Elna Cain

JANUARY 12, 2023

Does their brand have a more casual voice? An understanding of different audiences. Learn to adapt your writing to suit the targeted audience you’re writing for. Go ahead and sign up for Medium, a free writing platform where you can practice SEO writing, writing for different audiences, and researching your topics.

Content Writer 162

Content Writer Writer Medical Copywriter 162

Content Marketing Institute

JANUARY 31, 2018

For a growing number of brands, the story of standout content marketing success in 2018 might just sound like a podcast. Adoption is surging among younger adult audiences: Forty-four percent of consumers age 18 to 34 consume at least one podcast a month. Podcasting can be an intimate way to interact with your audience, says @joderama.

Brand 106

Brand Storytelling Creativity Content Marketing 106

Neil Patel

JUNE 1, 2021

What there is, however, is plenty of opportunity for success if you can be creative, authentic, and target your proper audience. Another popular use of YouTube is to learn and get more information about products and brands via product reviews. Users love videos where people or brands explain things to them. Explainer Videos.

Creativity 141

Creativity Storytelling Concept Audience 141

Contently

NOVEMBER 10, 2022

It’s almost as if the word “marketing” itself needs a marketing campaign because it no longer encompasses all that goes into building brands and growing revenue. New content ideas come from all corners of a company, but you’re also probably sourcing ideas from keyword research, industry news, and events.

Management 124

Management Freelance Content Management System Content 124

Publishing Trends

AUGUST 1, 2023

At Penguin Children’s , Gerard Mancini , vice president, executive director managing editorial & production editorial will retire in December. Mancini joined the Viking Children’s editorial team in the fall of 1985. Hinton, Jacqueline Woodson, Mildred Taylor, Jon Scieszka, Roald Dahl and others.

Agency 62

Agency Editorial Editorial Team Copy Editor 62

Content Hacker

FEBRUARY 20, 2024

I’ll also share my secrets on how to generate revenue from a free blog through strategies like advertising, selling branded products, and offering unique subscriber-only content. This step isn’t just about aesthetics; it’s about offering your audience an enjoyable experience.

Blog 52

Blog Blogging Social Media Collaboration 52

Content Marketing Institute

NOVEMBER 30, 2017

4 Ways to Shift Your Thinking to Truly Focus on Your Audience. CMI’s recent content management and strategy research confirms that while 92% of respondents say their brands view content as a business asset, few marketers have the processes and tools to make this a reality. Click To Tweet. Conclusion.

Content 222

Content Editorial Editorial Team Content Marketing 222

Bramework

OCTOBER 9, 2023

It requires thinking about the audience and creating content that engages them. You’re free to use your blog as a tool to build trust with potential customers while establishing your online brand. Inspiring Your Audience Through blogging, you have the power to inspire your audience and influence their lives in profound ways.

Blog 52

Blog Blogging Social Media Keywords 52

Smart Blogger

FEBRUARY 24, 2023

You’ll also discover just what it takes to earn a passive income with affiliate marketing networks and how to use the CJ Affiliate program to partner with the biggest brands in the world. As a Content Certified publisher, you automatically connect with over 600 brands — brands that are the cream of the crop. Let’s begin.

Advertising 104

Advertising Electronics Social Media Promotion 104

ProBlogger

MARCH 19, 2018

How to Develop an Engaged Blog Audience. Three ways to build engagement with your audience. Links and Resources for Principles of Building an Engaged Blog Audience: Bob Burg. Today’s podcast is brought to you by our brand new course, 31 Days to Build a Better Blog which launches this week to some of you. Tom Shefchunas.

Engagement 48

Engagement Audience Blog Blogging 48

Content Marketing Institute

MARCH 5, 2018

Livestreaming is a great option for delivering breaking news, sharing the excitement and energy of a live event , and doing big reveals after a period of suspense. Define your audience. Figure out who you are trying to connect with and ask yourself whether you have the expertise or credibility to satisfy that audience.

Editorial Team 106

Editorial Team Entertainment Content Creator Editorial 106

Content Marketing Institute

JANUARY 24, 2019

However, advancing technology is creating ample ways for brands – regardless of the size of their teams – to reach and grow their audiences on social media. It’s imperative to find influencers that are the right fit for your brand’s values, personality, and audience. says @AliceOh_. Account ages.

Social Media 98

Social Media Media Editorial Team Collaboration 98

Animalz

AUGUST 22, 2022

It’s worth considering why featured images have become a standard part of most editorial processes. We also use graphs to show the hypothetical relationships between less concrete things, like performance metrics and audience sentiment : . I use Figma to tidy-up images and help them conform to our company branding.

