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How I Became a SaaS Content Writer (Content Writing for SaaS Companies)

Elna Cain

As a SaaS freelance writer, you might write: blog posts website copy white papers case studies landing pages email copy ad copy social media content All of this content helps these companies explain their products, attract customers, and informs them. Later, I defined the companies I wrote for as digitally native brands.

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25 Marketing Books You Should Be Reading

Neil Patel

This narrative is incredibly compelling and appeals to marketers of all kinds, regardless of whether you work for an agency or a company. In these pages, you’ll find advice from Seth Godin, marketing entrepreneur and author of 19 best-selling books. Faster, Smarter, Louder: Master Attention in a Noisy Digital Market.

Marketing 128
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How to Get 88% Open Rates and 56% CTRs Using Facebook Messenger Bots

Neil Patel

Being an early adopter of Facebook Messenger bots in your industry will also give you a huge advantage as a marketer. You may have heard of a concept called first-mover’s advantage or FMA. Retargeting your Messenger leads is easier and faster than retargeting email leads since the leads are already on Facebook.

Sales 143
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How to Create The Perfect Call-to-Action

Neil Patel

One of the main reasons why most landing pages and sales pages are not converting leads into customers is a weak call to action with no sense of urgency. Most B2B digital marketers aren’t using effective CTAs to engage their ideal customers. Not all call to action messages are created equal.

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5 AI Copywriting Tools to Make Writing Content Easier

Neil Patel

If you need bulk content, such as product descriptions , AI copywriting handles these jobs for you, so you’re free to focus on more demanding marketing tasks like lead generation and KPI tracking. Whether you need help brainstorming ideas or generating some content, an AI tool can help you get going again. Conclusion.

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End-to-End Digital Content Strategy for Innovative CMOs

Contently

Here are a few ways a CMP makes end-to-end content marketing seamless. Make Sure Your Strategy Includes Lead Generation. A good content strategy grows your lead funnel, starting at awareness and pulling the prospect through the consideration and decision stages.

Editorial 105
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How to Integrate SEO and CRO for More Traffic and Conversions

The Hoth

You see, you can generate all the organic traffic in the world to a landing page – but if it’s not optimized to convert – you won’t see any increases in revenue. SEO is essential for any digital marketing strategy due to the amount of organic traffic it can generate for a website.

SEO 59