Jane Friedman

APRIL 18, 2023

Photo by Korney Violin on Unsplash Today’s post is by editor Tiffany Yates Martin ( @FoxPrintEd ). Join us on Wednesday, May 3, for the online class The Power of Dialogue in Fiction. Given most of us speak an average of 16,000 words a day , it seems as if writing dialogue should be effortless and natural. But dialogue in story isn’t like dialogue in real life, which can meander or be riddled with empty filler, circumlocutions, and verbal tics.

Communication 122

Communication Education Management Audience 122

AIIP

APRIL 18, 2023

By Mary Ellen Bates As I write this, I am getting ready to head out to Milwaukee for a few days of quality in-person time with fellow infopreneurs at AIIP’s Annual Conference, and I realize that I need to freshen up my 10-second introduction. We infopreneurs get most of our clients through attraction—positioning ourselves as… Read More » The post Networking Introductions that Work appeared first on AIIP Connections Blog.

Writing 83

Writing Blog Blogging Post 83

Contently

APRIL 18, 2023

Content marketing is one of the most powerful tools in a modern marketer’s arsenal. If used strategically, it can significantly increase an organization’s return on investment (ROI). Though marketers may have a general sense that content contributes to their company’s bottom line, a staggering 49% don’t understand how their content is performing, according to a recent Parse.ly report.

Brand 98

Brand Content Social Media Content Marketing 98

Blogging Wizard

APRIL 19, 2023

Curious about the latest affiliate marketing statistics? Affiliate marketing is one of the most effective revenue sources influencers, creators and bloggers alike can use to diversify their revenue streams.

Marketing 256

Marketing Blogger Sales Blog 256

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

Engagement

Nick Ursborne

APRIL 21, 2023

As you can imagine, I’ve been playing with ChatGPT and GPT-4 for a while now. I’ve been using GPT as a brainstorming buddy, a research assistant, a first draft copy and content writer, a social media writer… and more. Honestly, it’s incredibly good. Mind-blowing really, when you consider where this technology was just a few months ago. This time I asked GPT-4 to write me a 40-page Kindle book I could publish on Amazon.

Publisher 205

Publisher Publishing Publishing Food 205

Melanie Saxton

APRIL 16, 2023

Welcome to the world of book editing , where organizations and individual editors have endeavored to establish a uniform copy editing rate as well as rates for all forms of editing, on a scale from the most aggressive to the most general. Substantive editing Developmental editing Line (or line-by-line) editing Copy editing <—- Proofreading In this post, copy editing (or copyediting) rates are discussed.

Copy 130

Copy Proofreader Consulting Projects 130

Blogging From Paradise

APRIL 15, 2023

(Updated 4-15-2023) Blogging and commenting go together like peanut butter and jelly. Bloggers still underestimate the power of genuine blog commenting.

Blog 133

Blog Blogging Blogger 133

Content Marketing Institute

APRIL 19, 2023

Content marketing for demand generation programs took a hit in the past year. Find out the potential reasons why and more about how marketers view and use the strategy in the newly released 2023 demand generation research from CMI.

Content Marketing 119

Content Marketing Marketing Content 119

Make a Living Writing

APRIL 18, 2023

If you have been on the hunt for the best copywriting books out there, we will go over the basics of why you should learn from copywriting books, what to know, and then let’s dive into some options. Whether you have been considering getting into copywriting or you already are a veteran to the space, it never hurts to spruce up your knowledge and read a great book on copywriting.

Copywriter 114

Copywriter Copywriting Copy Persuasion 114

Jane Friedman

APRIL 20, 2023

Photo by Pixabay Today’s post is by author, editor and coach Jessica Conoley ( @jaconoley ). Join us on Thursday, April 27, for the online class Finding & Working with Beta Readers. Asking someone to beta read for you is one of the first steps you will take toward becoming a well-paid, published, consistent writer. Because, for many of us, the beta reader process is the first time we must own the identity of: WRITER.

