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How to Measure Brand Awareness: 9+ Genuine Tactics for 2023

Smart Blogger

Ever wondered how to measure brand awareness in today’s digital landscape? That magic brand awareness metric that gauges the impact and reach of your brand name. Because, dear reader, you deserve clarity amidst this digital cacophony. What is Brand Awareness (& Why Measure It)?

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What is Digital Marketing? Why It’s Essential (+ Key Types)

Smart Blogger

If you’ve ever wondered, “What is digital marketing?” As the internet becomes more ingrained in our daily lives, the importance of digital marketing has skyrocketed. What is Digital Marketing? Successful digital marketing means saying the right thing, at the right time, to the right people.

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Evolution of the Search Landscape and Future Search Trends

Neil Patel

As the most effective way to reach your audience, search is critical to your digital marketing strategy and each customer journey. Once customer meets brand, it’s like connecting with an old friend on Facebook. Additionally, the rise of visual search and social media as a search engine has impacted the search landscape.

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How Content Marketing Helps Business Growth

Content Hacker

As a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience – ultimately driving profitable customer action – it has become an indispensable part of any digital marketing strategy. A Cost-effective Marketing Strategy 2.

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How to Put Together a Video Marketing Strategy That Works

Content Hacker

A robust video marketing plan can serve a variety of purposes in marketing: Brand Awareness: Creating videos that showcase your brand’s personality, values, and offerings can help build brand awareness and recognition. Brand awareness, product demos, customer testimonials?

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What is Off-Page SEO? & Why You Need it in 2023 (+ Tips)

Smart Blogger

Just as chefs need to source quality ingredients, your website needs high-quality backlinks, social media shares, and other off-site activities to rank high in SERPs (search engine results pages). You might reach out to other bloggers or influencers for a shoutout or share your blog post on social media. Off-page SEO.

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B2B Video Marketing Ideas and Best Practices

ContentWriters

You can get the same results by giving away a product in exchange for a video review or a live video on social media stories. A B2B video like this spreads the word about your business and allows you to reach out to individuals unfamiliar with your brand. They create brand awareness, increase website traffic, and improve sales.

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