The Creative Penn

MAY 5, 2023

There is even a new word being adopted by some: synthography, defined as “the method of generating digital media synthetically using machine learning,” [Wikipedia] and the same arguments are being raised all over again. So yes, I’m an author and a podcaster — but I am not someone who just outputs words in text or audio format.

Creativity 98

Creativity Publisher Publishing Publishing 98

Neil Patel

FEBRUARY 23, 2023

With this approach, you can ensure that every message resonates with its intended recipient – dramatically increasing engagement rates and ROI. Engagement Rates Whether you’re running an online ad, engagement rates help you understand how effective your messaging is and determine if it’s resonating with your target audience.

Ads 104

Ads Advertising Text Social Media 104

Neil Patel

JUNE 2, 2021

When a new social media platform starts to take off, you’d better be there promoting your brand. Don’t get me wrong; social media ads can work wonders. No brand wants to waste precious time and money selling to viewers who simply aren’t interested. Being a marketer is an interesting job. The best part? Bumper Ads.

Ads 141

Ads Brand Awareness Lead Generation Advertising 141

ContentWriters

MARCH 27, 2024

In the dynamic world of digital media, where trends and information evolve daily, the shelf life of online content can be surprisingly short. Not only does it keep the material relevant and engaging, but it’s also a key strategy for enhancing your clients’ search engine visibility.

Writer 111

Writer Content Freelance Keywords 111

Neil Patel

OCTOBER 4, 2021

Ad creatives are the ads served to users on a social media or digital media platform. On YouTube, these are most often video ads and may include images, video, audio, and text. There are a handful of brands that are known for their outlandish and surprising ad content. Brands commonly focus on the features in ads.

Creativity 132

Creativity Ads Advertising Digital Media 132

Contently

JULY 19, 2022

It’s evident the company’s marketing goals go beyond brand awareness and lead generation. URLs, text codes on the purchase receipts, or email follow-ups, Cohen says. Take the Mailchimp website as an example. B2B post-sale content. Building a solid relationship is of the utmost importance when appealing to B2B customers.

Sales 133

Sales IT Search Engine Optimization Content 133

Neil Patel

OCTOBER 1, 2021

Keeping your audience engaged with your content is a full-time job in itself. You must constantly evaluate your current content’s engagement metrics while also anticipating the needs of your growing audience. With this in mind, new and updated content is crucial to any successful digital marketer’s strategy.

Content 135

Content Digital Marketing Social Media Digital Media 135

ProBlogger

JANUARY 12, 2011

His branding is something that many people, including myself, can learn from. She was constantly engaging with people and showed how to make a solid impression in a short period of time. What was surprising is that she is just as active on social media and her blog. He has also worked to grow his brand off the blog.

Blogger 55

Blogger Social Media Writing Style Concept 55

Content Marketing Institute

NOVEMBER 19, 2017

Top of Mind: Use Content to Unleash Your Influence and Engage Those Who Matter to You by John Hall. Written by the founder of Influence and Company, Top of Mind is more than a summary of content marketing and personal branding. In addition, his blog’s engaged and informed readers support his research through their comments and emails.

Content Marketing 108

Content Marketing Marketing Manufacturing Content 108

Content Marketing Institute

JULY 20, 2018

The mission was daunting: to engage NASCAR’s fan base beyond the racetrack and win new fans among a generation that seems to watch any screen but television. In 2016, NASCAR tapped Evan to head up a content group that included representatives from social media, digital, public relations, brand marketing, entertainment, and other departments.

Storytelling 57

Storytelling Entertainment Social Media Collaboration 57

ProBlogger

JULY 22, 2014

This is a guest contribution from digital media project manager Sandeep Sharma. Now more than ever, marketing experts are improving their marketing strategy with fewer resources, and they are shifting marketing budgets from traditional to digital tactics like search engine optimization and social media.

Social Media 55

Social Media Engineering Search Engine Optimization Media 55

ProBlogger

OCTOBER 6, 2016

I’m a change evangelist which really means I help brands embrace change and integrate technology, social media, I’m a speaker, proud dad. The first one, I did the opening keynote on digital storytelling and relating with your audience. I did a panel yesterday afternoon on working with brands as an influencer.

Social Media 28

Social Media Media Brand Audience 28

ContentWriters

SEPTEMBER 28, 2022

As a content consumer, what do you enjoy more: reading a bunch of text or engaging, interacting, and playing around with what you’re consuming? As you interact and communicate, you get to know your audience, and your audience also gets to know your brand more. It Increases Engagement. The latter, of course! Calculators.

IT 52

IT Marketing Storytelling Entertainment 52