Content Marketing Institute

SEPTEMBER 6, 2018

“What’s next for content marketing?” As modern marketing practitioners, no matter how focused we are on today’s pressing challenges and opportunities, we can’t help but keep an eye on what the future might bring. 5 at Content Marketing World: Project of the Year. Content Marketer of the Year.

Content Marketing 73

Content Marketing Editorial Healthcare Entertainment 73

Content Hacker

FEBRUARY 22, 2023

Pay Rates for Product Content Strategists Positioning Yourself for Work in Product Content Strategy 3 Benefits of Becoming a Product Content Strategist 1. Variety of Projects and Clients to Work With 3. Potential to Hugely Impact a Business’s Growth Interested in Becoming a Product Content Strategist?

Portfolio 98

Portfolio Content Education Storytelling 98

Content Marketing Institute

JUNE 8, 2018

While there are a multitude of ways to create truly memorable and compelling content, I believe documentary storytelling has amazing potential, partly because I see so few brands using the format well. HANDPICKED RELATED CONTENT: How REI Is Unlocking the Power of Long-Form Video. 4 Secrets of Great Storytellers.

Storytelling 100

Storytelling Content Entertainment Script 100

Content Hacker

JUNE 15, 2023

True Content Writing Skills A skilled content writer crafts engaging articles that keep readers hooked from start to finish. The writing skills you want to look for include excellent grammar, storytelling, research, and adaptability in tone or style. I’ve got that covered for you in my Content Process Blueprint.

Writer 98

Writer Content Creation Content Creator Storytelling 98

Smart Blogger

JANUARY 4, 2024

For example, mention how a particular project ignited your passion for your field or how overcoming a significant challenge led to personal growth and professional success. Let’s chat — message me for inspiring collaborations or project discussions.” How do you find these keywords, though?

Social Media 75

Social Media Portfolio Projects Keywords 75

Shorthand Content Marketing

OCTOBER 7, 2022

An Example of Professional Content Writing. By contrast, the website 9 to 5 Mac is an example of excellent work by a content marketer. For those who are interested in the Apple brand and upcoming products, it is valuable content. Research your business to understand your core marketing goals.

Copywriter 97

Copywriter Copywriting Writing Content 97

Content Marketing Institute

NOVEMBER 13, 2017

“Peek behind great content marketing efforts and you’ll nearly always find a driven, well-organized team.”. I adore this sentiment from Cameron Conaway because it succinctly illustrates the power of your content marketing team. Of course, the question looms: How do you put a team together for content marketing?

Content Marketing 75

Content Marketing Marketing Content Search Engine Optimization 75

Contently

NOVEMBER 22, 2023

That said, how do you transcend from a messy spreadsheet or sticky notes on a bulletin board to a comprehensive content marketing engine? Ensure consistency: One of the biggest keys to content marketing success is a consistent posting schedule—it helps your audience stay engaged.

Editorial 52

Editorial Editorial Team Collaboration Content Creation 52

Content Hacker

MAY 11, 2023

Content marketing is now worth over $600 billion , and article creation is the number one outsourced activity for businesses. But what is the biggest bottleneck for scaling content creation? This efficiency allows you to take on more projects simultaneously while maintaining high standards of work output.

Agency 98

Agency Healthcare Content Creation Writing 98

Content Marketing Institute

MAY 9, 2018

HANDPICKED RELATED CONTENT: How Virtual Reality Could Change Content Marketing. He is the author of six books, including the bestselling Storytelling for Virtual Reality. John: Brands for a number of years have mastered the art of storytelling to audiences in order to engage them in products.

Brand 94

Brand Storytelling Food Manufacturing 94

Neil Patel

SEPTEMBER 1, 2021

With Podcastle, you can: quickly transcribe your podcasts create and edit content with the text editors turn text into podcasts revoice content record live interviews make autosaves access unlimited content publishing and projects. There’s also a “storyteller” package for $11.99 Getting Started with Podcastle.

Media 145

Media Storytelling Text Proofreader 145

Contently

NOVEMBER 29, 2023

At the heart of this alignment lies a well-structured content framework grounded on solid topic pillars, which act as the foundation for content marketers to build compelling, relevant, and targeted content. They serve as the cornerstone of your content marketing strategy.

Utilities 52

Utilities Content Search Engine Optimization Architecture 52

Content Marketing Institute

JUNE 29, 2018

It’s time for a reminder that the strategic use of typography, color, and white space can drastically improve the efficacy and aesthetics of visual content. HANDPICKED RELATED CONTENT: 27+ Handy Tools for Better Visual Content Marketing . Are you ready to create some DIY visual content? Let me know in the comments.

