Contently

APRIL 20, 2023

Content value is a superpower — and it’s not just because superpowers are few and far between. When you find the right metrics to prove the value of your content, you can showcase how important your work is to the organization. But to truly maximize content value, you need to have a way to measure your content’s impact.

Brand Awareness 119

Brand Awareness Content Content Marketing Keywords 119

ContentWriters

FEBRUARY 1, 2023

For Part 1 of this blog series, visit: [link] From videos to blog posts, whitepapers, educational material, and everything in between, people are consuming online content at higher rates than ever before. In this post, we’ll go over how SEO content can help your eCommerce business drive sales.

Sales 52

Sales Manufacturing Social Media Content 52

Verblio

OCTOBER 19, 2022

Making decisions based on data is something that all businesses should adhere to, and yet measuring content marketing metrics is an area where many companies fall short due to poor data setup, messy integrations, and unclear lack of ownership over who leads what metric. How many people are consuming your content? Consumption metrics.

Content Marketing 98

Content Marketing Marketing Content Brand Awareness 98

Contently

FEBRUARY 22, 2023

Video is now the main way people consume content online. Much of that video content is pure entertainment , but consumers are itching for branded videos. In response, brands are investing more in video marketing content than ever to meet such strong engagement and potential ROI.

Marketing 132

Marketing Content Entertainment Social Media 132

Contently

JANUARY 26, 2023

Any organization can deliver thought leadership content if it has a system for generating ideas and a process for turning them into engaging assets. The good news is that many companies have already cracked the thought leadership code using strategies that content marketers can emulate. Those ideas can really move the needle.

Pharmaceutical 145

Pharmaceutical Healthcare Brand Awareness Content 145

Smart Blogger

JULY 12, 2023

How can it send your sales sky-high? Understanding Social Commerce By Breaking Down the Basics Social commerce is the meeting point of social media and ecommerce — a sweet spot where brands sell their products directly through social platforms. Is your target market Gen Z who enjoys fun, quick content?

Sales 68

Sales IT Social Media Storytelling 68

Content Marketing Institute

JULY 20, 2022

Take better aim at success by evaluating data more relevant to the content marketing goal, from brand awareness and lead gen to sales enablement and audience engagement. Stop wasting time on the basic metrics. Continue reading →

Content Marketing 110

Content Marketing Brand Awareness Marketing Content 110

Blogtrepreneur

JANUARY 18, 2023

Video content is becoming important in the digital world. This is true for businesses looking to engage their audience. The benefits of video content are endless. It boosts brand awareness and improves customer engagement. It boosts brand awareness and improves customer engagement.

Content Marketing 72

Content Marketing Content Search Engine Optimization Brand Awareness 72

Content Hacker

JULY 6, 2023

Do you want to know how content marketing helps business growth? Many business owners aren’t sure whether investing in content marketing is worth the time, effort, and resources. Content marketing is 100% worth it. We’ll examine the important role of content marketing in running impactful digital marketing campaigns.

Content Marketing 98

Content Marketing Marketing Long Form Content Content 98

Neil Patel

JULY 28, 2021

If you’ve been looking to score the top spot or even the first page on Google, here’s one secret to improving your position: have a great content strategy. Your content strategy should focus on producing quality content, engaging with your audience, and measuring your successes and failures.

IT 141

IT Content Social Media Brand Awareness 141

BKA Content

MARCH 29, 2024

It can take up to two months to measure the full results of an awareness campaign. Any investment you make in organic search engine optimization, such as developing a content strategy and building links, has the potential to pay off for months or even years. How Long Should You Run Awareness Ads on Google?

Ads 94

Ads Brand Awareness Search Engine Optimization Advertising 94

Bramework

DECEMBER 1, 2023

Maybe you’ve heard that “content is king.” In the digital age, high-quality content is essential for engaging your audience and driving business growth. But what exactly makes content “king” online? High-quality content helps build brand reputation and trust, leading to more customers.

Content 52

Content Entertainment Brand Awareness Education 52

Smart Blogger

AUGUST 30, 2023

Welcome to user-generated content! Do you feel you’re behind the curve, missing the content marketing gold rush? What Is User-Generated Content? User-generated content (or UGC) is brand-specific original, authentic, usually unpaid internet content created by consumers instead of brands.

