Men With Pens
DECEMBER 9, 2010
I like to think about conventions and challenge them. I ask questions like, “But what if…?&# or say things like, “Yes, but just imagine…&# That natural curiosity has gotten me far in life. Then I get guest posts like these. I sat there for a long time after I read this post, thinking Tim Brownson had completely lost his skates to think I’d accept it.
ProBlogger
DECEMBER 5, 2010
This guest post is by HubSpot’s social media scientist, Dan Zarrella. Of all the data analysis that I’ve done, day-of-week and time-of-day data has been consistently the most popular. So in preparation for my upcoming webinar, titled Science of Blogging, I decided to combine all of my existing data on timing with my new research into one master post on the subject.
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Men With Pens
DECEMBER 20, 2010
About a year ago, I offered my teen a business. She’d been heavily into hip-hop and dance at the time. She’d flown around Canada to attend workshops, had landed an instructor job at a studio and was very enthusiastic this hobby. I wanted to encourage her and help her reach her ambitions. So I casually dropped the offer. If my teen did the homework of scoping out a place to hold classes and drafted up a business plan that looked fairly viable, I’d help her plan, promote and star
Men With Pens
DECEMBER 16, 2010
Sometimes you meet surprising people online. They’re the ones you never expected to like but end up liking anyways, just because they’re quirky or funny or nice to you. So when Martin Stellar sent me a post that tells you the secret of getting big names to like you and how to get people paying attention to you, I had to share it. Enjoy. James Chartrand has a crush on me.
Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing
Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.
Men With Pens
DECEMBER 2, 2010
How many people make excuses that they can’t write? No time, no motivation, writer’s block… all the excuses in the world are out there. But let’s be honest: if anyone has an excuse not to write, it has to be Farnoosh. She could have ‘woe is me&# d and said it was too hard to learn or that improving was difficult. She didn’t.
Men With Pens
DECEMBER 5, 2010
I hated philosophy class in university. Absolutely couldn’t stand it. I read the textbooks and documents several times, listened to the audio files over and over again and wrote papers that should have pinned down the right answer perfectly. And each time the grades for my papers came back, my face fell. They always hovered somewhere between 60 and 70%.
Content Pro Pulse brings together the best content for content professionals from the widest variety of industry thought leaders.
Men With Pens
DECEMBER 22, 2010
It’s very rare that you’ll see any of the Men with Pens services sporting a slashed sale price. (You also don’t see luxury Masarati cars go on sale very often either.) But it’s the holidays, it’s winter in Canada, and as I bundled up one morning this week before stepping out into the icy air, I thought… Why not? After all, everyone likes getting more value for their money, especially when it’s for something that brings you back serious results.
ProBlogger
DECEMBER 15, 2010
For most businesses, participating in social media is unchartered territory. When there are no examples to follow, the only way to learn is to experiment. Over the last 18 months, I’ve been observing what’s worked and, more importantly, what hasn’t. Here are the top five ways a business can alienate people and waste time using social media. 1. Use social media as a broadcast medium.
Men With Pens
DECEMBER 1, 2010
I’m going to do something I very rarely do: I’m going to tell you about an opportunity for you to get ahead. You have to understand this is risky for me. Some people are going to be upset. Some will unsubscribe from this blog. Some won’t read. Some will snort in disgust. I feel sorry for them. Because their scepticism will to hold them back for life.
ProBlogger
DECEMBER 10, 2010
Stanford obsesses about how to get passionate people’s blogs noticed and promoted at Pushing Social. Great posts often get ignored. It shouldn’t happen. Literary masterpieces should be revered but that just isn’t the case in the blogosphere. On a blog, a post has a few seconds to capture and pull in a reader. The writer needs to state their idea and immediately begin to persuade, entertain, and motivate.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!
ProBlogger
DECEMBER 8, 2010
Last week we talked about what type of social media account you should set up. Regardless of which you choose, you’ll want to start building an audience straight away. Remember, the value in social media is the depth of the personal connections you make, not the number of people who you’re connected to. You don’t want to get followers quickly—you want to build an audience.
