Smart Blogger

JUNE 27, 2023

Creating an effective brand awareness campaign feels like trying to solve a puzzle, doesn’t it? The Power of Brand Awareness Campaigns If you observe the world of business, you’ll find a common thread that successful brands share: A deep, lasting connection with their audience. Potent brand awareness.

Brand Awareness 95

Brand Awareness Brand Social Media Utilities 95

Smart Blogger

JULY 3, 2023

When you hear the term “outbound marketing,” does your mind spin with confusion or are you acutely aware of the opportunities it brings to the sales table? In today’s dynamic business world, mastering the art of outbound marketing is like finding the golden key to trigger massive sales. And, guess what?

Sales 75

Sales Marketing Food Social Media 75

Content Hacker

JANUARY 31, 2024

Branded content is like that friend who tells you a story so engaging that you hardly notice they’re actually recommending something. That’s branded content for you – it doesn’t push products into our hands but rather invites us to see what life could be like with them. Strengthen Brand Credibility 3.

Brand 52

Brand Storytelling Content Content Creation 52

Neil Patel

JUNE 21, 2021

Word-of-mouth referrals are great advertising for your brand and an enormous confidence booster for would-be buyers. That’s why you want to encourage your satisfied customers to promote your business by sharing their positive experiences. Promote Engagement Through User-Generated Content. Deliver Quality Every Time.

Ads 136

Ads Promotion Social Media Advertising 136

ContentWriters

NOVEMBER 2, 2022

Content marketing has long been recognized as one of the most effective ways to build brand awareness for your business. Content marketing is also an excellent way to drive bottom-line sales—if used strategically. An effective content marketing strategy does not directly involve promotional material and sales collateral.

Sales 98

Sales Content Marketing Marketing Brand Awareness 98

Neil Patel

APRIL 20, 2021

In this in-depth article, you’ll learn how to leverage the power of the human brain with neuroscience sales tips. They’ll help you drive more visitors into your marketing funnel and convert casual visits into sales. Your ability to persuade others in this way by appealing to their emotions will increase your sales.

Sales 137

Sales Content Creation Advertising Education 137

Backlinko

MAY 14, 2024

Small business marketing is a mix of strategies, tactics, and channels to promote your offerings to your target customers. Create a Visual Identity Your brand’s visual identity should be a unique, memorable reflection of your business. That keeps the brand cohesive across marketing channels. While remaining profitable.

Marketing 103

Marketing Social Media Keywords Engineering 103

Smart Blogger

JUNE 22, 2023

In this guide, we’ll show you how to harness the power of email retargeting to boost sales and build customer loyalty. Just imagine the thrill of seeing the sales flood in, all through the magic of a well-crafted email campaign. It’s a clear sign of interest in your brand, but oddly enough, she hasn’t made a purchase yet.

Sales 76

Sales Engagement Brand Website 76

Bramework

NOVEMBER 3, 2023

Building a business is hard work — but it’s a good idea to build brand awareness as your first step in the long journey to success. ” Learning how to build a brand begins with the passion it took to get it started in the first place. Without awareness, a brand is lost in the mix of all the other brands in the market.

Brand Awareness 52

Brand Awareness Brand Blog Blogging 52

ContentWriters

NOVEMBER 22, 2023

Customers and prospects who subscribe to your newsletter are high-value contacts because they’re interested enough in your brand to give you permission to deliver content directly to their inbox. Read on for tips on how to build an effective email sales funnel and email marketing strategy, including newsletter examples.

Sales 59

Sales Healthcare Hospitality Text 59

Buffer

NOVEMBER 13, 2023

  Now that fantastic deals are table stakes, it can feel like shouting into a crowded room to ensure your brand gets the attention it deserves. According to the National Retail Federation, we’re looking at a record-breaking November and December this year, with total sales reaching a staggering $966.6 billion in the U.S.

Marketing 120

Marketing Social Media Retail Search Engine Optimization 120

Neil Patel

NOVEMBER 23, 2020

This may make it the perfect time for brands to take a hard look at their skincare marketing strategies and seize on this growth. When influencer Hyram Yarbro featured the clinical, no-nonsense brand, parent company L’Oreal reached out to him. That’s exactly what Skincare by Alana did. That’s the key.

Brand 138

Brand Marketing Social Media Agency 138

Kayleigh Moore

NOVEMBER 21, 2023

What this live session is NOT Me promoting specific AI tools and plugging affiliate codes for them Me teaching you how to offload your entire writing workload to AI tools Me telling you to be afraid of AI tools and that they’re the end of an era for freelance writing What if I can’t attend when it’s live? What is The Juice?

