Smart Blogger

NOVEMBER 15, 2022

Whether you’re a seasoned freelance writer or a new writer with no experience, freelance writing jobs that pay are still plentiful in 2022, 2023, and beyond — if: You know where to look… You know how to promote yourself… And you know how to differentiate yourself from your fellow writers. Do you have writing samples?” “Can

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Freelance Writing Portfolio Proofreader 126

Content Marketing Institute

FEBRUARY 2, 2018

Each month we try to have a good editorial balance and have new content published for each buyer persona. Each month @AdEspresso publishes new content for each buyer persona, says @MassimoCw. Once we define a topic , we write down a couple potential titles that might appeal to our users and are friendly for social sharing.

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Content Marketing Brand Editorial Marketing 111

Content Marketing Institute

JANUARY 3, 2018

In their new book, Killing Marketing , Joe Pulizzi and Robert Rose recount the story of how Arrow Electronics, one of the world’s largest companies, spent millions between 2015 and 2016 to purchase more than 50 media properties to acquire their valuable subscriber lists and editorial talent. Click To Tweet. This view is controversial.

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Management Electronics Media Architecture 74

Content Marketing Institute

MARCH 1, 2018

We published lengthier e-books, practical templates , and how-to guides ; we also posted blog content pointing to those premium assets. Our writing was solid, well curated, and helpful for social media managers, but it wasn’t definitive. Our writing was solid, well curated, and helpful, but it wasn't definitive.

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Brand IT Editorial Team Social Media 92

Content Marketing Institute

DECEMBER 7, 2018

You could write a great piece of content, but your readers won’t trust it (and many won’t even read it) if it’s full of spelling and grammar errors. The free Google Chrome extension offers basic spelling and grammar corrections in almost every place you write content across the web – web-based emails, social media updates, Google Docs, etc.

Content Marketing 97

Content Marketing Proofreader Marketing Editorial Team 97

Content Marketing Institute

MAY 21, 2018

Writing content for marketing takes some adjustment. They understand web writing , headlines , SEO , and marketing, and intuitively grasp what the business wants to accomplish. They understand web writing , headlines , SEO , and marketing, and intuitively grasp what the business wants to accomplish. cgillespie31 Click To Tweet.

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Writer Content Freelance Editorial Team 107

Content Marketing Institute

NOVEMBER 12, 2017

I had a conversation with BuzzSumo co-founder Steve Rayson who said writing algorithms are available for purchase, have been bought, and are in use by major platforms. The key phrases behind content-writing robots you’ll see a lot – intelligent narratives, natural language generation (NLG), and automated storytelling technology.

Content Creation 107

Content Creation Content Editorial Team Storytelling 107

Content Marketing Institute

JUNE 19, 2018

To produce reliable and scalable results, think beyond the content you write. 17 No-Cost Ways Writers Can Extend Reach of Their Editorial. A common way to gain topical authority is the skyscraper technique – taking the highest-ranking piece of content for your topic and writing something better. Boom – topic cluster.

SEO 102

SEO Editorial Team Editorial Search Engine Optimization 102

Content Marketing Institute

OCTOBER 30, 2018

Write your cluster pages. The process for writing cluster pages is similar to writing a standard blog post , but with two exceptions. Follow this process and write a comprehensive blog post for each topic cluster. Write the pillar page. Don’t write your pillar page first. Sounds self-explanatory, right?

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Editorial Team Content Manufacturing Keywords 103

BKA Content

NOVEMBER 14, 2022

Publishing content regularly is the easiest and most affordable way for lawyers to get found, which is why if you don’t already have a legal content writer on your team, it may be time to hire one. The best copywriters write to both the search engines and the end-user. Delegate content writing to a member of your team.

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Content Writer Writer Content Copywriter 52

Content Marketing Institute

OCTOBER 16, 2018

Most of the 4 million blog posts published each day get lost in the noise. Write for your niche audience persona – Each business has (or should have) a unique value proposition to offer a unique set of customers. Brainstorm topic ideas that appeal to both and write them down. Create utterly original, standout, creative content.

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Content Editorial Team Keywords Construction 101

Content Marketing Institute

DECEMBER 19, 2018

A legal team stars in a music video. A cruise line writes romance stories. Don’t write “velcro.” If you do, the Velcro Brand Companies legal team might burst into song about the importance of using the VELCRO® trademark correctly. A fast-food chain creates an investigative podcast into a forgotten food. No, really.