ProBlogger
DECEMBER 12, 2010
This guest post is by Tommy Walker, Online Marketing Strategist and owner of Tommy.ismy.name. A picture is worth a thousand words, right? This old cliché has become especially true in blogging. It’s statistically proven that by inserting compelling photographs into your blog posts, you’re able to better retain your reader’s attention. So what if photos are also exactly what you need to stand out on the world’s most popular social network?
ProBlogger
DECEMBER 22, 2010
2010 will be remembered as the year that social media made a big splash in the lives of business owners. If you’re someone who runs an online business, you’ll have realized that social media has joined the ranks of SEO as a must-do activity (and, for some, has started to rival the number of traffic referrals sent, too). While many people made mistakes as they tried to cash in on the next phase of the Internet, it was those who embraced the social element of social media who forged alliances, and
ProBlogger
DECEMBER 20, 2010
This guest post is by Ali Luke of Aliventures. Does great writing matter in blogging? It’s a debate that isn’t over—yet. But it’s one where more and more blogging experts are emphasizing that your writing does matter, and that readers are drawn in by a strong, engaging voice. Great writing will: encourage people to share your content. persuade readers to subscribe for more of the same. get a powerful response—like comments or sales. make you look like a big player in the blogos
Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service
Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.
ProBlogger
DECEMBER 6, 2010
This guest post is by Katie Tallo of Momentum Gathering. I’ve developed a tweet. It’s involuntary and annoying. My vision’s distorted. All I’m seeing are the letters S, E and O. Worse, I think I’m losing my mind because I don’t know who some of my friends are—at all—no idea who they are. I play with my widget all day. I’m obsessively turning my plug-ins off and on, off and on.
ProBlogger
DECEMBER 11, 2010
This guest post is by Frank Strong of PRWeb. Writing good content for a blog is only half of the equation: promoting your blog to drive traffic is the other half. Previously we offered five reasons to promote your blog with press releases as part of an overall content marketing strategy. This post provides a few tips on how to write a press release for maximum media exposure. 1.
ProBlogger
DECEMBER 27, 2010
“Darren, do you have any tips for creating more content for my blog? I have grown my blog to become reasonably successful but as it grows find myself with more and more requests and questions from readers that take me away from writing content. What should I do?&# —William. Hi William and thanks for the question. I do have one tip that comes to mind that I hope you find useful.
ProBlogger
DECEMBER 25, 2010
This post is by Michelle of Wicked Whimsy. One of the most common pieces of advice given to aspiring writers and, by extension, bloggers is to write every day. The idea of a daily writing practice is thrown around as though it’s a cure-all for any malady. Don’t get me wrong, I try to write every day, but the advice as it’s given is missing an important component.
Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital
⭐ Are you ready to boost campaign success? Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. Direct mail grabs attention, making it great for reaching your target audience 📩 Digital marketing keeps the momentum going, driving action 📲 So.
ProBlogger
DECEMBER 1, 2010
This post is by Clare Lancaster, of WomenInBusiness.com.au. One of the first decisions you’ll need to make when you start using social media and participating in social networking is to choose your username. It might seem like a simple question, but the username you decide on will be closely linked to your branding, how people perceive you, and your brand’s future worth.
ProBlogger
DECEMBER 16, 2010
This guest post is by Julien Smith of inoveryourhead.net. Are you repeating the same things every other blogger is saying? Are your valuable visitors turning away as soon as they see what you have to offer? Is your blog great, or is it boring? How would you know? Very few blogs turn you away with their design. You may have a custom theme or you may have something you just plopped on there for free.
ProBlogger
DECEMBER 29, 2010
This guest post is by Brandon Connell of BrandonConnell.com. Throughout my blogging career, I’ve worked hard on my writing style. I’ve improved over time, and I’m at a point now where I believe I have perfected my ability to write link bait articles. A link bait article is an article that makes many readers want to reference it within their articles, or link to it as a general resource.
ProBlogger
DECEMBER 7, 2010
Image by Anna Gay. Earlier in the week I wrote an email to ProBlogger PLUS subscribers that talked about deepening reader engagement by aiming at the hearts of your readers. In it, I shared an example from FeelGooder of a personal story post that I wrote that got a great reaction from readers. As I wrote that email it struck me that my example post was only one example of a type of post that engaged the emotions of readers.
