Intergrowth

APRIL 9, 2023

No two content marketing teams look the same. Some have dozens of writers and editors, while others only have one writer and an editor/publisher/outreach specialist. In some organizations, the content department exists of a single marketing manager who works with an outside digital marketing agency to build content for their website.

Content Creator 98

Content Creator Content Agency Social Media 98

The Hoth

MARCH 28, 2023

Content creation is so effective that 82% of marketers actively invest in content marketing. According to a study by the Content Marketing Institute, 67% of marketers report that their content helps generate leads, and 72% say it’s excellent for educating their audience.

Marketing 59

Marketing Content Creation Content Creator Content 59

The Hoth

FEBRUARY 6, 2024

Content strategy and content plan are often used interchangeably, but they’re not the same. Your content strategy is a high-level vision. It describes your goals, your major messaging and themes, and your target audience. A content plan fits under the higher-level umbrella of content strategy.

Content Creation 94

Content Creation Content Keywords Promotion 94

ContentWriters

MARCH 15, 2023

By following the guide, your team can quickly and easily produce engaging, high-quality content with confidence in company messaging that is cohesive and on-brand, so you can increase engagement and reach the right audience. This is important because it helps you create consistency in your content and keeps your messaging on track.

Brand 98

Brand Editorial Content Writing Style 98

The Hoth

JANUARY 23, 2023

1: Editorial backlinks An editorial backlink refers to when a high-authority website links to one of your content pieces to support its own work. If you do that, other websites will start to notice and link to your web pages, essentially letting your content sell itself. Next, they don’t accept anyone that applies.

Website 98

Website Editorial Content Creator Government 98

The Hoth

MARCH 14, 2023

If you want your target audience to discover your brand, products, and services in 2023 – digital content creation optimized for SEO is the #1 way to do so. of all website traffic, and creating high-quality content is the most reliable way to snag that traffic for yourself. Why is that? There are more than a few reasons why.

Content Creation 98

Content Creation Content Social Media Content Creator 98

Contently

NOVEMBER 10, 2022

Evaluate both pitches and internal requests with Contently’s SEO Story Ideas tool, which evaluates story concepts that are likely to rank well in search based on your content strategy. Once published, Contently Analytics will show you which articles performed best, so you can double down on what’s working.

Management 124

Management Freelance Content Management System Content 124

Kristi Hines

JULY 14, 2021

Avangate – Select best-selling software titles that align with your content, drive web traffic and build brand awareness. AWIN – Our global affiliate marketing network empowers advertisers and publishers of all sizes to grow their businesses online. Business Software & Services Affiliate Programs. Start earning big!

Blogger 130

Blogger Content Creator Promotion Insurance 130

Content Marketing Institute

APRIL 17, 2018

Editor’s note: You may have missed this article when CMI published it a couple years ago. If your logo didn’t appear with your content, could your audience identify the content as coming from your brand? Would someone viewing your content on different channels know it all came from the same brand? Click To Tweet.

Brand 111

Brand Content Creator Electronics Editorial 111

Content Powered

APRIL 13, 2023

They usually end up syndicating that stolen content to Medium , social media, and anywhere else where they think it may get some extra clicks or backlinks. This can fill gaps in your editorial calendar quickly and easily. Otherwise, what would stop a large site from simply copying the content from any small site they come across?

Copy 97

Copy Website IT Blog 97

Neil Patel

OCTOBER 8, 2020

Every task in your marketing calendar should revolve around attracting your target audience. Similarly, if you’re targeting employed adults, you’ll want to post content during normal break times, after work hours, and or weekends. How will they interact with my content? Step 1: Understand Your Customers.

Marketing 145

Marketing Social Media Search Engine Optimization Projects 145

Neil Patel

FEBRUARY 3, 2021

The plug-in offers drag-and-drop creation and allows you to publish your story right to your website. If you have a WordPress website, this may be the most obvious and seamless option, especially if you’re already comfortable with the content manager. Historically, content creators make money by selling ad space.

Storytelling 140

Storytelling Social Media Content Creator Landing Page 140

Bramework

DECEMBER 1, 2023

In the digital age, high-quality content is essential for engaging your audience and driving business growth. But what exactly makes content “king” online? High-quality content helps build brand reputation and trust, leading to more customers. This allows a brand to establish trust and credibility.

