The Hoth

FEBRUARY 15, 2023

While SaaS applications are undoubtedly useful, the oversaturation of apps & content makes marketing these services quite the challenge. In particular, SaaS marketing strategies involve long & complex sales cycles, rigorous brand-building, and a healthy amount of lead generation.

Marketing 102

Marketing Education Brand Awareness Keywords 102

Smart Blogger

MAY 8, 2023

Typically, marketers are concerned about tangible metrics: sales volume, leads generated, email subscribers added, etc. Content Marketing Content marketing educates, informs, and entertains without appearing overtly ‘sales-y.’ SEO Copywriting SEO copy is a subset of content marketing.

Copywriter 97

Copywriter Copywriting Brand Awareness Social Media 97

ContentWriters

JANUARY 4, 2023

If you’re in digital marketing, you know about Neil Patel. Named a Top Ten marketer by Forbes, there is much to learn from this expert. This blog covers everything necessary for the success of eCommerce businesses including information on selling on Amazon and eBay, drop shipping, and online marketing. Neil Patel Blog.

Finance 97

Finance Blog Blogging Education 97

Neil Patel

OCTOBER 18, 2021

Content planning is easily the most unenjoyable part of the entire content production and marketing process—just ask any digital marketer. Yet, it’s an essential component of content marketing that can’t be ignored if you want to 10x your content output. Define Content Campaign Metrics.

Content 134

Content Content Creation Social Media Promotion 134

The Hoth

NOVEMBER 30, 2022

Marketing funnels contain a series of stages (top, middle, and bottom) and involve many different marketing channels , including: Paid ads . Content marketing . Email marketing . Webinars . Each stage of the funnel requires different types of content to be successful. Social media posts .

Marketing 105

Marketing Education Construction Landing Page 105

Backlinko

FEBRUARY 20, 2024

How Backlinko Can Help You To truly succeed as an affiliate marketer, you’ll need to master some key digital marketing skills – especially search engine optimization (SEO). It can be used to create surveys, quizzes, lead generation forms, contact forms, videos, and data collection. Easy money without any effort.

Content Creator 91

Content Creator Landing Page Digital Marketing Agency 91

Content Marketing Institute

JANUARY 25, 2019

Gaetano Di Nardi, director of demand generation at Nextiva, shares his experience: Facebook Ads have really moved the needle for us, but we choose to only spend on high-value initiatives like e-books, webinars, and conferences. These are the things that tie back directly to lead generation, growth, and attendees at our events.

Content 105

Content Advertising Promotion Social Media 105

Smart Blogger

FEBRUARY 27, 2023

Yet, why are they vital to your digital marketing campaign? Increased conversion rates : the average lead generation landing page conversion rate is 4.02%. Take a look at this table from Unbounce: Higher education props up the rest at 2.6%, whereas vocational studies and job training lead the pack with 6.1%.

Landing Page 98

Landing Page Digital Marketing Sales Social Media 98

Neil Patel

DECEMBER 18, 2018

From Facebook to Google, marketing is continually changing and getting harder. You can experiment, run tests, but digital marketing isn’t as easy as it used to be. This is why marketing has become so competitive. Whether it is an e-commerce site or a B2B lead generation site, 2 steps typically beat out 1 step.

Sales 111

Sales Landing Page Lead Generation Text 111

Content Hacker

JUNE 30, 2023

Lastly, blogging is baked into the WordPress platform, so you can easily create one to start content marketing and selling your course through your blog. To grow yours, consider offering freebies and lead magnets that tie into your blog content and course content.

Collaboration 78

Collaboration Blog Blogging Banking 78

Bramework

AUGUST 10, 2022

Social media can constitute 62% of lead generation if you know how to do it effectively. This is a new approach to digital marketing that some businesses do not quite get yet. You will need content marketing tools (like BuzzSumo) to stay on top of what is happening in the world. Twitter is great for this!

Social Media 52

Social Media Sales Media Landing Page 52

The Hoth

AUGUST 1, 2023

In the world of digital marketing, you provide value to your target audience with great content that educates, informs, entertains, and solves their pain points. Valuable content like infographics, how-to videos, podcasts, whitepapers, and webinars will attract new customers to your website as the fruit did with the squirrel.

Landing Page 52

Landing Page Marketing Brand Awareness Keywords 52

Content Marketing Institute

JANUARY 14, 2019

The sales funnel is too rigid to accommodate the modern buyer’s journey, and too cold to represent the nurturing stance of content marketing. Enter the marketing lifecycle. From sales funnel to lifecycle marketing: a (brief) history. But they do gel with a marketing lifecycle. Enter the marketing lifecycle.

Sales 104

Sales Marketing Concept Digital Marketing 104

Content Marketing Institute

JANUARY 30, 2019

With content marketing becoming more complicated and integrated, your editorial calendar should grow up too. It’s no longer enough to document your planned content assets. Today’s editorial calendar should involve team collaboration aspects and advanced analytics steps to make higher-level content management possible.

Editorial 92

Editorial Editorial Team Collaboration Social Media 92