Neil Patel

DECEMBER 8, 2020

In this article, we’ll discuss why the most successful mobile ads are the ones that promote audience engagement. Then you’ll see how to use your ads to promote engagement. And finally, you’ll discover how to promote the right engagement to set yourself up for future conversions. What is Mobile Engagement?

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Engagement Ads Advertising Social Media 145

ContentWriters

MAY 31, 2023

Copywriting is a powerful tool that businesses use to engage, educate, and ultimately convert leads – but not all writing styles and techniques have equal B2B power. In this article, we dive deep into B2B copywriting, sharing tips and tricks that will help you engage your audience and turn them into customers. Advertisements.

Copywriter 52

Copywriter Copywriting Engagement Long Form Content 52

Moz

NOVEMBER 16, 2020

Posted by MeganRoseM Digital advertising is different nowadays. And for native advertising in particular, ad performance has always relied on the nature of consumer behavior on the sites where they appear. What KPIs are other advertisers in your vertical targeting? Campaign messaging people engage with the most.

Editorial 66

Editorial Advertising Brand Awareness Healthcare 66

Kristi Hines

AUGUST 4, 2023

With the following 46 AI-powered tools and features, you can leverage AI to simplify workflows, improve efficiency, generate engaging content, and drive better business outcomes. This tool empowers users to rapidly create, supplement, erase, or replace images with straightforward text commands.

Marketing 130

Marketing Utilities Recruitment Social Media 130

Income Diary

MARCH 19, 2024

From savvy SEO strategies and engaging with guest posts, to leveraging email marketing and navigating the world of Google AdWords, each step is a stride towards a thriving online business. Paid advertising also provides the flexibility to continually optimize campaigns for improved targeting and engagement.

Promotion 105

Promotion Website Social Media Advertising 105

Grammarly

MAY 24, 2024

GPT models are a type of large language model (LLM), which are designed to process and analyze extensive volumes of text data. Instead, they produce entirely new text outputs, code, images, or other creative media as a function of their training. In contrast, generative AI models like GPT do not just classify data.

Architecture 94

Architecture Text Creativity Script 94

Kristi Hines

JUNE 1, 2023

ABCmouse – A platform offering engaging and educational activities for children aged 2-8. AI2sql – A tool that translates natural language text into SQL queries. Appy Pie App Builder – An AI-enabled Text-to-App Generator that transforms your app concepts into functional Android and iOS apps via text input.

Transportation 264

Transportation Utilities Finance Portfolio 264

Grammarly

APRIL 10, 2024

Brand storytelling with AI is the use of gen AI’s data-harnessing creativity to generate personalized, data-driven brand narratives that are deeply engaging and impactful. It’s an important part of earned media, paid media, social media, print advertising, editorial, and many other brand communications. What is brand storytelling?

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Brand Storytelling Creativity Text 89

Neil Patel

FEBRUARY 23, 2023

Facebook, Twitter, Instagram, and other social media sites all have their place in advertising. That said, there’s no point in advertising on the site unless you follow LinkedIn ads best practices. I’ll also teach you how you can improve your advertising campaign over time, and create an effective social media strategy.

Ads 104

Ads Advertising Text Social Media 104

Grammarly

MARCH 15, 2024

Generative AI tools use artificial intelligence to produce new content, such as images, text, audio, and video. Text generators Text generators are likely the first thing that comes to mind when you think of generative AI. Text generators also function as chatbots. What are generative AI tools?

Text 96

Text Advertising Education Social Media 96

Neil Patel

JULY 26, 2021

The answer to better Facebook engagement is simple: You have to optimize your Facebook post to stand out. In this post, we’ll show you how to consistently create posts that get engagement. That’s exactly what we’ll cover—but first, let’s talk about what we mean by engagement.

Post 145

Post Writing Social Media Advertising 145

Neil Patel

DECEMBER 13, 2021

If your business deals with the B2B sector, it’s likely you’ve considered using LinkedIn as an advertising platform to reach your customers. We’ll go through the process of setting up your ad account and also teach you how you can improve your advertising campaign over time, perfecting your messaging, brand voice, and approach.

Ads 126

Ads Sales Social Media Advertising 126

Make a Living Writing

OCTOBER 24, 2023

If you have ever played a video game that is story-based, you will know that there is often quite a bit of text that needs to be written for the story to be understood. They create the story arcs, character dialogues, and in-game texts that immerse players in the overall story.