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Content Marketing Government Marketing Food 87

Content Marketing Institute

JULY 24, 2018

Jason Schemmel , social media manager, Harper Collins Christian Publishing . Dedicated writers and content analysts not only create more content for your organization, but they can also create better content because they can take the time to really understand the industry/market/customer and write to their pain points.

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Content Marketing Marketing Content Content Creation 103

Neil Patel

OCTOBER 13, 2020

There are plenty of authors who have ghostwriters write their books. For example, if you write a common response to your most popular emails, you can reduce your email time from an unwieldy two hours to a manageable thirty minutes. Once you have the procedure recorded, have another person write it up. Explain Your Project Fully.

Freelance 141

Freelance Projects Manufacturing Social Media 141

Content Marketing Institute

NOVEMBER 20, 2017

One example of AI-supported planning is HubSpot’s ability to build topic clusters (as shown below), which gives content teams a way to discover topics they might want to write more about. Topic clusters give #content teams a way to discover topics they might want to write more about. Writing email subject lines.

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Marketing Content Agency Content Marketing 105

ProBlogger

MARCH 16, 2014

During my writing career, I’ve had the good fortune to have appeared on many cool and informative blogs and websites – but it hasn’t always been this way. Writing for blogs appeared to be not as easy as I at first thought, and I must confess that the more I learned the nuances of guest blogging, the more the fear ate at me.

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Post Editorial Team Proofreader Editorial 47

ProBlogger

JULY 30, 2014

You could write the most fascinating and informative article, but with so many other companies now employing writers to do the same, it’s still hard to to get the attention you need. Aggregating content from over 25,000 publishers worldwide, the service uses Google’s algorithms to search for and promote the top news stories of the moment.

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SEO Editorial Team Content Management System Editorial 52

ProBlogger

MAY 29, 2017

In today’s episode, we’re going to take a deep dive into a tool we’ve been using on ProBlogger for the last 18 months that has been incredibly useful for our team both as an editorial calendar tool but also to help us with our social media promotion of content. Laney: Really, it’s an editorial calendar but it’s a lot more than that.

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Promotion Editorial Content Social Media 50

ProBlogger

APRIL 27, 2016

Our case was a writing niche, so we concentrated on writers.). We used BuzzSumo to find the most shared content on writing, What’s Trending to find the latest writing trends, and Open Site Explorer to examine our competitors’ content and see what websites linked to it.). Things to consider: 1) Niche. 2) Audience.

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Editorial Team Promotion Freelance Editorial 34

Content Marketing Institute

JANUARY 18, 2018

I discovered iQ while writing this post. How do we evolve from seeing content as sales collateral to acting like publishers? Start by studying iQ’s five-year evolution as the iQ team replaced its marketing mindset with a publishing one. Over time, the team made choices that advanced its practices.

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Publisher Publishing Publishing Editorial Team 109

Content Marketing Institute

MAY 29, 2018

Editor’s note: You may have missed this article when CMI published it a couple years ago. The best way to do this is to find out what type of content normally earns a lot of shares and write content around similar topics. Use @buzzsumo to find out what type of #content earns shares so you can write on similar topics.

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Content Marketing Editorial Marketing Content 107

Content Marketing Institute

APRIL 26, 2018

Meet the panel: Dusty DiMercurio leads Autodesk’s content marketing and social media team and serves as publisher and editorial director for Redshift , the company’s digital publication about the future of design and making things. Challenge: Stay true to the editorial mission and show value to the company.

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Brand Contractor Editorial Content 99

Content Marketing Institute

NOVEMBER 28, 2017

one of the attendees asked me to write an article about creating a successful podcast. They probably started with a blog or a video series, or maybe a network or print magazine , or the podcaster was a published author with a following. Once the podcast’s MP3 file is complete, it is published using Liberated Syndication (Libsyn).

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Editorial Team Editorial Content Marketing Construction 97

Content Marketing Institute

MARCH 27, 2018

The checklist below outlines how to recruit industry influencers to write original content for a publication or blog. HANDPICKED RELATED CONTENT: A Proven Process to Curate Content and Publish a Roundup of Industry Influencers. Make it as simple as possible for influencers to contribute: Write a short email. Measure performance.

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Recruitment Marketing Brand Awareness Editorial Team 106

Content Marketing Institute

JANUARY 26, 2018

In Content Marketing Institute articles, you probably see “content calendar” and “editorial calendar” used interchangeably. The term “editorial calendar” sometimes refers to a published list of issue themes and dates that sales teams use to book advertising into publications. Where it’s published.