Brand Awareness 64

Brand Awareness Content Social Media Persuasion 64

Credible Content

JUNE 23, 2023

” and has a button that says “Buy Now” A sales email that says “You’re Invited to an Exclusive Webinar with ABC Expert” and explains how the webinar will help readers solve their problem and what they will learn from it. .” ” – Dan Kennedy, The Ultimate Sales Letter.

Copywriter 130

Copywriter Copywriting Promotion Persuasion 130

ContentWriters

MARCH 8, 2023

However, SaaS can stand out from the crowd through content marketing – which is the development and distribution of helpful content to your audience. So why exactly is content marketing important for SaaS companies? Read on to discover some of the top reasons why your SaaS business needs to embrace content marketing.

Content Marketing 105

Content Marketing Marketing Search Engine Optimization Content 105

Bramework

DECEMBER 21, 2023

We all know that content is king. Content Marketing Institute stated that 37% of marketers find that blogs are the most important method of content marketing. How would your audience find you without content ? Content allows Google’s crawlers to find you by the keywords you use. Is your mind blown yet?

Brand Awareness 98

Brand Awareness Blog Blogging Search Engine Optimization 98

BKA Content

SEPTEMBER 25, 2023

How Do Blogs Help SEO: Making the Most Out of Your Website Content You’ve worked hard on your website. Your homepage and service pages are search engine optimized and provide high-quality content. Blogs that provide exclusive content or offer perks or rewards for your readers are the most successful at generating leads.

Website 86

Website SEO Search Engine Optimization Brand Awareness 86

Neil Patel

SEPTEMBER 1, 2021

B2B and B2C content marketing require entirely different strategies. However, whether you’re targeting businesses or individual consumers, one point remains the same: Content matters. Content is how you boost brand awareness , build trust in your company, and empower your customers to solve their problems.

Content 144

Content Brand Awareness Collaboration Keywords 144

Copywriter Collective

JUNE 2, 2023

When we speak of quality content in marketing, we usually refer to content that is useful to the readers, but also optimized and easy to comprehend. Pageviews have long been the key metric for measuring content performance. Read on to find out which advanced methods you can use to measure and improve your content performance.

Search Engine Optimization 64

Search Engine Optimization Content Brand Awareness Content Creator 64

Neil Patel

NOVEMBER 1, 2021

In today’s internet-focused age, words like “content creator” and “influencer” are thrown around on nearly every social media platform. In a nutshell, content creator is a broad term describing someone who produces some form of content, including but not limited to blog posts, videos, photography, and reels. Still confused?

Content Creator 139

Content Creator Content Storytelling Social Media 139

Freelance Union

MARCH 6, 2024

Whether it's increased sales, build brand awareness, or developing new niche areas, your recommendations should clearly help them to define their top three objectives, and actionable tasks. EVALUATE  Evaluate all of your clients current marketing and sales strategies, across both digital and print.

Brand 89

Brand Brand Awareness Collaboration Sales 89

Content Marketing Institute

NOVEMBER 12, 2018

Editor’s note: Pam Didner recently authored the book Effective Sales Enablement for marketers. In this article, she shares that perspective with three ways content marketers can provide value to the sales team. Sales, in a way, can be treated as another marketing channel. Map select content to sales processes.

Sales 93

Sales Content Marketing Marketing Content 93

Neil Patel

MARCH 27, 2023

Product pages drive direct sales. If you focus on effectively building product page content, you could see a big payoff in conversions and traffic. The quality of your product page content, visuals, and navigation can make or break your store. Make sure you have the major details included within your product page content.

Content 102

Content Keywords Brand Awareness Retail 102

Contently

FEBRUARY 23, 2023

They successfully changed sentiment towards their brand with celebrity partnerships and a very effective advertising strategy. Every action a person takes on your website has a reason behind it, whether it’s a click, engaged page view, form fill, or purchase. Sentiment allows you to understand why people take action.

Content 133

Content Brand Awareness Landing Page Brand 133

Smart Blogger

JULY 27, 2023

Looking for content writer jobs that pay well and offer flexibility? And how do you prepare yourself to become a successful content writer? This article will answer all your questions and highlight some of the best content writing positions perfect for newbies. So, who hires content writers? Here we go! But no degree?

