Enchanting Marketing
NOVEMBER 28, 2023
What is beauty? The Irish poet John O’Donohue said : “Beauty is that in the presence of which we feel more alive.” I like that. I can feel the presence of beauty when sun rays peek through the trees. I can hear the beauty in the raw voice of 71-year old Johnny Cash singing We’ll meet again. I can witness beauty in an unexpected gesture of kindness.
Buffer
NOVEMBER 28, 2023
Can you run a social media account only using AI? I recently took some time off work and thought I’d use the opportunity to answer this question. See, it’s hard coming up with new content consistently, but I’m a bit of a purist when it comes to what I share on social media and how I share it. We’ve even covered this before while addressing how the Buffer Content team uses AI in our creative process.
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Ahrefs
NOVEMBER 28, 2023
Don’t worry. Below is a list of 17 tips that’ll improve your content marketing and help you get more visitors, leads, and sales. If you rank for topics that people are searching for, you can get consistent search traffic.
Jane Friedman
NOVEMBER 28, 2023
Photo by Nareeta Martin on Unsplash Today’s post is by Brevity blog editor Heidi Croot. I’ve been sleeping with Jane Eyre , lately—courtesy of The Sleepy Bookshelf, a podcast designed to help me snooze. Except it’s been keeping me awake. I’ve loved this classic since childhood, every reread captivating me as if for the first time. But it soon became clear that I was sharing my bed not so much with Jane, as with Charlotte Brontë herself.
Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing
Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.
Animalz
NOVEMBER 28, 2023
Our in-house innovation lead, Tim Metz, explores new ideas and technologies for our customers and content. In this article, he shows how content teams can use AI tools in their research process. Your first experiences with ChatGPT are likely similar to mine: excitement, wonder, and fear, quickly followed by disappointment — and some relief — about its hallucinations.
AIIP
NOVEMBER 28, 2023
Two AIIP members share their insights and experiences from attending AIIP’s annual conference/symposium. Our next symposium is April 18-21, 2024, in St. Louis, MO. Virtual attendance options are available. Conference registration opens December 1st. By Margaret Harrison So, you may ask, why attend the AIIP 2024 Symposium in St. Louis, April 18-21? I started my business during COVID.… Read More » The post AIIP Symposium 2024: A Pivotal Moment for Your Business Growth appeared first on AIIP C
Content Pro Pulse brings together the best content for content professionals from the widest variety of industry thought leaders.
Content Marketing Institute
NOVEMBER 28, 2023
All the disruption this year may have you feeling uneasy about your content work. But you can head into 2024 with a spirit of innovation, creativity, and inspiration with this renewed case for strategic content.
Ahrefs
NOVEMBER 28, 2023
I spoke with two influencers—Wes Kao and Matt Diggity—for their best tips on establishing a name for yourself online. A personal brand is how people perceive you and what you’re known for.
Make a Living Writing
NOVEMBER 28, 2023
What’s the secret to creating a freelance writing website that get’s noticed? You know…an ideal client lands on your writer website. And you’ve got all the right stuff there to get that person to call, email, or connect to talk about freelance work. As a freelance writer, a great site can: Generate freelance writing leads Grow your network Show off your portfolio Help you stand out as the writer in your niche …while you sleep.
Quick Sprout
NOVEMBER 28, 2023
Growing revenue is a focus for any business, large or small. But consistently boosting sales can be tricky. This is … Qwilr Review Read More » The post Qwilr Review appeared first on.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!
Ahrefs
NOVEMBER 28, 2023
Even if these techniques make an impact, it’s often for a short time, and Google can easily devalue them down the line.
Buffer
NOVEMBER 28, 2023
Can you run a social media account only using AI? I recently took some time off work and thought I’d use the opportunity to answer this question. See, it’s hard coming up with new content consistently, but I’m a bit of a purist when it comes to what I share on social media and how I share it. We’ve even covered this before while addressing how the Buffer Content team uses AI in our creative process.
Copywriter Collective
NOVEMBER 28, 2023
In the vast and ever-evolving landscape of the internet, where attention spans are fleeting and visual impressions matter, the synergy between web design and content is paramount. A harmonious interplay between these two elements elevates the user experience, fosters engagement, and communicates a brand’s identity with clarity and impact. This exploration of the symbiotic relationship between web design and content delves into the principles, strategies, and benefits contributing to these
Smart Blogger
NOVEMBER 28, 2023
Navigating the world of LinkedIn can often feel like a complex puzzle, but knowing what to post on LinkedIn can be your game-changer. In today’s digital age, where your online presence is as crucial as your real-world interactions, it’s essential to craft your LinkedIn content with precision and strategy. Whether you’re a seasoned professional or a newcomer to the platform, this guide is tailored to help you stand out.
Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service
Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.
The Hoth
NOVEMBER 28, 2023
We’ve seen Google’s SGE (Search Generative Experience) in action for quite some time now, and its experimental phase in Search Labs is set to end in December. After that, widespread adoption should take place sometime in early 2024. The good news? After rigorous testing and experimentation by SEOs far and wide, SGE isn’t nearly as mysterious or scary as it was just a few months ago.
Grammarly
NOVEMBER 28, 2023
An understatement is a figure of speech in which the writer intentionally downplays or minimizes the significance or intensity of a situation, often to be rhetorical or satirical or to (counterintuitively) create emphasis. Here, we’ll get into the nitty-gritty details of what understatements are (and aren’t) so you know how to spot them—and how to use them.
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