Content Marketing Institute

JANUARY 12, 2018

But, interestingly, I’ve started to see an increasingly larger opportunity for content marketers to play a true leadership role in that broader marketing strategy. Content marketing strategy can be the foundation for a nonexistent integrated digital marketing strategy. Today’s integrated marketing strategy isn’t.

Digital Marketing 111

Digital Marketing Content Marketing Marketing Content 111

The Hoth

NOVEMBER 29, 2022

Does your company have a strong brand voice that your audience can instantly recognize? For instance, if you removed your logo, company name, and other branded images from one of your blog posts – would a customer be able to tell it’s from you? Why does a brand’s tone of voice matter? Landing pages .

Brand 105

Brand Education Digital Marketing Freelance 105

The Hoth

JANUARY 16, 2024

Digital marketers have been fiercely arguing for years now whether SEO or PPC is more effective, and the debate will continue into 2024. SEO as a marketing practice has endured for so long for one very important reason: it works. Why is SEO effective for digital marketing? We’re glad you asked.

SEO 98

SEO Search Engine Optimization Landing Page Keywords 98

Smart Blogger

SEPTEMBER 6, 2023

News flash: You can run successful marketing campaigns without shedding big bucks. Let us guide you to digital marketing nirvana without spending a dime. Here is a curated list, in alphabetical order, of nine free and effective email marketing platforms. What You Get for Free? These are available for 30 days.

Marketing 98

Marketing Landing Page Digital Marketing Social Media 98

Elna Cain

FEBRUARY 25, 2023

Other times, I use my free time to learn new tactics, strategies, and information regarding my writing niche (digital marketing). Write a landing page of 300 words and an article that’s 3000 words. I have two: one for my Twins Mommy brand and one for digital marketing, my freelance writing niche.

Freelance 209

Freelance Writer Landing Page Consulting 209

Elna Cain

JULY 16, 2023

I mean, getting freelance copywriting clients isn’t complicated…but if you are a brand new copywriter or freelancer, this can be a major roadblock, stopping you from ever trying. Most of my copywriting clients come to me looking for SEO content for their websites or help with their email marketing.

Copywriter 177

Copywriter Copywriting Freelance Copywriting Freelance 177

ContentWriters

MAY 8, 2024

As a digital marketer, you’re likely all too familiar with how crucial organic and paid marketing can be for your business. While each has its strengths, they’re most effective when combined into one powerful marketing strategy. To maximize results for your company, learn how SEO and SEM work together.

SEO 64

SEO Search Engine Optimization Keywords Engineering 64

Elna Cain

JANUARY 12, 2023

Does their brand have a more casual voice? Down the road, you might want to try Instagram or Tik Tok as a growing number of brands are using those platforms for brand building. The goal is to get on a brand’s radar. Copywriters create content for marketing materials to draw in customers using persuasive language.

Content Writer 162

Content Writer Writer Medical Copywriter 162

Freelance Magic

NOVEMBER 25, 2022

You’ll find easier success (and pay) working for personal brands in this niche. Digital Marketing. Since 2018 , digital marketing has taken over traditional advertising. Or, you can write for agencies or blogs that provide tips on marketing. Sales and Landing Pages. Work Management.

Freelance 162

Freelance Finance Medical Writing 162

Neil Patel

SEPTEMBER 16, 2021

Another title tag tip that will optimize your organic CTR is to leverage your corporate or personal branding. Make sure you: Don’t frontload your brand: I used to put my name at the front of the title but then I noticed it caused my rankings to drop. Next, in the same menu, you can also check your landing pages.

Landing Page 145

Landing Page Persuasion Keywords Social Media 145

The Hoth

NOVEMBER 7, 2023

While you were able to outpace websites of a similar size and stature, the big boys have you shaking in your boots. These are competitor websites with impeccable link profiles, sky-high authority, and scores of loyal fans flocking to their web pages daily (think Amazon, Wikipedia, NY Times, etc.). Make sense?

Keywords 98

Keywords SEO Digital Marketing Landing Page 98

Bramework

DECEMBER 21, 2023

Here are a few facts about blogging that just might blow your mind: Domains with blogs have 434% more indexed landing pages on Google than domains without blogs, according to Tech Client. Landing in search engines is one of the main benefits of blogging. Without a blog, your website is simply waiting for visitors.