Persuasion 67

Persuasion Editorial Text Concept 67

ProBlogger

MARCH 12, 2015

If your business exhibits at trade shows or appears at other events, you have a great opportunity to get new content ideas – as well as detailed interviews – from the attendees and influencers you interact with during the event. Learn your target audience’s biggest pain points.

Content 46

Content Social Media Promotion Editorial 46

Content Hacker

JANUARY 25, 2024

This is where understanding what is an editorial calendar can be a game-changer. An editorial calendar isn’t just about keeping dates straight; it’s your roadmap to delivering great content consistently. Table Of Contents: What is an Editorial Calendar? An editorial calendar is your content’s crystal ball.

Editorial 104

Editorial Content Content Creation Collaboration 104

Neil Patel

MARCH 22, 2021

With Cision, you can communicate with not only the journalists and influencers in their database; you can also connect with your audience. When you know who’s mentioning your brand, you can turn this into relationships that benefit your company in the long run. Cision maintains a database of approximately 1.4

Social Media 139

Social Media Search Engine Optimization Keywords Engineering 139

Content Marketing Institute

JANUARY 16, 2019

Now I hope you steal at least one of these ideas – and then make it grand for your brand. With its powerful story about the first African-American driver in the Daytona 500 since 1969, Behind the Wall: Bubba Wallace seemed like the kind of story audiences would rally around. Norton is Symantec’s consumer brand.). His secret?

Content 82

Content Editorial Contractor Persuasion 82

Neil Patel

OCTOBER 8, 2020

Every task in your marketing calendar should revolve around attracting your target audience. Here are questions to consider when planning the activities in your marketing calendar: What does my audience need? Editorial calendar : Use this to streamline the production and publication schedule of blogs or articles.

Marketing 145

Marketing Social Media Search Engine Optimization Projects 145

Content Marketing Institute

NOVEMBER 6, 2018

? ?. Editor’s note: Given the ongoing need for brands to use social media strategically, we are sharing this article updated from its original publication last year. Concerned about how Facebook’s latest algorithm updates might affect your brand’s performance on the platform? You’re not alone. joderama Click To Tweet. Think precision.

Social Media 111

Social Media Media Marketing Long Form Content 111

Content Marketing Institute

JANUARY 3, 2018

2017 was the year brands buy media companies, according to Joe Pulizzi and Robert Rose who made the declaration in a This Old Marketing podcast last May. Either way, you’re probably curious about what it looks like for a brand to run a media organization. What can organizations do to ensure that the brand –and its audiences – benefit?

Management 74

Management Electronics Media Architecture 74

Moz

APRIL 18, 2019

Diversity of domains, rate of link growth, and editorial nature of links ALL matter. So the different kinds of domains and the rate of link growth and the editorial nature of those links all matter. It says great tool for audience intelligence. That is powerful anchor text that will help us rank for those words and phrases.

SEO 68

SEO Editorial Text Engineering 68

Content Marketing Institute

JUNE 12, 2018

Content marketing, as defined by the Content Marketing Institute, is “a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience – and, ultimately, to drive profitable customer action.”. How many times is the brand cited? That’s reach.

Content Marketing 103

Content Marketing Marketing Content Social Media 103

Content Marketing Institute

AUGUST 28, 2018

All of the biggest mistakes fall into the category of creating something simply to fill an editorial calendar, not because it accomplished any other business or messaging goal. Don’t create #content simply to fill an editorial calendar, says @tamadear. Most brands go into #socialmedia channels to sell, not to become part of culture.

Content Marketing 108

Content Marketing Marketing Content Editorial 108

CoSchedule

SEPTEMBER 21, 2022

It’s a visual calendar sharing all your product launches, internal event plans, marketing campaigns, etc. Communication content calendars vary based on their target audience and their format. Types Based On Target Audience: You can separate communication calendars based on the target audience they are trying to reach.

Communication 52

Communication Projects Collaboration Editorial 52

Content Marketing Institute

NOVEMBER 14, 2017

The formula seemed so easy … just create article after article answering questions about investment clubs and the audience grew and grew. By the early 2000s, About.com was one of the largest websites (by audience traffic) in the world. HANDPICKED RELATED CONTENT: How to Connect with a Hard-to-Reach Audience: A Niche Marketing Strategy.

