The Creative Penn

APRIL 15, 2024

So that's a positive side is the creative. I think this is the right attitude, which is — This enables new kinds of creativity that we've never seen before and we'd never been able to do before. So I asked it for a whole load of books on creative business and money for authors because I'm going to update my Business for Authors book.

Creativity 52

Creativity Text Retail Sales 52

Kristi Hines

AUGUST 2, 2023

This comprehensive guide will walk you through 147 ways to monetize ChatGPT plugins, allowing you to turn your creativity and the AI assistant into a money-making machine. Freelance Writing Services Utilize the Copywriter plugin to provide sales copywriting services. Let’s dive in!

Utilities 246

Utilities Transportation Medical Content Creation 246

Content Hacker

FEBRUARY 21, 2024

Drawing from personal experience provides credibility — whether it’s uncovering grocery deals or navigating sales across different stores — and positions you as a go-to resource for budget-conscious readers. Top Ideas to Spark Creativity appeared first on Content Hacker. Need more help in finding blog ideas to write about?

Creativity 52

Creativity Blog Blogging Education 52

Backlinko

MAY 14, 2024

Small business marketing is a mix of strategies, tactics, and channels to promote your offerings to your target customers. Say you want to grow sales by 15% over the next 12 months. And cross-promotes its podcast to LinkedIn followers to attract and retain clients. Promote it heavily to get it in front of the right people.

Marketing 103

Marketing Social Media Keywords Engineering 103

The Creative Penn

APRIL 1, 2024

She’s also an award-winning podcaster, creative entrepreneur, and international professional speaker. So instead of giving you a list of book marketing tactics, here are some of the opposite polarities on the marketing scale that — along with your definition of success — will help shape your book promotion choices.

Marketing 52

Marketing Social Media Advertising Promotion 52

Publishing Trends

APRIL 23, 2024

At HarperCollins , Jefferey Chin has joined as sales analyst. At Zando , Ashley Alberico joins as director of sales, reporting to head of sales & publishing Andrew Rein. At Zando , Ashley Alberico joins as director of sales, reporting to head of sales & publishing Andrew Rein. At Arcadia Publishing , J.

Creative Director 40

Creative Director Art Director Entertainment Editorial 40

Publishing Trends

DECEMBER 4, 2023

At Penguin Random House SVP, sales & customer operations John Bohman will retire on December 15 as part of the company’s VSO. Chris Kouzes has joined Cottage Door Press as senior VP of sales. Donya Dickerson has joined Aevitas Creative Management as an agent. Jes Lyons is being promoted to publicity manager at Willam Morrow.

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Art Director Agency Management Publisher 81

Publishing Trends

DECEMBER 19, 2022

Coffey , SVP of Communications and Events, has left the company. Amy Solov joins as Manager of Gift Sales; Anna Shilova , as Product Manager for the Platform Development Team; and Adelynne Chang , as Contracts Associate. Rick Rekedal joins David C Cook as Chief Creative Officer. PROMOTIONS. At Erewhon Books , Diana M.

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Architecture Agency Finance Editorial 85

Publishing Trends

JUNE 14, 2023

PEOPLE Sasha Quinton has been named EVP and president of Scholastic’s School Reading Events , the newly formed division that combines the book fairs and book clubs businesses. Carlos Hernandez has joined PRH Grupo Editorial as director of sales, special markets, focusing on the Origen imprint. She was previously at W.W.

Art Director 69

Art Director Creative Director Editorial Agency 69

Bramework

FEBRUARY 13, 2024

Trending or current event posts are written specifically for events based on current news that could expire. You’ll need to get creative with changing the ideas around the post. You can write a follow up to that event and the events that followed as well. So, how can you repurpose these practices?

Content 98

Content Blog Blogging Brand Awareness 98

Publishing Trends

APRIL 8, 2024

Jen Schwabinger , VP and director, sales development is departing after 40 years with the company. Jennifer Trzaska will join as imprint sales director for Little, Brown, Running Press Group , and Workman Publishing. She was previously at Penguin Random House as imprint sales director of the Penguin Publishing Group.

Art Director 67

Art Director Editorial Agency Creative Director 67

Publishing Trends

MARCH 19, 2024

Shea Dunlop has joined as sales assistant. Megan Zimlich is being promoted to senior manager of digital content at Kensington Publishing Chronicle Books has named Christina Amini as publisher of gift and she will also work in partnership with Chronicle’s Games & Toys.

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Art Director Creative Director Editorial Publisher 71

Publishing Trends

NOVEMBER 20, 2023

At Frankfurter Buchmesse , Christian Ebert will join as director of strategic marketing and sales, as of Jan 1st, 2024. Oliver Munday has returned to Doubleday , from Knopf , as creative director. At HarperCollins , Frank Albanese , SVP, market insight & sales operations will be leaving after 30 years with the company.

