Contently

APRIL 20, 2023

When you find the right metrics to prove the value of your content, you can showcase how important your work is to the organization. As content marketers, it’s our job to engage our audience , build brand awareness , and drive interest in our company’s products and services.

Brand Awareness 119

Brand Awareness Content Content Marketing Keywords 119

Neil Patel

JANUARY 31, 2022

If you’re looking to drive traffic (and sales) for your e-commerce business, this guide is for you. I’ll walk you through why e-commerce marketing is different, what strategies to use, and we’ll even explore a few e-commerce businesses that are getting marketing right. Types of E-commerce Marketing.

Brand Awareness 107

Brand Awareness Marketing Social Media Digital Marketing 107

BKA Content

JANUARY 1, 2024

In addition, 65% of consumers’ decisions to go to a website are the result of organic listings or natural impressions, which are the result of SEO strategies, while sponsored and other types of advertising only result in 35% of clicks to websites. However, as your ranking increases, you can also get greater brand recognition.

SEO 76

SEO Brand Awareness Advertising Insurance 76

BKA Content

MARCH 20, 2024

What they do: Focus mainly on SEO and pay-per-click advertising Who they are best for: Small businesses in most industries Why we chose them: Dedicated project managers, real-time marketing reports, expertise in building brand awareness SmartSites has the flexibility to customize plans for your budget.

SEO 80

SEO Search Engine Optimization Digital Marketing Banking 80

Kristi Hines

JUNE 27, 2021

If you don’t have a degree in marketing , here are over 60 online courses and certificate programs that can help you impress potential clients and employers. Association of National Advertisers. Professional Certificate in Digital Marketing + PCM – Learn Google Ads (PPC), Analytics, Facebook Ads, content marketing, SEO and more.

Digital Marketing 130

Digital Marketing Consulting Search Engine Optimization Marketing 130

Bramework

DECEMBER 21, 2023

Content Marketing Institute stated that 37% of marketers find that blogs are the most important method of content marketing. One of the beautiful benefits of blogging is that it is a portal to the world without coming off as a cheesy sales pitch. How do you build culture in your content ?

Brand Awareness 98

Brand Awareness Blog Blogging Search Engine Optimization 98

Content Marketing Institute

SEPTEMBER 26, 2018

Editor’s note: This article is the follow-up to an August post about 25 frequently asked questions about content marketing. Do you get asked tough, or even easy, questions about content marketing by your executives or clients? We just wrote about 99 benefits of content marketing. What is content marketing?

Content Marketing 93

Content Marketing Marketing Content Content Creator 93

Neil Patel

MARCH 25, 2021

Downtown Pet Supply, an Illinois-based company that makes its own products and sells them both online and in their store, wanted to improve its e-commerce sales and expand customer reach. They turned to marketing firm Tinuiti (then called CPC Strategy) to help them do that through Amazon. Use Content Marketing.

Ads 129

Ads Food Brand Awareness Marketing 129

Neil Patel

AUGUST 19, 2021

In short, the better you get at marketing your services to the right people, the more you can squash industry-standard growth rates and boost your profitability. Why Should Certified Public Accountants Advertise Their Services? Brand awareness: Almost 92 percent of people use Google to answer their most pressing questions.

Brand Awareness 145

Brand Awareness Marketing Keywords Digital Marketing 145

Neil Patel

SEPTEMBER 1, 2021

B2B and B2C content marketing require entirely different strategies. However, whether you’re targeting businesses or individual consumers, one point remains the same: Content matters. Content is how you boost brand awareness , build trust in your company, and empower your customers to solve their problems.

Content 144

Content Brand Awareness Collaboration Keywords 144

Content Marketing Institute

JULY 24, 2018

What would you do if your boss unexpectedly increased your annual content marketing budget? We asked the presenters at Content Marketing World 2018 to share what they would do. HANDPICKED RELATED CONTENT: How to Set Your Content Free for a Mobile, Voice, Ready-for-Anything Future. Get face to face.

Content Marketing 103

Content Marketing Marketing Content Content Creation 103

Smart Blogger

AUGUST 30, 2023

Welcome to user-generated content! Do you feel you’re behind the curve, missing the content marketing gold rush? Or like you’re drowning in an oscillating ocean of digital marketing? Amplifies Content Reach & Variety Ever felt that a brand’s feed is a bit too… curated? Seeking feedback?

