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White Paper vs. eBook: Examining Content Marketing Strategies

ContentWriters

Content marketing is one of the most effective strategies for reaching potential customers and positioning your brand as a thought leader in your industry. Two common long-form mediums are white papers and eBooks. In the marketing world, eBooks offer an opportunity to showcase thought leadership and capture leads.

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How To Put AI To Work for Better Content Marketing

Content Marketing Institute

Technological disruption is par for the course in content marketing. What’s the best way to put AI’s content capabilities in play? We asked some experts presenting at Content Marketing World for their top AI tips and recommendations. It’s also a free and easy way to proofread.

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How to Write a Brief in 5 Steps

Content Hacker

By sticking around, you’ll get practical insights into structuring your document for impact and making sure every word counts through proofreading practices. Table Of Contents: What is a Project Brief? Types of Creative Briefs Here at Content Hacker , we emphasize the importance of strategic long-form content marketing.

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How to Set Up Content Strategy Services for Client Success

Content Hacker

That’s because smart content strategy leads to incredible content marketing. And incredible content marketing leads to mega-growth like: 67% more leads. Who the target audience is and what their content needs are. Content creation workflows. 73% more trust. 97% more backlinks.

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How to Copywrite With AI

Grammarly

Marketers and advertisers can use AI copywriting to save time and money. Copywriting is commercial writing used in marketing, mainly to attract customers. Any form of writing used in marketing is considered copy , from the text on a website page to a TikTok video script.

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How Using AI to Write Content Actually Helps its Quality 

The Hoth

AI-generated content is entirely free of spelling and grammatical mistakes, so you’ll have to spend far less time proofreading. . Beyond that, AI-powered proofreading tools such as Grammarly are always at work in the background, ready to highlight any mistakes you make. . 4: Improve your content marketing ROI .

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How To Generate Leads With an Ebook Ghostwriter

BKA Content

When you need to fill your sales pipeline, generate fresh leads, expand the audience of your content and build your email list, consider creating a new long-form content asset with the help of an ebook ghostwriter. A typical marketing model provides a free ebook in exchange for a subscription to an email newsletter.