Content Marketing Institute

JANUARY 12, 2018

But, interestingly, I’ve started to see an increasingly larger opportunity for content marketers to play a true leadership role in that broader marketing strategy. Content marketing strategy can be the foundation for a nonexistent integrated digital marketing strategy. Today’s integrated marketing strategy isn’t.

Digital Marketing 111

Digital Marketing Content Marketing Marketing Content 111

Elna Cain

FEBRUARY 25, 2023

Other times, I use my free time to learn new tactics, strategies, and information regarding my writing niche (digital marketing). Write a landing page of 300 words and an article that’s 3000 words. Carve out time during your week to spend on social media and sourcing information.

Freelance 209

Freelance Writer Landing Page Consulting 209

Elna Cain

FEBRUARY 27, 2024

As a SaaS freelance writer, you might write: blog posts website copy white papers case studies landing pages email copy ad copy social media content All of this content helps these companies explain their products, attract customers, and informs them. Later, I defined the companies I wrote for as digitally native brands.

Content Writer 237

Content Writer Writer Content Writing 237

Neil Patel

JUNE 11, 2021

You need strategic marketing objectives to help you set, plan for and achieve your business goals. And you need to have them not just for your overall marketing plan but also for specific portions, such as paid social media marketing. Why Is It Important to Set Paid Social Marketing Objectives?

Social Media 130

Social Media Media Brand Awareness Marketing 130

Elna Cain

OCTOBER 19, 2023

These are called subject matter experts (SME) and you can either interview them or use quotes from their social media posts. Something like, “My name is Elna Cain and I’ve been a SaaS digital marketing writer for nearly a decade. You can change it for every client you land or if you pivot or offer a new service.

Website 224

Website Portfolio Retail Writing 224

Smart Blogger

SEPTEMBER 6, 2023

News flash: You can run successful marketing campaigns without shedding big bucks. Let us guide you to digital marketing nirvana without spending a dime. Here is a curated list, in alphabetical order, of nine free and effective email marketing platforms. Get a taste of premium marketing solutions without the price tag.

Marketing 98

Marketing Landing Page Digital Marketing Social Media 98

BKA Content

FEBRUARY 23, 2024

of clicks go to the top five organic links on search engine results pages. How can you implement SEO if you don’t have a dedicated digital marketing department? The team works fast, so your website and digital marketing can be up and running in as little as two weeks. Learn More 3.

SEO 84

SEO Agency Search Engine Optimization Digital Marketing 84

Freelance Magic

NOVEMBER 25, 2022

Digital Marketing. Since 2018 , digital marketing has taken over traditional advertising. That means there are a lot of companies offering marketing services and they need to reach their target audience to generate leads and convert clients. Or, you can write for agencies or blogs that provide tips on marketing.

Freelance 162

Freelance Finance Medical Writing 162

Elna Cain

JANUARY 12, 2023

An understanding of SEO and social media if you write online business content. Marketing automation tools. Next, focus on your social media presence using Twitter and Linkedin. Copywriters create content for marketing materials to draw in customers using persuasive language. Social Media Writer. Copywriter.

Content Writer 162

Content Writer Writer Medical Copywriter 162

Elna Cain

JULY 16, 2023

Where to Find Copywriting Clients Finding copywriting clients on social media is a popular method, so many of my tips will be to leverage social platforms to gain copywriting jobs. This job board is perfect if you do more digital marketing writing for SaaS businesses. Social Media I landed my copywriting clients on social media.

Copywriter 177

Copywriter Copywriting Freelance Copywriting Freelance 177

Neil Patel

OCTOBER 13, 2021

A/B testing is crucial to developing a robust digital marketing strategy. We’re going to cover how to put that information to good use—but first, let’s cover why A/B testing matters in digital marketing. Why A/B Testing Is Crucial to Digital Marketing Success. What is A/B testing?

Landing Page 137

Landing Page Digital Marketing Social Media Ads 137

Bramework

JANUARY 7, 2023

A strong digital presence has the power to boost the success of any blog or business today. Being able to leverage all the opportunities that come with Search Engine Optimization (SEO) and social media marketing leads to an immense potential to expand your organic reach online. Landing Pages. Sample Landing Page.

Content Writer 98

Content Writer Writer Website Script 98

Neil Patel

AUGUST 25, 2020

From social media to paid search, PPC is a smart way to see quick results. Your goals may include: Adding more qualified leads to your automated sales funnel Selling more of a specific product or category of products Increasing the number of visitors to a landing page Building awareness for your brand. Source: Statistica.