Art Director 69

Art Director Editorial Recruitment Architecture 69

Publishing Trends

FEBRUARY 6, 2024

See Promotions, below, for changes at Ingram. Macmillan president, sales & marketing, Jennifer Gonzalez , has been named SVP publisher of Sourebooks children’s books. Random House Children’s Linda Palladino , SVP, director of production, will retire on March 31. Kristin Rasmussen has joined as district sales manager.

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Art Director Editorial Publisher Publishing 77

Publishing Trends

SEPTEMBER 20, 2023

PEOPLE Alison Lazarus , executive VP, director of sales, is retiring and will leave Hachette Book Group next month. Lauren Monaco will be joining Hachette on October 2 as executive VP, director of sales. Sean Buckley is joining the independent sales team as telesales account manager at Simon & Schuster.

Art Director 78

Art Director Editorial Agency Portfolio 78

Publishing Trends

DECEMBER 19, 2023

At Random House Children’s , Julie Black has been named senior VP of sales strategic planning at Penguin Random House. At the Morrow Group , Jennifer Hart and Benjamin Steinberg have been promoted to the role of deputy publisher, overseeing publishing strategy and operations. She was previously the publishing director at Vintage UK.

Editorial 85

Editorial Agency Publisher Publishing 85

Smart Blogger

FEBRUARY 20, 2023

Qualified applicants will also have the following skills: Interpersonal skills Problem-solving Creativity Multitasking Team-building Critical thinking Comfort with various social media platforms and their management tools Proficiency with different software and cloud-based programs (Adobe, Office365, Google Workspace, CRM, CMS, analytics tools, etc.)

Marketing 83

Marketing Collaboration Social Media Digital Marketing 83

Neil Patel

MARCH 25, 2021

These new customers have real buying power—–combined, they influence more than $350 billion in annual sales in the US. When you look at these stats, it’s no surprise brands across the globe are jumping on board and finding creative ways to sell products on TikTok. How to Set up an Account in TikTok That Will Drive Sales.

Landing Page 141

Landing Page Social Media Advertising Creativity 141

Publishing Trends

JANUARY 8, 2024

Jenny Davis has been named creative director, leading the newly created illustrated design team, at the Random House Publishing Group. She will report to SVP, creative director Paolo Pepe. At Blackstone Publishing , Mike Heuer has joined as national sales manager. Amaya Sood has joined as omni channel sales support.

Art Director 64

Art Director Creative Director Editorial Agency 64

Publishing Trends

NOVEMBER 6, 2023

PEOPLE At Penguin Random House , Roseanne Serra , VP and director of art and design and Paul Buckley , senior VP and executive creative designer have left Penguin Publishing Group. At Scholastic , Annie Krege , formerly marketing intern at Astra Books for Young Readers has joined as trade sales assistant. McElderry Books.

Art Director 68

Art Director Editorial Agency Publisher 68

Kristi Hines

AUGUST 4, 2023

Generative artificial intelligence (AI) tools transform businesses’ operations, opening up new possibilities to enhance productivity, creativity, and customer experiences. Creative Content Production: Generative AI can turbocharge the production of all types of creative content.

Marketing 130

Marketing Utilities Recruitment Social Media 130

Publishing Trends

OCTOBER 17, 2023

At Simon & Schuster, Ariel Snead has joined as advertising and promotions assistant. Kristen Klemens has joined as client manager for Simon & Schuster Publishing Services , She was formerly partner manager for trade sales and marketing at Rebel Girls. Harriet Poland has joined Creative Artists Agency (CAA) as an agent.

Art Director 75

Art Director Editorial Agency Digital Media 75

CoSchedule

JANUARY 27, 2023

Definition & Overview Social Media Marketing Using social media platforms to build an audience for your business, promote your brand, engage with customers, and grow your business. 12 Social Media Marketing Examples From taking an influencer-led approach to sponsoring a live event, there are lots of ideas you can explore.

Social Media 126

Social Media Media Marketing Storytelling 126

Grammarly

MARCH 28, 2024

Use it creatively for writing poems and short stories. They can act as collaborators for creative work. Work smarter with Grammarly The AI writing partner for anyone with work to do Get Grammarly Sales Generative AI use cases include optimized pricing strategies that can help increase revenue.

Medical 109

Medical Transportation Manufacturing Banking 109

Contently

FEBRUARY 22, 2023

But UGC can also meet middle and bottom funnel goals such as leads and sales. Big, elaborate events such as conferences switched to a livestream model during the pandemic. Adobe, for instance, live streams classes for illustration, photography, and graphic design taught by influencers in the creative space.