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Editorial Government Content Editorial Team 111

Content Marketing Institute

NOVEMBER 29, 2018

Write a call to action or brief note. Here’s how: Select the picture to post and determine the word you want to write. Write the same word (or sentence) in the same font in a different color. You can subscribe (about $20 per year) and publish without the watermark. Here’s how: Write your text. Click To Tweet.

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Editorial Team Text Editorial Content Marketing 110

Content Marketing Institute

OCTOBER 8, 2017

A glance through Content Marketing Institute’s recently published posts, Growthhackers Must Read articles, or BuzzSumo’s most-shared marketing content from the past six months makes it clear – one blog post framework seems to be winning: How (Company You Know) Is Doing (Something) to Achieve (Positive Result). Click To Tweet.

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Content Creator Audience Script Content 102

Content Marketing Institute

SEPTEMBER 21, 2018

But if you treat it as something you do after you publish your content, you’re missing an opportunity. I like to reach out before I start writing. Once your content is published, reach out to the influencers you partnered with in the creative process. Book publishing opportunities. Click To Tweet.

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Promotion Brand Awareness Editorial Team Content Creation 107

Content Marketing Institute

NOVEMBER 22, 2018

With this vision of mentorship in mind, our editorial team asked a few influential experts in the Content Marketing World community to share the best piece of advice they received from someone whom they look up to in the industry or someone who has inspired their content marketing career. Publish the piece by @isocialfanz via @mdeziel.

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Content Marketing Marketing Content Editorial Team 90

Content Marketing Institute

APRIL 2, 2018

HANDPICKED RELATED CONTENT: 5 SEO Strategies for Social Media You Need to Know Before You Hit Publish. Write some content on the longer side – maybe 1,000 words. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. Engagement. What’s been your experience?

Content Marketing 111

Content Marketing Website SEO Healthcare 111

Content Marketing Institute

JANUARY 16, 2018

As Julia McCoy recently pointed out , content creation robots are here, helping publishers like The Washington Post, Associated Press, and others keep up with the high demand for up-to-the-minute information. AP used @AInsights software to write 3,700 corporate earnings stories a quarter, says @JuliaEMcCoy. Click To Tweet.

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Brand Content Storytelling Editorial Team 103

Content Marketing Institute

APRIL 20, 2018

MeetEdgar publishes the scheduled posts in each category; when the content runs out, the tool starts reposting it automatically. Writing platform Airstory lets you keep drafts, notes, and related content together as you work on a repurposing project. You can check when a piece is scheduled to post by looking at the queue.

Editorial Team 103

Editorial Team Content Social Media Collaboration 103

Content Marketing Institute

MARCH 29, 2018

Thanks go out to the CMI editorial team for the extra eyes, ears, and gray matter between the ears that made it possible to pull together this post.). Pair existing #content with bot questions instead of wasting time writing fresh content for a bot. Chatbots may break our copy-paste habit. nozurbina Click To Tweet.

Content 105

Content Editorial Team Script Copy 105

Content Marketing Institute

OCTOBER 26, 2017

Once you publish an imperfect piece of content, you have an opportunity to make it better with the input of your audience. HANDPICKED RELATED CONTENT: How to Stop Overthinking Your Content and Start Writing What Your Customers Love. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team.

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Pharmaceutical Landing Page Marketing Editorial Team 96

Content Marketing Institute

MARCH 6, 2018

There are just as many of us whose job it is to fulfill the promise of those strategic ideals by implementing and executing on an editorial plan – i.e., the policy, process, team resource, and task-related decisions that will best position your content marketing program for long-term success. What’s in an editorial plan?

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Editorial Government Collaboration Content 99

Content Marketing Institute

JANUARY 29, 2018

Editor’s note: Even if you read this title when CMI published it three years ago, you’ll find the updated information and new examples helpful to your content curation. You add your human editorial perspective while integrating your 360-degree brand. It: Fills your editorial calendar with quality content from a variety of voices.

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Editorial Editorial Team Content Social Media 110

Content Marketing Institute

MARCH 13, 2018

Aside from publishing his own weekly newsletter, The Full Monty, he enjoys reading and evaluating other newsletters. The editorial team throws in content that delights them. HANDPICKED RELATED CONTENT: How to Write Email Newsletters People Want to Open and Act On. The Hustle doesn’t stick to just the facts.

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Editorial Team Editorial Storytelling Text 111