May, 2012

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How to Get the Most Out of an Online Course or Info-Product

Men With Pens

Did you know that roughly 20% of people might pay for a course and NEVER sign in? That’s what happened to Jon Morrow with his Guest Blogging course. Roughly 2 out of 10 students paid $500 for his course and then flushed the money down the toilet by never showing up to it. If you’re going to spend that kind of money, you should do everything you can to get the most value possible.

Concept 68
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A Beginner’s Guide to Facebook Insights

Neil Patel

Facebook Insights is a powerful tool for those wanting to track user interaction on their Facebook business page. Facebook Insights can be seen by all the admins of your page, and it can provide a wealth of information about your content and audience. By using Facebook Insights, you’ll be able to determine the best time of day to post , the best day of the week to post, and what type of content is most popular.

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8 Ways to Get More Out of Your Facebook Fan Page Today

ProBlogger

This is a guest post by Raag Vamdatt of The WordPress How To Blog. If you have been paying even the slightest attention to the blogosphere lately, you would have noticed that it’s abuzz with talk about the new Facebook fan pages. And there is a reason behind it—the Facebook fan page’s new timeline view is a drastic change from the old fan pages we are used to seeing.

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How to Get Your Blog Back On Track

Men With Pens

Let’s talk about your blog. I know. It’s a painful topic for many of you. You don’t know what to write, you don’t feel confident about what you DO write, and frankly, you’d rather not be blogging at all. It’s nerve-wracking, stressful and not as much fun as you thought it would be when you started it. You’re behind on your blogging schedule… and it’s been a while since you’ve written a post.

Blog 60
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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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Announcing the DFW Writing Contest Winners

Men With Pens

It’s time to announce the winners of the Damn Fine Words writing course contest … and boy, was it EVER tough to choose just two names from the 20+ submissions we received. Entrants fought hard to get into the Damn Fine Words writing course. Some posts were straightforward. Some were thoughtful. Some touched our hearts. It wasn’t an easy choice, and we wished we could offer everyone a place in the course.

Writing 58
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Your Sneak Peek Behind the Writing Course Doors

Men With Pens

Damn Fine Words is the writing course that changes businesses – and even lives. Students who’ve taken the course rave about how it’s opened up a whole new world of opportunities for them and how their perspective on writing for their business has brought them all sorts of fantastic results. Now, that all sounds nice, but if you’ve never taken the course, you might be curious: what’s inside?

Writing 43

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Secure Your WordPress Blog Without Touching Any Code

ProBlogger

This guest post is by Karol K of ThemeFuse. Right now WordPress powers 48 of the top 100 blogs online. More than that, WordPress actually powers 19% of the web as a whole. Essentially, this is great. Such a strong community of users and developers means that the platform is sure to evolve even further and provide us with lots of cool features that are yet to be developed.

Blog 45
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5 Surefire Ways to Never Get Noticed by Anybody

ProBlogger

This guest post is by Steve of thecodeofextraordinarychange.com. I’m a quiet man. Shy in some circumstances. I like my own company and my own time. Left unchecked, these qualities would be enough to ensure that I lived out the rest of my life as a small man in a tiresome job, never making a difference and never getting noticed by anybody. But I can’t imagine a worse hell than that.

Sales 45
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How to Select the Perfect WordPress Theme for Your Blog

ProBlogger

This guest post is by Karol K of ThemeFuse. Selecting a WordPress theme is one of those tasks that seem fairly easy at first How hard can it be? you ask yourself. You simply go to Google, type in “best free WordPress themes” and you’re good to go, right? I’m sure you already know where I’m going with this. So let’s just say it out loud so we can put it behind us: Forget about free themes!

Blog 44
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Melbourne Food and Wine Blogging Event

ProBlogger

I’ve been excitedly sitting on this one for a while now and am relieved to finally announce a new ProBlogger event that is coming up for Melbourne Food and Wine Bloggers (and anyone else who wants to travel to Melbourne for an evening). The event is being held in collaboration with my good friend – Shane Delia – an amazing chef and co-owner of restaurants including two of my favourites – Maha Bar and Grill and St Katherines Kew.

Food 43
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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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Early Bird Tickets On Sale for Melbourne ProBlogger Event – #PBEVENT

ProBlogger

Over the last few years I’ve hosted 2 events here in Melbourne for bloggers. What started in 2009 as a quickly pulled together and very cramped and crowded event for 150 bloggers has grown considerable. Today tickets have gone on sale for our October Event and it is going to be big – both in terms of attendee numbers, venue and what we’re setting out to achieve.

Sales 43
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5 Simple Ways to Discover What People Are Dying to Read

ProBlogger

This guest post is by Brad Smith of FixCourse.com. Blogging doesn’t have to be hard. It takes a lot of hard work and perseverance, but it’s not technically difficult. Anyone can (and should) do it. One of the hardest challenges to overcome is figuring out what your audience wants to read. You know, the type of epic content that gets shares, links, and traffic.