Content 52

Content Entertainment Brand Awareness Education 52

ContentWriters

JULY 19, 2023

This means you not only need to create content, but it needs to be unique and provide sufficient value to your target audience. Of those brands who successfully differentiate their content from competitors, 83% said they achieve this by producing better quality content.

Content 52

Content Content Creation Search Engine Optimization Content Marketing 52

Buffer

DECEMBER 4, 2023

It’s a one-stop-shop for the entire process — from content ideation to publishing, right on to analyzing content performance.  But trust me, content strategy is not just for Marketing teams. Define your target audience. Who are you trying to reach with your content? Choose your platforms.

Social Media 52

Social Media Media Management Copy 52

Content Marketing Institute

SEPTEMBER 6, 2018

Each one has demonstrated the important role content can play in embracing change – whether it’s attracting new audiences, pursuing new business opportunities, or sharing a new vision for tomorrow. Winner: Project of the Year; Best New Print Publication – Editorial. Finalist: Agency of the Year <100 employees).

Content Marketing 75

Content Marketing Editorial Healthcare Entertainment 75

Content Marketing Institute

MARCH 5, 2018

Define your audience. Figure out who you are trying to connect with and ask yourself whether you have the expertise or credibility to satisfy that audience. As with any content marketing initiative, avoid the one-and-done approach. If you’re considering livestreaming, make a commitment to publish on a regular schedule.

Editorial Team 106

Editorial Team Entertainment Content Creator Editorial 106

Content Marketing Institute

JANUARY 15, 2018

Nobody thinks their content sucks – or, in other words, is weak and not deserving to be believed. After all, why would someone intentionally create something that’s utterly useless for their organization or their audience? And yet, a lot of content sucks. Sadly, I’m guilty of writing (weak) content at times,” she says.

Content 111

Content Content Creator Content Marketing Social Media 111

Intergrowth

NOVEMBER 6, 2022

Unlike traditional marketing, content marketing isn’t primarily focused on promoting products or even promoting your brand. Content marketing is about creating and sharing content that your customers and audience find useful. Gated content (eBooks, whitepapers, email courses, and webinars). Infographics.

Content Marketing 75

Content Marketing Marketing Content Agency 75

Content Marketing Institute

SEPTEMBER 26, 2018

They are so enamored by what’s new and possible that they don’t stop to ask whether it’s right for the audience, right for the message, and whether it could work. We just wrote about 99 benefits of content marketing. Content Marketing Institute. Jason Schemmel , Harper Collins Christian Publishing. Should we do this?

Content Marketing 93

Content Marketing Marketing Content Content Creator 93

Smart Blogger

NOVEMBER 15, 2022

Unless you want to spend your freelance writing career slumming through content mill after content, and getting paid peanuts, you need to level up your content creation skills. Because those high-paying freelance content jobs you lay awake dreaming about? also publish a great deal of content. Keep it simple.

Freelance 126

Freelance Writing Portfolio Proofreader 126

Content Marketing Institute

JANUARY 16, 2019

So many good ideas get published on this blog in a year that it’s nearly impossible for one person to absorb them all. Examples from 2018 Content Marketer of the Year finalists were so inspiring they stayed with me. That’s why Beverly makes sure to hire a mix of content creators, strategists , and community managers.

Content 83

Content Editorial Contractor Persuasion 83

Content Marketing Institute

MAY 21, 2018

HANDPICKED RELATED CONTENT: 27 Reasons Why Your Content Sucks. As the chief content creator for Find A Way Media, I’m both a writer and an employer of freelancers. But unless you’re happy to spend money on content nobody will read, it’s worth it. And that’s when you get truly high-performing content.

Writer 107

Writer Content Freelance Editorial Team 107

Content Marketing Institute

JANUARY 31, 2018

Adoption is surging among younger adult audiences: Forty-four percent of consumers age 18 to 34 consume at least one podcast a month. Beyond those data points, podcasting also offers plenty of soft benefits that content marketers crave: It can help build personal connections: Podcasting can be an intimate way to interact with your audience.

Brand 106

Brand Storytelling Creativity Content Marketing 106

Content Powered

JUNE 25, 2022

Creating that content is a skill and often a team effort. Content creation is much more than just putting words on digital paper, though it's also something that no two bloggers tackle the same way. Everybody is creating new content, and some of it looks better (or performs better) than others. Check it out here !