Brand Awareness 98

Brand Awareness Blog Blogging Search Engine Optimization 98

Neil Patel

JUNE 24, 2021

Combining these two strategies can add a boost to your next digital marketing campaign. Most people think to look for chatbots in the lower right-hand corner of a company’s website. People like to make a connection with real people behind a brand. Direct Users to the Right Landing Pages, Product Pages, or Resources.

Utilities 96

Utilities Brand Awareness Landing Page Script 96

Neil Patel

AUGUST 25, 2020

Your goals may include: Adding more qualified leads to your automated sales funnel Selling more of a specific product or category of products Increasing the number of visitors to a landing page Building awareness for your brand. Look for indications of this on their website or ask about it if you’re unsure.

Agency 133

Agency Landing Page Digital Marketing Ads 133

Neil Patel

MARCH 19, 2021

Your brand has the power to reach millions of people around the world, and it only takes a few minutes to do. The power of pay-per-click (PPC) marketing is incredible, with a huge reach and the ability to target specific audiences. What is Pay-Per-Click (PPC) Marketing? Is PPC Marketing Right for My Company?

Landing Page 138

Landing Page Marketing Advertising Digital Marketing 138

Make a Living Writing

APRIL 15, 2024

Companies across various industries rely on skilled writers to create engaging content for their websites, blogs, social media, and marketing materials. Remote copywriters create advertisements, email campaigns, landing pages, and sales copy for businesses.

Freelance 75

Freelance Proofreader Portfolio Persuasion 75

Smart Blogger

JULY 13, 2023

Are you ready to propel your website’s visibility to stratospheric levels? An SEM (Search Engine Marketing) tool is a software application or service that aids in managing, optimizing, and analyzing search engine marketing campaigns. Sounds like a dream, right? What is an SEM Tool? Well, meet SEMRush. That’s Optmyzr!

Digital Marketing 69

Digital Marketing Landing Page Keywords Construction 69

ContentWriters

OCTOBER 27, 2022

Your business has a professional website with a clear call to action, but how do you get customers to visit? To drive web traffic through search marketing, you can choose between two major categories: paid search and organic SEO. SEO is called organic because it can deliver traffic to your website organically.

SEO 105

SEO Search Engine Optimization Landing Page Engineering 105

Neil Patel

JANUARY 26, 2021

There are currently two ways to place videos on your landing pages or website—link or embed videos. While both help you leverage the power of video marketing, they can have a distinct impact on the searchability of your video content. Visitors can watch the video on your website without leaving the current page.

Landing Page 117

Landing Page IT Storytelling Text 117

ContentWriters

FEBRUARY 22, 2023

As an experienced marketer, you understand the incredible value of search engine traffic — and it’s no wonder why! Did you know that 68% of online experiences originate from searching on Google or other engines, and more than half (53.3%) of all website visits are generated by organic searches?

Keywords 98

Keywords Marketing Landing Page Digital Marketing 98

The Hoth

NOVEMBER 7, 2022

This can lead to higher search volume and conversion rates from your content marketing and search terms. Long-tail keywords drive overall traffic to a website, landing page, or other online content. Publishing new content marketing keeps your website and landing pages on search engine radar. .

Keywords 104

Keywords SEO Landing Page Content Creation 104

Shorthand Content Marketing

OCTOBER 7, 2022

Content writing is used to attract potential customers and educate them about the products and services of a brand. As of 2020, there are almost 2 billion websites online, all of which need content to get visitors to pay attention to them. . Apple’s company website has excellent copywriting about the products.

Copywriter 97

Copywriter Copywriting Writing Content 97

Quick Sprout

AUGUST 23, 2022

Having launched several high-profile websites, I’ve worked with countless web design agencies throughout my career. When you hire a good web design agency, you’re surrounded by experts who know responsive web design, can guide you through the entire process, and deliver an attractive and functional website that just… works. Visit Clay.

Agency 102

Agency Portfolio Storytelling Architecture 102

Neil Patel

DECEMBER 3, 2020

Despite what the haters say, direct mail is still holding its own against other marketing channels. Direct Mail Works Great with a Digital Marketing Strategy. Every great marketing strategy uses multiple channels. Smart marketers wouldn’t run only Facebook Ads and call it a day. The answer is simple.

Electronics 145

Electronics Digital Marketing Brand Awareness Advertising 145

BKA Content

FEBRUARY 12, 2024

The Complete Guide to Homepage SEO Did you lovingly craft what you thought was the perfect homepage for your website, but it isn’t getting the traffic you hoped for? About 70% of all website traffic starts in a search engine. If your page isn’t ranking in the top results, you aren’t getting the traffic you need.