Writing 120

Writing Writer Publisher Publishing 120

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

Collaboration

Smart Blogger

APRIL 18, 2023

Looking for the best webinar software? But confused by too much information? The good news is you have many stellar options to choose from. The bad news is that the sheer number of webinar platforms can leave you with a nasty case of choice paralysis. It may be tempting to throw up your hands and only rely on basic options like Facebook Live or Google Hangout.

Sales 113

Sales Communication Promotion Social Media 113

Ahrefs

APRIL 20, 2023

If you’ve been in SEO for a while or you’ve already done some research, you’ve probably come across claims that social signals are an SEO ranking factor. That’s not true, at least according to multiple statements from Google’s spokespeople.

SEO 110

SEO Content Marketing Marketing Content 110

Freelance Union

APRIL 18, 2023

IR-2023-84, April 17, 2023 WASHINGTON — As the tax deadline draws near, the Internal Revenue Service reminds taxpayers who need more time to file that getting an extension is quick and easy. An extension gives taxpayers an automatic six more months – until Oct. 16 this year – to file their tax return. One of the easiest ways to get an extension is by using the IRS Free File program.

Electronics 106

Electronics Finance IT 106

Content Marketing Institute

APRIL 21, 2023

Even though third-party data crumbs still leave trails to follow, Google expects – and experiments – for a cookie-less future. Should you adjust your content marketing to their findings, or should you do something else?

Content Marketing 102

Content Marketing Marketing Content 102

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

Marketing

Smart Blogger

APRIL 19, 2023

The best email marketing software is essential for every industry that intends to cultivate loyal customers. Utilizing this software will quickly grow your email list, save you time on automation, and boost traffic to your content. So who has the best email marketing service? Undoubtedly one of them will provide the best ROI (Return on Investment). But, with so many choices out there, where do you start?

Landing Page 106

Landing Page Marketing Utilities Social Media 106

Ahrefs

APRIL 18, 2023

A big part of this success comes from backlinks. So in this guide, I will show you the link building methods that we used to achieve this massive growth. HARO is a free service that connects journalists and sources.

109

109

Freelance Union

APRIL 19, 2023

We know it’s tempting, but don’t put off filing your taxes! Taxpayers must stay on top of tax deadlines to avoid possible penalties and interest charges for late filing. Falling behind on your tax filing obligations can be stressful. It’s better to file taxes early or on time so you can stop worrying about your taxes and move on to other (more fun) activities.

Government 102

Government Finance IT 102

The Hoth

APRIL 20, 2023

Want to know the secret to lucrative & long-lasting client relationships? You need to set realistic expectations with new clients right from the very beginning. That includes being transparent about pricing & upfront about the results clients can expect from your services. That’s the best way to build trust amongst your clients, which will help you develop a loyal following.

Agency 99

Agency Marketing Script Social Media 99

Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital

⭐ Are you ready to boost campaign success? Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. Direct mail grabs attention, making it great for reaching your target audience 📩 Digital marketing keeps the momentum going, driving action 📲 So.

Digital Marketing

Smart Blogger

APRIL 17, 2023

We’ve all been there — staring at a blank screen, desperate to craft the perfect professional email format, but the words just won’t flow. Sound familiar? Maybe you’re thinking, “If I could just crack the code, my emails would be golden.” Guess what? We totally get it, and we’re here to help. You’re not alone in feeling frustrated and overwhelmed, but there’s hope!

Projects 101

Projects Text Communication Utilities 101

Ahrefs

APRIL 19, 2023

This usually means higher-quality leads, which makes SEO a fantastic lead-generation channel. However, it doesn’t mean you can create any piece of content, gate it, and hope that you drive thousands of leads to your business.

Lead Generation 105

Lead Generation SEO Content IT 105

Shorthand Content Marketing

APRIL 18, 2023

Nobody goes on the internet to click on ads. Of course, there are times when we do click on ads, but as a rule, we don’t actively seek them out. The problem is that ads are what essentially keep a lot of content on the internet free. Whether they are banner ads, pop-up ads, pay-per-click, or display ads, they help fund sites like Google, Facebook, news sites, and most other free content sites.

