Contently

DECEMBER 26, 2022

Content marketing ain’t easy… but isn’t that why it’s so valuable? Organizations are taking a more proactive approach to content these days as it relates to audience engagement, lead funnel growth, prospect nurturing, customer loyalty, and strong brand affinity. Are you meeting their needs?

Lead Generation 126

Lead Generation Content Brand Awareness Sales 126

ContentWriters

MAY 24, 2023

Fighting against a sea of competitors, brands must find creative strategies to win customers and get ahead of the market. One of the most reliable strategies is content marketing — and for good reason. In a digital age where nearly everything is online, content holds immense power. They become Jane’s content team.

Content Marketing 52

Content Marketing Content Creation Marketing Agency 52

Elna Cain

FEBRUARY 27, 2024

As a SaaS writer, I learned how important content writing is for a marketing strategy, not only with my own business but also with B2B SaaS companies. Content for these businesses is what helps drive their brand and sales. And many SaaS brands will spend tens of thousands a month on content creation.

Content Writer 237

Content Writer Writer Content Writing 237

Content Marketing Institute

JUNE 12, 2018

If you want to be taken seriously as a content marketer, stop acting like a member of the PR team. If you want to show that content marketing is a distinct contributor to business results, stop using only PR metrics. Sure, public relations and content marketing are overlapping fields, but they’re not the same.

Content Marketing 105

Content Marketing Marketing Content Social Media 105

ContentWriters

MARCH 6, 2024

An effective SEO content brief is crucial in developing compelling online content that engages your target audience and achieves your business goals. Read on to learn everything you need to know about how to write a content brief. What Is an SEO Content Brief? When Should You Use an SEO Content Brief?

SEO 98

SEO Writing Content Brand Awareness 98

Content Marketing Institute

JANUARY 12, 2018

If you’ve tuned into the Content Marketing Institute for any length of time, you are no doubt familiar with the importance we place on the idea of developing a documented, strategic plan. Each year in our research, we find that a cohesive, documented strategy is one thing that separates successful vs. unsuccessful content marketers.

Digital Marketing 111

Digital Marketing Content Marketing Marketing Content 111

Content Marketing Institute

DECEMBER 7, 2018

Rapid advances in AI technologies mean marketing automation is no longer optional. It’s a mainstay of modern marketing. Not all content marketing tasks can or should be automated. But as you go through your daily content tasks, it’s worth asking, “Can this be automated?” research Click To Tweet. Time to do more.

Content Marketing 99

Content Marketing Proofreader Marketing Editorial Team 99

Contently

FEBRUARY 22, 2023

Much of that video content is pure entertainment , but consumers are itching for branded videos. In response, brands are investing more in video marketing content than ever to meet such strong engagement and potential ROI. As you execute your video marketing strategy this year, keep these trends in mind.

Marketing 132

Marketing Content Entertainment Social Media 132

Income Diary

MARCH 19, 2024

From savvy SEO strategies and engaging with guest posts, to leveraging email marketing and navigating the world of Google AdWords, each step is a stride towards a thriving online business. Paid advertising also provides the flexibility to continually optimize campaigns for improved targeting and engagement.

Promotion 105

Promotion Website Social Media Advertising 105

BKA Content

APRIL 24, 2024

Put simply, your content needs the correct: Objectives Audience Topic Timing Platform When you put the who, what, why, where and how together, you have the recipe for content marketing success. Filling in the blanks for your business is what making a content map is all about.

Landing Page 67

Landing Page Content Social Media Keywords 67

BKA Content

NOVEMBER 13, 2023

However, optimizing your franchise SEO while adhering to corporate branding guidelines has unique challenges. Why Franchise SEO Is Important When you own or manage a franchise, it’s crucial to ensure your business stands out in a highly competitive market. On average, 53.3% of all traffic to a site originates from organic search.

SEO 90

SEO Social Media Search Engine Optimization Keywords 90

Neil Patel

JANUARY 27, 2021

That’s why every brand should be using LinkedIn to grow their brand. Like most social media algorithms , LinkedIn rewards content that people interact with the most. If you create a killer newsletter that drives engagement, LinkedIn will show it to more people. LinkedIn Newsletters Create Engagement.