SEO 84

SEO Search Engine Optimization Keywords Engineering 84

Content Writing

DECEMBER 20, 2022

Content writing is perhaps the driving force behind many successful digital marketing campaigns, including Search engine optimization (SEM), pay-per-click (PPC), advertising, and social media marketing campaigns. While both play a big role in many digital marketing campaigns, their purpose is starkly different.

Copywriter 94

Copywriter Copywriting Electronics Writing 94

Credible Content

JANUARY 21, 2023

Whether you are writing copy for an email campaign, for a landing page, or simply for individual web pages of a website, you need to convince people into taking an action. You can increase your brand awareness and recognition. You can make an emotional connection with your target audience and build brand loyalty.

Persuasion 130

Persuasion Copywriter Copywriting Writing 130

BKA Content

NOVEMBER 24, 2023

The Ultimate Guide to SEO Tracking Theoretically, organic searches should account for 53% of visits to a business website. Here’s the good news: SEO tracking provides all the data you need to gauge the effectiveness of your marketing. If you want higher engagement, look at how much time visitors spend on your website.

SEO 75

SEO Landing Page Agency Keywords 75

Content Marketing Institute

FEBRUARY 5, 2019

Whenever someone mentions the term “branded content,” my mind still drifts back to the original inspiration for my love of the technique: BMW’s The Hire. Branded content is the best vehicle for marketers to bridge the gap b/n awareness and affinity, says @joderama. In the name of brand love. Click To Tweet.

Brand 99

Brand Banking IT Entertainment 99

The Hoth

OCTOBER 3, 2023

link-building is essential), your brand name (i.e., In other words, we uncovered the magic ratios for achieving top-tier backlink profiles, so read on to learn how to master anchor text optimization for your website. Instead of relying solely on keyword-rich anchor text, websites need to mix things up with different types of anchors.

Text 98

Text SEO Keywords Engineering 98

Elna Cain

OCTOBER 13, 2022

When you’re looking to attract readers and potential clients, it’s important to include a link back to your website or portfolio page. In fact, you can even directly link to your site’s Hire Me page! If you don’t have a writer’s website yet, don’t worry – I have you covered!

Portfolio 154

Portfolio IT Freelance Storytelling 154

Neil Patel

SEPTEMBER 30, 2020

Entering a digital culture means your customers do everything digitally , from transactions to information gathering to investing. You have to go beyond your website, electronic device optimization, or implementing best SEO practices. Is it possible for digital technology to change your target customer? Traffic Source.

Consulting 123

Consulting Search Engine Optimization Landing Page Social Media 123

Creative Little World

JANUARY 4, 2023

If you’re doing your own copywriting, improving your copywriting skills is a great way to ensure you successfully create brand awareness and promote your product or service to your specific audience. In nearly every piece of content you produce for advertising and marketing, there should be a form of copywriting.

Copywriter 52

Copywriter Copywriting Persuasion Marketing 52

The Hoth

AUGUST 10, 2023

If you want to duplicate these impressive results for your website or digital marketing clients, you must know which SEO metrics matter the most for your bottom line. Organic website traffic Web traffic breaks down into two categories, paid clicks and non-paid clicks.

SEO 98

SEO Landing Page Keywords Engineering 98

Smart Blogger

FEBRUARY 20, 2023

It also requires 3-5 years of experience in social media, brand, or project management. Online Marketing Specialist National Salary Range: $54,702 to $67,852 Some marketing professionals use the terms “online marketing” and “ digital marketing ” interchangeably. Others insist they differ.

Marketing 83

Marketing Collaboration Social Media Digital Marketing 83

Freelance Magic

SEPTEMBER 17, 2022

This could be the words on a website, in an email, for a blog post, or even on a print brochure. They can take on an individual writing assignment from companies, like the full copy for a website or a brochure, whitepaper, or ebook (a.k.a. It can be start-ups, small businesses, or big, household name brands and enterprises.

Freelance 130

Freelance Writer Freelance Copywriting Copywriter 130

Neil Patel

AUGUST 11, 2021

The quality score is a rating Google provides from 1-10 based on how relevant your ad, landing page, and keywords are. A conversion occurs when someone takes the action you want them to take; this happens off the search engine results page and on your landing page or website. Conversions. Click-Through Rate.

Ads 144

Ads Management Landing Page Ad Copy 144