Writing 130

Writing Script Freelance Writer 130

Smart Blogger

FEBRUARY 14, 2023

For example, consider looking into how to select great products and leverage branding. If dropshipping sounds too complicated, you could also promote another company’s products with affiliate marketing. Affiliate marketers create a brand and an audience with a website, social media, and/or face-to-face interactions.

Proofreader 132

Proofreader Portfolio Transportation Healthcare 132

Publishing Trends

MARCH 5, 2024

She succeeds founding publisher Julia Cheiffetz. At Simon & Schuster , Ali Cutrone , formerly executive director of online sales at Hachette Book Group , is joining as VP of digital and online sales. Adrian Greenwood , previously sales director for Magic Cat , will join as executive director of UK and worldwide sales.

Editorial 75

Editorial Agency Art Director Creative Director 75

Neil Patel

APRIL 6, 2021

Instagram Story Highlights help users take their most popular and trending content and use it to further personify their brand. Why Should You Use Instagram Story Highlights on a Brand Account? How to Use Instagram Highlights on a Brand Account. Eight Tips to Create Engaging Instagram Story Highlights on a Brand Account.

Brand 97

Brand Utilities Digital Marketing Social Media 97

Susan Greene

SEPTEMBER 30, 2022

Need help promoting your wedding services? You’ve worked hard to attract a steady stream of customers and be invited to bid on large-scale weddings and events. She can write: Web copy to promote your wedding services. Sales letters to get referrals from other professionals. Tell Your Brand Story. Get a quote.

Copywriter 130

Copywriter Copywriting Sales Copy Copy 130

The Creative Penn

APRIL 1, 2024

Traditional versus indie publishing Short term versus long term Income versus brand building Paid versus free The book versus you as the author Stand-alone versus series Exclusive versus wide publishing Publish fast versus publish slowly Write to market versus write first, market later Online versus offline. Here are some things to consider.

Marketing 52

Marketing Social Media Advertising Promotion 52

Contently

DECEMBER 13, 2022

As your prospects move through the buyer’s journey, good storytelling helps ensure your brand is top of mind, especially when it’s time to make a purchasing decision. Regardless, fitting smaller stories into your larger brand narrative and defining where they fall within the funnel will drive a lot of your strategic decisions.

Storytelling 126

Storytelling Engagement Landing Page Long Form Content 126

Contently

FEBRUARY 22, 2023

Much of that video content is pure entertainment , but consumers are itching for branded videos. In response, brands are investing more in video marketing content than ever to meet such strong engagement and potential ROI. But UGC can also meet middle and bottom funnel goals such as leads and sales.

Marketing 132

Marketing Content Entertainment Social Media 132

Publishing Trends

FEBRUARY 6, 2024

See Promotions, below, for changes at Ingram. Macmillan president, sales & marketing, Jennifer Gonzalez , has been named SVP publisher of Sourebooks children’s books. At Abrams, Christine Edwards will join as senior vice president of sales on February 12. Kristin Rasmussen has joined as district sales manager.

Art Director 77

Art Director Editorial Publisher Publishing 77

Smart Blogger

APRIL 18, 2023

Their specialized software makes organizing, launching, and hosting a live event easy. Plan Name Cost (Per Month) Lite $49 Standard $99 Pro $199 Enterprise $399 Pros of GoTo Webinar Automated webinars and other video-based events. While you can perform top-notch live webinars seamlessly, they make it easy to create pre-recorded events.

Communication 113

Communication Sales Promotion Social Media 113

Content Marketing Institute

FEBRUARY 19, 2018

As the rise of social media and influencer marketing has led to exponential opportunities for content marketing for corporate brands, it also has presented countless opportunities for content marketing for personal brands. Should people closely connect their brand to their employers? But how do the two work in harmony?

Brand 108

Brand IT Social Media Editorial 108

Neil Patel

NOVEMBER 17, 2021

That makes it a powerful tool for businesses to reach their marketing, sales, and revenue goals. Facebook’s terms of service govern the use of the platform and other affiliated technologies, features, apps, and services offered by the brand. Stay Current With Facebook’s General Policies for Pages, Groups, and Events.

Ads 116

Ads Recruitment Government Advertising 116

Smart Blogger

FEBRUARY 20, 2023

It also requires 3-5 years of experience in social media, brand, or project management. Yet, online marketing refers to web-based promotional mediums exclusively — websites , landing pages , social media marketing , blog content , email marketing , and SEO. Others insist they differ.

