Remove Brand Awareness Remove Engagement Remove IT Remove Landing Page
article thumbnail

Why You Should Prioritize Engagement Content Metrics

Contently

Engagement content metrics are a powerful way to gain deeper insights into our content’s performance and determine whether or not it’s having the desired effect. Engagement content metrics can also help you determine the best times and formats for distributing your content, as well as which topics generate the most interest.

article thumbnail

How to Evolve Your Storytelling for Better Engagement and Conversion

Contently

As your prospects move through the buyer’s journey, good storytelling helps ensure your brand is top of mind, especially when it’s time to make a purchasing decision. Creating Content for Engagement vs. Conversion. And before they do, they need to trust your brand as a thought leader in the market.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

What is direct response copywriting? 22 advantages of using direct response copywriting to promote your business

Credible Content

Landing pages Most of the landing pages are good examples of direct response copywriting. A landing page call-to-action may look like this: Book your seat today for our seminar. ” and includes a testimonial and a link to the product page. It has a sense of urgency. It makes a compelling offer.

article thumbnail

How To Write an Effective SEO Content Brief

ContentWriters

An effective SEO content brief is crucial in developing compelling online content that engages your target audience and achieves your business goals. Writers are then equipped to incorporate these optimization elements to drive visibility, elevate your overall domain authority, and expand brand reach. What Is an SEO Content Brief?

SEO 98
article thumbnail

41 Incredible Benefits of Blogging in 2024

Bramework

Here are a few facts about blogging that just might blow your mind: Domains with blogs have 434% more indexed landing pages on Google than domains without blogs, according to Tech Client. In-Depth Content is King: Creating Helpful, Authoritative Content 5 – Brand Awareness This is a big one! Build that brand up!

Blog 98
article thumbnail

SEO ROI: Why It’s So Hard to Pin Down (And How To Do It)

The Hoth

Yet, even organic SEO isn’t free, and convincing decision-makers and stakeholders at your company of its value can be a hard sell. In particular, they’ll want to know that SEO will produce a positive return on investment (ROI) for them. . Why is that? You simply need to deduct the cost of SEO from the revenue you gained. .

SEO 105
article thumbnail

How to Craft and Measure Profitable Funnel Conversions from Scratch

Neil Patel

The goal of this stage is to raise brand awareness, not to make a sale. Exposure, influence, and engagement are the keywords. Each “place” in the brand-awareness pyramid requires different tactics for marketing (which we’ll get to). Step 1: Create Lead-Capturing Landing Pages for Increased Funnel Conversions.