Tue.Jun 06, 2023

article thumbnail

How I Write: A Full-Body Workout

Enchanting Marketing

How do you write like a human? How do you ensure nobody mistakes your writing for AI-generated text? On 28 February, I had a short conversation with Curtis on Twitter. And Curtis wrote : I totally associate the phrase [wholehearted writing] with you. You are original. Anything that attracts your thoughts gets your interpretation. For you, if it feels like it or not, it’s like breathing.

Writing 142
article thumbnail

Migraines at Work: Communication is Crucial

Freelance Union

Chances are a migraine has caused you to miss work, leave work early, or made you unable to function while at work. When a migraine strikes, it can be nearly impossible to focus on anything. You may feel guilty about how your migraines affect your job performance and your relationship with coworkers and managers. You may have been afraid to tell them that you have migraines.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

15 Thoughtful Birthday Messages

Grammarly

Birthdays are an occasion to celebrate the life of someone you know and care about. Not everyone thinks birthdays are a big deal, but most don’t mind having the day acknowledged, and others love an enormous sentimental and celebratory message. A birthday can also be an opportunity to look back on the past year and look forward to what the next year may bring a friend or acquaintance.

Text 98
article thumbnail

Are You Optimizing Content for a Library or a Network? The Distinction Makes a Difference [Rose-Colored Glasses]

Content Marketing Institute

The ideal content optimization framework considers intent, authority, internal context, and external context. Here's how to build one that works for the way audiences find and consume information today.

Content 87
article thumbnail

How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

article thumbnail

When Your Characters Speak a Language Other Than English

Jane Friedman

Today’s post is by author Jyotsna Sreenivasan ( @Jyotsna_Sree ). You’re writing in English, but your characters speak a different language. How do you express their words? Here is what not to do: Do not have them speak in broken, stilted, or awkward English to indicate that they are really conversing in another language. The most egregious example that I have seen of what not to do is in a book called The Hundred-Foot Journey by Richard Morais , which is about an Indian family who flees Bombay

article thumbnail

10 Top Email Marketing Campaign Tactics to Skyrocket Sales

Smart Blogger

Have you recently launched an email marketing campaign, but the results have been lackluster? We’ve all been there. In this article, we’re going to explore the magic of email marketing campaigns and unpack 10 surefire tactics to skyrocket your sales. From crafting irresistible subject lines to employing personalization, we’ll delve into techniques that will not just engage your audience but convert them.

Sales 82

More Trending

article thumbnail

What is Influencer Marketing? & How to Develop Your Strategy

Smart Blogger

Navigating the digital landscape today, you’re likely to stumble across the concept of influencer marketing. Think of it as a jazzed-up version of word-of-mouth, with some notable upgrades. Like, what if you could amplify your brand’s voice using a trusted face within your niche? That’s the power of influencer marketing. We’re going to delve into actionable strategies to develop your own effective influencer marketing campaign.

article thumbnail

The Syntax: What’s New in Grammarly for Developers (June 2023)

Grammarly

OMG, y’all, it’s June! Four months have flown by since I posted the last edition of The Syntax , and I’m excited to share with you the features and fixes our engineering team has implemented since then. Here is what I’ll cover in this post: Video overview Dictionaries Emoji autocomplete suggestion-card-action Performance improvements for long-form text Wrapping up Video overview Last week I hosted a live stream where members of the Grammarly for Developers team joined me to show off the latest f

Medical 78
article thumbnail

Social Media Management: The Ultimate Guide to Growing Your Online Presence

Smart Blogger

Navigating the world of social media management and looking to grow your online presence? You’re in the right place. In this article, we’ll dive into social media, covering the 101 info first and then sliding into actionable techniques to skyrocket your brand’s digital footprint. You’ll learn how to turn your followers into loyal fans, and those likes into tangible results.

article thumbnail

Apple Vision Pro Spatial Computer Launch Is PR Done Right

David Meerman Scott

Apple iPod, Apple iPhone, Apple Watch. And now Apple Vision Pro, “a revolutionary spatial computer that seamlessly blends digital content with the physical world, while allowing users to stay present and connected to others.

Content 61
article thumbnail

SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

article thumbnail

How to Write a Cover Letter (& Land Your Dream Job in No Time)

Smart Blogger

Looking to land your dream job? It all starts with knowing how to write a cover letter that outshines the competition. A top-notch cover letter can be your ticket to catching the eye of a hiring manager and getting one step closer to your dream job. In this post, we’ll provide you with hands-on strategies and examples that’ll make your cover letter a masterpiece.

