Bramework

FEBRUARY 2, 2024

Remember the goal: to educate your audience. When you have your primary and secondary keywords in place — the concept of your article should take shape. Your content always is the connection between you and your audience. This builds trust with your target audience. How do you build a connection in 4 minutes?

Blog Post 98

Blog Post Writing Post Blog 98

Publishing Trends

MARCH 22, 2023

Whether that’s a podcast that is edited for an audiobook audience, or written specifically as an audiobook, it’s a different beast from a text-first project. She believes that, as with print books, “if you have a good story, that’s what brings the audience” —though, she adds, nothing happens without discoverability.

Publisher 94

Publisher Publishing Publishing Projects 94

Neil Patel

JUNE 1, 2021

What there is, however, is plenty of opportunity for success if you can be creative, authentic, and target your proper audience. Another idea for a YouTube video is to watch a series or movie and talk about how it relates to a concept that’s relevant to your audience/in your field. 73% of adults in the U.S Q&A Videos.

Creativity 141

Creativity Storytelling Concept Audience 141

Neil Patel

DECEMBER 15, 2020

Between the sound equipment, hosting options, learning to edit, and everything else that goes into starting a podcast, the very concept can be overwhelming. For instance, you can have your creative department working on your artwork while editorial hashes out the content calendar and you reach out to potential guests.

Script 125

Script Concept Insurance Social Media 125

Content Hacker

FEBRUARY 20, 2024

Blogging remains one of the most powerful tools in digital marketing strategy, offering an unparalleled platform for sharing insights, building brand authority, and connecting with your audience on a personal level. This step isn’t just about aesthetics; it’s about offering your audience an enjoyable experience.

Blog 52

Blog Blogging Social Media Collaboration 52

Content Marketing Institute

JANUARY 3, 2018

What can organizations do to ensure that the brand –and its audiences – benefit? Arrow Electronics bought media properties because of the niche they appealed to, not the size of their audiences. Arrow believed it could deliver the very best information to smaller sections and segments” of the electrical-engineer audience.

Management 76

Management Electronics Media Architecture 76

Pronto Marketing

SEPTEMBER 15, 2022

Identify your target audience The first step in creating a successful blog content strategy is identifying your target audience. How to identify your audience Step 1: Start from the base Begin the process by making a list of all your company’s services. Let’s dive in. You have a blog. She is big on saving on costs.

Editorial 52

Editorial Content Blog Blogging 52

Content Marketing Institute

JUNE 18, 2018

Give your audience more reasons to convert. This solution works OK for those doing their first course because it doesn’t require an initial investment (apart from video creation) and it can be a great way to test your idea and concept. Nurture your leads to turn them into loyal customers and ambassadors.

Website 110

Website Editorial Team Landing Page Content Creator 110

Animalz

AUGUST 22, 2022

It’s worth considering why featured images have become a standard part of most editorial processes. We also use graphs to show the hypothetical relationships between less concrete things, like performance metrics and audience sentiment : . Draw Favorite Concepts in Excalidraw. Here’s how it happens. Stock Photo Failings.

Persuasion 67

Persuasion Editorial Text Concept 67

Neil Patel

FEBRUARY 3, 2021

The paid versions, however, get you access to the Getty editorial image library and Getty videos. To break through the noise and clutter of the internet, you need to find your niche and share beautiful and dynamic stories, ensuring your audience wants to keep viewing your content. Make Stories. They can be fun to make.

Storytelling 140

Storytelling Social Media Content Creator Landing Page 140

Content Marketing Institute

NOVEMBER 14, 2017

The formula seemed so easy … just create article after article answering questions about investment clubs and the audience grew and grew. By the early 2000s, About.com was one of the largest websites (by audience traffic) in the world. HANDPICKED RELATED CONTENT: How to Connect with a Hard-to-Reach Audience: A Niche Marketing Strategy.

Content 100

Content Editorial Finance Education 100

Content Marketing Institute

AUGUST 23, 2018

Everyone knows a good content marketing team shares content with its audience; it also shares content among the members. You don’t need to train them in the technical SEO tasks, but ensure that they learn important terminology and concepts, such as: Thin content. Share and curate knowledge. Optimization of content for chosen keywords.

Content Marketing 93

Content Marketing Marketing Editorial Team Search Engine Optimization 93

ProBlogger

APRIL 7, 2022

Darren’s low-tech editorial schedule. I felt like I had mastered some pretty difficult concepts (it was a third-year psychology exam, after all) and was well on my way to acing a test – all before breakfast! Or set reminders for when you wanted to tweet out your link based on when your audience is online.

