Content Marketing Institute

APRIL 27, 2018

Then I came across a blog post describing how an online publication drove leads and built a multimillion-dollar business from Instagram. A post shared by Shining Hope for Communities (@shofco) on Jun 27, 2016 at 7:13am PDT. Engage and promote. The post had 3,762 “likes” as I wrote this article.

Landing Page 110

Landing Page Editorial Team Editorial Social Media 110

Content Powered

JULY 22, 2022

You can ask them to cover you, pitch them an idea, or even offer to provide them with a fully-written, Forbes-quality blog post for them to publish. So, many writers won't accept pitches or ghostwriting, especially if it's promotional for you, because it risks their reputation and their career.

Publisher 52

Publisher Publishing Publishing Post 52

ProBlogger

MAY 29, 2017

In today’s episode, we’re going to take a deep dive into a tool we’ve been using on ProBlogger for the last 18 months that has been incredibly useful for our team both as an editorial calendar tool but also to help us with our social media promotion of content. They say it allows you to plan, publish, promote, and automate.

Promotion 50

Promotion Editorial Content Social Media 50

Content Marketing Institute

JANUARY 2, 2018

If this week we are trying to promote sales for Content Marketing World, for example, I can go into Sigstr and add that promotion. Please note: All tools included in our blog posts are suggested by authors or sources, not the CMI editorial team. No one post can provide all relevant tools in the space.

Social Media 109

Social Media Management Media Editorial Team 109

Content Marketing Institute

SEPTEMBER 19, 2018

Promoting the article. Once the articles are localized, promotion starts. The same promotion rules apply – promote to relevant audiences on platforms where you’re able to devote time. Promote #content to relevant audiences on platforms where you’re able to devote time, says @Stevenvvessum.? Click To Tweet.

Editorial Team 102

Editorial Team Contractor Freelance Content 102

Content Marketing Institute

MARCH 1, 2018

With Social Media Lab, we are so keen on getting the word out about our experiments that content creation and content promotion get separate tasks and story points. Our lead scientist is responsible for the content from each experiment and I’m responsible for the promotion of each of those experiments.

Brand 94

Brand IT Editorial Team Social Media 94

Content Marketing Institute

JUNE 18, 2018

The platform dictates structure, pricing, and promotion. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. No one post can provide all relevant tools in the space. Have you been using video content on your site lately?

Website 110

Website Editorial Team Landing Page Content Creator 110

Content Marketing Institute

FEBRUARY 15, 2018

Perhaps your top-performing content should be promoted more or included as links in more related content. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. No one post can provide all relevant tools in the space.

Editorial Team 105

Editorial Team Content Editorial Content Marketing 105

Content Marketing Institute

JANUARY 24, 2019

Facebook post promotion. Under the Publisher tab, you can schedule and organize your social media posts. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. No one post can provide all relevant tools in the space. Influencer search.

Social Media 101

Social Media Media Editorial Team Collaboration 101

Content Marketing Institute

APRIL 11, 2018

I use G Suite ’s Google Sheets and Docs every day for everything from collaborating on a client’s blog content to creating spreadsheets to track email outreach promotion and more. One of my favorite uses of Google Docs is to create standard operating procedures for my team. Let me know in the comments.

Content Marketing 111

Content Marketing Marketing Content Editorial Team 111

Content Marketing Institute

OCTOBER 30, 2018

An SEO strategy that focuses on topics rather than keywords, the model is an intent-based approach that simplifies blog archives by creating content around one central topic – referred to as the “pillar” page or post. Promotion of blog posts through social media. Click To Tweet. Email-generated content ideas.

Editorial Team 105

Editorial Team Content Manufacturing Keywords 105

Content Marketing Institute

MAY 21, 2018

Wherever marketers create e-books, run webinars, promote blogs, and craft events, artisans are hammering, hacking, and whittling the words. This makes them excellent fact-checkers and concise writers, but they often dislike self-promotion and find the principles of marketing foreign. These writers make content marketing run.