Content 98

Content Advertising Content Creator Lead Generation 98

Blogging From Paradise

APRIL 20, 2023

(Updated 4-21-2023) Contrary to popular belief; you do not find your blogging tribe.

Blog 132

Blog Blogging Blogger 132

Speaker: Tim Buteyn

Let's set the scene: you’ve identified a critical performance gap in your organization and need to close that gap. A colleague suggests training, but you suspect there’s something going on that training can’t address. How can you determine if training is the right solution before you commit your budget and resources to a new training program? In this webinar, you will learn how to determine if training is the right solution using the Behavior Engineering Model.

Engineering

Grammar Underground

APRIL 17, 2023

"The person went to the place to get the things" is less engaging for readers than "The bodybuilder moonwalked to Victoria's secret to try on silk robes." So you should always choose the most specific nouns and verbs possible. The post Choosing Specific Nouns and Verbs first appeared on Grammar Underground with June Casagrande.

Engagement 90

Engagement Post Writing 90

Ahrefs

APRIL 18, 2023

Here are those features: But how many SaaS companies make use of them all? And are they using them well? To find out, we studied the Twitter profiles of 100 SaaS companies. Let’s start at the top.

Marketing 99

Marketing 99

Freelance Union

APRIL 20, 2023

If you didn’t quite finish your tax return by April 18, filing for a tax extension was a smart move. It’s easy to complete Form 4868, Application for Automatic Extension of Time to File, and get another six months to put everything together. In fact, it’s a little too easy. And the extension of time is often more time than most of us need.

Finance 86

Finance IT 86

Blogging From Paradise

APRIL 19, 2023

Rather than rehash another blog post about things to do and see in Prague I want to share the Blogging From Paradise perspective for […]

Blog Post 99

Blog Post Blog Blogging Post 99

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

We’ve all been there. You’ve been given a pile of dry content and asked to create a compelling eLearning course. You’re determined to create something more engaging than the same old course that learners quickly click through, but how do you take this “boring” content and create something relevant and engaging? Many instructional designers will say, “Boring in means boring out.

Content

Grammarly

APRIL 19, 2023

When you have a personal story to tell and don’t want to write an entire book, a narrative essay may be the perfect fit. Unlike other types of essays, narrative essays don’t need to stick to certain requirements or include a bibliography. They have a looser structure, more creative language, and just one requirement: to tell a story. Give your writing extra polish Grammarly helps you communicate confidently Write with Grammarly What is a narrative essay?

Proofreader 89

Proofreader Writing Storytelling Creativity 89

Contently

APRIL 20, 2023

Content value is a superpower — and it’s not just because superpowers are few and far between. When you find the right metrics to prove the value of your content, you can showcase how important your work is to the organization. As content marketers, it’s our job to engage our audience , build brand awareness , and drive interest in our company’s products and services.

Brand Awareness 83

Brand Awareness Content Content Marketing Keywords 83

Content Marketing Institute

APRIL 18, 2023

Over the last two decades, marketers have worked hard to reduce or remove friction in the buying process. But what if that’s a mistake? A recent delivery from Domino’s prompts Robert Rose to explain why.

Marketing 83

Marketing 83

Blogging From Paradise

APRIL 16, 2023

(Updated 4-16-2023) As recently as a few years ago, prices for a pair of kicks range from $70 to $250.

Blog 116

Blog Blogging 116

Speaker: Chester Santos – Author, International Keynote Speaker, Executive Coach, Corporate Trainer, Memory Expert, U.S. Memory Champion

In October, scientists discovered that 75% of patients who experienced brain fog had a lower quality of life at work than those who did not. At best, brain fog makes you slower and less efficient. At worst, your performance and cognitive functions are impaired, resulting in memory, management, and task completion problems. In this entertaining and interactive presentation, Chester Santos, "The International Man of Memory," will assist you in developing life-changing skills that will greatly enha

Entertainment