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10+ Essential Digital Marketing Tools For 2023 (& Beyond)

Smart Blogger

Navigating the vast digital marketing world can be daunting, right? But, with the right digital marketing tools, it’s as breezy as a summer sail. Whether you’re a seasoned marketer or just starting, these tools can sharpen your strategies, making your campaigns more effective and efficient.

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100+ Digital Marketing Statistics to Help You Compete in 2023

Smart Blogger

As a small business owner, digital marketing statistics can give your content marketing strategy a competitive edge in 2023. You know it’s difficult balancing content marketing and sales with actually creating your product or delivering your service. So too, must your digital marketing strategy.

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The Key to Digital Marketing Mastery with Business Case Studies

Copywriter Collective

In the ever-changing digital marketing landscape, strategic content writing has emerged as more than a trend. Digital marketing mastery has become a fundamental element for success. This article goes beyond the basics, exploring the transformative power of content writing through real business case studies.

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Anchor Text Ratios: Why They Still Matter for SEO Strategies

The Hoth

If you guessed optimized anchor text, then you’re 100% correct. Both established and new SEOs tend to overlook optimizing their anchor text, as they’re too focused on acquiring as many backlinks as possible. Yet, anchor text is a ranking factor , as it provides valuable context to search engines about the web pages your links point to.

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How Natural Language Processing Affects Digital Marketing

Neil Patel

For example: If you use predictive text on your phone, you’re using NLP. What impact does it have on digital marketing? How it Is Now: The Effects of NLP on Digital Marketing. Marketing has always been about context; getting into the heads of our audience to understand what they are (and aren’t) telling us.

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What is a Digital Marketing Strategy? Why Create One (& How)

Smart Blogger

It all hinges on a robust digital marketing strategy. Whether you’re a startup trying to make its mark or an established enterprise aiming to expand, crafting a personalized, results-oriented digital strategy can take you places. What is a Digital Marketing Strategy? Well, you’re in the right place.

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AI Do’s and Don’ts in Digital Marketing

The Hoth

In particular, AI solutions are popping up left and right in the digital marketing space. AI technologies like ChatGPT & GPT-4 are capable of generating entire blog posts, landing pages, and images from scratch, which have massive potential for the future of content creation. Text generators.