Intergrowth

SEPTEMBER 12, 2022

Good content won’t cut it if you want to crush the competition, increase traffic to your website and social media accounts, and build your online presence. You need great content and a focused plan. You’re about to learn how to: Create a great content plan. Build a well-constructed editorial calendar. Sales content.

Editorial 52

Editorial Content Content Creation Construction 52

Content Marketing Institute

NOVEMBER 12, 2017

How much will the evolving landscape of AI impact content creation? I knew the AI landscape was evolving in the industry: But just how much would it really affect content creation? I knew the AI landscape was evolving in the industry: But just how much would it really affect content creation?

Content Creation 108

Content Creation Content Editorial Team Storytelling 108

Content Powered

JUNE 25, 2022

Everything you see on a website, from a product page to landing pages to blog posts, is some form or another of content. Creating that content is a skill and often a team effort. Content creation is much more than just putting words on digital paper, though it's also something that no two bloggers tackle the same way.

Content Creation 52

Content Creation Web Content Content Keywords 52

iWriter

FEBRUARY 29, 2024

Say goodbye to writer’s block and hello to endless inspiration as we break down the key steps to creating killer content that will keep your audience coming back for more. Why Is Content Planning Important? One of the main reasons why content planning is important is because it helps you stay focused on your goals.

Engineering 52

Engineering Editorial Content Content Creation 52

Kayleigh Moore

AUGUST 28, 2023

How and why to publish from a content journalistic angle (as a brand) If you’re on the brand/marketing/leadership side of things, I bet I already know what you’re going to say about this. Our content budget is already locked in for the year.” “We We already have a full editorial calendar.” “Our Think about it.

Freelance 130

Freelance Writer Content Marketing Editorial 130

Buffer

JULY 31, 2023

Some questions you’ll need to be able to, at the very least, answer are: Will you use AI to generate content? How will you assure your audience that your content and ideas are original? How content teams approach using AI for content development AI has been a double-edged sword for many content and creative teams.

Content Creator 90

Content Creator Content Creation Editorial Content 90

Contently

MARCH 16, 2023

Why Effective Content Workflows Matter A workflow is a series of steps by which you organize your content so that it moves seamlessly through the production process. As a content marketer, you may be juggling multiple projects at once, so workflows can help keep you on track. Document your workflow.

Content Creation 128

Content Creation Content Projects Freelance 128

The Hoth

FEBRUARY 6, 2024

Content strategy and content plan are often used interchangeably, but they’re not the same. Your content strategy is a high-level vision. It describes your goals, your major messaging and themes, and your target audience. A content plan fits under the higher-level umbrella of content strategy.

Content Creation 94

Content Creation Content Keywords Promotion 94

Kristi Hines

JUNE 20, 2021

In this post, you’ll find over 75 of the best content marketing tools for each stage of the content marketing process. Editorial Calendars. Airtable – The best content calendars don’t just help everyone keep track of their deadlines; they streamline the entire content creation process.

Content Marketing 130

Content Marketing Content Marketing Editorial 130

Grammarly

JANUARY 31, 2024

However, the in-house editorial team was still small and mighty. We’re surrounded by words, and words are still how we communicate,” said Neil Hamilton, Databricks’s Head of Editorial. Traditionally, in publishing, there are safeguards, Hamilton explains. The only way our editorial team can keep pace is tools like Grammarly.”

Editorial Team 84

Editorial Team Editorial Copy Editor Communication 84

The Hoth

MARCH 28, 2023

If so, you’ll need an airtight content marketing strategy to attract new prospects and rise to the top of the SERPs (search engine results pages). Content creation is so effective that 82% of marketers actively invest in content marketing. That’s why you must create an editorial calendar for all your content.

Marketing 59

Marketing Content Creation Content Creator Content 59

ContentWriters

MARCH 15, 2023

What Is a Content Style Guide? A content style guide is a set of rules and guidelines for creating and curating content that reflects a consistent brand image. It outlines the dos and don’ts of content creation, from the tone of voice to the formatting and images used.

Brand 98

Brand Editorial Content Writing Style 98

Smart Blogger

JULY 14, 2023

They don’t have the time or mental space to add content creation into the mix. That’s where content writing services come into play. Are Content Writing Services Still Relevant in the Age of AI? This emotional connection is what makes content resonate with readers, helping them feel seen and understood.