Brand Awareness 64

Brand Awareness Content Social Media Persuasion 64

BKA Content

AUGUST 25, 2023

Forward-thinking companies must ensure they rank well in search engines to capture these sales. SEO campaigns generate high-value leads and conversions at a lower cost than traditional advertising. These campaigns also expand your customer base by establishing your brand as a thought leader in your industry.

Manufacturing 78

Manufacturing SEO Search Engine Optimization Social Media 78

Shorthand Content Marketing

MARCH 7, 2023

Unless you are launching a new invention, most likely, you are entering into a market that already has competitors. How do you stand out from your competitors when doing marketing for a small business? How do you attract new customers without spending thousands a month of advertising? Ready to grow your small business?

Marketing 52

Marketing Brand Awareness Search Engine Optimization Social Media 52

Neil Patel

JUNE 15, 2021

How can marketers take advantage of this unique audience willing to pay to gain access to the platform? The answer is simple: advertise on Medium. “Advertising” on the site is, in a word, unusual. While companies can’t promote products, they can harness the unique platform to grow brand following and exposure.

Search Engine Optimization 144

Search Engine Optimization Advertising Brand Awareness Content Creator 144

Intergrowth

NOVEMBER 14, 2022

Put simply, to answer the question: “What marketing expenses can we cut without sacrificing sales?”. Marketers: brace yourselves. Most growing businesses rely on two primary channels for new customer acquisition in their digital marketing strategy: SEO and PPC. PPC = Pay Per Click Advertising. Pros and Cons of SEO.

SEO 100

SEO Search Engine Optimization Advertising Brand Awareness 100

ContentWriters

MAY 10, 2023

The company’s success can be attributed in large part to its extensive and ever-evolving marketing strategy that incorporates various forms of advertising, partnerships, and promotions to increase its user base while retaining existing customers.

Marketing 105

Marketing Collaboration Social Media Hospitality 105

Smart Blogger

SEPTEMBER 12, 2023

But for social media mavens, content marketing gurus, and online business owners like you, mastering YouTube can be your golden ticket. YouTube Marketing is the practice of using a dynamic set of tactics on your YouTube channel to boost your products, services, or brand via the power of the YouTube platform.

Social Media 103

Social Media Script Marketing Brand Awareness 103

Neil Patel

NOVEMBER 1, 2021

The content they produce is typically original and may be shared for money, audience building, brand awareness, or just as a way to share their talents online. For example, “Insta poets,” bloggers, and newsletter writers are typically seen as content creators. Content creators develop content marketing strategies.

Content Creator 139

Content Creator Content Storytelling Social Media 139

Contently

FEBRUARY 22, 2023

Yet marketers are still challenged by new, fast-moving video formats that continue to redefine the landscape. Let’s explore three emerging video formats and how brands can integrate them into brand awareness and lead-generation campaigns. But UGC can also meet middle and bottom funnel goals such as leads and sales.

Marketing 132

Marketing Content Entertainment Social Media 132

Bramework

DECEMBER 1, 2023

This post will explore why in-depth, helpful content is crucial for attracting an audience, building brand reputation, and boosting ROI in today’s crowded digital landscape. High-quality content helps build brand reputation and trust, leading to more customers. This allows a brand to establish trust and credibility.

Content 52

Content Entertainment Brand Awareness Education 52

Smart Blogger

JUNE 1, 2023

8 Vital Digital Marketing Types That’ll Amplify Your Growth Digital marketing is a vast field with many sub-disciplines. Content Marketing Content marketing goes beyond the confines of mere sales pitches and promotions. At its core, content marketing seeks to inform, entertain, and inspire.

Digital Marketing 81

Digital Marketing Marketing Social Media Search Engine Optimization 81

BKA Content

DECEMBER 13, 2023

If your page isn’t one of the top results, you could be losing sales. Social Media Promotion Social media provides a low-cost way to reach potential customers by sharing your content and engaging with people who follow your social media channels. More than 90% of car buyers research cars and dealerships online before buying.

SEO 70

SEO Finance Social Media Keywords 70

Bramework

AUGUST 20, 2023

Because if you can make money blogging , your content marketing can not only increase your potential leads, but also your monthly income. According to BigCommerce , affiliate marketing is the process by which an affiliate earns a commission for marketing another person’s or company’s products. Yes, it’s true!

Blog 98

Blog Blogging Freelance Brand Awareness 98

Creative Little World

JANUARY 4, 2023

In this article, we’ll dive into copywriting 101 and why good marketing copy should be a top priority when it comes to your marketing and sales. As an entrepreneur, coach, or business owner, you’ll need an understanding of marketing to perform successful marketing campaigns and create effective marketing materials.