Brand Awareness 137

Brand Awareness Lead Generation Social Media Publisher 137

Contently

NOVEMBER 29, 2023

Add to that all the content created across other platforms, and you’ve got a world saturated with content. Helping your brand stand out requires not just creativity but also strategic alignment. The disconnect can result in content that drifts aimlessly, failing to hit the mark regarding engagement and conversion.

Utilities 52

Utilities Content Search Engine Optimization Architecture 52

BKA Content

APRIL 15, 2024

SEO for movers helps you get noticed by driving more traffic to your website and improving lead generation. Search engine optimization is the process of optimizing digital content, such as websites, blogs, and social media, to rank well in search engines. Search engines give priority to fresher content.

SEO 68

SEO Search Engine Optimization Social Media Keywords 68

Elna Cain

OCTOBER 6, 2022

Introduced thousands of new people to my brand to become a freelance writer (thanks!). I was approached to write for huge brands, including Walmart and Smartblogger! Practiced writing long form SEO content to help businesses rank in Google. I have another brand for mom bloggers called Twins Mommy. Lead generation tactics.

IT 130

IT Writing Freelance Copywriter 130

BKA Content

AUGUST 25, 2023

SEO for manufacturing companies involves a collection of sustainable and proven best practices that help you get noticed online, keep your customers engaged, and improve your chance of converting visitors to buyers. SEO campaigns generate high-value leads and conversions at a lower cost than traditional advertising.

Manufacturing 80

Manufacturing SEO Search Engine Optimization Social Media 80

Neil Patel

APRIL 7, 2021

The book delves into a new approach for occupying a position in a consumer’s mind, one that mirrors a brand’s strengths and weaknesses, in addition to those of its competition. A brand legend in his own time, Al Reis is credited with retuning the idea of positioning to the marketing mainstream. Hacking Growth.

Marketing 128

Marketing Persuasion Digital Marketing Agency 128

Neil Patel

FEBRUARY 10, 2021

A very basic sales funnel might look something like this : Funnels can help you do several things: Create awareness for your brand, product, or service Pique interest in what you have to offer Evoke a desire for purchase through education Help leads perform a desirable action Move leads through the funnel to the final purchase.

Landing Page 133

Landing Page Lead Generation Social Media Brand Awareness 133

BKA Content

SEPTEMBER 1, 2023

It plays a part in virtually every step of the B2B customer journey, from lead generation to sales. Contributes to valuable leads: SEO can help your business attract the specific type of potential clients who are most likely to purchase your products. SEO is essential for your business to stand out in the top search results.

Search Engine Optimization 87

Search Engine Optimization SEO Manufacturing Contractor 87

BKA Content

JULY 14, 2023

How To Get Real Estate Leads Online It’s no secret that your ability to engage, entice and capture customers can make or break your ability to generate real estate leads. Most leads come from direct engagement with your online real estate content.

Lead Generation 52

Lead Generation Landing Page Portfolio Social Media 52

Neil Patel

JULY 28, 2021

If you’ve been looking to score the top spot or even the first page on Google, here’s one secret to improving your position: have a great content strategy. Your content strategy should focus on producing quality content, engaging with your audience, and measuring your successes and failures. Social Sharing Metrics.

IT 141

IT Content Social Media Brand Awareness 141

Neil Patel

APRIL 2, 2021

It helps you create more thoughtful and cohesive marketing outreach to improve people’s experience when interacting with your company. Demand Generation vs. Lead Generation. Demand generation and lead generation aren’t quite the same, so let’s look at each one to get an idea of where they overlap and where they differ.

Lead Generation 118

Lead Generation Sales Advertising Management 118

BKA Content

JUNE 13, 2023

The Advantages of Organic Marketing On the flip side of the paid vs. organic marketing debate, organic marketing refers to strategies that draw customers to your business naturally over time, without paid promotions. Organic marketing thrives on authenticity. Instead of buying attention, organic marketing earns it.

Marketing 52

Marketing Search Engine Optimization Social Media Insurance 52

Neil Patel

FEBRUARY 3, 2023

As the most effective way to reach your audience, search is critical to your digital marketing strategy and each customer journey. Once customer meets brand, it’s like connecting with an old friend on Facebook. Use it as your base to speed up the process, and then add in the brand voice during editing. I hardly do.

Brand Awareness 144

Brand Awareness Storytelling Keywords Engineering 144

BKA Content

AUGUST 21, 2023

SEO for moving companies helps you get noticed by driving more traffic to your website and improving lead generation. Search engine optimization is the process of optimizing digital content, such as websites, blogs, and social media, to rank well in search engines. ” Search engines give priority to fresher content.