Editorial Team 111

Editorial Team Storytelling Text Editorial 111

Buffer

SEPTEMBER 13, 2023

After all, an idea is only one part of a published piece of content. Engaging storytelling : High-performing short-form videos often have a compelling narrative, even if they're only a few seconds long—an engaging hook to capture attention with a middle and end that keeps them watching.

Content Creator 120

Content Creator Storytelling Creativity Banking 120

Smart Blogger

JANUARY 20, 2023

So, customers will read the content, and decide if they want to learn more about a product or service. For example, a content marketer creates a series of blog posts that generate leads from an ebook. Are Digital Marketing Jobs in Demand in 2023 (& Beyond)? Project measures: deliverables. According to the U.S.

Digital Marketing 95

Digital Marketing Marketing Social Media Education 95

Content Marketing Institute

FEBRUARY 5, 2019

But, more importantly from a content marketing perspective, each episode spoke volumes about the excitement and luxury of the BMW driving experience – without overtly mentioning anything about the brand or the vehicles themselves. of communication professionals rely on branded content. Projects , and Original.

Brand 97

Brand Banking IT Entertainment 97

Smart Blogger

JUNE 19, 2023

The freedom to choose projects that align with your passions, the joy of setting your schedule, and the potential to scale your income are just some of its irresistible appeals. Think of it as storytelling with a purpose. And as you gather more projects and your skills evolve, be sure to update your portfolio regularly.

Freelance Copywriting 75

Freelance Copywriting Copywriter Copywriting Freelance 75

Content Marketing Institute

JANUARY 8, 2019

Take a look at our joint project with HubSpot’s landing page for an e-book : This landing page offers an image of the content product displayed in a tablet, allowing visitors to visualize what they’re going to receive. They create an opportunity for creative storytelling. Click To Tweet. Register for ContentTECH Summit today.

Landing Page 105

Landing Page Storytelling Text Communication 105

Content Marketing Institute

JANUARY 31, 2018

For a growing number of brands, the story of standout content marketing success in 2018 might just sound like a podcast. Though podcasting certainly isn’t a new medium, it has come into its own as a content platform over the last few years. Power of the podcast. Podcasts are the No. Click To Tweet. JoePulizzi Click To Tweet.

Brand 106

Brand Storytelling Creativity Content Marketing 106

Copywriter Collective

AUGUST 4, 2023

Maybe you have a knack for spinning complex ideas into easily digestible narratives or are excellent at impactful storytelling. Research industry norms and understand the value that you bring to a project. Balance your need for a sustainable income with the realities of the market.

Copywriter 52

Copywriter Copywriting Freelance Copywriting Portfolio 52

Smart Blogger

JANUARY 24, 2024

Digital Illustration Techniques Photography Masterclass Beginner’s Guide to Watercolor Painting Pottery and Ceramic Design Creative Writing Workshop Fashion Design Fundamentals Introduction to Calligraphy DIY Home Decor Projects Jewelry Making and Design Upcycling and Sustainable Art Film Making for Beginners Street Photography Secrets Abstract (..)

Social Media 86

Social Media Construction Creativity Banking 86

Smart Blogger

JULY 27, 2023

Time Management : Content writing often comes with tight deadlines. Being able to manage your time effectively, juggle multiple projects, and meet deadlines is essential. Successful content writers stay on top of trends in content marketing, new social media platforms, and changes to search engine algorithms.

Content Writer 66

Content Writer Freelance Writer Pharmaceutical 66

Article Writing

AUGUST 10, 2022

I’ll cover everything from conducting the briefing session with your client to how to tie up loose ends after hiring a content writer. Managing Client’s Content Marketing Expectations (& Their Budget). I swear, it’s all just actionable content from now on (I might pitch you again near the end, but I’ll be subtle about it).

Agency 75

Agency Content Writer Writer Freelance 75

Smart Blogger

MAY 26, 2023

By this point you might be wondering how does copywriting differ from content writing? Content writing aims to inform, entertain, or inspire, often part of a content marketing strategy. With every project comes the opportunity to learn about different industries, consumer behaviors, and marketing strategies.

Copywriter 74

Copywriter Copywriting Persuasion Freelance Copywriting 74

Content Marketing Institute

JULY 26, 2018

At some point in every project there would be a crisis – a point at which the whole thing gets stopped. HANDPICKED RELATED CONTENT: 4 Secrets of Great Storytellers. CCO: How do you transfer storytelling skills to new technologies? Storytelling tips. Cover image by Joseph Kalinowski/Content Marketing Institute.