Writing Services 79

Writing Services Content Management System Writing Content Creation 79

Express Writers

JUNE 6, 2023

Calendars Help You Visualize the Strategy as a Whole It does not matter how big your content creation team is, whether it is just you or you have a few members helping, it is easy to get lost in the creation process if you don’t know what a priority is and have an accurate bird’s eye view of your content coming up.

Social Media 52

Social Media Editorial Content Content Creation 52

Content Hacker

OCTOBER 25, 2022

But the content marketing ROI statistics prove that this industry’s growth is NOT slowing down any time soon. In our digital age, both B2B and B2C business owners and marketers are seeing massive benefits when they use strategic content creation (like lead generation, for one!). Email Content Marketing ROI Statistics.

Content Marketing 98

Content Marketing IT Search Engine Optimization Marketing 98

Intergrowth

MARCH 30, 2023

Not using data to build your content marketing strategy: Many companies build their editorial calendar by “brainstorming” blog topic ideas that they think would be a good fit for their blog. They add these ideas to their editorial calendar for the upcoming year and start publishing content. But where do I start?

Content Marketing 104

Content Marketing Editorial Marketing Content 104

Content Hacker

DECEMBER 16, 2023

Creating great content is only the beginning. There’s a LOT of content out there. To truly connect with your audience in today’s content-saturated digital world, you need to know how to craft a content marketing strategy. In my experience, producing content is half the job.

Content Marketing 52

Content Marketing Brand Awareness Marketing Content Creation 52

ContentWriters

JULY 19, 2023

This means you not only need to create content, but it needs to be unique and provide sufficient value to your target audience. Of those brands who successfully differentiate their content from competitors, 83% said they achieve this by producing better quality content.

Content 52

Content Content Creation Search Engine Optimization Content Marketing 52

Neil Patel

JULY 28, 2021

If you’ve been looking to score the top spot or even the first page on Google, here’s one secret to improving your position: have a great content strategy. Your content strategy should focus on producing quality content, engaging with your audience, and measuring your successes and failures. Consumption Metrics.

IT 141

IT Content Social Media Brand Awareness 141

Contently

NOVEMBER 10, 2022

Evaluate both pitches and internal requests with Contently’s SEO Story Ideas tool, which evaluates story concepts that are likely to rank well in search based on your content strategy. Once published, Contently Analytics will show you which articles performed best, so you can double down on what’s working.

Management 124

Management Freelance Content Management System Content 124

Content Marketing Institute

FEBRUARY 2, 2018

The simple answer is high-quality content serves both audience and business. It’s written in such an energetic and engaging way that it will trigger the audience to take actions,” says Massimo Chieruzzi, CEO of AdEspresso. If great #content is written in an engaging way it will trigger the audience to take action.

Content Marketing 111

Content Marketing Brand Editorial Marketing 111

Intergrowth

APRIL 9, 2023

No two content marketing teams look the same. Some have dozens of writers and editors, while others only have one writer and an editor/publisher/outreach specialist. In some organizations, the content department exists of a single marketing manager who works with an outside digital marketing agency to build content for their website.

Content Creator 98

Content Creator Content Agency Social Media 98

Fat Joe

SEPTEMBER 8, 2023

Depending on the project, you’ll need team members to handle content creation, technical SEO, link building, and other areas. For example, if the project requires a large-scale blog content strategy , you can outsource to an agency specializing in content creation. You should have a good idea of your capabilities.

SEO 98

SEO Agency Writing Projects 98

Bramework

DECEMBER 1, 2023

In the digital age, high-quality content is essential for engaging your audience and driving business growth. But what exactly makes content “king” online? High-quality content helps build brand reputation and trust, leading to more customers. This allows a brand to establish trust and credibility.

Content 52

Content Entertainment Brand Awareness Education 52

The Hoth

MARCH 21, 2023

AI technologies like ChatGPT & GPT-4 are capable of generating entire blog posts, landing pages, and images from scratch, which have massive potential for the future of content creation. Do it right, and you’ll save a ton of time and money on content creation, all while attracting new customers and improving SERP rankings.

