Melanie Saxton

MARCH 1, 2023

If you wonder why you need a blogger, there are plenty of good reasons to invest in one. Business blogging (done right) feeds the search engines and draws traffic to your site. It’s an important part of your marketing strategy. Your keyword-rich, optimized web copy helps your site be found by online customers. Hard-Working Websites Have Hard-Working Blogs In a competitive market, a stagnant website does very little except act as a placeholder for your business.

Blogger 130

Blogger Engineering Copy Keywords 130

Ahrefs

MARCH 1, 2023

How popular? According to Aira’s 2022 State of Link Building Report, 24% of SEOs use it: Here are three reasons why: In this guide, I’ll explain how to build links from resource pages in three simple steps.

SEO 105

SEO IT 105

Melanie Saxton

MARCH 1, 2023

The time to write home preparedness books is now! If you are a subject matter expert on the topic, consider putting together a manuscript on disaster prevention, safeguarding the home, and what to do when the worst happens, such as natural or manmade emergencies. These types of books are not only helpful to audiences but also help propel your marketing initiatives.

Insurance 130

Insurance Medical Food Education 130

Quick Sprout

MARCH 1, 2023

If you’ve ever taken care of a pool, you know it’s a chore—hours in the sun struggling with equipment and messing with toxic chemicals isn’t many people’s idea of fun. But the best business ideas solve a problem for someone, so learning how to start a pool business is a great way to help pool owners and businesses with pools solve that very problem–they will gladly pay you, so they don’t have to deal with their own pool care!

Insurance 101

Insurance Contractor Finance Education 101

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

Engagement

Melanie Saxton

MARCH 1, 2023

I’ve blogged quite a bit about real estate and the benefits of writing housing trend books. There is no better subject matter expert than a real estate pro. With the market currently in flux, a series of short books is a smart idea. It adds “real estate author” to your list of achievements, and can be an excellent marketing tool in a competitive landscape.

Government 100

Government IT Writing Consulting 100

ProWritingAid

MARCH 1, 2023

Direct response copywriting convinces the reader to take immediate action, while other forms of copywriting focus on broader and less immediate goals. Learn more about this type of copywriting.

Copywriter 99

Copywriter Copywriting IT 99

Freelance Union

MARCH 1, 2023

Hey, you. Did you know you don’t have to be a tax genius to file your own taxes? How to DIY your tax return We get it — filing your own tax return can be intimidating if you’ve never done it before. But once you get started, you might realize it’s much easier than you thought it would be. And it has benefits, too. Tax preparation software like TaxAct ® is designed to guide taxpayers through the online tax filing process with ease.

Utilities 96

Utilities Freelance Projects Ads 96

Neil Patel

MARCH 1, 2023

When targeting businesses vs. customers with your SEO tactics, there are different formulas that come into play. But the answer is always the same: “Content matters.” This especially applies in the world of B2B, where it generally takes longer for a conversion to take place and your average customer has more knowledge of their specific niche. The right keywords mean people can find you when searching for products and services like yours.

Keywords 91

Keywords Landing Page SEO Sales 91

Jasper

MARCH 1, 2023

If you’re struggling as a Canva user with bulky software issues or lack of advanced editing tools, here are 10 alternatives you can use instead.

98

98

Content Marketing Institute

MARCH 1, 2023

Stop wondering if AI-related tools will replace the need for you to create content. Start taking steps to work in a world that includes AI-created content.

Content Marketing 90

Content Marketing Content Marketing 90

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

Collaboration

Grammarly

MARCH 1, 2023

Every higher education institution shapes the student experience by applying a storied history to its own unique traditions. But there’s one area where every institution must depart from tradition to prepare students for what happens after they graduate, and for a central characteristic of the working world: digital transformation. Level up your institution's writing support See how Grammarly for Education can help improve student outcomes LEARN MORE Digital transformation is a common buzzword

Education 75

Education Communication Concept Management 75

AWAI

MARCH 1, 2023

If you want to get up and running as a writer in just a weekend, then grab The Writer’s Starter Kit today. It includes all the tools, templates, resource lists, guides, and fee schedules you’ll need to launch and run a successful writing business.

IT 59

IT Writer Writing 59

Blogtrepreneur

MARCH 1, 2023

Are you thinking about pursuing a Master’s degree in special education? This advanced degree opens up so many possibilities. From monitoring and assessing children with special needs to developing individualized educational plans for them, there’s a range of impressive career opportunities available for individuals with an advanced understanding of the field.

Education 45

Education Hospitality Healthcare Collaboration 45

Ashleyn Writes

MARCH 1, 2023

Did you know that 96% of businesses don’t make it to the 10-year mark ? Now, I haven’t celebrated my decade-iversary yet, but I have made it to seven years. I’m getting pretty close. But one thing I’ve learned in that time is that it’s not all sunshine and rainbows. With seven years of experience under my belt, I can totally see why so many businesses fail or decide not to continue on.

Copywriter 130

Copywriter Copywriting Agency Creativity 130

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

Marketing

Jane Friedman

MARCH 1, 2023

Today’s post is by writer and literary consultant Grace Bialecki ( @GraceBialecki ). On a recent freakishly warm February day, I walked to the library in high spirits. The reckless sunshine had banished winter’s gray and my hopes for spring were budding as I floated up the building’s stone steps. Outside the reading room, I made my usual stop at the “Pay What You Will” book cart.

Publisher 96

Publisher Publishing Publishing Projects 96

Content Hacker

MARCH 1, 2023

So, you want to learn how to write content faster? I don’t blame you. For many marketers, entrepreneurs, and business owners, one of the top impediments to creating content is time. It takes time to craft high-quality, profitable content. (On average, one 1,500-word piece takes 4-6 hours to create. And if you’re doing it from scratch, it’s not easy.

Content Creation 98

Content Creation Writing Proofreader Content 98