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How to Turn Instagram Followers into Instagram Sales

Neil Patel

Don’t get me wrong – the platform is great for generating sales , lowering cost-per-purchase, and driving traffic. Most brands can resonate with this trend. It is possible to use Instagram to drive sales – and that requires using Instagram strategically. Maybe you haven’t thought about using them to drive sales, however.

Sales 141
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15 Examples of Great Marketing for Father’s Day Sales

Neil Patel

You don’t have to be an e-commerce genius to know seasonal events like Father’s Day sales present a golden opportunity to increase conversions and make some serious profits. From an e-commerce seller’s perspective, sales like these can be a powerful tool when leveraged correctly. What should your landing page design philosophy be?

Sales 102
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How Content Marketing Drives Sales and Can Be Your New Secret Weapon

ContentWriters

Content marketing has long been recognized as one of the most effective ways to build brand awareness for your business. Content marketing is also an excellent way to drive bottom-line sales—if used strategically. An effective content marketing strategy does not directly involve promotional material and sales collateral.

Sales 98
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How to Sponsor Livestreaming For Greater Exposure and Sales

Neil Patel

Livestreaming is a great way to promote your brand and increase exposure. By introducing your product or brand to new audiences, you can expand your reach and grow your sales. Brands looking to tap into new audiences should consider sponsoring livestreaming events. Here are a few tips to get you started.

Sales 106
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Best Colors for Branding and Marketing: Are You Using the Right Colors?

Neil Patel

Colors C hange B rand P erception There’s a reason top brands choose a color scheme, publish brand guidelines, and work tirelessly to make sure their design is consistent across all their communication channels. Color changes how we perceive brands. Using the right colors is key to creating visually stunning content.

Brand 110
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Small Business Marketing: 6 Proven Strategies for More Reach

Backlinko

For example, if you search for “healthy foods,” you’ll get a list of questions people ask about the topic. Such as, “Are healthy foods more expensive?” Knowing your target audience is concerned about the cost of healthy foods gives you insight into one of their challenges. That keeps the brand cohesive across marketing channels.

Marketing 102
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Why You Should Prioritize Engagement Content Metrics

Contently

Why Engagement Content Metrics Matter The shift towards engagement as the best metric for measuring consumer sentiment and brand effectiveness can be attributed to several factors. Engagement content metrics measure brand sentiment and affinity, identify what resonates, and begin an authentic relationship-building process.