy 104

Neil Patel

APRIL 26, 2021

With ad options on both their free and paid platforms, Pandora music ads are a great opportunity for advertisers who want to increase their audience. How Do Pandora Ads Work? Pandora advertisers can choose among three types of ads, all of which include several subsets. Pandora Music Content Ads. Brand Stations.

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Ads Brand Awareness Landing Page Advertising 77

ContentWriters

OCTOBER 12, 2022

Measuring the return on investment (ROI) of content marketing has been a central topic of discussion in the digital marketing space for decades. Content marketing ROI feels hard to pin down, which is why smart brands monitor ROI with tools and continue to invest in content marketing. What Is Content Marketing, Exactly?

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Content Marketing Marketing Recruitment Landing Page 96

Neil Patel

FEBRUARY 4, 2021

While they aren’t as catchy as that song, vanity web addresses are something you need to be paying attention to, especially when it comes to paid ads. Here’s what you need to know to leverage them to increase clicks and drive conversions for your paid ads. What is a Vanity URL, and How Are They Used for Paid Ad Campaigns?

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