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Get Obsessed with Your Message

ProBlogger

This guest post is by Danielle LaPorte of DanielleLaPorte.com. Blog = up? Posts = rolling? It’s time to get obsessed with your message. A quick dictionary moment, to differentiate between your voice, your topics and your message. Your voice is what makes your writing distinctive, compelling, unmistakably you. You’ll carry your voice from your blog, right into your book.

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5 Effective Tricks to Create a Killer Call to Action

ProBlogger

This guest post is by Greg Digneo of Sales Leads in Thirty Days. Here’s the dirty little secret: there are actually two steps to building an extremely popular blog. The first and most popular step is to drive traffic by guest posting, social media, and SEO. The far less sexy step is to convert that traffic into loyal readers who will become the backbone of your community.

Finance 42
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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

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14 Proven Ways to Simplify Your Blogging and Get More Done

ProBlogger

This guest post is by Nick Thacker of Livehacked.com. We’ve all had that feeling of impending doom: “My readers are expecting me to post tomorrow, but I haven’t even answered my emails, check my Analytics stats, or responded to the Twitter shout-outs. There’s just no way I can get it all done…”. Or something like that. If you’ve ever felt like the pressures of maintaining a blog—not to mention the rest of your business—are becoming too much, it could be time to simplify what you’re doing.

Blog 42
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5 Fantastic Reasons You Should Attend a Blogging Conference

ProBlogger

This guest post is by Ceri Usmar of Enduracom. I know what you’re thinking… Who has time for a conference? You do! You can and should carve out the time for some professional development, and conferences are a great opportunity to combine work and play. I headed off to the SheCon Expo new media conference in Disneyworld, Orlando, with my business partner, Susan, this past Memorial Day weekend.

Blog 42
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Install Your First WordPress Theme

ProBlogger

This guest post is by Karol K of ThemeFuse. Seeing a headline like “How to Install a WordPress Theme” on ProBlogger might seem strange at first. This doesn’t sound like a “pro”-thing at all, right? If you’ve been dealing with WordPress for a while then this is probably even more than obvious to you. However, everyone starts somewhere, and there are plenty of experienced bloggers who haven’t ever installed a WordPress theme—but would like to give it a try

Writer 42
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3 New Tools That Can Help You Create Better Content, Convert More Readers and Conquer Higher Search Rankings

ProBlogger

This guest post is by Neil Patel of Quick Sprout. Anybody can be a content marketer … but not everyone can be a good or even great content marketer who creates articles that convert and rank high in the search engines on a consistent basis. Over time experience will teach you how to do this , but you also need the right tools. You need tools that will help you spot the hot topics at that very moment, generate list upon list of high-converting long-tail keywords, automate some of your processes,

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Lets Get Physical: How to Blend Direct Mail Marketing with Your Digital Strategy

Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital

⭐ Are you ready to boost campaign success? Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. Direct mail grabs attention, making it great for reaching your target audience 📩 Digital marketing keeps the momentum going, driving action 📲 So.

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5 Lessons Steve Jobs Could Teach You About Creating a Popular Blog

ProBlogger

This guest post is by Greg Digneo of Sales Leads in 30 Days. “What can I learn from the business life of Steve Jobs that will help me grow my blog?”. We’ve all asked ourselves the question. Because the public nature of blogging goes against his strict privacy policy, this isn’t an easy question to answer. But it’s one that I couldn’t get out of my head.

Blog 41
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How to Use Data to Enrich Your Content

ProBlogger

This guest post is by Conor Powers-Smith of Factbrowser.com. Blog posts, whitepapers and other shareable content rely on supporting data—not because people just love a good color-coded pie chart (though they are pretty), but because numbers give stories shape. They add scale. They provide perspective. They quantify that something meaningful is happening.

Content 41
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Conversion Optimization: Our New Series

ProBlogger

Of all the topics that bloggers ask me about, conversion optimization is among those at the top of the list. All of us have conversion goals of some sort. It doesn’t matter whether you’re aiming to make money blogging, or you’re in it purely for pleasure, you’ll probably want to grow a subscriber list at the very least! Some of the blogger’s most common conversion goals include: grow signups to an email subscription list. attract Facebook fans and Twitter followers.

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5 Tips to Convince Editors to Say “Yes” to Your Guest Posts

ProBlogger

This guest post is by Alexis Grant of AlexisGrant.com. You know all the benefits of guest posting on popular blogs. And you’ve decided to start guest posting today. So you want to do your best to crank out awesome content. But smart ideas are only half the battle. The difference between pitching a thought-provoking post and pitching a thought-provoking post that gets accepted is making it easy for your editor to say “yes.” In other words, go beyond providing awesome, unique con

Post 40
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Is Training the Right Solution?