Script 105

Script Writing Persuasion Content Creator 105

BKA Content

MARCH 29, 2024

How Many Weeks for Awareness Campaign Ads on Meta and Google Awareness campaign advertisements can be an effective way to introduce your business to consumers. Meta and Google allow advertisers to serve awareness ads in a variety of locations. These ads provide information and generate interest rather than driving conversions.

Ads 93

Ads Brand Awareness Search Engine Optimization Advertising 93

Agency Content Writer

JUNE 23, 2023

From speaking your audience’s language to solving your audience’s problems, these experts share their best tips for crafting content that resonates with your audience and drives engagement. Engage your audience with compelling stories, visuals, and interactive elements.

Storytelling 130

Storytelling Content Digital Marketing Keywords 130

Grammarly

JANUARY 10, 2024

Convincing clients, partners, and customers to act: Effective, concise, clear, professional, and on-brand marketing communications can capture attention, quickly convey information of interest, and inspire engagement, especially when a powerful call to action is included. Selecting your words carefully ensures clarity and accuracy.

Writing 110

Writing Communication Copywriter Copywriting 110

Buffer

APRIL 25, 2024

Even though advertising via mail has been done for centuries , it's still a relatively untapped marketing concept in the e-commerce world — meaning there’s a lot of potential for small businesses to stand out. Direct mail is such a cool marketing strategy.

Ads 96

Ads Brand Advertising Social Media 96

Backlinko

DECEMBER 21, 2023

Click-through rate is a metric utilized in online advertising, email marketing, and organic search. And here’s an example of what a Shopping ad looks like: Google SERP – Shopping Ad Clicking on the blue text or image within one of these Shopping ads will contribute to the CTR. Why Is CTR Important? CTR is a metric you shouldn’t ignore.

IT 104

IT Ad Copy Keywords Landing Page 104

Backlinko

MAY 14, 2024

Helping to engage its target market. For example: “www.yourbusiness.com/primary-keyword” Avoid lengthy, complex URLs like: “www.yourbusiness.com/category/subcategory/date/primary-keyword” As you create content, link to other relevant pages on your site using descriptive anchor text. And can boost page authority.

Marketing 102

Marketing Social Media Keywords Engineering 102

Neil Patel

MARCH 28, 2023

With Facebook’s advertising platform, you’ve got access to an audience that shows actual interest in your offer. For example, if you have at least some basic experience advertising with a good budget, you can probably afford to target up to a million—2 million people (assuming your targeting here is good). Placement #2.

Ads 145

Ads Landing Page Ad Copy Advertising 145

Credible Content

MAY 29, 2023

3 copywriting fundamentals Copywriting is the art and science of writing persuasive text that gets people to take action. Understanding the fundamentals of copywriting empowers you to effectively communicate your message, engage your audience, build trust, and create persuasive content across different channels.

Persuasion 130

Persuasion Communication Copywriter Copywriting 130

Kristi Hines

AUGUST 2, 2023

Enter any URL and have the text content rewritten for your clients. Turn your clients’ ideas into engaging tweets in less than 30 seconds, helping them increase their social media presence. Utilize Visla to offer a service that turns clients’ ideas into engaging video content for marketing or educational purposes.

Utilities 246

Utilities Transportation Medical Content Creation 246

Freelance Writing Jobs

MAY 31, 2024

If it loses rankings, they can quickly identify the issue and tweak the text to help regain its position. Keywords also help establish the site as an authority, which encourages engagement and lifts conversion rates. It’s essential because humans respond better to stories and find them more engaging.

SEO 52

SEO Marketing Content Keywords 52

Smart Blogger

MARCH 13, 2023

adults use Facebook , and more than half of Americans check multiple times daily, sharing posts composed of text, photos, videos, and GIFs that other Facebook users comment on, share, and react to. YouTube Live allows you to stand out by creating an engaging experience with your audience. Seven in ten U.S. Who Should Use YouTube?

Social Media 128

Social Media Media Text Brand Awareness 128

Neil Patel

JUNE 14, 2021

Google discovery ads are changing the game by implementing a more powerful AI to take a lot of the guesswork out of paid advertising on Google. As the user engages more with the Google discovery page, the AI will pick up on their interests and provide a more accurate representation of what they want to know and what they’re looking for.