Agency 133

Agency Landing Page Digital Marketing Ads 133

Neil Patel

MARCH 19, 2021

To help make sure you’re getting your PPC right, here’s my introduction to pay-per-click marketing. What is Pay-Per-Click (PPC) Marketing? Pay-per-click is a common advertising model in internet marketing. Its platform, Google Ads, is often the first stop for people beginning PPC marketing. Pros of PPC Marketing.

Landing Page 138

Landing Page Marketing Advertising Digital Marketing 138

Kristi Hines

AUGUST 2, 2023

Digital Marketing Services Conduct SEO audits with A+QuickSEO, delivering swift and comprehensive audits for any specific URL. Generate and publish SEO-optimized blog pages swiftly with QuickBlog, and craft marketing-driven landing pages with QuickPage. Let’s dive in!

Utilities 246

Utilities Transportation Medical Content Creation 246

Neil Patel

SEPTEMBER 16, 2021

A/B Test Headlines on Social Media. One way to do that is by testing it on social media. Once you’ve optimized your headline with tools like CoSchedule’s Headline Analyzer , test out your headline by sharing your article on your favorite social media platforms. Next, in the same menu, you can also check your landing pages.

Landing Page 145

Landing Page Persuasion Keywords Social Media 145

Content Writing

DECEMBER 20, 2022

Content writing is perhaps the driving force behind many successful digital marketing campaigns, including Search engine optimization (SEM), pay-per-click (PPC), advertising, and social media marketing campaigns. While both play a big role in many digital marketing campaigns, their purpose is starkly different.

Copywriter 94

Copywriter Copywriting Electronics Writing 94

The Hoth

NOVEMBER 7, 2023

Here are a few examples of each: Short-tail keywords (head terms): SEO, gardening, digital marketing, home renovation, accounting, etc. Long-tail keywords: ultimate SEO guide, DIY gardening aprons, digital marketing strategies for eCommerce, home renovation for basements, mobile accounting services, etc.

Keywords 98

Keywords SEO Digital Marketing Landing Page 98

ContentWriters

FEBRUARY 22, 2023

Why Is Keyword Research Important in Marketing? Keywords are the bread and butter of any digital marketing campaign, representing the terms people use when searching for something online. As a result, keyword research should be at the core of your digital strategy. Not quite getting the full picture?

Keywords 98

Keywords Marketing Landing Page Digital Marketing 98

Smart Blogger

NOVEMBER 13, 2023

From leveraging sales funnels to creating an irresistible social media marketing campaign, we’ve got you covered. Step 1: Tailor Your Marketing to Your Target Audience Before diving into specific strategies, it’s crucial to remember that effective digital marketing resonates with its target audience.

Social Media 79

Social Media Utilities Education Digital Marketing 79

Neil Patel

JUNE 24, 2021

Combining these two strategies can add a boost to your next digital marketing campaign. The button may say something like “chat now” or “support,” like the one on Imperfect Foods’ website: However, you can also set them up on Facebook Messenger and some other social media sites.

Utilities 96

Utilities Brand Awareness Landing Page Script 96

Neil Patel

AUGUST 23, 2021

That’s why we sought out the best digital marketing accounts to follow and added them to our feed. Niche: Digital marketing. Why Neil is Successful: A top 100 entrepreneur under the age of 35, Neil makes the complexities of digital marketing easy for the average reader. We know the feeling. Gary Vaynerchuk

Marketing 128

Marketing Digital Marketing Search Engine Optimization Healthcare 128

Smart Blogger

FEBRUARY 20, 2023

The Top 12 Marketing Jobs for 2023 The following list provides an overview of 12 high-demand marketing jobs, their qualifications, and links to more information. Social Media Manager National Salary Range: $44,091 to $54,661 A Social Media Manager governs all activity across various social media accounts.

Marketing 83

Marketing Collaboration Social Media Digital Marketing 83

Neil Patel

DECEMBER 3, 2020

Direct mail has a median ROI of 29% , putting the ROI in third behind email and social media marketing in terms of ROI. Social media is ahead by only 1 percentage point. Despite what the haters say, direct mail is still holding its own against other marketing channels. Well, it does. The answer is simple.