Copywriter 52

Copywriter Copywriting Persuasion Marketing 52

Smart Blogger

NOVEMBER 23, 2022

In this post, we’ll share 21 successful marketing campaign examples, each one giving you a fresh perspective on how to promote your company. With these ideas, you can inspire the perfect campaign for your business — one that raises brand awareness and attracts new customers — no matter your budget or the size of your marketing team.

Marketing 115

Marketing Social Media Brand Awareness Advertising 115

Contently

SEPTEMBER 27, 2023

In a digital age where audience behaviors shift with each new trend and technological advance, it’s paramount for marketers to introduce their content campaigns directly into the spaces where their target audiences are most engaged. Now, content marketing boundaries are stretching far beyond these traditional confines.

Storytelling 52

Storytelling Content Entertainment Content Creation 52

The Hoth

NOVEMBER 15, 2022

Yet, when it comes time to make a purchase, they convert after clicking on a social media ad – which will take full credit for the conversion (despite the obvious attribution your SEO content had on the sale). . For e-commerce websites, it’s pretty straightforward as they automatically send sales conversion data to GA. .

SEO 105

SEO IT Search Engine Optimization Brand Awareness 105

BKA Content

OCTOBER 10, 2022

Proactive reasoning — anticipating future challenges and needs — can allow for growth and strategic advantage even in a market downturn. Anticipate Marketing and Sales Needs With Blogging If you’re looking for a low-cost evergreen solution to marketing during a recession, our monthly blog writing service is the answer.

Digital Media 52

Digital Media Government Advertising Social Media 52

iWriter

DECEMBER 19, 2023

This can lead to higher conversion rates and, ultimately, increased sales. Drives Sales and Conversions Consumers have more control over the information they consume and the purchasing decisions they make. This means that traditional advertising methods may not be as effective as they once were.

Blog Post 52

Blog Post Search Engine Optimization Post Entertainment 52

Neil Patel

NOVEMBER 26, 2020

SEO, PPC, even some social media sites can drive online sales for your luxury brand. Today, I’m going to show you exactly how to take your luxury brand online with the best luxury marketing strategies. What Qualifies as a Luxury Brand? McKinsey estimates 8% of all luxury sales are made online or around €20 billion.

Marketing 145

Marketing Digital Marketing Social Media Keywords 145

Content Hacker

FEBRUARY 6, 2024

Table Of Contents: What is Thought Leadership Marketing? When Should You Use Thought Leadership Content? Crafting Brand Awareness and Credibility The journey towards becoming an industry leader begins with brand awareness, and what better way to achieve this than through sharing insightful, expert-level content?

Marketing 52

Marketing Brand Awareness Social Media Engagement 52

iWriter

DECEMBER 11, 2021

With this strategy, the third-party website can get away not creating content and still attract web traffic. Content syndication is not a new concept. At least 30% of digital marketers use this tactic to successfully generate leads. This way, smaller players got to reach a wider audience and larger publications got more content.

Brand Awareness 52

Brand Awareness Content Content Creator Utilities 52

Neil Patel

APRIL 20, 2021

Even further along in the process, your sales team gets involved to help close the deal.). They want to cast a larger net by advertising to new audiences, increasing their brand awareness, or adding inbound marketing to drive more people to their site, thus widening their funnel.

Marketing 145

Marketing Brand Awareness Retail Social Media 145

Smart Blogger

NOVEMBER 2, 2022

Celebrity social proof, both organic and paid endorsement, drastically increases brand awareness because they have millions of followers. Nike , for example, made an endorsement deal with Michael Jordan in 1984 that now earns the company $3M in sales every 5 hours! Ensure all testimonials honestly assess your brand.

Brand Awareness 92

Brand Awareness Social Media Food Promotion 92

Neil Patel

FEBRUARY 10, 2021

These are the goals of your sales funnel. If you have a website and a business, you can measure and create a sales funnel that converts, even if you’re starting from scratch. The Basics of a Successful Sales Funnel. A sales funnel is simply a series of steps that you design to guide visitors toward a buying decision.

Landing Page 133

Landing Page Lead Generation Social Media Brand Awareness 133

Neil Patel

MARCH 26, 2021

Presentation Skills Help Create Brand Awareness. Ever wondered why personal social media accounts get better engagement than brand accounts ? Because it’s easier to sell a person than a brand. That’s why speaking at conferences, networking meetups, and other events can be such a useful tool for building brand awareness.

Marketing 131

Marketing Storytelling Brand Awareness Persuasion 131