Marketing 132

Marketing Content Entertainment Social Media 132

Publishing Trends

AUGUST 24, 2023

Andrew Albanese has been promoted to executive editor. SVP and creative director John Fontana will retire after 23 years as part of the company’s VSO offer. Bill Smith now has an expanded role as director of marketing and sales. Alan Hirsch has been appointed regional sales director at KNK Software.

Editorial 69

Editorial Creative Director Agency Copy Editor 69

ContentWriters

NOVEMBER 14, 2022

They pummel consumers with cheeky social media posts, heartwarming videos, and creative holiday emails featuring their brand, products, discounts, and other marketing messages. People don’t want to miss holiday sales, bargain discounts, and special promotions not found at other times of the year. What worked well?

Marketing 97

Marketing Social Media Landing Page Promotion 97

Publishing Trends

JANUARY 16, 2024

Cindy Yen has joined as as online and digital sales coordinator. KO Media Management has promoted Kate Rogers to associate agent and will continue in her role as licensing coordinator. New Leaf Literary & Media has promoted Katherine Curtis to film and TV associate, and Eilenn Lalley has been promoted to marketing associate.

Editorial 68

Editorial Creative Director Copy Editor Agency 68

Credible Content

NOVEMBER 13, 2022

In fact, when I checked the About us section of amazon.in, they are mostly promoting their latest offers although, when you scroll down, they talk about the various community initiatives. Avoid the sales pitch. Therefore, avoid sales pitch on your about us page. Highly unlikely. Amazon India about us page. Tell your brand story.

Creativity 130

Creativity Projects Social Media Engineering 130

Content Hacker

MARCH 30, 2023

90% of consumers say UGC has more influence over their purchase decisions than things like promotional emails or even search engine results. It created lots of buzz around the brand, and probably helped their sales a bit, too. Take into account what type of content will work best for your promotional goals. Consumers are 2.4x

Content Marketing 105

Content Marketing Marketing Content Social Media 105

Smart Blogger

OCTOBER 5, 2023

Their role in influencer marketing is to promote products or services in their niche. Bianca’s intimacy with her audience enhances the authenticity of her product promotion. Knowing each influencer tier helps you choose the right influencer to promote your product. What is a Nano-influencer?

Collaboration 95

Collaboration Social Media Script Brand Awareness 95

Smart Blogger

SEPTEMBER 8, 2023

Boost those sales? And remember, always keep an eye on the numbers — clicks, sales, and how engaged your subscribers are. By segmenting your list , you can deliver more relevant and personalized content to many different groups of customers, leading to improved open and click-through rates and, ultimately, more sales.

Brand Awareness 108

Brand Awareness Retail Email Copy Social Media 108

Publishing Trends

MAY 25, 2023

Daniel Berkowitz joins Bookshop.org as advertising sales director. Chelene Knight will step away from her role as agent at Transatlantic Agency to focus on her writing career and her literary coaching business, Breathing Space Creative. Dan Gerstle is promoted to editor in chief. She is currently executive editor at Harper One.

Finance 69

Finance Agency Editorial Management 69

Publishing Trends

APRIL 24, 2023

He was most recently retail sales manager/digital strategy specialist at Grove Atlantic. At Random House Children’s Books, Joey Ho has been promoted to publicist. Sonya Harris has joined Chronicle as senior sales manager for special sales. Emily Reardon has been promoted to assistant director of publicity at Knopf.

Art Director 66

Art Director Creative Director Editorial Team Portfolio 66

The Creative Penn

AUGUST 14, 2023

She supported me and promoted me with having my first school visit. Then I started doing some community events with the book, and writing other books, and they've just grown. With Ingram, I'm able to get them in bookstores and order copies for school visits or different events. Are they a percentage of your sales now?

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Publisher Publishing Publishing Promotion 98

Make a Living Writing

APRIL 15, 2024

As a content writer, you might specialize in SEO-driven articles, product descriptions, whitepapers, or promotional copy. Copywriting Copywriting involves crafting persuasive and compelling content with the aim of driving sales and conversions. These firms often have a steady flow of projects for freelance talent.

Freelance 75

Freelance Proofreader Portfolio Persuasion 75

Content Hacker

JANUARY 31, 2024

Increase Sales Influencer Marketing and User-Generated Content Multimedia Integration in Branded Campaigns Future Trends Shaping Branded Content Creation What’s Your Brand Story? It’s not just about promoting products; it’s about weaving brand values into narratives that strike a chord with audiences.

Brand 52

Brand Storytelling Content Content Creation 52