Writer 109

Writer Content Freelance Editorial Team 109

Smart Blogger

NOVEMBER 15, 2022

Whether you’re a seasoned freelance writer or a new writer with no experience, freelance writing jobs that pay are still plentiful in 2022, 2023, and beyond — if: You know where to look… You know how to promote yourself… And you know how to differentiate yourself from your fellow writers. Post it in relevant Facebook Groups.

Freelance 126

Freelance Writing Portfolio Proofreader 126

Content Marketing Institute

NOVEMBER 20, 2017

Production, the second category of the AI framework, relates to marketing activities like these: creating, curating, and optimizing content, including blog posts, emails, landing pages, videos, and advertisements. Promotion, the fourth category of the AI framework, relates to AI for social media. Production. Personalization.

Marketing 107

Marketing Content Agency Content Marketing 107

Content Marketing Institute

SEPTEMBER 17, 2018

Editor’s note: You may have missed the original post when we published it a couple years ago. We know how important content promotion is today so we’ve updated it to reflect some new tools and some older favorites. Here are 19 of my favorite tools (and pricing – though many are free) I use in my content promotion in 2018.

Promotion 111

Promotion Content Social Media Editorial Team 111

Content Marketing Institute

JANUARY 30, 2019

With content marketing becoming more complicated and integrated, your editorial calendar should grow up too. Today’s editorial calendar should involve team collaboration aspects and advanced analytics steps to make higher-level content management possible. HANDPICKED RELATED CONTENT: Editorial Calendar Tools and Templates.

Editorial 95

Editorial Editorial Team Collaboration Social Media 95

Content Marketing Institute

SEPTEMBER 21, 2018

Here are five advanced methods that belong in every marketer’s content promotion strategy. 19 Favorite Tools for Content Promotion in 2018. Involve influencers in content promotion early. Gauge which influencers are excited enough that they’ll be interested in promoting the content once it’s finished. Click To Tweet.

Promotion 108

Promotion Brand Awareness Editorial Team Content Creation 108

Content Marketing Institute

MAY 29, 2018

Easil: Prepare your promotional imagery (free and paid versions). Visuals are an important element of content promotion but going to graphic designers for every piece of imagery gets expensive and time-consuming. Basically, all the tools you need to start promoting your content with eye-catching, shareable visuals.

Content Marketing 109

Content Marketing Editorial Marketing Content 109

Content Marketing Institute

MARCH 27, 2018

In this post, I help you make sense of two influencer marketing tactics – the roundup blog post and the influencer-authored blog post. They give the steps to use earned and paid media promotion, too. Design elements or gather images for post (if needed). Give the post one last review and push it live.

Recruitment 107

Recruitment Marketing Brand Awareness Editorial Team 107

Content Marketing Institute

JUNE 27, 2018

Without curation, we inevitably pack our feeds with pitch after promotion after pitch. Without curation, marketers pack their feeds with pitch after promotion after pitch, says @AaronOrendorff. grew up as a lowly algorithm destined to change the way content is promoted, shared, and curated. Click To Tweet. Click to enlarge.

Collaboration 111

Collaboration Content Editorial Editorial Team 111

Content Marketing Institute

NOVEMBER 28, 2017

From there, I notify the editorial team, so it can prepare the show notes for publishing on the CMI blog. Publish your #podcast show notes on your blog for extra promotion, says @JoePulizzi. The other half waits until Saturday when the show posts on the CMI site. ThisOldMarketing Click To Tweet.

Editorial Team 99

Editorial Team Editorial Content Marketing Construction 99

Content Marketing Institute

APRIL 12, 2018

Find internal supporters to help promote the content. Recognize that paid content promotion pays off. Road Map to Success: Turn Your Strategy Into a Stellar Editorial Content Plan. Here are some things the content team at Capital Group does: Conduct polls on Capital Ideas site. Stay plugged in to audience needs.

Brand 107

Brand Content Editorial Team Editorial 107

Content Marketing Institute

OCTOBER 25, 2017

HANDPICKED RELATED CONTENT: 9 Brilliant Tactics to Promote Your Blog Content on Facebook. For example, if you promoted chocolate bars to people on a diet, your campaign ROI wouldn’t be as high. In a recent experiment, my client promoted two identical ad sets – only one targeted an audience 20 times wider.

