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The 6 Best Digital Marketing Companies of 2020

Neil Patel

Digital marketing covers everything from SEO and content marketing to email campaigns, social media strategy, and video marketing too. The best thing to do is narrow down your options by bypassing those digital marketing companies trying to do too many things at once. Let’s get started!

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How I Became a SaaS Content Writer (Content Writing for SaaS Companies)

Elna Cain

Content for these businesses is what helps drive their brand and sales. And many SaaS brands will spend tens of thousands a month on content creation. I educated y’all about freelance writing, and doing that helped you decide if my digital products are for you. What the heck am I speaking of?

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How to Use Machine Learning to Improve Your Digital Marketing

Neil Patel

Marketers should sit up and take notice. Below, I’ve covered five ways you can use machine learning to supercharge your digital marketing efforts. Before we get into the marketing side of things, let’s take a second to establish what artificial intelligence and machine learning are. Create and Optimize Content.

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What are the differences between Copywriting and Content writing?

Content Writing

Content writing is perhaps the driving force behind many successful digital marketing campaigns, including Search engine optimization (SEM), pay-per-click (PPC), advertising, and social media marketing campaigns. We can’t say that all forms of content creation are the same. Emails Newsletters . Case Studies.

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Evolution of the Search Landscape and Future Search Trends

Neil Patel

As the most effective way to reach your audience, search is critical to your digital marketing strategy and each customer journey. Once customer meets brand, it’s like connecting with an old friend on Facebook. Short-form storytelling that educates and entertains keeps users on these platforms and drives leads.

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How to Run Law Firm Marketing Campaigns That Work

Neil Patel

The goals and the practical details of law firm marketing are not as obvious and straightforward as marketing for other brands. It’s about educating the public as a whole, and your client demographic in particular, about what you can do and why you’re better than other firms. Focus on Branding. High Competition.

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How to Crush Niche SEO with Long-Tail Keywords

The Hoth

Here are a few examples of each: Short-tail keywords (head terms): SEO, gardening, digital marketing, home renovation, accounting, etc. Long-tail keywords: ultimate SEO guide, DIY gardening aprons, digital marketing strategies for eCommerce, home renovation for basements, mobile accounting services, etc. Bummer, right?