Ads 134

Ads Advertising Text Utilities 134

Make a Living Writing

MAY 13, 2024

624 Tomorrow, and Tomorrow, and Tomorrow by Gabrielle Zevin Non-fiction Just like in fiction writing, it is important to paint vivid descriptions in non-fiction texts to engage readers. 6 onomatopoeia examples in advertising and marketing content “Snap! You are not awake, but you are not asleep either.”

Writing 80

Writing Transportation Hospitality Copywriter 80

Neil Patel

NOVEMBER 13, 2020

With such a huge, highly engaged audience , you can bet the competition between brands is tough. If you’re going to get the best cost per click with your paid social media campaigns, then your brand needs to grab attention and drive engagement. One billion – that’s how many people use Instagram each month.

Social Media 135

Social Media Media Text Ads 135

Neil Patel

DECEMBER 30, 2021

With Facebook lead ads, you can choose from several campaign types, including: demos downloads, like PDFs discounts event advertising. Facebook lead ads work in much the same way as other advertising. Reach previous prospects with the Engagement Custom Audience feature. Add an engaging image/video. Move to “Completion.”

Ads 133

Ads Advertising Lead Generation Text 133

Contently

APRIL 25, 2023

With the right strategies, paid Facebook advertising is an effective way to reach new audiences, engage with prospects, and get new leads. Some questions to ask: Are you trying to build awareness, encourage engagement, or drive leads and sales? What metrics do you plan to measure? What would success look like for your campaign?

Ads 139

Ads Content Utilities Advertising 139

Grammarly

DECEMBER 12, 2023

No matter whether you’re asking your audience to make a purchase, subscribe to a service, or engage with content, the call to action is a strategic marketing tool. By providing clarity, creating a sense of urgency, and emphasizing the benefits of the intended action, CTAs play a pivotal role in driving conversions and engagement.

Persuasion 92

Persuasion Social Media Portfolio Advertising 92

Neil Patel

JULY 29, 2021

Are you searching for a new digital advertising opportunity that can help you reach new audiences and widen your overall reach? Reddit has a very specific user base and culture, though, so you need to thoroughly understand the platform before you start advertising on it. Why Should You Advertise on Reddit? Promoted Posts.

Ads 110

Ads Sales Banking Advertising 110

Credible Content

JUNE 2, 2023

Content-rich websites improve user engagement and reduce bounce rates. Higher engagement, conversions, and monetization opportunities result from increased search engine traffic. Amplifies engagement, shares, and backlinks. Capable of captivating and engaging readers. Contributes to overall online presence.

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Publisher Publishing Publishing Blog Post 130

The Creative Penn

DECEMBER 10, 2023

I also increasingly use ChatGPT as a search and discovery tool, both through text and voice, and I used all three services as part of preparing this article. After all, they have the text of the book anyway. Will we see content creators paid under a data licensing model in future? We might be finally getting closer to that happening.

Keywords 98

Keywords Advertising Text Engineering 98

ContentWriters

FEBRUARY 15, 2023

Social media platforms are also constantly evolving and introducing new features and capabilities that businesses can use to reach and engage with their target audience. But the growing social media user base and engagement time marks a considerable opportunity for non-commerce businesses as well.

Social Media 105

Social Media Media Brand Awareness Marketing 105

Neil Patel

DECEMBER 14, 2020

Facebook is on track to make over $60 billion in revenue this year from advertising. Many marketers who have tried Facebook ads, especially in their early days, decided that Facebook advertising doesn’t work. Then come back to this post for a deep dive into advertising. Who Should Advertise on Facebook?

Ads 144

Ads Landing Page Advertising Text 144

Neil Patel

OCTOBER 4, 2021

On YouTube, these are most often video ads and may include images, video, audio, and text. When combined, these creative elements form a full video advertisement. Here are a few ideas for creating top-notch YouTube advertisement creatives for your video ad campaigns. To begin, take a look at competitor advertisements.

Creativity 132

Creativity Ads Advertising Digital Media 132

Express Writers

APRIL 1, 2024

Let’s break those meanings down for you: Copywrite: Copywriting is creating marketing, advertising, and other business-related text. In other words, all copywriters should know how to entertain, engage, and educate the reader since those are pillars of content marketing. What Is a Copywriter? What does a copywriter do?

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Copywriter Copywriting Persuasion Food 86