Remove Brand Remove Brand Awareness Remove Engagement Remove Events
article thumbnail

How to Measure Brand Awareness: 9+ Genuine Tactics for 2023

Smart Blogger

Ever wondered how to measure brand awareness in today’s digital landscape? That magic brand awareness metric that gauges the impact and reach of your brand name. In this blog post, we’ll delve into the art and science of measuring brand awareness using 10 genuine tactics.

article thumbnail

How to Use PPC For Brand Awareness

Neil Patel

Brand awareness can seem intimidating and complicated, but it’s just a matter of getting your brand in front of the right people. How do you help people become more aware of what you’ve created or are trying to sell? What Is Brand Awareness, and Why Is it Important? That’s building brand awareness.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Evolve Your Storytelling for Better Engagement and Conversion

Contently

As your prospects move through the buyer’s journey, good storytelling helps ensure your brand is top of mind, especially when it’s time to make a purchasing decision. Regardless, fitting smaller stories into your larger brand narrative and defining where they fall within the funnel will drive a lot of your strategic decisions.

article thumbnail

How to Create a Facebook Contest that Grows Engagement and Audience

Neil Patel

Whether you’re in B2B or B2C, you definitely should leverage Facebook’s multitude of features to market your brand and products. Facebook contests have been around for some time, but they’re still one of the best methods to grow an active audience and build meaningful engagement with your brand. Increase Brand Awareness.

article thumbnail

10+ Inspiring Buzz Marketing Examples That’ll Inflate Your Brand

Smart Blogger

Ready to make your brand the talk of the town? This incredibly powerful approach has helped businesses of all sizes to skyrocket their visibility and customer engagement. Intrigued by how big brands harness this magic? Intrigued by how big brands harness this magic? Welcome to the electrifying world of buzz marketing!

Brand 64
article thumbnail

The 6-Step Guide to Creating a Thought Leadership Content Program

Contently

Any organization can deliver thought leadership content if it has a system for generating ideas and a process for turning them into engaging assets. Within that broad strategy, thought leadership content is one category of content marketing assets most often used to fulfill top-of-funnel (TOF) goals like building brand affinity or awareness.

article thumbnail

PPC vs. Traditional Marketing for Law Firms: Should You Ditch the Billboards?

Blogtrepreneur

Traditional marketing offers undeniable reach, building brand awareness like a meticulously crafted opening statement. Finally, consider the engagement factor. It depends on your target, your budget, and your desired level of engagement. But should established firms trade familiar territory for this digital battlefield?