Speaker: Tim Buteyn
Let's set the scene: you’ve identified a critical performance gap in your organization and need to close that gap. A colleague suggests training, but you suspect there’s something going on that training can’t address. How can you determine if training is the right solution before you commit your budget and resources to a new training program? In this webinar, you will learn how to determine if training is the right solution using the Behavior Engineering Model.
ProBlogger
DECEMBER 17, 2010
The notions of pillar and evergreen content aren’t exactly news to bloggers—we know that’s where we have some of our best shots of nurturing rapport and loyalty, and building repeat readership. It follows, then, that we should hone our pillar-content-writing skills. Today I wanted to look at a key type of pillar content: tutorials. Many blogs post tutorial content in some form or other, even if it’s not labeled as such.
ProBlogger
DECEMBER 4, 2010
Putting aside grammar, spell-checking, and similar post QA techniques, editors commonly rely on a suite of tactics to help boost the communications value of content. They’re easy to apply, and don’t take a whole lot of expertise or time. Perhaps you can (or do?) use them to hone your posts. Moving the key point to the opening. My dictionary.
ProBlogger
DECEMBER 7, 2010
This guest post is written by Kimberly Turner, cofounder of Regator. To link or not to link—that is the question. What should you link to in your blog posts? How many outbound links should you have? When and why should you use outbound links? We’ll answer those questions today, using posts about the month’s most-blogged-about stories to illustrate good linking strategies.
ProBlogger
DECEMBER 31, 2010
If you’re looking to take your blogging up a notch in 2011 with some great training then you’ll want to check out Blogging Success Summit 2011. This is a completely online/virtual event and it is currently 50% off (a limited time early bird rate). It includes teaching from 23 successful bloggers including: Technorati CEO Richard Jalichandra.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
We’ve all been there. You’ve been given a pile of dry content and asked to create a compelling eLearning course. You’re determined to create something more engaging than the same old course that learners quickly click through, but how do you take this “boring” content and create something relevant and engaging? Many instructional designers will say, “Boring in means boring out.
ProBlogger
DECEMBER 13, 2010
This guest post is by Andrew Knibbe of Flippa. When most of us think of blogging, we think about starting from the ground up. Having researched a niche, we search for a good domain, choose a blogging platform, apply a template, and prepare our first post… But there are other options for the beginning blogger. One of the least talked about, and most often overlooked, is to buy an existing blog.
ProBlogger
DECEMBER 21, 2010
Many bloggers develop products as a way to monetize their blogging, but one problem that more bloggers are running into is that they become very dependent upon product launches. A product launch can bring a lot of profitability to your blog, but what happens when things die down after that launch? For many bloggers, the income dries up after a launch, so they’re forced to start thinking about the next one.
ProBlogger
DECEMBER 24, 2010
Thanks to everyone for a wonderful year in 2010. Wishing you peace and happiness in this holiday season and looking forward to connecting with you in the new year! Post from: ProBlogger Blog Tips. Christmas Greetings.
ProBlogger
DECEMBER 9, 2010
This guest post is by Brandon Connell of brandonconnell.com. When I first started a blog that I took seriously, it was to promote an ebook that I had published on Amazon’s Digital Text platform. Initially, I wanted the blog to be my “author’s headquarters,&# but soon after, I realized what I really wanted to do with my blog. It was far from my initial goal, and I wish I’d made the right decision from the beginning, rather than reversing course.
Speaker: Chester Santos – Author, International Keynote Speaker, Executive Coach, Corporate Trainer, Memory Expert, U.S. Memory Champion
In October, scientists discovered that 75% of patients who experienced brain fog had a lower quality of life at work than those who did not. At best, brain fog makes you slower and less efficient. At worst, your performance and cognitive functions are impaired, resulting in memory, management, and task completion problems. In this entertaining and interactive presentation, Chester Santos, "The International Man of Memory," will assist you in developing life-changing skills that will greatly enha
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