Editorial 46

Editorial Blog Blogging Social Media 46

Content Marketing Institute

OCTOBER 29, 2017

The content marketing blog I started in April 2007 was really taking off, and the audience was anything but shy. The @cmicontent blog I started in April 2007 was taking off & the audience anything but shy. And there it was … email after email, the audience telling me what they would buy. The concept took off immediately.

Content Marketing 111

Content Marketing Marketing Content Consulting 111

Make a Living Writing

SEPTEMBER 4, 2023

On the other side of the fence from copy is editorial—articles you write for digital and physical newspapers and magazines. Catchy headline: Relates to your topic and is a must-read for your audience Present problem: What is the challenge your customer faces? Thanks to your blog post. These pieces are not copy.

Copywriter 109

Copywriter Copywriting Sales Copy Copy 109

Content Marketing Institute

JANUARY 16, 2018

CMI founder Joe Pulizzi believes in this concept so strongly that he once said, “If you’re not ‘all in’ with your content marketing program, you should stop.”. Target audience. For example, will you deliver an e-newsletter to your audience on the first Friday of every month? Number of competitors. Almost all (96%) of U.K.

Content Marketing 97

Content Marketing Marketing Content Editorial 97

Content Marketing Institute

JANUARY 15, 2018

After all, why would someone intentionally create something that’s utterly useless for their organization or their audience? A lack of focus on the audience’s needs was frequently cited as a key mistake. Now, that we have the audience-focus thing on the list, let’s dive into 27 more characteristics of content that sucks.

Content 111

Content Content Creator Content Marketing Social Media 111

Content Marketing Institute

AUGUST 28, 2018

All of the biggest mistakes fall into the category of creating something simply to fill an editorial calendar, not because it accomplished any other business or messaging goal. Don’t create #content simply to fill an editorial calendar, says @tamadear. See the audience as one faceless mass. CMWorld Click To Tweet. Be tone deaf.

Content Marketing 109

Content Marketing Marketing Content Editorial 109

Content Marketing Institute

OCTOBER 7, 2017

model unfolding in real time, letting the audience dictate the product to be built. (49:42): 50:58): Robert’s “note”: A few episodes back, Robert raved about a new book, Get Serious About Editorial Management for Business to Business Media Professionals. It’s like a Content Inc. 49:42): Joe’s rave No.

Content Marketing 91

Content Marketing Marketing Content Advertising 91

Content Marketing Institute

JUNE 19, 2018

17 No-Cost Ways Writers Can Extend Reach of Their Editorial. Use whatever your audience might find relevant and helpful. Be sure to master these concepts before moving on to the next big thing. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. Boom – topic cluster.

SEO 104

SEO Editorial Team Editorial Search Engine Optimization 104

Content Marketing Institute

MAY 21, 2018

Writers for an analytics company, for example, will struggle if they aren’t familiar with concepts like regression analysis. If your organization crafts content for a tight-knit audience whose members share a common experience, such as startup founders, a writer who isn’t an expert may not work well. Real expertise is tough to fake.

Writer 108

Writer Content Freelance Editorial Team 108

ProBlogger

APRIL 7, 2022

Darren’s low-tech editorial schedule. I felt like I had mastered some pretty difficult concepts (it was a third-year psychology exam, after all) and was well on my way to acing a test – all before breakfast! Or set reminders for when you wanted to tweet out your link based on when your audience is online.

Editorial 26

Editorial Blog Blogging Social Media 26

Moz

JANUARY 1, 2019

Questions are very useful for niche and audience research: What can't people figure out in your industry and how can you best help them? Basic questions (these usually relate to defining concepts). Add these to your editorial schedule as high-priority. How-to questions (these usually relate to step-by-step instructions).

Landing Page 59

Landing Page Social Media Architecture Keywords 59

Moz

FEBRUARY 9, 2021

Audience segment. They should have target audience segments readily available to send you. For example, if we only created content based on keywords that a tool told us gets searched a certain number of times per month, we’d never write about new concepts. Who are you writing this for? Respect their expertise. Writing is hard.

Writer 60

Writer SEO Writing Content 60

Moz

JANUARY 28, 2019

That can be accomplished by earning links from authoritative websites, building your brand, and nurturing an audience who will help amplify your content. It all starts with the concept of E-A-T. Links are earned or editorially placed Editorial links are links added naturally by sites and pages that want to link to your website.

