Fri.Oct 13, 2023

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Forget everything you learned about writing at school.

Nick Ursborne

Back as a child, you were probably an amazing writer. All those wonderful stories swirling around in your head. Maybe you wrote some of them down. All that imagination… the adventures… the excitement. And who was the hero of these stories? You, of course! Your energy, bravery and wisdom were at the center of everything you wrote. You were at the center of your universe!

Writing 211
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Historical Fiction Golf Editor — The Pepperford Cup by Author David Irwin

Melanie Saxton

As a historical fiction book editor, I was honored to work on Book Two of The Last Caddy Series. As a historical fiction golf editor, I enjoy collaborating with authors on novels in country club settings or golf tours. One recent project was a delight — The Pepperford Cup (The Last Caddy Series Book Two) by David Irwin. What a fun book by a two-time author!

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7 Ways to Say “I Look Forward to Hearing from You”

Grammarly

In the professional world, familiar phrases can be useful. After all, they help you communicate your needs and wants in a way that’s widely accepted and understood. And the ubiquitous phrase “I look forward to hearing from you” can be a useful shorthand at the end of an email. But, as with all shorthand, you sometimes run the risk of coming off as insincere if you use it, as anyone who’s ever received a “ just checking in ” email can certainly attest.

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Oct. 16 tax filing extension deadline nears for millions of taxpayers

Freelance Union

IR-2023-183, Sept. 29, 2023 WASHINGTON — The Internal Revenue Service today reminded taxpayers about the upcoming tax filing extension deadline. To avoid a possible late filing penalty, those who requested an extension to file their 2022 tax return should file their Form 1040 on or before Monday, Oct. 16. Disaster-area taxpayers in most of  California and in parts of Alabama and Georgia  also have until Oct. 16, 2023, to file various federal individual and business tax returns a

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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Why Investors Trust Marketing, But Not Marketers [New Study]

Content Marketing Institute

A new study of financial analysts makes a revelation that will surprise marketers. They get your importance, but only if you achieve this. Learn what they have to say and how it should affect your work.

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Let Your Dark Horse Run. Writing The Shadow With Joanna Penn

The Creative Penn

How can you let your creative dark horse run? What is the Shadow — and why explore your Shadow side? This episode features excerpted chapters from the audiobook of Writing the Shadow: Turn Your Inner Darkness Into Words , written and narrated by Joanna Penn, available on Kickstarter until 25 October 2023: www.TheCreativePenn.com/shadowbook (link will redirect if you're reading/listening in the future.

Writing 98

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Mobile SEO Checklist To Help Improve Your Rankings

BKA Content

Mobile SEO Checklist To Help Improve Your Rankings According to studies, smartphones are the go-to shopping avenue for 76% of Americans , and the trend shows no signs of slowing. As a result, companies must develop their search engine optimization with an eye for mobile platforms. Fortunately, our mobile SEO checklist can help you get started. A Comprehensive Mobile SEO Checklist For best results, your checklist must encompass web design and development.

SEO 78
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This Is When the Parallax Effect Is Worth Adding to Your Site

Quick Sprout

On December 20th, 1990, the first website was introduced to the world. Today, the internet looks very different. With the … This Is When the Parallax Effect Is Worth Adding to Your Site Read More » The post This Is When the Parallax Effect Is Worth Adding to Your Site appeared first on.

Ads 79
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Top 5 Publishing Articles/Blog Posts of the Week 10/9- 10/13

Publishing Trends

Every week, we recommend 5 publishing articles/blog posts that supplement the major news for the week. Whether data or industry commentary, we hope these 5 links will be a simple way to keep you in the know. How did the founders of BookMarked –the app fighting against book bans–end up being the driving force behind book bans in Texas? Will we be seeing more co-op bookstores in the future?

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Image SEO: What It Is, Plus 8 Best Practices You Need to Know

ThemeIsle

Images are a great way to make your pages more appealing. However, you can get more value from them by applying some clever image SEO techniques. This way, you can make your content easier for search engines (and people) to find. In this tutorial we'll share eight different methods you can use right away. The post Image SEO: What It Is, Plus 8 Best Practices You Need to Know appeared first on Themeisle Blog.

SEO 68
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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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Barlow: Living Life as a Modern-Day Renaissance Man Focused on Adventure

David Meerman Scott

I admire people who live a unique life, bouncing around, doing the things that interest them, living by their wits rather than just doing what’s accepted. John Perry Barlow was a unique character indeed, and my friend Brian Halligan is making a movie about Barlow’s life.

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When the economy puckers and farts

Ben Settle

Below is part five of my interview with Troy Broussard about his clever way of combining his systems & automation knowledge as a Nuclear Engineer, enterprise-class software developer, & API-level marketing automation specialist to Options trading. And yes before you ask: There is an offer if you’re so inclined, to get his coaching on this. And if you do, and if you use my affiliate link by the deadline, and follow the instructions, you’ll get a special, ridiculously valuable bonus.

Banking 59
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8 Revenue Streams for Online Business (Look Into These First)

ThemeIsle

If you're tech-savvy and want to make some money with your website, you'll be happy to learn that there are several lucrative revenue streams for online business owners that can boost your income. In this article, we're going to take a closer look at a few of them and explain how you can get in on the action with your online business or website. The post 8 Revenue Streams for Online Business (Look Into These First) appeared first on Themeisle Blog.

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Image SEO: 15 Tips for Image Optimization

Backlinko

In the SEO world, we all spend a LOT of time optimizing our content. But did you know that optimizing your site’s images is also super important? Well, let me tell you all about it. In this guide I’m going to cover: Exactly what image SEO is Its benefits My 15 top tips for optimizing your images How to use various tools to identify issues with your site’s images How to optimize your images for Google Lens By the end, you should fully understand why image SEO is crucial for your

SEO 110
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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.