Content 98

Content Editorial Finance Education 98

Neil Patel

DECEMBER 1, 2020

If you’re not sure which ones are right, you might miss the mark and, by extension, your audience. For target audiences: Use the hashtag research to inform the parameters of your social ad reach. These stats can help you narrow the ad reach to your target audience. The Importance of Hashtags in Paid Social Media Campaigns.

Social Media 145

Social Media Keywords Media Ads 145

Neil Patel

DECEMBER 15, 2020

For instance, you can have your creative department working on your artwork while editorial hashes out the content calendar and you reach out to potential guests. In that case, podcasting may just be the way to do it—particularly if you’re trying to reach a younger audience. Would it: Raise awareness of your brand?

Script 125

Script Concept Insurance Social Media 125

Content Marketing Institute

JULY 24, 2018

From meals and research to customer advisory boards and in-person event studios, these presenters have a lot of good ideas. Sponsor an event and buy a plane ticket. 50,000 or $100,000: Sponsor events. 50,000: Launch an audience research and partial website redesign project. What should be on your grid or wish list?

Content Marketing 103

Content Marketing Marketing Content Content Creation 103

Content Marketing Institute

OCTOBER 29, 2017

The content marketing blog I started in April 2007 was really taking off, and the audience was anything but shy. The @cmicontent blog I started in April 2007 was taking off & the audience anything but shy. And there it was … email after email, the audience telling me what they would buy. JoePulizzi Click To Tweet.

Content Marketing 111

Content Marketing Marketing Content Consulting 111

Content Marketing Institute

DECEMBER 28, 2017

Unfetter your thinking before you make editorial plans. Just as a zen mindset enables us to discern and remove the artificial limitations we’ve placed on ourselves, Robert proposes that we unfetter our thinking when we put together editorial plans so that new possibilities can show up in our businesses. Quality isn’t either-or.

Content Marketing 99

Content Marketing Marketing Content Government 99

Content Marketing Institute

JANUARY 15, 2018

After all, why would someone intentionally create something that’s utterly useless for their organization or their audience? A lack of focus on the audience’s needs was frequently cited as a key mistake. Now, that we have the audience-focus thing on the list, let’s dive into 27 more characteristics of content that sucks.

Content 111

Content Content Creator Content Marketing Social Media 111

Words Matter by Wix

FEBRUARY 1, 2021

First, it’s a foolproof way to stand out in today’s competitive landscape since you’re creating an inimitable experience for your audience. Grow your brand as a writer. It will help you create richer content and engage with your audience. To become a writer, you need a unique voice. How to become a writer in 10 steps.

Writer 69

Writer Social Media Education Copywriter 69

ProBlogger

MARCH 19, 2018

Several Key Ways to Develop an Engaged Blog Audience. Three ways to build engagement with your audience. Links and Resources for Principles of Building an Engaged Blog Audience: Bob Burg. Today’s podcast is brought to you by our brand new course, 31 Days to Build a Better Blog which launches this week to some of you.

Engagement 23

Engagement Audience Blog Blogging 23

Content Marketing Institute

DECEMBER 19, 2018

This year, B2B and B2C brands elevated their creativity to inspiring levels. If you do, the Velcro Brand Companies legal team might burst into song about the importance of using the VELCRO® trademark correctly. HANDPICKED RELATED CONTENT: Is Your Brand Breaking the Law on Social Media? Don’t write “velcro.” No, really.

Content Marketing 86

Content Marketing Government Marketing Food 86

Moz

OCTOBER 6, 2019

I can speak to this audience because up until the spring of this year, I was the Digital Content and Marketing Manager at a synthetic oil company. This process gave us direction on which messaging resonated with different audiences and how we would distribute our content. One of the events we sponsored was the Sturgis Rally.

Blog 54

Blog Blogging Social Media Keywords 54

Content Marketing Institute

DECEMBER 7, 2018

BONUS TOOL: GetResponse (pricing starts at $15 per month) covers much of what Mailchimp does (email workflow automation, triggered events and emails, and lead nurturing). But it’s expected to introduce a CRM feature to allow brands to measure their relationship with their customers in the same place they automate their email workflow.

Content Marketing 97

Content Marketing Proofreader Marketing Editorial Team 97

Smart Blogger

NOVEMBER 15, 2022

Every editor and every client has unique needs, audiences, and styles. If you look at “Top” tweets, as shown in the screenshot above, you’ll find brand-new freelance jobs mixed with older ones. “Relevant questions” include questions that are of interest to potential clients and/or their audience. Respect their time.

Freelance 126

Freelance Writing Portfolio Proofreader 126