Content Marketing Institute

OCTOBER 16, 2018

Most of the 4 million blog posts published each day get lost in the noise. For example, it shows total engagement for each topic over the length of time you specify. A graph illustrates how the engagement for each topic shakes out over time. Make your text easier to read . Original content is a must.

Content 103

Content Editorial Team Keywords Construction 103

Content Marketing Institute

OCTOBER 30, 2018

Do you struggle to create engaging content that lands you in the top spots of Google? An SEO strategy that focuses on topics rather than keywords, the model is an intent-based approach that simplifies blog archives by creating content around one central topic – referred to as the “pillar” page or post. Image alt text.

Editorial Team 105

Editorial Team Content Manufacturing Keywords 105

Content Marketing Institute

NOVEMBER 20, 2017

Google and other search engines suggest text strings that you might have in mind as you type, and personalize your search returns based on your location and your past online behavior. Phone and texting apps offer context-appropriate quick replies (like “I’m in a meeting”) for you to tap. Analyzing text. Production.

Marketing 107

Marketing Content Agency Content Marketing 107

Content Marketing Institute

JUNE 19, 2018

Each row should have a blog post URL and its corresponding focus topic. Identify any posts that serve as pillar pages or have the potential to do so. When you’re done, you should be able to easily group your posts into clusters. Then create and update your pillar posts as necessary.

SEO 104

SEO Editorial Team Editorial Search Engine Optimization 104

Smart Blogger

NOVEMBER 15, 2022

You could ghostwrite blog posts, articles, scripts used on YouTube channels, or even books sold on Amazon. Stories are not only a great way to engage readers and increase views, they also help readers learn and retain information better. Visuals break up your text and make your answers more visually appealing and easier to read.

Freelance 126

Freelance Writing Portfolio Proofreader 126

ProBlogger

MAY 12, 2011

Here is the four-step process I usually use to explain it to people: Take your executive staff (or your writing/editorial team) into a conference room. After that they will get tired and start checking their emails, texts, go to the next meeting, or whatever. We are discussing how to leverage the long tail within your blog.

Editorial Team 42

Editorial Team Blog Blogging Consulting 42

Content Marketing Institute

NOVEMBER 29, 2018

Create a solid background for your text to pop. If you’re posting a sequence of Stories, you likely connect them with the same aesthetic. Create a solid background based on the color palette used in the previous Stories and make your text pop. Here’s how: Select the picture to post and determine the word you want to write.

Editorial Team 110

Editorial Team Text Editorial Content Marketing 110

Content Marketing Institute

JANUARY 22, 2018

One of the most engaging webinar formats, it also presents a chance that the guest goes off script. A bit like interviews, a Q&A involves questions from the audience, which tends to lead to a high engagement rate. Q&A #webinars w/ an industry expert lead to a high engagement rate, says @shane_barker. Interview webinars.

Script 223

Script Content Editorial Team Social Media 223

Content Marketing Institute

APRIL 2, 2018

Engagement. It’s best to use an H1 header tag with page content headers to identify important text. Image alternative (alt) text. Too often marketers ignore the alt text and don’t include a short description for search engines. Find a way to feature it higher in the text, a separate box, etc. Content headers.

Content Marketing 111

Content Marketing Website SEO Healthcare 111

Content Marketing Institute

JULY 17, 2018

Websites get delisted for tactics like hiding white text in a white background, generating tons and tons of spammy backlinks, and duplicating a website with a second domain name. Common problems may be small text, content not sized to the viewport, and buttons or links too close to each other. Do we need to worry? Click To Tweet.

SEO 88

SEO Editorial Team Keywords Engineering 88

Content Marketing Institute

OCTOBER 25, 2017

You must have a good audience match for people to engage with your campaign. You must have a good audience match for people to engage when advertising on @Facebook. Create ads in different colors with and without in-image text. No one post can provide all relevant tools in the space. KarolaKarlson Click To Tweet.

Advertising 104

Advertising Landing Page Editorial Team Creativity 104

Content Marketing Institute

JUNE 6, 2018

That means it’s one to 15 seconds before anything at all happens on your page, let alone (when) your site is fully loaded and your users can engage with the content you’ve all worked so hard to create.”. Learn what ads are driving your visitors, how they engaged with your content, and how each page served them. Wearables.

Landing Page 100

Landing Page Editorial Team Recruitment Editorial 100

Content Marketing Institute

MAY 28, 2018

Other features of predictive modeling include: influencer analysis, demographic and geographic recognition, behavioral patterns, guided topic creation and configuration, advanced text analysis, and so on. Now, let’s identify how to get the optimal engagement time on Twitter. No one post can provide all relevant tools in the space.

Social Media 105

Social Media Media Editorial Team Editorial 105

Content Marketing Institute

APRIL 20, 2018

HANDPICKED RELATED CONTENT: How to Give Your Best Blog Posts New Life (Even When Your URLs Don’t Cooperate). This social media scheduling tool lets you create a “library” of social media posts that it automatically reposts for you over time. No one post can provide all relevant tools in the space. What tools do you use?

Editorial Team 105

Editorial Team Content Social Media Collaboration 105

Content Marketing Institute

DECEMBER 19, 2017

Naturally, you want to resurface content still at the peak of its engagement potential since people tend to share the more recent pieces they discover. To make sure we are transparent, an editor’s note with a link to the original post is included.). Check your search traffic. Step 3: Recycle, repurpose, repackage (and rejoice).

Long Form Content 91

Long Form Content Editorial Team Editorial Content Marketing 91

ProBlogger

MAY 29, 2017

In today’s episode, we’re going to take a deep dive into a tool we’ve been using on ProBlogger for the last 18 months that has been incredibly useful for our team both as an editorial calendar tool but also to help us with our social media promotion of content. It’s not just blog posts. Wednesday, a blog post happens.

Promotion 50

Promotion Editorial Content Social Media 50

Content Marketing Institute

AUGUST 6, 2018

HANDPICKED RELATED CONTENT: 4 Tips for Engaging Instagram Content [Examples]. From there you can craft ideas on the type of blog posts you should write to generate traffic and leads. Native video is the top-reaching post type on Facebook and gets three times the engagement of link posts and two times that of photo posts.

Social Media 111

Social Media Media Marketing Storytelling 111

Content Marketing Institute

JULY 13, 2018

Editor’s note: Given ongoing demand for better content promotion, the author updated his earlier posts on blog promotion with this fresh checklist. Unfortunately, while you might like to click “publish” on a blog post and wipe your hands clean, savvy marketers recognize that the work is only beginning. Click To Tweet.

Promotion 99

Promotion Editorial Team Blog Blogging 99