Creativity 58

Creativity Storytelling Construction Projects 58

Content Marketing Institute

DECEMBER 27, 2018

What better place to mine for ideas than some of the best video-related sessions at Content Marketing World. HANDPICKED RELATED CONTENT: The 5 New Rules of Video Marketing Success. Curiosity Factor: The Psychological Phenomenon Creative Content Marketers Employ to Earn and Own Attention in a Noisy World.

Recruitment 96

Recruitment Storytelling Social Media Audience 96

Express Writers

FEBRUARY 14, 2023

On the other hand, copywriters have a firm grasp of modern content marketing best practices. This allows them to save their creative efforts for projects outside of work. They understand the short attention spans of readers, have a handle on SEO concepts, and realize their writing targets specific audiences who need a product.

Copywriter 98

Copywriter Copywriting Writer Copy 98

Smart Blogger

MARCH 10, 2023

Also, having a freelance writing niche gives you a starting point in your marketing strategy. And pitching businesses, or proactively seeking niche writing projects, will pay more than passively responding to content mills and job board ads. You’ll know which businesses to pitch and what writing services to offer them.

Freelance 131

Freelance Writing Finance Script 131

Verblio

DECEMBER 16, 2022

Leading a content team at an agency definitely qualifies as a difficult job. You’re pulled in many directions, from client relations to project management to content creation, often for several clients at a time. So take a look at how these four stellar content leaders handle things at their agencies.

Agency 52

Agency Marketing Content Copy 52

Content Marketing Institute

DECEMBER 5, 2017

It helped that those involved in the project and the marketing for the show came up with a well-thought-out multifaceted concept, explains Oxford. “We We are able to chop up segments and get shorter pieces of content to share on Facebook and various social media. Cover image by Joseph Kalinowski/Content Marketing Institute.

Education 99

Education Brand Banking Retail 99

Neil Patel

NOVEMBER 25, 2020

Emotions are an X factor you can’t control, but you can’t afford to ignore them in your content marketing. Why is Emotion Marketing so Effective? And they did it all using that emotional connection through storytelling. This is where marketers often leverage the theory of dual processing in psychological marketing.

Sales 145

Sales Marketing Persuasion Content 145

Verblio

NOVEMBER 16, 2022

All this, before he even explains the best part: English is his second language, and yet he’s able to write regularly, post content, and publish books in English thanks to Grammarly. You’ve likely heard this before, but storytelling is one of the most powerful tools in your arsenal. After completing a project.

Advertising 52

Advertising Storytelling Ads Concept 52

Smart Blogger

JULY 3, 2023

Ever wondered what a content marketing manager does and, more importantly, how you can become one? Content marketing managers are the wizards behind strategic storytelling that captivates audiences and boosts brand growth. They juggle the world of SEO, social media, and creative content like no one else.

Management 85

Management Content Marketing Marketing Storytelling 85

Neil Patel

SEPTEMBER 10, 2020

Content marketers who blog regularly receive 55 percent more website visitors and 67 percent more leads than those who don’t. Organizations that prioritize content marketing receive 13X more ROI than those that don’t. It’s no secret that content marketing works. Email engagement (e.g.,

Agency 145

Agency Content Marketing Marketing Content 145

Content Marketing Institute

JANUARY 9, 2018

Simon Kearney, founder of Click2View, says the success of the Visa project was due in large part to the travelers chosen by the production team: Angela Kan is from Hong Kong; her extensive travel and writing experience meant she could collaborate with the team, brainstorming the best spots and conditions for recording her travelogue.

Storytelling 101

Storytelling Script Food Agency 101

ContentWriters

APRIL 12, 2023

Content marketing is one of the most crucial and creative components of a marketing strategy — it incorporates content creation, distribution, and promotion. In fact, according to recent surveys, 54% of businesses will increase their content marketing budgets this year, highlighting its significance.

Content Marketing 98

Content Marketing Marketing Content Content Creation 98

BKA Content

JANUARY 3, 2024

12 Content Marketing Tips To Help Grow Your Business in 2024 Modern customers care about brand identity. To win the war for hearts and wallets, you need high-quality content that connects with people. Use these 12 content marketing tips to make a great impression throughout 2024.

Content Marketing 74

Content Marketing Manufacturing Marketing Content 74