SEO 51

SEO Brand Awareness Editorial Engineering 51

Susan Greene

JANUARY 8, 2013

Unlike ads, press releases get published for free, and because they appear to the reader as editorial copy, not ads, they are more likely to be read and believed. The result will be qualified leads from members of your audience. A B2B copywriter can bring your concepts to life in print marketing materials.

Marketing 130

Marketing Copywriter Copywriting Manufacturing 130

ProBlogger

AUGUST 3, 2017

It produces a variety of content from outside parties, categorising it as either: ‘Supported by’ – editorially independent content, produced by journalists, funded by foundations and the like; ‘Paid content/Paid for by’ – produced by the paper’s commercial department not journalists; or. How would this go down with your audience?

Blogger 30

Blogger Editorial Advertising Concept 30

ProBlogger

FEBRUARY 15, 2015

Darren’s low-tech editorial schedule. I felt like I had mastered some pretty difficult concepts (it was a third-year psychology exam, after all) and was well on my way to acing a test – all before breakfast! Or set reminders for when you wanted to tweet out your link based on when your audience is online.

Editorial 55

Editorial Blog Blogging Social Media 55

Moz

SEPTEMBER 27, 2020

When I say “underperforming content”, I’m referring to content, either on transactional/commercial pages or editorial ones, that does not perform up to its potential. This part is especially dedicated to a not-too savvy SEO audience (skip this part and go straight to next if you are after the how-to recommendations). Technical checks.

Content 74

Content Keywords Ad Copy SEO 74

ProBlogger

NOVEMBER 11, 2014

If you don’t post on a daily basis, make sure your readers are aware of your editorial calendar. Be honest, open, and treat your audience like you would family. Present concepts thoroughly, but assume a certain basic level of intellectual sophistication. It’s telling the audience that you know what you’re talking about.

Promotion 55

Promotion Blog Blogging Content 55

ProBlogger

FEBRUARY 10, 2014

There are a few elements: An editorial calendar that is both active and consistent. Stop writing for keywords and start writing for people — your audience. Chances are, you were always writing for an audience first and search rankings second. You just have to add the layers to form one delicious cake. Authors with Authority.

Keywords 43

Keywords Blogger Construction Copywriter 43

Contently

DECEMBER 14, 2022

To develop a results-driven strategy, your content team needs to understand what type of information (and what content formats) your audience craves and what your competitors have already published. Choosing the right channels can improve your ROI because your audience doesn’t have to dig it up to find it.

Editorial 105

Editorial Content Lead Generation Brand Awareness 105

Income Diary

OCTOBER 22, 2022

Although creating content that has the opportunity to be profitable is essential, so is building an audience. If you want to build an audience, your content must provide genuine value for readers. Well, first, you should create an editorial calendar. The core concept of content marketing is providing genuine value to consumers.

Audience 52

Audience Content Search Engine Optimization Keywords 52

ProBlogger

NOVEMBER 24, 2012

” If you’re in a business that’s paying an agency to create content on your behalf and place it on niche- and audience-appropriate sites around the web, you might be surprised to learn how far short your chosen agency is falling. They target host sites on the basis of PR, not audience or topic. Let’s be honest.

Content Marketing 41

Content Marketing Agency Marketing Content 41

Animalz

FEBRUARY 27, 2023

Editorialize the Narrative (And Ditch the Boring Stuff) A case study shouldn’t be a blow-by-blow account of every action that went into a successful relationship. There’s a tendency to assume that case studies have a captive audience — they’re a necessary part of many buying processes, so prospects have to read them.

Persuasion 120

Persuasion Writing Editorial Concept 120

Neil Patel

APRIL 22, 2021

None of these common call-to-action triggers will probably get you the desired result, because your target audience is more knowledgeable than ever before. Does a red CTA button outperform a green button for other psychological reasons in your target audience? It’s hard to tell. Tactic #3: Showcase Instant Gratification.

Landing Page 145

Landing Page Lead Generation Persuasion Telecommunication 145

Content Marketing Institute

APRIL 26, 2018

Meet the panel: Dusty DiMercurio leads Autodesk’s content marketing and social media team and serves as publisher and editorial director for Redshift , the company’s digital publication about the future of design and making things. Challenge: Stay true to the editorial mission and show value to the company. robert_rose Click To Tweet.

Brand 101

Brand Contractor Editorial Content 101