Speaker: Tim Buteyn

Let's set the scene: you’ve identified a critical performance gap in your organization and need to close that gap. A colleague suggests training, but you suspect there’s something going on that training can’t address. How can you determine if training is the right solution before you commit your budget and resources to a new training program? In this webinar, you will learn how to determine if training is the right solution using the Behavior Engineering Model.

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Guest Post Hosting: the Surprising Traffic Driver

ProBlogger

This guest post is by Shari Lopatin of ShariLopatin.com. We’ve all heard how writing guest posts for other blogs can increase exposure and drive traffic to your site. But what about hosting guest bloggers as a way to increase traffic? New concept, huh? Before we move on, I want you to stop right here and clear your mind. Then, repeat after me: “Inviting others to my site will not help my competitors.

Post 40
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How to REALLY Follow Your Passion to the Bank: The $100 Startup Model

ProBlogger

This guest post is by Chris Guillebeau of ChrisGuillebeau.com. More than a decade ago, I began a lifelong journey of self-employment “by any means necessary.”. I never planned to be an entrepreneur—I just didn’t want to work for someone else. From a cheap apartment, I watched what other people had done and tried to reverse-engineer their success.

Banking 40
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9 Steps to Take When You Loathe Your Own Blog

ProBlogger

This guest post is by Ryan Barton, author of Smart Marketing. You’ve got an editorial calendar, you’ve scheduled blog posts weeks in advance. Look how professional you are. Well done. You’re an inspiration. You press Publish and bask in retweets, praise, and a flood of comments. You’re “resonating” with your “tribe.” You’re prolific.

Blog 39
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Build Brand Awareness and Business with Creative Video Blogging

ProBlogger

This guest post is by Ryan Critchett of RMC Tech. We all know that video blogging is a powerfully effective tool for business lead generation, but does everyone have what it takes to execute on it? We can all get in front of a camera, hit record, and start talking about our products and services … but will it entertain people? Is entertaining people, while indirectly informing them of what your business offers a good strategy for video business blogging?

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Revitalizing Dry Content: A Lesson in Engagement

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

We’ve all been there. You’ve been given a pile of dry content and asked to create a compelling eLearning course. You’re determined to create something more engaging than the same old course that learners quickly click through, but how do you take this “boring” content and create something relevant and engaging? Many instructional designers will say, “Boring in means boring out.

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Register Today for a Free Podcast With Ana White

ProBlogger

This Wednesday at 9pm (Pacific Time in the US) I will be spending an hour with a DIY carpentry blogger I’ve admired for some time now by the name of Ana White – and you’re invited to listen in via a webinar ( register here ). Ana is the blogger behind the popular Ana White Homemaker blog and she has a great story to tell. Here’s a few highlights from her story: In just over 2 years Ana has grown her blog from nothing to one that gets around 3 million unique visitors a mon

Blogger 39
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What Makes Good Content Marketing Great?

ProBlogger

Content marketing—using content to promote our product or service—is a favorite promotion method of today’s bloggers. Many of us are in the content business, so content marketing makes sense. The activities that come under the umbrella of content marketing are broad. They cover everything from guest posting to uploading content to purpose-built networks (like YouTube or Soundcloud ), to offering your own free, downloadable content products on your own blog.

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The “On Fire” Blogging Success Formula [Case Study]

ProBlogger

This guest post is by Stephen Guise of Deep Existence. It was July, 2011. My personal development blog, Deep Existence, was flying high. Every new post I published would get at least 20-30 comments and a good number of social shares. Not world-class blogger numbers, but pretty good for a young blog (five months) and with solid forward momentum. Later that month, a spider bit me , and a chain of health problems ensued.

Blog 39
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Blogging Success and the Law of Averages

ProBlogger

Last week I read a very thoughtful—and thought-provoking—post on Corbett Barr’s blog, called You’re Going to Suck. In it, Corbett makes the point that there’s no growth without failure. We’ve talked about criticism on ProBlogger before, and that’s something that Corbett makes mention of in his post, but failure encompasses so much more than this.

Blog 39
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Brain Fog HQ: Memory Enhancement Techniques for Professional Development

Speaker: Chester Santos – Author, International Keynote Speaker, Executive Coach, Corporate Trainer, Memory Expert, U.S. Memory Champion

In October, scientists discovered that 75% of patients who experienced brain fog had a lower quality of life at work than those who did not. At best, brain fog makes you slower and less efficient. At worst, your performance and cognitive functions are impaired, resulting in memory, management, and task completion problems. In this entertaining and interactive presentation, Chester Santos, "The International Man of Memory," will assist you in developing life-changing skills that will greatly enha