Electronics 145

Electronics Digital Marketing Brand Awareness Advertising 145

Neil Patel

FEBRUARY 8, 2021

An example of this would be someone completing a form on your landing page and entering their phone number for you to call them. Whether it’s your landing page, PPC, or social media, you’ll want to track the success of your efforts. PPC/Landing Page Performance. What is their intent?

Landing Page 120

Landing Page Social Media Keywords Sales 120

Make a Living Writing

APRIL 15, 2024

Companies across various industries rely on skilled writers to create engaging content for their websites, blogs, social media, and marketing materials. Remote copywriters create advertisements, email campaigns, landing pages, and sales copy for businesses.

Freelance 75

Freelance Proofreader Portfolio Persuasion 75

BKA Content

NOVEMBER 24, 2023

You can also see how different content performs: Blogs Landing pages Social media posts If one aspect stands out, for better or worse, you can learn from that outlier. To get the top SERP spot, you must host valuable landing pages and blogs. Social media is another key piece of any backlink-building campaign.

SEO 74

SEO Landing Page Agency Keywords 74

Neil Patel

SEPTEMBER 30, 2020

The plan should include details about the following: Media advertising, which includes TV commercials, streaming services, and so on. Digital marketing, which includes local search, organic search engine optimization, advertising, and content marketing. Social Media Traffic. Landing Page Conversions.

Consulting 123

Consulting Search Engine Optimization Landing Page Social Media 123

Shorthand Content Marketing

OCTOBER 7, 2022

The word ‘copy’ was initially used in print media because the typeset words were reprinted (i.e., In the earliest days of marketing, most copy writing was produced in a sales letter format. Every blog post that is added to their site adds to their digital marketing footprint. What Makes a Good Content Writer?

Copywriter 97

Copywriter Copywriting Writing Content 97

Smart Blogger

JULY 14, 2023

This less-explored facet of digital marketing is revolutionizing the way businesses understand and engage with their online audience. Instead of sharing it on social media channels like your Facebook or Twitter feed for all to see, you directly share it with your friends or family through less public means.

IT 59

IT Social Media Landing Page Digital Marketing 59

Creative Little World

JANUARY 4, 2023

What you want is for people to take a specific action, whether that’s responding to email marketing or buying a product via a landing page. Any entrepreneur, coach, or business owner should use copywriting in all forms of marketing in all areas of their business. What is copywriting in digital marketing?

Copywriter 52

Copywriter Copywriting Persuasion Marketing 52

ContentWriters

OCTOBER 27, 2022

Unlike paid search ads, organic search engine optimization does not incur a cost when someone clicks on your web page or landing page. Organic search engine optimization can put your web page near the top of search engine results pages, keeping your content front and center for people as they search.

SEO 105

SEO Search Engine Optimization Landing Page Engineering 105

Neil Patel

JANUARY 26, 2021

Video is a powerful marketing tool—it can drive traffic, leads, and (most importantly) revenue. In fact, 78% of video marketers say video directly increases sales. There are currently two ways to place videos on your landing pages or website—link or embed videos. Which method should you choose? Consider Placement.

Landing Page 117

Landing Page IT Storytelling Text 117

Neil Patel

SEPTEMBER 3, 2020

Using this model, they drive traffic to a general landing page or advertorial that generates leads for their clients. The downside to this model is the fact that clients don’t receive the landing pages, creative, or assets that went into producing the landing page. This approach can work.

Agency 131

Agency Landing Page Advertising Ads 131

BKA Content

FEBRUARY 12, 2024

SEO for your homepage specifically focuses on your website’s main landing page. Search engine optimization involves tweaking your online content to give it the best chance of reaching the top of the search results. How Important Is the Homepage for SEO? Your homepage does two important things for SEO.

SEO 84

SEO Search Engine Optimization Keywords Engineering 84

Smart Blogger

MARCH 3, 2023

Email marketing is a type of digital marketing strategy where emails are sent to nurture leads and convert them into customers. Email marketing forms a level of familiarity and trust with your subscribers through a series of automated emails, segmenting, tagging, and funnels. This is a must for list building.

Marketing 98

Marketing Landing Page Social Media Brand Awareness 98

Freelance Magic

SEPTEMBER 17, 2022

This is particularly common for freelance writing work in digital marketing, like press releases, blog posts, and email campaigns. As a copywriter, you can specialise in any of these: Writing social media posts Writing web pages Writing website copy (e.g. And, of course, writing. Freelance email copywriters.

Freelance 130

Freelance Writer Freelance Copywriting Copywriter 130