Writing 61
article thumbnail

Most and Least Surprising: 3 Tech Leaders React to Insights in the AI in Business Trend Report 2023

Jasper

Explore insights from tech leaders on generative AI in the workplace, based on our report findings.

52
article thumbnail

Creative Writing: 10 Secrets to Craft a Spellbinding Story

Smart Blogger

Love the magic of a beautifully told tale? Want to master the art of creating such enchantment yourself? You’ve landed at the right place. Our exploration into creative writing will uncover not one, not two, but ten powerful secrets to crafting spellbinding stories that readers can’t resist. From character arcs that tug at heartstrings to plots that keep readers at the edge of their seats, we’ve got all the insider tips you need, along with some stellar literary examples from

article thumbnail

Smart Goals: 5 Credible Ways To Achieve Your Dream

Make a Living Writing

Smart goals are more than a way to define goals—it is a mnemonic acronym that was created in 1981. While the names George Doran, Arthur Miller, and James Cunningham may not ring a bell, it was their article that made this type of goal-setting so famous. They titled their article, “There’s a S.M.A.R.T. way to write management goals and objectives” and since its release, smart goals have been discussed by a plethora of people.

article thumbnail

The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

article thumbnail

Repurposing a Blog Post Into New Formats

Kayleigh Moore

If you have long-form blog content, guess what? You also have: A roadmap for an interesting podcast episode A script for a YouTube video Talking points for a training session or course A chapter of a book Data for a slide deck or infographic Pieces of a Twitter or LinkedIn thread The thing people forget about writing long-form blog posts is that in doing so, they've already completed the heavy lifting when it comes to creating something valuable.

Blog Post 130
article thumbnail

The Definitive Guide to Brand Awareness in 2023

Smart Blogger

Navigating the ever-evolving landscape of branding in 2023? Let’s untangle the puzzle of brand awareness together. It’s no secret that your brand’s visibility can make or break your business, but how do you make your brand not just seen, but also remembered? Think about how Starbucks dominates the coffee market or how Nike is synonymous with sportswear.

article thumbnail

10 On-Page SEO Strategies for Better Search Engine Rankings

The Hoth

Why should you put together an SEO strategy for your website? For one, 67.6% of all clicks go to the first five organic results on search engines. So if your content isn’t optimized to penetrate the top 5 for keywords related to your niche, you’ll have a hard time generating more organic traffic. Beyond that, 61% of marketers prioritize their SEO efforts above all other inbound marketing strategies because they see the most results.

article thumbnail

How to Become a Social Media Manager (& Turn Brands into Stardom)

Smart Blogger

Ever wondered how to become a social media manager and take brands from obscurity to the limelight? You’re in the right place. This gig isn’t just about knowing your Facebook from your Instagram, but about using these platforms to create a bang that’s loud enough to boost brands to stardom. In this article, we’ll guide you to become a successful social media manager, helping you shape brands’ online presence, captivate audiences, and propel brands to stardom.

article thumbnail

Is Training the Right Solution?

Speaker: Tim Buteyn

Let's set the scene: you’ve identified a critical performance gap in your organization and need to close that gap. A colleague suggests training, but you suspect there’s something going on that training can’t address. How can you determine if training is the right solution before you commit your budget and resources to a new training program? In this webinar, you will learn how to determine if training is the right solution using the Behavior Engineering Model.

article thumbnail

Cracking the Strategy Code: What is a Content Calendar?

Express Writers

Whether you are a small business just getting started or have been dabbling in SEO for a while, one term you might have come across is “content strategy.” Still, the content calendar is the more important and often unspoken strategy you need to know. What is a content calendar, and what makes it the key to unlocking your best strategy results? Is it just adding blog titles to a calendar on Google and remembering to post them on time?

article thumbnail

How Long Should a Blog Post Be in 2023? (+ Tips & Examples)

Smart Blogger

How long should a blog post be? If you’ve ever found yourself scratching your head over this question, you’re not alone. It’s a conundrum that many bloggers face, and the answer is crucial to your blog’s success. Why? Because achieving the right length can be the key to reader retention. Too short, and you might leave your audience unsatisfied.