SEO 64

SEO Search Engine Optimization Social Media Insurance 64

Neil Patel

AUGUST 31, 2021

Steer clear of declining topics in your upcoming content and lead generation to avoid being out of date or yelling into the wind. It’s great to know what everyone in the world is talking about, but if you have a locally-based or locally-driven brand, you need to know how people are feeling in your particular area.

Marketing 137

Marketing Social Media Lead Generation Concept 137

Bramework

JANUARY 7, 2023

In this post, I will outline everything you need to know about working with a website content writer to enhance and elevate your digital presence. What is a Website Content Writer? Using creative, strong writing skills and knowledge of SEO, content writers will provide an essential service in your marketing strategy.

Content Writer 98

Content Writer Writer Website Script 98

BKA Content

APRIL 15, 2023

One of the best ways to increase your blog views is to understand why you’re creating content in the first place. What are your goals as a content creator? For most businesses , the reason why you want to increase blog traffic includes one or more of the following: To build your brand. To become an expert in the industry.

Search Engine Optimization 72

Search Engine Optimization Blog Blogging Keywords 72

Content Marketing Institute

APRIL 27, 2018

I’m going to explain, step by step, how you can gain leads and clients using Instagram, too. Optimize your Instagram bio for lead generation. Instagram presents a huge problem for brands. Still, it makes sense to brand your profile with a clear and attractive logo. Feel-good content also performs well.

Landing Page 110

Landing Page Editorial Team Editorial Social Media 110

Neil Patel

DECEMBER 1, 2021

The interactive nature of the visuals also makes for engaging presentations. As a result, you can run more targeted and personalized campaigns, potentially leading to higher conversion rates. Measure Your Content Marketing Performance. You can turn your numbers into graphs, tables, maps, and any other visual aid.

Marketing 114

Marketing Social Media Collaboration Lead Generation 114

BKA Content

NOVEMBER 18, 2022

These pieces of content are a great way to build up brand image, but they can also be important parts of the sales funnel. With strategized content, there is a lot of potential for traffic, lead generation and increased sales. High-quality digital content is organized, engaging and well-researched.

Blog Post 92

Blog Post Post Writing Blog 92

Bramework

AUGUST 3, 2022

Having an editorial content strategy is key for the growth of your blog, website or brand this year. It’s important that your content be researched so that it fits your brand and your audience naturally. The definition of a content strategy is the planning, creation, delivery, and management of all content.

Editorial 52

Editorial IT Brand Awareness Content 52

Copywriter Collective

AUGUST 15, 2023

The cornerstone of any successful B2B marketing campaign is effective and engaging content. While alternative content formats like video have shifted marketing significantly in recent years, textual content remains a powerful part of content marketing.

Copywriter 52

Copywriter Copywriting Persuasion Copy 52

BKA Content

OCTOBER 10, 2022

The recessions of 1974-75 and 1981-82 showed companies that invested in advertising experienced more growth than those that shrunk or eliminated their marketing budgets. In 2008, companies that maintained or increased marketing budgets experienced three and a half times more brand visibility than competitors that didn’t.

Digital Media 52

Digital Media Government Advertising Social Media 52

Neil Patel

JULY 12, 2021

Marketing automation is the act of using software and technology to create and implement applications to automate repetitive tasks, such as (yes) email marketing, ad campaigns, tracking, and much more. Generate Leads, Close Seals, and Manage Your Pipeline on Auto-Pilot With HubSpot. It’s perfect for content marketing.

IT 145

IT Landing Page Marketing Sales 145

BKA Content

OCTOBER 16, 2022

Use Business Blogging as Your Recession Strategy Do you want to improve lead generation, build your brand and highlight your brand even in a recession? When you continue to market through a recession, you can keep your brand top of mind. The answer is simple: content marketing. Learn More.

Finance 52

Finance Banking Insurance Freelance 52

Content Marketing Institute

JANUARY 25, 2019

Instead of ramping up the same old approaches, Perri and her team use a distribution strategy focused on building meaningful relationships with journalists and influencers : We do this by monitoring which social media channels people are engaging with, as well as the themes and messaging that is resonating the best. Click To Tweet.

Content 108

Content Advertising Promotion Social Media 108