Advertising 104

Advertising Landing Page Editorial Team Creativity 104

Content Marketing Institute

JANUARY 10, 2018

Your team has developed audience personas and knows which topics and keywords resonate with your audience. The content promotion plan is done and the KPIs are set. And then you hit a wall: You can’t find enough quality content creators to join the team. No one post can provide all relevant tools in the space.

Content Creator 101

Content Creator Script Editorial Team Portfolio 101

Content Marketing Institute

OCTOBER 8, 2018

Video promotion tactics include email shots and promotion via social media activity. Many videos are simply uploaded with no purposeful promotion. Inadequate promotion. The old model sees videos uploaded with minimal to no coordinated promotional activity around it. Promote your #video like a movie distributor.

Marketing 110

Marketing Editorial Team Promotion Social Media 110

Content Marketing Institute

OCTOBER 8, 2017

A glance through Content Marketing Institute’s recently published posts, Growthhackers Must Read articles, or BuzzSumo’s most-shared marketing content from the past six months makes it clear – one blog post framework seems to be winning: How (Company You Know) Is Doing (Something) to Achieve (Positive Result).

Content Creator 104

Content Creator Audience Script Content 104

Content Marketing Institute

MAY 24, 2018

Often, their promotion makes you anxious. You write more blog posts and social content to promote the original content and hope for small, incremental progress. Work together to promote it like crazy. Here are a few: Roundup blog post. Find other brands or influencers with content about it.

Content 105

Content Editorial Team Promotion Social Media 105

Content Marketing Institute

APRIL 20, 2018

Reusing content assets that have yielded good results is a powerful way to expand your content library and to promote the same content across different media channels and in different content formats. HANDPICKED RELATED CONTENT: How to Give Your Best Blog Posts New Life (Even When Your URLs Don’t Cooperate).

Editorial Team 105

Editorial Team Content Social Media Collaboration 105

Content Marketing Institute

JANUARY 29, 2018

You add your human editorial perspective while integrating your 360-degree brand. It: Fills your editorial calendar with quality content from a variety of voices. While it looks like content curation, content aggregation lacks unique editorial input and commentary. HINT: You should incorporate editorial decision-making too.)

Editorial 111

Editorial Editorial Team Content Social Media 111

Content Marketing Institute

NOVEMBER 6, 2017

Alternatively, if you have a large following, publish the infographic on your website and promote it via social media. 17 No-Cost Ways Writers Can Extend Reach of Their Editorial. Promote your webinar to the bitter end. Promote your videos periodically. No one post can provide all relevant tools in the space.

SEO 110

SEO Social Media Content Landing Page 110

Content Marketing Institute

MAY 18, 2018

The subtle promotion is more effective if you’re looking to increase reach and drive traffic from Instagram Stories to your site or special offer. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. No one post can provide all relevant tools in the space.

Editorial Team 111

Editorial Team Entertainment Social Media Collaboration 111

Content Marketing Institute

AUGUST 6, 2018

From there you can craft ideas on the type of blog posts you should write to generate traffic and leads. It’s helped me thrive and survive in the wilds of the digital world by creating social-sharing buttons – onsite, SMS, Flipboard, and WhatsApp – and tracking my social counts on blog posts. Twitter Promote Mode.

Social Media 111

Social Media Media Marketing Storytelling 111

Content Marketing Institute

JULY 13, 2018

Editor’s note: Given ongoing demand for better content promotion, the author updated his earlier posts on blog promotion with this fresh checklist. Unfortunately, while you might like to click “publish” on a blog post and wipe your hands clean, savvy marketers recognize that the work is only beginning.

Promotion 99

Promotion Editorial Team Blog Blogging 99

Content Marketing Institute

OCTOBER 20, 2017

How many times have you pondered over which images to use in a paragraph, blog post, web page, etc.? Knowing images are crucial to the success of the post, I focus on the matter even more. Today I present 12 types of visuals you can use in a blog post. Beauty Matters: 3 Tips to Create Attractive Blog Posts.

Blog Post 111

Blog Post Post Content Blog 111