Content Creation 52

Content Creation Web Content Content Keywords 52

Content Marketing Institute

OCTOBER 8, 2017

A glance through Content Marketing Institute’s recently published posts, Growthhackers Must Read articles, or BuzzSumo’s most-shared marketing content from the past six months makes it clear – one blog post framework seems to be winning: How (Company You Know) Is Doing (Something) to Achieve (Positive Result).

Content Creator 102

Content Creator Audience Script Content 102

Content Marketing Institute

JULY 24, 2018

50,000: Engage with an industry-specific freelance writer or visual content creator to enhance the content around a strategic business message. Or I might try a bit of native advertising for our top converting content. 50,000: Launch an audience research and partial website redesign project. Invest in success.

Content Marketing 103

Content Marketing Marketing Content Content Creation 103

Buffer

NOVEMBER 16, 2015

Sort your effective and prospective content marketing assets by theme 15. List the types of content you’ll be dealing with 16. Snapshot the content team and the workflow 17. Estimate your content capacity 18. Map out your editorial calendar 19. Make a content promotion workflow 20.

Content Marketing 52

Content Marketing Marketing Writing Content 52

Content Marketing Institute

JANUARY 18, 2018

In this model, content has one main job : to build a loyal audience of subscribers. How do we evolve from seeing content as sales collateral to acting like publishers? Start by studying iQ’s five-year evolution as the iQ team replaced its marketing mindset with a publishing one. It insources the content.

Publisher 110

Publisher Publishing Publishing Editorial Team 110

Buffer

DECEMBER 4, 2023

It’s a one-stop-shop for the entire process — from content ideation to publishing, right on to analyzing content performance.  But trust me, content strategy is not just for Marketing teams. Define your target audience. Who are you trying to reach with your content? Choose your platforms.

Social Media 111

Social Media Media Management Copy 111

Content Marketing Institute

MARCH 20, 2018

It’s a distinction that most content marketers are familiar with – especially if it’s your job to spin rough, disorganized insights and ideas into high-performing content gold. Read on for a handy tutorial on the essentials, along with resources that can help take your content creation to greater levels of success.

Content Creation 110

Content Creation Content Creator Editorial Content 110

Content Marketing Institute

NOVEMBER 9, 2017

I had the pleasure of thinking through this question in more detail when Joe asked me to speak about creating the ultimate content marketing team at Content Marketing World 2017. HANDPICKED RELATED CONTENT: Content Marketing Industry: What’s Happening in Hiring [Research]. Editorial planning.

Content Marketing 90

Content Marketing Editorial Proofreader Content Creator 90

ProBlogger

MAY 15, 2017

We touch on editorial calendars, what to do when you start second guessing yourself in the writing process and how she goes about researching her posts. And lastly we talk about how to be a prolific content creator. Further Resources on How to Become a Prolific Content Creator (an Interview with Kelly Exeter).

Content Creator 44

Content Creator Content Editorial Content Creation 44

Content Marketing Institute

FEBRUARY 27, 2018

More than 86 million blog posts are published on WordPress every month. Where does that leave the millions and millions of other “content opportunities”? An American Marketing Association study found that brand marketers increased their publishing by 800% over five years only to find engagement per post declined by 89%.

Content Marketing 109

Content Marketing Marketing Content Content Creator 109

Content Marketing Institute

DECEMBER 27, 2017

For example, the basic requirements for successful, scalable content marketing operations can be divided into the five core elements outlined in our latest Content Marketing Framework : Break down your #contentmarketing program into manageable steps, says @joderama. Introduce your business to new audiences? Click To Tweet.

Content Marketing 111

Content Marketing Editorial Marketing Government 111

Content Marketing Institute

DECEMBER 29, 2017

We design our content initiatives based on an audience-first approach. Suddenly, the temptation (and push) to throw a lead-gen form on top of your best content becomes real. I love this way of thinking about gated content – it simplifies the decision and puts the audience first. KimMoutsos Click To Tweet.

Content Marketing 100

Content Marketing Marketing Editorial Content 100

ProBlogger

MAY 15, 2017

We touch on editorial calendars, what to do when you start second guessing yourself in the writing process and how she goes about researching her posts. And lastly we talk about how to be a prolific content creator. Further Resources on How to Become a Prolific Content Creator (an Interview with Kelly Exeter).

Content Creator 35

Content Creator Content Editorial Content Creation 35