Content Writer 66

Content Writer Freelance Writer Pharmaceutical 66

Smart Blogger

FEBRUARY 8, 2024

The following list of tools will help you streamline your LinkedIn strategy, from enhancing efficiency with automation to deepening audience engagement, refining analytics, and content optimization. They help you identify and engage with key individuals or groups, enhancing your presence and influence on the social media platform.

Social Media 81

Social Media Marketing Lead Generation Recruitment 81

Blogtrepreneur

OCTOBER 24, 2022

Creating a content marketing strategy is only half the battle. Fortunately, there are a few key indicators that you can use to gauge the success of your SEO association with content marketing strategy. You’ve put a lot of time and effort into your content marketing strategy. Congratulations! But your work is not done yet.

Content Marketing 45

Content Marketing Brand Awareness Marketing Lead Generation 45

CoSchedule

JANUARY 27, 2023

table of contents] Get Your Social Media Bundle Now Plus, join our email list to stay up to date. Definition & Overview Social Media Marketing Using social media platforms to build an audience for your business, promote your brand, engage with customers, and grow your business. Download Now What is Social Media Marketing?

Social Media 126

Social Media Media Marketing Storytelling 126

Smart Blogger

JANUARY 22, 2024

Now, you might be wondering, how does this differ from a sales funnel ? On the other hand, the sales funnel is more focused and kicks in at the later stages of the customer journey. On the other hand, the sales funnel is more focused and kicks in at the later stages of the customer journey.

Marketing 90

Marketing Persuasion Social Media Brand Awareness 90

Content Hacker

APRIL 10, 2024

So, you’ve decided it’s time to step up your game with video content. What makes for compelling video content that not only draws eyes but keeps them glued? Table Of Contents: What is Video Marketing? Video marketing is a form of content marketing that uses videos to promote or market a product, service, or brand.

Marketing 45

Marketing Brand Awareness Social Media Keywords 45

Contently

SEPTEMBER 27, 2023

In a digital age where audience behaviors shift with each new trend and technological advance, it’s paramount for marketers to introduce their content campaigns directly into the spaces where their target audiences are most engaged. Now, content marketing boundaries are stretching far beyond these traditional confines.

Storytelling 52

Storytelling Content Entertainment Content Creation 52

Neil Patel

JANUARY 31, 2022

If you’re looking to drive traffic (and sales) for your e-commerce business, this guide is for you. E-commerce marketing can have a variety of goals, from building brand awareness to driving sales, and use a variety of approaches including SEO , paid ads, social media, and affiliate marketing. Not quite.

Brand Awareness 107

Brand Awareness Marketing Social Media Digital Marketing 107

Contently

NOVEMBER 29, 2023

Add to that all the content created across other platforms, and you’ve got a world saturated with content. Helping your brand stand out requires not just creativity but also strategic alignment. The disconnect can result in content that drifts aimlessly, failing to hit the mark regarding engagement and conversion.

Utilities 52

Utilities Content Search Engine Optimization Architecture 52

Neil Patel

JUNE 11, 2021

These can include, but aren’t limited to: Profit-based goals: making sales Growth-based goals: increasing subscribers, fans, etc. Awareness-based goals: gaining unique visitors. Marketing Objectives to Increase Brand Awareness. Increase social media engagement among regular users.

Social Media 130

Social Media Media Brand Awareness Marketing 130

Neil Patel

FEBRUARY 2, 2021

This signals the need for SaaS brands to segment their content assets and interfaces to hone in on messages that speak directly to specific customers. Personalization will continue to be expected in the years to come, and brands will have to figure out how to deliver it. Why Brand Advocacy is Such a Big Deal for SaaS.

Brand 143

Brand Brand Awareness Social Media Sales 143

BKA Content

NOVEMBER 8, 2022

The Importance of Content Marketing to Grow Your Business in a Recession. The best approach to grow your business in a recession is through targeted content marketing. What Is Content Marketing? It involves creating compelling content and sharing it through online methods of communication. Proof Content Marketing Works.

Content Marketing 79

Content Marketing Marketing Content Insurance 79

ContentWriters

NOVEMBER 1, 2023

In the early days of content marketing, simply having a blog could set you apart and drive results. As more companies produce authoritative content, standing out requires a more refined and strategic approach, and the blog frequency that worked before may not be optimal now. But what blog frequency is enough? How Often Should You Blog?

Post 64

Post Brand Awareness Writing Blog 64