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How to Evolve Your Storytelling for Better Engagement and Conversion

Contently

As your prospects move through the buyer’s journey, good storytelling helps ensure your brand is top of mind, especially when it’s time to make a purchasing decision. Creating Content for Engagement vs. Conversion. And before they do, they need to trust your brand as a thought leader in the market.

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10+ Practical Brand Awareness Strategies for 2023 (& Beyond)

Smart Blogger

Ready to catapult your business into the limelight by amplifying your brand awareness strategy? So, are you prepared to take your brand from being known to unforgettable? With follower counts ranging from 1,000 to 50,000, their endorsement of your brand can have a surprisingly large impact. What about content posting?

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Harnessing the Power of Engaging Content: A Case Study Approach

Dr. Rissy's Writing and Marketing

It’s a guiding principle that underpins marketing strategies and shapes brand identities. Successful brands understand that it’s not merely about content existence, but about its ability to engage, captivate, and spur audiences to action. Be Authentic: Authenticity builds trust.

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How to Use Podcasts as Part of Your Content Marketing Strategy

Contently

The Power of Content Marketing & a Great Podcast As content marketing continues to evolve and adapt to changing consumer behaviors, it’s essential to stay ahead of the curve and explore new ways of reaching and engaging with your audience. Good podcasts have interesting and engaging content that keeps listeners coming back for more.

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What is direct response copywriting? 22 advantages of using direct response copywriting to promote your business

Credible Content

What is direct response copywriting – 22 advantages Direct response copywriting is meant to persuade readers to take a specific action. It may be buying a product, signing up for your newsletter, downloading an e-book, or clicking a link. How is direct response copywriting different from other forms of copywriting? It has a sense of urgency.

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The Impact of Copywriting in Digital Marketing Agencies

Copywriter Collective

From engaging website copy to attention-grabbing social media posts, effective copywriting can make or break a brand’s online presence. Digital marketing agencies rely on skilled copywriters to create CTAs that are not only persuasive but also aligned with the brand’s tone and values.

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Social Commerce 101: What is it & How to Boost Sales (2023)

Smart Blogger

Understanding Social Commerce By Breaking Down the Basics Social commerce is the meeting point of social media and ecommerce — a sweet spot where brands sell their products directly through social platforms. Imagine scrolling through Instagram , and you come across an eye-catching post from your favorite clothing brand.

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