Digital Marketing 59

Digital Marketing Marketing Content Creation Proofreader 59

ContentWriters

OCTOBER 11, 2023

Follow a User-Centric Approach When creating any kind of content, especially in the vein of YMYL, always prioritize the end user throughout the process — what kind of person are you trying to reach? Then, write with this target audience in mind, holding their well-being as the top priority. How will your topic impact their life?

Healthcare 59

Healthcare Medical Finance Content 59

Express Writers

MARCH 21, 2023

According to a study published by HubSpot, companies with blogs are more successful than those without. This score is unique to BuzzSumo and represents how popular content is with audiences a month after its release. You can then customize your topic to fit your target audience and business niche. BuzzSumo is a free tool.

Blog 52

Blog Blogging Social Media Keywords 52

Content Marketing Institute

APRIL 17, 2018

Editor’s note: You may have missed this article when CMI published it a couple years ago. If your logo didn’t appear with your content, could your audience identify the content as coming from your brand? Would someone viewing your content on different channels know it all came from the same brand?

Brand 111

Brand Content Creator Electronics Editorial 111

Pronto Marketing

NOVEMBER 5, 2020

Start by deep-diving into your target audience. The main focus of B2B content marketing is to provide solutions for your customer’s problems. Getting to know your audience is critical. Aside from focusing on your audience and company DNA, what else does a B2B content marketing strategy need? Diversify your content.

Content Marketing 52

Content Marketing IT Marketing Editorial 52

The Hoth

OCTOBER 19, 2023

In other words, publishing one blog every few months with little to no keyword optimization won’t cause your brand to explode in popularity. That’s why SEO campaigns still hold so much power, as you can create keyword-optimized content to intercept all those users looking for the type of products and services you provide. Why is that?

SEO 52

SEO Keywords Engineering Text 52

Buffer

DECEMBER 4, 2023

It’s a one-stop-shop for the entire process — from content ideation to publishing, right on to analyzing content performance.  But trust me, content strategy is not just for Marketing teams. Define your target audience. Who are you trying to reach with your content? Choose your platforms.

Social Media 52

Social Media Media Management Copy 52

ProBlogger

MARCH 4, 2021

That means I can publish five times a week and still have the weekends to myself.”. And from there they have to decide whether to revise their schedule (and possibly eat their words) or just publish whatever they can manage in those few hours. Create an editorial calendar. Write for your audience.

Post 50

Post Editorial Finance Publisher 50

ProBlogger

APRIL 7, 2022

Schedule or publish the post. Mondays was content creation, Tuesdays was email and images… I’ve had to make some adjustments this year, but picking days when I was most useful was actually the most successful strategy I tried. My frog is usually content creation. Write a post. Format the post.

Editorial 47

Editorial Blog Blogging Social Media 47

Content Marketing Institute

JANUARY 3, 2018

What can organizations do to ensure that the brand –and its audiences – benefit? He did just that at Content Marketing World in his talk, How the Enterprise Marketing Department Can Build and Scale Media. Arrow Electronics bought media properties because of the niche they appealed to, not the size of their audiences.

Management 74

Management Electronics Media Architecture 74

BKA Content

MAY 18, 2023

Some examples of topics for a list might include: The top X uses for a product The top reasons someone would buy your product The kinds of people that need your product The top products in a certain category The reason lists are so powerful is that they are easy to read, engage audiences and have a high share rate.

Content 52

Content Social Media Editorial Utilities 52

Intergrowth

NOVEMBER 6, 2022

Unlike traditional marketing, content marketing isn’t primarily focused on promoting products or even promoting your brand. Content marketing is about creating and sharing content that your customers and audience find useful. Gated content (eBooks, whitepapers, email courses, and webinars). Infographics.

Content Marketing 75

Content Marketing Marketing Content Agency 75

The Hoth

FEBRUARY 20, 2024

Understanding Topical Authority Whenever websites consistently publish thought-leader-tier content expertly written on a particular topic or subject, Google takes notice – and they begin to build topical authority. If you want to establish topical authority, then the content you produce must be topically relevant.

SEO 59

SEO Medical Digital Marketing Keywords 59