Marketing 83

Marketing Collaboration Social Media Digital Marketing 83

Smart Blogger

NOVEMBER 7, 2023

Curious about the tweaks and tricks that’ll set your brand apart? At its core, Twitter Marketing is the strategic use of Twitter (now X) to connect with customers, amplify your brand awareness , and drive traffic to your business. Brand Voice Establishment : Crafting a tweet isn’t just about typing 280 characters.

Marketing 79

Marketing Social Media Collaboration Promotion 79

Bramework

FEBRUARY 13, 2024

Reach new audiences and new influencers Increase your brand awareness Bridge relationships to new partnerships Helps boost your social media efforts At Bramework , we specialize in making your content easier to write, format and get in front of people faster. You can write a follow up to that event and the events that followed as well.

Content 98

Content Blog Blogging Brand Awareness 98

ContentWriters

MAY 15, 2024

Quotes and Testimonials Quotes and testimonials are highly effective short-form content that highlight customer satisfaction, brand values, or inspirational messages. Polls and Quizzes Polls and quizzes are fun ways to get your audience to engage with your brand. Deliver concise updates and promotions or announce new products.

Long Form Content 59

Long Form Content Content Social Media Entertainment 59

Publishing Trends

JUNE 14, 2023

PEOPLE Sasha Quinton has been named EVP and president of Scholastic’s School Reading Events , the newly formed division that combines the book fairs and book clubs businesses. Carlos Hernandez has joined PRH Grupo Editorial as director of sales, special markets, focusing on the Origen imprint. She was previously at W.W.

Art Director 69

Art Director Creative Director Editorial Agency 69

ContentWriters

NOVEMBER 14, 2022

If your brand is deeply rooted in a specific community, religion, or tradition, your company may prefer using holiday-specific phrases, like “Merry Christmas,” “Happy Hanukkah,” or “Happy Kwanzaa,” to address its audience in a more personalized manner. Instead of focusing on your brand, focus on the holiday meaning to your customers.

Marketing 97

Marketing Social Media Landing Page Promotion 97

Bramework

AUGUST 20, 2023

I like to search for a product I enjoy, then promote that product on my blog so I can earn a commission from each sale that my readers make. Sales are tracked through my affiliate links from my blog to the company’s site. Without sponsorships, events wouldn’t even happen. But, what is a sponsorship?

Blog 98

Blog Blogging Freelance Brand Awareness 98

Publishing Trends

MARCH 19, 2024

Shea Dunlop has joined as sales assistant. Megan Zimlich is being promoted to senior manager of digital content at Kensington Publishing Chronicle Books has named Christina Amini as publisher of gift and she will also work in partnership with Chronicle’s Games & Toys.

Art Director 71

Art Director Creative Director Editorial Publisher 71

Contently

FEBRUARY 23, 2023

We’ll look at how to measure sentiment using examples from brands with successful programs. Customer sentiment measures how people feel about you — specifically your brand, products, or marketing campaigns. They needed to refresh the feeling that their brand was just for older men and wanted to attract more millennials.

Content 133

Content Brand Awareness Landing Page Brand 133

Publishing Trends

DECEMBER 19, 2022

Coffey , SVP of Communications and Events, has left the company. Amy Solov joins as Manager of Gift Sales; Anna Shilova , as Product Manager for the Platform Development Team; and Adelynne Chang , as Contracts Associate. At Audible , James Finn joins as Head of Global Brand and Content Marketing. PROMOTIONS.

Architecture 85

Architecture Agency Finance Editorial 85

Grammarly

NOVEMBER 9, 2023

You know it’s a piece of promotional material, and you might have been given a few key points to include. Types of one-pagers Generally, one-pagers are business proposals and promotional pieces written for external audiences. They are often shared via email, disbursed through direct mail, and given out at consumer and industry events.

Landing Page 93

Landing Page Concept Education Copy 93

Neil Patel

MARCH 25, 2021

It’s ideal for brands targeting a younger audience, as the majority of TikTok users are between the ages of 10 and 29. Tapping into this diverse market offers a lucrative opportunity for brands. Bringing your brand to TikTok gives you visibility with millions of new users worldwide. Describe Your Brand in Your Bio.

Landing Page 141

Landing Page Social Media Advertising Creativity 141

CoSchedule

JANUARY 27, 2023

You can always blend two ideas together to create a new strategy or steal a campaign recipe from a brand in another industry. Definition & Overview Social Media Marketing Using social media platforms to build an audience for your business, promote your brand, engage with customers, and grow your business.

Social Media 126

Social Media Media Marketing Storytelling 126